article thumbnail

How to Create a Thriving B2B Advocacy Community

Convince & Convert

jtroyer Tweet This Giving Back to Your Top Influencers Back in 2003, VMware ‘s online community was centered around a forum. Today, despite the fractured social media landscape, their community still has one central home on the web: the VMware Community site. See you next week!

article thumbnail

Oktopost’s Social Listening: Tap Into Conversations That Impact Your Business

Oktopost

The practice of social listening was adopted by the B2B marketing community from our B2C counterparts—very much like social media itself. Your Social Inbox will aggregate all network mentions, but if the customer didn’t tag your company, spelled your name incorrectly, or took their issue to a forum or blog, you won’t see it.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Memorial Day & Social Media: 5 Must-Reads

Firebelly

By Shea Bennett IBM’s Social Sentiment Index, which aggregates public opinion from Twitter, blogs, message forums and other social media channels, has revealed a 46 percent increase in the amount of conversations about Memorial Day travel over last year. Man Uses Facebook To ‘Save’ Memorial Day Parade.

article thumbnail

How marketing on Reddit works (and how to do it right)

Sprout Social

With billions of visits per month and 430+ million active users , the platform represents one of the most engaged communities online. Beyond Reddit’s front page, discussions are separated by individual communities known as “subreddits.” Because Reddit is a community, not a platform for self-promotion.”

Reddit 133
article thumbnail

Why We Still Love Twitter

Likeable

Arguably the most polarizing social platform, Twitter has had its share of ups and downs in recent years, but for better or worse has become a main forum for public discourse. Community Management/Customer Service. Ah, Twitter. TWITTER: WHAT IS IT GOOD FOR? If that number seems high, you’re probably a Twitter user. Knowing Its Place.

Twitter 80
article thumbnail

Brand experience: Why it matters and how to build one that works

Sprout Social

review websites (TrustPilot, G2), forums (Reddit), sales emails and other business-critical channels. These are aggregated so you get a holistic sentiment score for your brand and individual topics. These include social listening data from relevant social networks (TikTok, YouTube, Instagram, Twitter, etc.),

Brands 113
article thumbnail

To Do or to Act is the First Step to Successful Cross Cultural Communications

Waxing UnLyrical

That’s when I made up my mind to bring together like-minded professionals to volunteer, crowd fund and create an event that would be sought after year on year by the PR community in India. Sitting thousands of miles away in a different time zone, I decided to co-create a national weekend communications summit.