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Meta Advertising Expectations and the Most Common Phrase

Jon Loomer

If you’re a Meta advertiser who manages ads for others, it’s important you make this phrase a regular part of your language: “It depends.” Let me explain… The Simplistic Question Those who are ignorant to the complexity of Meta advertising expect direct and specific answers to simple questions. It depends.

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What’s Content Marketing and Why You Need It

Writtent Blog

Some popular ways of offering value to your prospects include: creating how-to’s and tutorials answering frequently asked questions solving common problems providing cutting-edge industry news Sharing valuable, or value-packed, content does not mean giving away the information in your books, courses, or consulting packages for free.

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The Trouble With Online Advertising

Twist Image

Is online advertising any good? When DigiDay asked him if the digital ad industry was irresponsible, this was his response. They initially sold us on 'banner' advertising by telling us that display ads would be so much more effective than static print ads because people would interact with them. " First is qualitatively.

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10 Reasons to Use Article Writing Services

Writtent Blog

If you’ve been online for any amount of time recently, you know content marketing is the way to go–it increases website traffic and saves you money over traditional advertising costs. If you’re creating articles, white papers, videos, case studies, and other content in addition to blogging, your editorial calendar is full.

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A Beginner’s Guide to Microsoft (Bing) Ads in 2023

Hootsuite

Savvy digital marketers can (and should) learn how to leverage the power of Microsoft Ads and understand exactly how to advertise on Bing. Bonus: Download a free guide to social advertising and learn the 5 steps to building effective campaigns. Why use Microsoft Advertising (formerly Bing Ads)? We’ll give you some answers below.

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30 Proven Small Biz Content Marketing Tips

Writtent Blog

Talk about current news, trends, and events in your industry in your blog posts, tweets, social updates, press releases, and more. Unlike traditional advertising that interrupts prospects, content marketing is a dialogue. Vary your content formats and topics. Write and ask for guest posts. Traffic and leads will come naturally.

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30 Remarkable Content Marketing Facts and Statistics for 2013 (and 2014)

Webbiquity SMM

The three content marketing tactics that deliver the highest ROI are featured articles (cited by 62% of marketers), video (52%) and white papers (46%). Nearly two-thirds of North American B2B vendors use white papers to generate leads; 79% of enterprises and 62% of SMB firms.( Michael Brenner ). eMarketer ).