Buffer Social

DECEMBER 19, 2017

With 2017 coming to an end, I thought it might be helpful to do a review of our social media performance and share the findings with you. Plus, you’ll also learn about our top 100 most shared blog posts of 2017. Buffer (@buffer) May 18, 2017. Buffer (@buffer) January 9, 2017. Buffer (@buffer) July 31, 2017.

Social Media 108

Social Media Study LinkedIn Instagram 108

Convince & Convert

NOVEMBER 13, 2017

According to Apptopia , Snapchat lost six percent of its daily users from May 2016 to May 2017. This suggests that Instagram—not Snapchat—is the platform of the future for marketers. Instagram—not Snapchat—is the platform of the future for marketers. New Instagram Features for Marketers. Click To Tweet. Click To Tweet.

Instagram 163

Instagram Marketing Analytics Influencer 163

Pixlee

DECEMBER 29, 2016

We’ve put together our list of the 10 must-attend travel marketing conferences of 2017 for anyone looking to network with top travel professionals, learn about emerging trends, and build out an innovative tourism marketing strategy that speaks to today’s travelers. Skift Global Forum - Europe : London, England (April 4 2017).

Travel 47

Travel Conference Tourism Hotels 47

Webbiquity SMM

NOVEMBER 15, 2022

Whether you’re an aspiring social media manager looking to grow your skill set, or a marketing leader seeking an experienced professional for your team, below are seven essential skills for social media managers to contribute to your company’s success. TikTok was launched globally just five years ago, in the fall of 2017.

Social Media Management 227

Social Media Management Skills Social Media Metrics 227

Direct Marketing Observations

DECEMBER 16, 2016

It’s rather interesting in that you can track my thinking in the tech industry in 2016 and see how much we might be thinking about it in 2017. Search Analytics. Google analytics. Mobile analytics is so crucial. I just plucked the relevant stuff as it was written on the pages. You decide. January 2016. ” #SXSW.

Pluck 100

Pluck Crowdsourcing Mobile Analytics 100

yMarketingMatters

OCTOBER 2, 2017

Mobile marketing is a multi-channel, digital marketing strategy aimed at reaching a target audience on their smartphones, tablets, and/or other mobile devices, via websites, email, SMS, social media, and apps. And check this out: What Do Top Marketers Think About Mobile Marketing? I think we need to pay attention!

Mobile 140

Mobile SMS Hitwise Marketing 140

Buffer Social

JUNE 5, 2017

The key is social media analytics and reporting ! . In this post, you’ll learn how to analyze, evaluate, and use your social media data to boost and report your social media marketing results — from exporting your data to creating benchmarks , to finding your best times to post. Google Analytics to crunch the revenue numbers.

Analytics 110

Analytics Report Data Social Media 110

Ignite Social Media

DECEMBER 16, 2016

The analytics tools behind some of the most popular social media platforms can be surprisingly limited. With an increasing number of businesses using social media for marketing, many platform analytics leave something to be desired. While some platforms excel in certain aspects of analytics reporting, others fall short.

Analytics 60

Analytics Platform Social Media comScore 60

Laurel Papworth

JANUARY 23, 2017

Intermediate Facebook Course on Ads, Facebook Insights and PowerEditor/Pixel Retargeting: Mon 6 & Tues 7 February, 2017 in the Sydney CBD. Curriculum of the Facebook course (Sydney Feb 2017): Are you interested in: Facebook Analytics , Insights, KPIs and writing Measurement reports? Intended Audience.

Course 40

Course Facebook Social Graph URL 40

Buffer Social

MARCH 6, 2017

We’ve refreshed this post for 2017, check out the latest and greatest social media analytics tools below. Where do you turn for meaningful stats on your social media marketing ? As a little bonus, we have included more than 19 free social media analytics tools in this post! 19 Free Social Media Analytics Tools.

Analytics 111

Analytics Social Media Tools Klout 111

Buffer Social

APRIL 4, 2018

Do you know how much an influencer marketing campaign costs? While there isn’t a clearcut answer to this question, there are some guidelines used by marketers, agencies, and influencers themselves. 6 factors that affect the cost of influencer marketing. Or how much you should be paying an influencer? I’m like you.

Cost 111

Cost Influencer Social Media Marketing 111

Twist Image

JANUARY 15, 2017

Google 's Digital Marketing Evangelist, bestselling author ( Web Analytics - An Hour A Day and Web Analytics 2.0 ), powerful blogger ( Occam's Razor ), friend and marketing big brain, Avinash Kaushik. digital marketing. digital marketing agency. digital marketing blog. digital marketing evangelist.

Analytics 40

Analytics Marketing Newsletter Advertising 40

Unmetric

DECEMBER 21, 2018

With so much noise to cut through and even the idea of just wishing people a happy New Year a seemingly cliched idea, marketers need to think outside the box with their New Years greeting on social media. We took a look at the top 20 posts published by brands in 2017 for New Year. Below are the top 20 New Years posts by brands in 2017.

Brands 69

Brands Banking Marketing Analysis 69

Hootsuite

SEPTEMBER 9, 2020

YouTube marketing is often overlooked by social media marketers. Either way, there are countless marketing opportunities on YouTube—especially if your audience is on the platform and your competitors aren’t. But with more than 500 hours of video uploaded every minute, effective YouTube marketing is easier said than done.

YouTube 145

YouTube HootSuite Marketing Video 145

Webbiquity SMM

JUNE 7, 2018

In fact, according to the 2017 State of Inbound report , lead generation is the biggest challenge for 63% of marketers. Image Source: The 2017 State of Inbound Report. Email Marketing. And 23% say that lead generation is the topmost benefit of email marketing. Content Marketing. Social Media Marketing.

B2B 217

B2B Brands LinkedIn Influencer 217

Ignite Social Media

DECEMBER 29, 2016

2016 has been a very eventful year, especially in the world of social media marketing. Starting with January, we’re going to take you through the year to see what popular social media topics were on marketers minds. This past year we went to Punta Cana… but where will be go in 2017 ? Take a look!

Social Media 153

Social Media Analytics Analysis Communities 153

Waxing UnLyrical

MAY 24, 2018

During the 2017 training camp, when offensive tackle Lane Johnson said he’d buy fans beer if the team won the Super Bowl, Bud Light stepped in and tweeted “Let’s make a bet. While I don’t have access to its analytics, it would be a safe bet to say that Häagen-Dazs profited from its publicity stunt. Do the Right Thing.

Creative Commons 242

Creative Commons Conference Sports LinkedIn 242

Twist Image

SEPTEMBER 10, 2017

He sold business computers to first-time owners in the 1980s, consulted and keynoted about online marketing in the 1990s, founded a conference and a professional association around digital analytics in the 2000s, and recently published his twelfth book (yes, twelfth!), Artificial Intelligence for Marketing. digital analytics.

Marketing 69

Marketing Conference Analytics Advertising 69

Oktopost

OCTOBER 23, 2019

Here at Oktopost, we’ve seen some interesting marketing updates in the digital and social spaces. The platform is a big piece of marketing plans for brand awareness, community building and lead generation, with ads providing much of the fuel for the Facebook engine. Waiting to see how this changes things for marketers.

Marketing 110

Marketing YouTube Overview Instagram 110

Buffer Social

JANUARY 19, 2017

Do you have big goals you’d like to achieve in 2017? I hope this helps in your 2017 planning and maybe even provides a little inspiration. Establish Buffer as a social media and marketing thought-leader. A look at the graph section of our Buffer Facebook Analytics dashboard). We do, too. Let’s do this!

Social Media 40

Social Media Community building Metrics Communities 40

Pixlee

NOVEMBER 6, 2017

In order to monitor and track the hashtags associated with your brand, check out Pixlee’s list of the 5 free hashtag analytics tools that every brand needs in order to never miss a trending topic or brand ambassador mention ever again. Pixlee’s Free Instagram Analytics . You can sign up and get started here. Hashtagify.

Hashtag 47

Hashtag Analytics Tools Brands 47

Keyhole.co

JANUARY 6, 2022

China made an app called Douyin that year and named the international version of that app TikTok in 2017. TikTok – The Future of Marketing. This platform is solely meant for the users to express their creativity to a marketing haven. 10 Reasons Why Marketers Must Be on TikTok. TikTok For Business Makes Marketing Easy.

Marketing 52

Marketing Hashtag Trends Influencer 52

Unmetric

APRIL 2, 2019

But in 2017, things changed. To win the Top Social Artist Award in 2017, fans had to vote for BTS by using the hashtag #BTSBBMMAs. Using BTS as their brand ambassadors not only helped Hyundai ride the popularity wave but also market the Palisade’s spacious interior, capable of seating the entire band. Reposted with correction.

Social Media 97

Social Media Brands Marketing Tourism 97

Sprout Social

OCTOBER 10, 2019

With over 313 million monthly active users and a young demographic to boot, Twitter is a great platform for most marketers. Successful Twitter marketing is powerful. For example, your Twitter marketing strategy isn’t going to be the same as your Pinterest or Facebook marketing plan. Twitter Chats: The Untapped Market.

Strategy 109

Strategy Tips Twitter Marketing 109

Buffer Social

NOVEMBER 21, 2016

However, there are some clues out there as to what the future in 2017, and beyond, may look like. So let’s take a look at some of social media’s biggest platforms (Facebook, Instagram, Snapchat, and Twitter) and discuss where they’re heading and what trends to look out for in 2017. Ready to jump in? – Instagram.

Trends 40

Trends Social Media Predicition Instagram 40

Unmetric

MARCH 29, 2019

Instagram and Twitter saw a small spike in the number of posts in 2017 only to drop again in 2018. — Burger King (@BurgerKing) March 31, 2017. — Burger King (@BurgerKing) April 1, 2017. They took to Twitter in 2017 to publicize a fake product – dash charging for humans. Introducing WHOPPER™ Toothpaste.

Social Media 113

Social Media Analysis Instagram Campaign 113

Sprout Social

JANUARY 16, 2020

In fact, raising brand awareness is number one among the top social media goals of marketers today. This explains why so many businesses look toward viral marketing as an opportunity to catapult themselves into social media superstardom. Shouldn’t brands be focusing on social media as part of a bigger marketing funnel instead?

Meme 108

Meme Marketing Hashtag Campaign 108

Convince & Convert

JANUARY 8, 2014

Marketers are evidently enthusiastic heading into 2014… about everything. A fascinating new study was released this morning from Salesforce ExactTarget Marketing Cloud (a client of Convince & Convert ). We have more marketing capability and capacity than ever, but paradoxically less certainty than ever.

Statistics 142

Statistics Marketing SMS Research 142

Unmetric

MAY 31, 2018

In what has been hailed as a potential social-media game-changer , Wendy’s social media snark became the talk of the town and also lead to its meteoric rise in 2017. We took a look at their social media profiles on Facebook, Twitter and Instagram from January 1, 2017 to December 31, 2017 to uncover their strategies. 18 Million.

Social Media 103

Social Media Comparison Campaign Instagram 103

Pixlee

AUGUST 18, 2017

Here is a compilation of all the best articles on Instagram marketing currently available to marketers online. Instagram Marketing Analytics. The 7 Best Instagram Analytics Tools”. Instagram Analytics: The Ultimate Guide for Marketers”. Instagram Analytics for Business”.

Instagram 40

Instagram Brands Marketing Analytics 40

agora pulse

SEPTEMBER 30, 2020

Twitter marketing is one of the most popular forms of digital marketing. Do you love Twitter for marketing? I belong to this group of Twitter marketers.). Or are you one of those who think Twitter is just for fun and clutter and it is a waste of marketing budgets? Check out these tips to decide what to tweet.

Social Media Management 187

Social Media Management Social Media Tips Content 187

Twist Image

MARCH 28, 2017

Obviously, I believe in the power and opportunity of digital marketing. In full disclosure: digital marketing has (for almost twenty years) provided me with an amazing career, lifestyle and opportunity to connect with and learn from great people and, in kind, it has allowed me to work with some of the most interesting brands in the world.

Marketing 40

Marketing Telecommunications Mobile Applications 40

Twist Image

NOVEMBER 22, 2017

This line of thinking was to my professional advantage and opportunity, as I was bringing to market (along with my fellow business partners) a new way to think about a modern marketing agency in an digital world. With that many other businesses began offering these digital marketing services to better grow their own businesses.

Marketing 58

Marketing Apple Advertising Analytics 58

Unmetric

AUGUST 29, 2018

— Dodge (@Dodge) September 4, 2017. The post Top 10 Labor Day Social Media Posts appeared first on Unmetric Social Media Analytics Blog. Click to see the latest Labor Day posts. True Value. Hyatt House. Heinz Ketchup. Work hard, play hard. LaborDay pic.twitter.com/lmSJeqZviz. Data Analysis Methodology.

Social Media 99

Social Media Microsoft Curation Analysis 99

Sprout Social

MARCH 10, 2017

Just like any digital marketing effort, proving social media return on investment is essential. Social marketers are held to an even higher standard since so much of their work is visible across social networks. Being part of the digital marketing mix, there’s a bigger microscope on social and the track-ability of social.

ROI 53

ROI Sentiment Analytics Report 53

Proactive Report

MARCH 30, 2018

Two-thirds of the CMOs polled in the 2017 Marketing Performance Management Benchmark study said the pressure to measure value, impact, and contribution is growing. One way they’re dealing with this issue is a hiring binge to bring in data- and analytics-savvy personnel. And they’re just a couple of points apart.

Analytics 45

Analytics Survey Mobile Study 45

Buffer Social

APRIL 30, 2018

F8 offers developers, marketers, and anyone with a keen interest in the future of social media, a glimpse into what’s ahead for Facebook in both the short and long-term. Recap: Check out our full F8 2017 rundown here. So what’s ahead for this year’s conference? Instagram for Business updates.

Conference 94

Conference API Privacy Facebook 94