Pam Moore

APRIL 28, 2016

2016 was my 2nd year being paid as an Adobe Insider to cover the event. Be sure to subscribe to this entire brand new series, “Get Fit Social Digital Business” on iTunes , Stitcher or SoundCloud ! Recap of the Adobe Summit 2016 event in Las Vegas. I love the Adobe events as I get to hang with my kind of people.

Marketing 165

Marketing Eventful Template Templates 165

Sprout Social

JUNE 30, 2021

Social media marketing seems to get more complex by the day as platforms add more features and more ways for businesses to reach their audience. The latest craze that nearly every platform is jumping on seems to be social media stories. What are social media stories? What to post on social media stories.

Social Media 137

Social Media Platform Instagram Feed 137

agora pulse

JANUARY 25, 2017

As we look back on our social media plans of 2016 and ahead to our 2017 campaigns, it’s important that we learn from our mistakes and make adjustments to ensure a strategic new business year. Most social media plans fail because they lose or never had a clear direction in the first place. Lack of Creative Support.

Social Media 60

Social Media Social Media Management Compete URL 60

Ignite Social Media

JANUARY 11, 2019

Going over this distinct group of improvements that people seem to choose at the beginning of the year got me thinking – what if social media channels attempted to improve in the same way we do? Trust in social networks overall is on the decline, but Facebook in particular has been in hot water over the past year.

Social Media 132

Social Media HootSuite Travel Instagram 132

Convince & Convert

NOVEMBER 6, 2017

However, while people are increasingly familiar with live video—particularly thanks to Facebook Live—there is still hesitation from companies in adopting this strategy to grow their business. When I speak with B2B companies about Facebook Live, they claim it’s only something for B2C companies and celebrities. I disagree.

B2B 228

B2B Company Facebook Video 228

Ignite Social Media

DECEMBER 6, 2018

Finalist for Social Media Buzz Awards. The Social Media Buzz Awards celebrate the best individuals, agencies, companies, brands, and organizations across the social media spectrum. The Drum has put on the Social Buzz Awards for the past eight years. For Good.”

Retail 125

Retail Fashion Social Media Real Estate 125

Keyhole.co

JANUARY 18, 2024

However, when it first introduced the Stanley Quencher 40 oz (1200 ml) in 2016, sales lagged for years. This blog examines Stanley’s social media strategy and how it earns the brand record-breaking sales and profits. Analysis of Stanley’s social media accounts Today, loyalists swear by the Stanley Quenchers.

Influencer 59

Influencer Social Media Strategy Marketing 59

Hootsuite

MAY 20, 2021

Social messaging has surged in popularity in recent years. Since as far back as 2016, the number of people using the top social messaging apps like WhatsApp, Facebook Messenger, and WeChat/Weixin has consistently surpassed people using the top social networks (Facebook, Instagram, and Twitter). Download now.

Social Media 145

Social Media Strategy HootSuite FAQ 145

Buffer Social

OCTOBER 1, 2018

Is it the end of organic reach on social media? Yes, the (average) organic reach on social media has been falling over the years. Because we’ve seen businesses, including ourselves, growing their organic reach on social media in the last few years. How to (still) get organic reach on social media.

Organization 108

Organization Flipboard Social Media Company 108

Webbiquity SMM

FEBRUARY 16, 2016

As noted in the 2016 B2B Marketing Trends report , B2B marketing strategies and practices are in the midst of significant change, driven by new technologies and evolving buyer expectations for more “consumer-like” experiences. Social media benefits are unclear. 88% of B2B companies use content marketing.

B2B 110

B2B Social Media Marketing Survey 110

Keyhole.co

NOVEMBER 19, 2023

Creating a social media strategy takes time to research and write, but not all digital marketers have enough hours in the week. Download our free social media strategy template to help develop a plan with more ease and speed. If you’re a company with photogenic products, make Pinterest a priority.

Template 52

Template Templates Examples Social Media 52

Sprout Social

JANUARY 4, 2022

The sheer number of available formats and venues for social media video illustrates the point well (think TikTok, Instagram Reels and Facebook Stories, just to name a few). Of those social media marketers who use video, 93% say it’s a vital component of their strategies. Social media video marketing statistics.

Statistics 142

Statistics Social Media Video Marketing 142

Buffer Social

JANUARY 25, 2018

Social media is changing at a rapid pace. For example, the content format Stories was introduced on several major social media platforms slightly more than a year ago. To succeed on social media, it’s essential to stay ahead of the curve and understand the latest social media trends.

Social Media 111

Social Media Trends Report Survey 111

Keyhole.co

DECEMBER 26, 2023

Most cola and energy drink companies began with a product-forward attitude. This blog closely examines Red Bull’s social media strategy and how it keeps the brand ahead of its competition. All Red Bull social media accounts are active and filled with engaging content. Instagram: 19.1 million Twitter: 1.9

Social Media 52

Social Media Strategy Sports Meme 52

Ignite Social Media

MAY 4, 2020

Social media stories, originally popularized by Snapchat, have seen significant growth and adoption across nearly all major social networks. A recent report from GlobalWebIndex found that Instagram and Facebook users are increasingly viewing and creating social media stories. Instagram.

Social Media 121

Social Media Brands Content Real Estate 121

Sprout Social

JANUARY 6, 2021

YouTube reports one billion hours of video are watched every day and research estimates social video ad spend will grow 44% from 2019 to reach $14.89 And with the right script and creativity, social media video marketing can do more than support a brand’s awareness and consideration goals. billion by 2021.

Video 132

Video Social Media Wireless Marketing 132

Ignite Social Media

JUNE 27, 2016

If you follow us via social, it’s no surprise that we took home the gold at this year’s 2016 Corporate Social Media Awards, being recognized as the Social Agency of the Year. That and more in this week’s Social You Should Know. Ignite Social Media Awarded Social Agency of the Year.

Social Media 101

Social Media Report Survey ROI 101

Hootsuite

OCTOBER 8, 2019

Social media in higher education provides an indispensable resource to students and alumni — not to mention the school itself. Social media in higher education is a perfect avenue for that. This means one thing: Establishing a presence on a social media for higher education institutions is more important than ever.

Education 111

Education Social Media Tips Policies 111

Your Escape From 9 to 5

APRIL 15, 2022

How can you maximize social media and SEO (search engine optimization) to turn clicks into profits? Let’s briefly explore the social media and SEO connectivity, with Google’s power to influence information generation in the background. For 2016, experts say new SEO trends focus on keyword intent and search user needs.

SEO 74

SEO Social Media Engineering Social Media Management 74

Socialmedia.biz

JANUARY 13, 2020

Pretty much every piece of content you consume online, especially on social media, subconsciously influences your opinion on a certain topic. In order to curb the rise in hate speech across social media platforms, companies have started monitoring their flagged content closely.

Social Media 78

Social Media Policies Microsoft YouTube 78

Pixlee

AUGUST 17, 2020

The social media landscape is changing rapidly, as are the social media tactics brands use to stay in touch with their fans. Unfortunately, many companies lose customers because they cling to outdated social media tactics. But this tactic ignores the social aspect of social media.

Social Media 96

Social Media Authentication UGC Communities 96

Ignite Social Media

MARCH 21, 2022

You can’t talk social media anymore without mentioning TikTok. The wildly popular social media platform has taken off since its launch in 2016 booming its way to the top of “best of” and “most popular” charts in countries across the world. 69% of U.S. Teenagers regularly use TikTok. The results? Newsletter.

Comparison 209

Comparison Newsletter Study Feed 209

Ignite Social Media

OCTOBER 6, 2017

Ever since Facebook changed the organic content algorithm in 2013 , paid media support has been an important part of social media strategies. There are two strategies for approaching paid media buying: directly from the platform or through third-party software companies. Trends in Paid Social Buying.

Buy 107

Buy Social Media Strategy Software 107

agora pulse

MAY 30, 2019

Here are key stats that social media managers need to know about Stories. Stories are wildly popular with social media users. The event that brought Stories into the mainstream was when Facebook “borrowed” the feature from Snapchat and added it to Instagram in 2016.

Social Media 129

Social Media Survey Social Media Management Instagram 129

Unmetric

NOVEMBER 11, 2016

Social media is a great way for insurance providers to reach their prospective customers. Since insurance is a recurring investment, social media aids in consistent persuasion. Still skeptical about insurance brands being on social media? October 21, 2016. October 5, 2016. Engagement.

Social Media 95

Social Media Report Insurance Hashtag 95

Ignite Social Media

FEBRUARY 1, 2018

No matter what you call the game, it’s certainly a huge day for marketing, both in commercial spots during the game and on just about every social media channel. Before the Patriots and Eagles square off, let’s take a look back at some great social media Super Bowl content from previous years.

Social Media 106

Social Media Insurance Eventful Hashtag 106

Sprout Social

JANUARY 5, 2017

As one of the organizers I may be a bit biased, but Hack Week 2016 was a smashing success. This year we gathered nearly 100 project suggestions ranging from product ideas for Sprout and Bambu, to a new approach to company-wide community service , to ways to make our office and events even more fun. teamsprout #teamchitchat #lovemyjob.

Committee 67

Committee Project Wiki Posterous 67

Ignite Social Media

AUGUST 30, 2016

Social Agency Bucks Industry Diversity Trend and Taps Three for All Female Leadership Team. CARY , NORTH CAROLINA August 30 , 2016. Bucking the ‘lack of representation’ trend in the advertising business, Ignite Social Media today announced several management changes. ” About Ignite Social Media.

Social Media 114

Social Media Energy Team Trends 114

Ignite Social Media

JANUARY 25, 2018

But before we get too far down the path of anticipating what is going to happen this year, let’s take a quick look back at some of the big changes that took place in social media in 2017. Instagram added Stories in 2016, but their parent company, Facebook added them in March of this year. Messaging Took Off.

Social Media 97

Social Media Tumblr Policies YouTube 97

agora pulse

DECEMBER 13, 2018

For social media managers this time of year is less about decking the halls with boughs of holly and more about planning for 2019. The social media landscape is changing fast and with tougher KPIs, changing technologies and new techniques, it’s more important than ever to stay ahead of our game. GDPR Seeps Into Social.

Social Media 132

Social Media UGC Adwords Influencer 132

Ignite Social Media

SEPTEMBER 1, 2016

Your connections are not just your friends but maybe a few key people at your dream companies. You know you are awesome, so why won’t “this dream company” hire you? Here are a few tips to help you network and make real connections in a social media world. Research the Company. Visit the company website.

Social Media 101

Social Media LinkedIn Company Conference 101

Convince & Convert

FEBRUARY 5, 2018

The data clearly shows that people trust “employees of a company,” “consumer opinions,” and “colleagues and friends” when seeking information about a product or a brand. Technologists are active on social media. They should also understand the best practices for engaging in social media. It’s a fact.

Strategy 147

Strategy Social Media Marketing Consultant 147

Webbiquity SMM

JANUARY 19, 2016

Social media use isn’t quite universal—but it’s getting close. population now has at least one social networking profile; more than half use two or more social networks. The number of worldwide social media users is projected to grow from 2.1 But social media marketing spending will rise anyway.

Social Media 100

Social Media Marketing Survey Metrics 100

Ignite Social Media

MARCH 2, 2021

Social media marketers constantly try to balance the proven practices on established social networks with strategic bets on the up and comers. When I started Ignite Social Media in 2007, the battle between MySpace and Facebook still raged and Friendster was hanging on for dear life.

Upcoming 212

Upcoming Social Networking Privacy MySpace 212

Buffer Social

JUNE 22, 2023

This statement is a common refrain across Jahleane’s social media. However, as Jahleane shared, “Most event organizers appreciate the content I share on my social media.” A recent example she shared was a LinkedIn post after being laid off from her job in tech sales due to company restructuring.

Social Media 78

Social Media Authentication YouTube LinkedIn 78

Convince & Convert

JANUARY 4, 2016

Email marketing was ignored, under-resourced, and declared uncool and dead during the rise of social media. Prediction #1: We’ll see many more positive media stories about email marketing than negative in 2016. Prediction #2: The majority of email opens will occur on mobile devices in 2016. highlight to tweet).

Embedding 60

Embedding Mobile Newsletter Energy 60

Buffer Social

MARCH 9, 2017

Working on social media can be a little lonely at times, especially if you are working as a team of one. Social media conferences are the secret to all that. Here’s a list of 20 top social media marketing conferences for 2017, with all the information you need to know such as data, location, and price.

Conference 103

Conference Social Media Price Forums 103