Convince & Convert

DECEMBER 19, 2014

Julie Hopkins is part of a team at Gartner called the Gartner for Marketing Leaders Group. As a leader in the field of information technology research, Gartner formed Julie’s group a couple of years ago, recognizing that digital marketing is an area of increasing importance (more on that in Holy Social!).

Social Media 131

Social Media B2B Research Groups 131

Rebekah Radice

MARCH 16, 2015

Marketing your small business on social media continues to evolve. In fact, if you’re a local or small business, you can no longer afford to avoid social media. With 97% of consumers using the Internet as a resource , building your social media presence is a critical component in your overall marketing strategy.

Small Business 132

Small Business Social Media Strategy Hashtag 132

Rebekah Radice

JULY 20, 2015

Do you want to improve social media productivity? Daily activities separate successful social media marketers from their peers. In this article I’ll share six social media habits to improve your marketing. 6 Habits of Highly Successful Social Media Marketers. #1: Thank you Nicole and team!

Social Media 133

Social Media Marketing Study Activities 133

Buffer Social

OCTOBER 1, 2018

Is it the end of organic reach on social media? Yes, the (average) organic reach on social media has been falling over the years. Because we’ve seen businesses, including ourselves, growing their organic reach on social media in the last few years. How to (still) get organic reach on social media.

Organization 108

Organization Flipboard Social Media Company 108

agora pulse

OCTOBER 8, 2019

Encourage your employees to share about your company on social media, and watch awareness and trust of your brand flourish. As creative director for Contentworks Agency , I’ve rolled out social media employee advocacy programs for a number of brands. Similarly, employees will not be forced to use social media.

Social Media 84

Social Media Guidelines Hashtag Training 84

Buffer Social

JUNE 30, 2017

Do you remember your first social media profile? Or, how about your first social media post? Social media has changed and evolved so much since the early days, it’s almost hard to believe how far we’ve come. How people use social media has changed as well. Let’s dive in!

Social Media 111

Social Media MySpace Hashtag News 111

Sprout Social

OCTOBER 9, 2018

You don’t have to be a sports fanatic to know how much sports fans love to share updates about their teams on social media. Fantasy sports have played a huge role in shaping fans’ communities and conversations on social platforms. Fantasy sports are a game where participants build imaginary teams.

Sports 81

Sports Social Media Engagement Compete 81

Convince & Convert

DECEMBER 19, 2014

Julie Hopkins is part of a team at Gartner called the Gartner for Marketing Leaders Group. As a leader in the field of information technology research, Gartner formed Julie’s group a couple of years ago, recognizing that digital marketing is an area of increasing importance (more on that in Holy Social!).

Social Media 95

Social Media B2B Research Groups 95

Ignite Social Media

MAY 18, 2016

As the world of social continues to expand, the phrase continues to catch fire. But as of January 2016, a whopping 61% of all Fortune 500 CEOs had no social media presence whatsoever. As stats like this pick up steam, the question that’s been bubbling up for many brand marketers is: should our CEO be on social media?

Findability 111

Findability Social Media Collaboration Team 111

Likeable

JUNE 18, 2020

In today’s world, social media plays many roles—it’s a source of news, a tool for learning, a space to share stories, and a vehicle for connecting and organizing with other people. In several months, her social media community raised a quarter of a million dollars—and The Loveland Foundation was born. Johnetta Elzie.

Social Media 92

Social Media Instagram Education Communities 92

Convince & Convert

DECEMBER 12, 2014

Bari Mogil is half of the digital team at the headquarters of Corcoran Group , a high-end real estate company with over 2,200 agents. The Live Who You Are campaign, integrated across several social media platforms , is another example of how Corcoran’s social messages are much more than property listings.

Tumblr 136

Tumblr Real Estate How To Survey 136

Buffer Social

JULY 23, 2018

There is always so much happening in the social media marketing industry that it can be a challenge to keep up with all of the latest news and insights. That’s why we’ve created what we call “ Minisodes ” on the Buffer Podcast – The Science of Social Media. Let’s dive in! ?. No worries!

Case Study 69

Case Study Study Social Media Tools 69

Koka Sexton

OCTOBER 13, 2015

It’s been a while since I’ve been at an event where I can talk very specifically with sales professionals about social selling best practices with LinkedIn and other social media applications. Prepare yourself and your team for the future of SaaS Sales. LinkedIn Group: https://www.linkedin.com/grp/home?gid=6932016.

Team 40

Team Upcoming Eventful LinkedIn 40

Buffer Social

FEBRUARY 21, 2023

In 2015, when I relaunched Diversability after graduating, I struggled to gain visibility for this side hustle while working my full-time corporate development job. Now, in 2023, we have 80,000 followers across our social networks and 5,800 in our closed communities.

Brands 82

Brands Marketing Hosting Eventful 82

Audiense

MAY 16, 2016

Porsche ’s prestigious brand has flourished on social media with an image-heavy presence, giving it an ample chance to connect with audiences that want to see both its modern technology and classic designs from its long heritage. Alissa Clauson , Porsche Audiense: How is Porsche’s social media team spread out?

Strategy 113

Strategy Automotive Campaign Social Media 113

Audiense

MAY 10, 2016

Airbnb was recently awarded as the Most Meaningful Brand by The Drum and Havas Media Group in The Drum’s Marketing Awards. With their #NightAt franchise, and #BelongAnywhere campaign, the home sharing website makes it a point to spread their net far and wide across social media, while keeping other channels in mind.

Brands 103

Brands Hosting Hotels Campaign 103

yMarketingMatters

OCTOBER 26, 2018

After two years of organizing New Jersey’s premier social media event, ​we’re giving it a whole new spin! Karen a team of professional LinkedIn profile writers waiting to help get your profile in shape so that you can maximize the power of LinkedIn. Take the time to work ON your business, and not IN it. The EXPERT CORNER.

Conference 130

Conference Hotels LinkedIn Consultant 130

Janet Fouts

DECEMBER 30, 2014

This data is based on surveys, but in my experience working with millennials they are a diverse group and generalizations don’t always fit. Of course older generations like Boomers have also adopted technology and social media to research before buying and that age group holds 3/4 of the nation’s wealth.

Marketing 145

Marketing Nielsen Authentication Knowledge Base 145

Razor Social

MARCH 30, 2016

Is all that social media activity paying off? Listening is just as important as sharing on social media Click To Tweet. 89% of marketers found listening to be effective but only 37% listened -Saleforce 2015 state of marketing report Click To Tweet. The Social Media Monitoring Lighthouse.

Attensity 77

Attensity Crimson Hexagon Social Media Sentiment 77

Socially Sorted

FEBRUARY 13, 2016

Do you have a serious case of FOMO about not attending Social Media Marketing World 2016? . Social Media Marketing World Virtual Ticket for 2016, to be precise. If you want to stay tuned for new Social Media events, please subscribe and you’ll be notified. . I apologise if you missed out.

Eventful 54

Eventful Social Media Marketing Conference 54

Convince & Convert

DECEMBER 12, 2014

Bari Mogil is half of the digital team at the headquarters of Corcoran Group , a high-end real estate company with over 2,200 agents. The Live Who You Are campaign, integrated across several social media platforms , is another example of how Corcoran’s social messages are much more than property listings.

Tumblr 87

Tumblr Real Estate How To Survey 87

Sprout Social

NOVEMBER 15, 2016

Once thought of as just a passing fad, social media has had a tremendous impact on business over the past decade. Social platforms like Twitter and Facebook have transformed the way that people communicate and, in the process, have changed the way that businesses interact with customers. Developing a Social Media Strategy.

Social Media 40

Social Media ROI Loyalty Social Networking 40

Mindjumpers

JULY 24, 2015

It’s 2015 and the world has become more transparent than ever – this is also a universal truth when it comes to the future of great client-agency relationships. We work with social media and have done so since 2008, which means that for many of our clients, we have entered unknown territory together. Transparency.

Nielsen 100

Nielsen Collaboration Compete Meeting 100

Ignite Social Media

AUGUST 15, 2016

Twitter’s Moments , which uses curated tweets, videos and images to tell stories, has traditionally been produced by Twitter’s in-house team or select publishers. Twitter is now going to let a broader group of influential people and brands create Moments and the plan is to eventually allow all users to create stories.

Twitter 60

Twitter Facebook Instagram Sentiment 60

Sprout Social

SEPTEMBER 19, 2016

Social media outreach is one of the best ways to form new relationships, increase engagement and get more eyes on your content. What is Social Media Outreach? Unfortunately some marketers use social media outreach as an opportunity to spam influencers. Should You Use a Business or Personal Account?

Social Media 40

Social Media BuzzStream Alltop Influencer 40

Proactive Report

JANUARY 8, 2016

It would appear that the corporate pendulum is swinging away from marketing as the place for social media to PR. More than half (51%) of marketing and advertising execs polled in November 2015 said the PR team is best suited to handle social media activity. Study by The Creative Group.).

Skills 40

Skills Study Social Media Groups 40

Proactive Report

JANUARY 8, 2016

It would appear that the corporate pendulum is swinging away from marketing as the place for social media to PR. More than half (51%) of marketing and advertising execs polled in November 2015 said the PR team is best suited to handle social media activity. Study by The Creative Group.).

Skills 40

Skills Study Social Media Groups 40

Proactive Report

JANUARY 8, 2016

It would appear that the corporate pendulum is swinging away from marketing as the place for social media to PR. More than half (51%) of marketing and advertising execs polled in November 2015 said the PR team is best suited to handle social media activity. Study by The Creative Group.).

Skills 40

Skills Study Social Media Groups 40

ProBlogger

SEPTEMBER 22, 2021

And in this blog post I’m going to share some of the learning opportunities the ProBlogger team and I recommend. It wasn’t strictly blogging related, but it covered content marketing, social media, advertising, PR, acquisition/conversion/retention strategies and much more. Blogger Groups. Blogging Courses and Resources.

Blogger 48

Blogger Conference eBook Skills 48

ProBlogger

SEPTEMBER 22, 2021

And in this blog post I’m going to share some of the learning opportunities the ProBlogger team and I recommend. It wasn’t strictly blogging related, but it covered content marketing, social media, advertising, PR, acquisition/conversion/retention strategies and much more. Blogger Groups. Blogging Courses and Resources.

Blogger 48

Blogger Conference eBook Skills 48

Convince & Convert

OCTOBER 2, 2015

Forget Focus Groups. During his session for Inbound 2015 , Crimson Hexagon’s John Donnelly discussed why social media data is the secret weapon for selling. According to Donnelly, one of the most effective ways to glean consumer insights is by analyzing social media conversations.

Crimson Hexagon 60

Crimson Hexagon How To Focus Group Data 60

Buffer Social

DECEMBER 4, 2016

That is up from 17% in 2015. In this episode, we had the pleasure of speaking with entrepreneur and host of one of the most successful social media podcasts on iTunes ( Social Media Social Hour ), Tyler Anderson , about the podcasting trend and how this medium is one of the most effective way to share thoughts and reach new audiences.

Social Media 40

Social Media Marketing Social Media Management Hosting 40

Waxing UnLyrical

AUGUST 19, 2015

Having common language and measurement approaches is crucial for organizations and professionals, particularly those that use a combination of public relations agencies, media monitoring services and in-house media teams to measure campaigns across brands, units and countries. x6 – really? Impressions. ” No.

Report 100

Report Committee Comparison Journal 100

Sprout Social

AUGUST 23, 2016

Despite the growing popularity, social media for business is still put on the back burner for a lot of organizations. However, social media can benefit businesses of any size. Social Media for Business by the Numbers. Being successful with social media for business comes down to creativity and engagement.

Social Media 40

Social Media Avatar Social Networking Compete 40

Buffer Social

DECEMBER 19, 2016

We are very grateful for all the research that has been done on social media. Social media studies have given us great ideas to improve our social media marketing , helped us understand the psychology behind social media behaviors , and made us better marketers. 79% of U.S. Surveying 1,520 U.S.

Study 40

Study Social Media Marketing Research 40

Convince & Convert

MARCH 15, 2016

Now the Edison team is back with a new edition of their annual Infinite Dial research (they partner with Triton on it) and they’ve found another disruptive force… podcasting. The report is bursting with fascinating statistics, and not just about podcasts but also about online radio, streaming, social media, and beyond.

Statistics 60

Statistics Research Directory Study 60

Buffer Social

MARCH 30, 2022

The company also includes older women with mature, unfiltered skin in their ads and social posts, a rarity in the makeup world. They even went viral for featuring Crowell’s 99 year old grandma on their social media. The group’s events usually sell out within hours, proving the brand’s doing something right.

Small Business 72

Small Business Instagram Press Release Communities 72