Jon Loomer

JANUARY 21, 2018

I wrote a rant back in 2014 that would apply equally today (seriously, read it). 21, 2014: Showing more from friends. 10, 2014: Cleaning up spam. May 27, 2014: More control over sharing from apps. 25, 2014: Stop with the click-bait. 14, 2014: Enough of the overly promotional stuff. Is engagement bait good?

Feed 166

Feed Feedly News Facebook 166

Keyhole.co

NOVEMBER 17, 2023

Adidas’s social media strategy of prompt and unified updates leads to audiences being engaged and deeply invested in Adidas’s online accounts. Curating online content for regional marketing Currently, the biggest sports associated with Adidas might be baseball, basketball, football, and Olympic sports.

Sports 59

Sports Social Media Strategy Apparel 59

Sprout Social

FEBRUARY 5, 2020

In short, your Facebook reach is simply the number of unique users who see your post or page , regardless of whether they engaged with it. Reach vs. engagement. Anyone marketing their business on Facebook must be aware that reach is not a form of engagement. Facebook reach is always measured within a specified period.

Facebook 145

Facebook How To Metrics Organization 145

Pam Moore

MARCH 19, 2020

Brands will continue to turn up the volume, engagement and results with influencer marketing. higher engagement rates than bigger influencers with 500k – 1 million followers. Data driven decisions will rule and empower them to fully embrace the best of social network curation features such as Instagram TV (IGTV.)

Trends 78

Trends Video Marketing Influencer 78

Convince & Convert

APRIL 10, 2014

Leading into the 2014 tax season, the company launched a satirical campaign with a cause-marketing element that pokes fun at Hipsters who are, “struggling to file taxes in non-ironic ways.” Centered around the theme of the Hipster Tax Crisis, H&R Block curated a series of “Hipster Tax Facts” from campaign spokesperson Kenny Mayne.

Case Study 160

Case Study Campaign Cause marketing YouTube 160

Sprout Social

APRIL 21, 2020

Track any changes in your audience demographics, reach and impressions and analyze how that change impacts other results like comments, shares, link clicks and other engagement metrics. In 2014 we launched #MyMadcap. In events like COVID-19, your audience will be an effective barometer that guides your new focus.

How To 124

How To Social Media Management Metrics Team 124

Writtent Blog

MAY 20, 2014

If you’re behind the content marketing curve, now’s the time to get caught up — here are 17 content marketing trends relevant to 2014. The rest of it is either curated (24.0%) or syndicated (12.6%). 16% of Marketers Curate Content Daily. 16% of Marketers Curate Content Daily. It’s a huge engagement booster.

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Trends Content Marketing Curation 95

Socialmedia.biz

FEBRUARY 11, 2019

According to experiential cognitive processing , people are more likely to engage with content that’s relatable and appeals to their emotional quotient. On social media platforms, your feed is curated with news stories, images, or videos that filter through friends, people you may know, or brands you follow.

Social Media 88

Social Media Sentiment Analysis Study 88

Pam Moore

JANUARY 19, 2020

Brands will continue to turn up the volume, engagement and results with influencer marketing. higher engagement rates than bigger influencers with 500k – 1 million followers. Data driven decisions will rule and empower them to fully embrace the best of social network curation features such as Instagram TV (IGTV.)

Trends 78

Trends Brands Marketing Influencer 78

Waxing UnLyrical

APRIL 13, 2016

It is one of the most effective ways to spread brand awareness to scores of followers, to reach out and engage with them. 81% of professionals who have launched at least one influencer campaign found influencer engagement to be effective. Directly and organically engage with your target audience. Gap’s Styld.by.

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Influencer Campaign Marketing Fashion 100

Convince & Convert

MAY 5, 2012

Pinterest has spawned a new way of consuming and searching information, and may be the poster child for the coming image-centric social Web that will make written blogs like mine look quaintly Amish by 2014. Do your visitors from Pinterest engage in desirable, profitable behaviors at a ratio equal to or better than Twitter or Facebook?

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Metrics Social Media Posterous Aggregator 143

Ignite Social Media

JUNE 1, 2016

Even though Twitter had gained a lot of attention, Facebook has surpassed it in terms of audience, engagement and all other aspects. If the brand does not post something new for days or even weeks on Facebook, the engagement is much higher on Facebook than Twitter (even though it posts regularly on Twitter). as of June 2014.

Trends 60

Trends Social Media Strategy How To 60

Convince & Convert

MARCH 2, 2015

His 2014 book “What Happens in Vegas Stays on YouTube” was recently nominated for a Pulitzer Prize, and he was voted the second most likable author in the world (second only to Harry Potter creator, J.K. At speaking engagements, Erik is often asked, “What’s the next big thing?” highlight to tweet).

Content 60

Content Marketing B2B Journal 60

Ari Herzog

FEBRUARY 5, 2016

I had to start following a large group of people and engage with them. People started following back and engaging back with me. That is where it really took off for me and I’ve continued to engage with many and built closer relationships with them on Facebook too. Social Engage has a feature that will show only replies.

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Meeting Influencer Twitter Tweetdeck 70

Twist Image

JANUARY 23, 2018

when people spend a lot of time passively consuming information--reading but not interacting with people--they report feeling worse afterward.researchers hypothesize that reading about others online might lead to negative social comparison--and perhaps even more so than offline, since people's posts are often more curated and flattering."

Facebook 68

Facebook Advertising Feed Feedly 68

Buffer Social

NOVEMBER 7, 2017

Using both hashtags and location tag drives the most engagement. Videos might overtake images as the most engaging type of content. Caption length doesn’t affect engagement. To engage them, you have to create similar high-quality images and videos. Later posts do not decline in engagement. percent of U.S.

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Study Instagram Hashtag Research 111

Convince & Convert

MARCH 31, 2015

On July 1 of 2014, the world’s biggest advertiser officially killed marketing. Customer care and service is blending with marketing through social media engagement. This article is excerpted from the new Wall Street Journal best selling book Non-Obvious: How To Think Different, Curate Ideas & Predict The Future.

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Marketing Journal Curation Team 60

Koka Sexton

JANUARY 19, 2017

. — Koka Sexton (@kokasexton) October 20, 2014. In 2014, creating this social selling video was one of those moments that will always stand out to me. When it comes to establishing your professional brand on social networks, Hootsuite has been at my hub of discovery and engagement. Koka Sexton (@kokasexton) January 5, 2017.

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HootSuite Social Networking LinkedIn Curation 40

Buffer Social

OCTOBER 1, 2018

Just a year later, in 2014, it would reach only about six percent of its fans. According to Twitter, here are some of the factors it considers: The tweet itself: its recency, presence of media cards (image or video), and overall engagement (including retweets, clicks, favorites, and time spent reading it). Fewer but better posts.

Organization 108

Organization Flipboard Social Media Company 108

Writtent Blog

JULY 10, 2013

We’ve curated 50 of the freshest mobile marketing statistics to inform you, as well as some analysis and action items to inspire your strategy: Mobile Marketing Statistics on Global Trends. Mobile devices will account for 25% of global internet traffic by 2014. of US consumers will use mobile coupons by 2014. Source: HubSpot ).

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Statistics Mobile comScore Marketing 108

Devumi

OCTOBER 24, 2014

Try to figure out what it is you want to do with the overall goal of your Pinterest boards: Engage with your fans. What do you think DC Comics can learn from Marvel Comics’ curated content on their “ Costober ” board? — metmuseum (@metmuseum) October 24, 2014. Send traffic to landing pages on your website.

Strategy 113

Strategy Wikimedia Marketing How To 113

Social Media Marketing

APRIL 3, 2013

Google and Facebook still lead in digital display earnings, but according to a recent report, Twitter revenues will surpass AOL in 2014 and Microsoft by 2015. Storify is a platform that allows you to curate content from other social networks - videos, tweets, blog posts, etc. and may very well point to the future of content.

Social Media 160

Social Media Flipboard Storify Reddit 160

Convince & Convert

APRIL 7, 2015

The 2014-2018 Email Statistics Report by The Radicati Group reveals the average employee receives 121 emails each day, and this number will only grow. Employee engagement is one of the most common and important goals for a communication function. workers engaged in their jobs is on the rise (average 31.7% Insource Youtility.

How To 60

How To Yammer Metrics Statistics 60

The Social Media Hat

APRIL 13, 2017

Back in January of 2014, a solopreneur who was building up resources for primary and secondary educators reached out to me on Google+ for some assistance. since 2014. Curated thought leaders into compelling roundups that share their ideas and unique perspectives. The Complete Solo Build It! Review - An Insider’s Perspective.

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Review Domain Name Training Course 167

Sprout Social

NOVEMBER 1, 2016

— Marriott Hotels (@Marriott) December 19, 2014. When developing a content strategy, a good place to start is to look at past posts to see what has performed well and what types of content your followers are engaging with. Pinterest is a great destination for curating valuable content—just ask the Four Seasons.

Travel 40

Travel Class Social Media Hotels 40

Socially Sorted

FEBRUARY 27, 2017

Are you looking for easy ways to Revive Your Facebook Page reach, attention and engagement? Some of them take only minutes to give you more chance of getting more attention, reach and engagement. 6 Invite People Who Engage with Your Page to Like Your Page. Image by Shutterstock. Facebook is hard these days.

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Facebook Video Eventful Engagement 40

Pixlee

DECEMBER 13, 2016

During their “Fourth of Julyber Monday” in 2014 (a summertime version of Cyber Monday) sales reached nearly $1 million on the one day alone. By embracing user generated content , relevant curated content, and low production value video, the brand is able to connect with people through humor and clever conceptualization. Alo Yoga.

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Brands Authentication Fashion Curation 41

Sprout Social

NOVEMBER 15, 2016

In fact, social media’s influence runs deeper than customer engagement. We recently launched Bambu , an employee advocacy platform that makes it easy for companies to curate content for employees or brand ambassadors to share with their social networks. Use a social media management tool to monitor the engagement with your posts.

Social Media 40

Social Media ROI Loyalty Social Networking 40

ProBlogger

AUGUST 24, 2014

One of the most important things you can do in 2014 as a content creator, is identify who you are as a personal brand by monitoring how you come across online. Choose a pin that not only received a good amount of engagement, but that personifies you as a brand. This is a guest contribution from Jaclyn Freeman. Who are you?

Content 54

Content Metadata How To URL 54

Buffer Social

JULY 27, 2016

Lifting the limit on content creation from what can only be created within the app has a huge upside when it comes to creating engaging stories for Snapchat. And ads only work if there are users to engage with them. Think of it as Instagram in 2014-2015 or Facebook in 2009-2010. Memories make a longer shelf life for content.

API 40

API Marketing comScore Video 40

Later

SEPTEMBER 15, 2020

With a background in visual merchandising and branding, it’s no surprise that his feed features a collection of well-curated and aesthetically-pleasing content. Ciara Johnson got started in content creation after a study abroad trip in 2014. View this post on Instagram. Get your free ticket and we’ll see you on September 23rd!

Influencer 65

Influencer Travel Marketing Instagram 65

ProBlogger

NOVEMBER 17, 2011

Publication date: 2014. It’s okay if you are curating what you feel your best posts are. And for a small price, people can get that curation and read it in a different format. And when you do a speaking engagement, you can now hand something out—your book! That’s laughable. There’s value there.

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Publishing Blogger Proposal Curation 47

Sprout Social

AUGUST 23, 2016

Many small- and medium-sized companies see growth in brand awareness, site traffic, shares and customer engagement when there’s a plan in place. Being successful with social media for business comes down to creativity and engagement. Engage With Your Customers. However, social media can benefit businesses of any size.

Social Media 40

Social Media Avatar Social Networking Compete 40

Keyhole.co

DECEMBER 19, 2023

This was in 2014, and it was just the start. This is an example of the kind of engaging and influencer-forward content strategy that works for Gymshark. To ensure different types of audiences stay hooked to its social media, Gymshark curates a lot of diverse and fresh content in its videos and posts.

Strategy 52

Strategy Influencer Social Media Meme 52

Waxing UnLyrical

DECEMBER 19, 2014

Here’s what I said to Mark (minor edits that don’t impact the meaning of what I wrote): 2014 was a very interesting year for my business. So I had to put in place for myself some system of curation similar to that I recommend to clients, or teach about. It grew quite a bit, which was great!

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Curation Consultant Social Media Activities 258

Hootsuite

OCTOBER 27, 2021

The practice was then introduced to Instagram in 2014. There are many ways to increase your Facebook engagement. These can include everything from curating content created by your followers to using Facebook analytics tools to know what your audience responds to. Schedule, engage, analyze, perform. Try it free today.

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Badge Facebook Authentication HootSuite 145

Convince & Convert

DECEMBER 16, 2014

In fact, there were 730 million blog posts published in 2014 alone ! The difference comes down to what I think of as “consistent curation.” Ask a question – Engage your audience in conversation by not only promoting your post, but starting a conversation. Content is being created.

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Social Media Content Curation Patterns 166