Convince & Convert

JUNE 12, 2014

pic.twitter.com/LFjz0y5gCt — Purdue Athletics (@PurdueSports) June 4, 2014 Purdue University students who purchase a VIP Card, a special kind of ticket that allows access to all home football and basketball games, plus other athletic events, through June 10 will be invited to send in a photo to be featured on the team’s official helmet.

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Team Features Sports Case Study 148

ProBlogger

AUGUST 12, 2014

Every year, tech companies continue to roll out dazzling new smartphones and tablets into the market. Retailers have adjusted their services to cater to the mobile customer, including redesigning their websites to cater to mobile visitors along with company-specific apps. Originally at: Blog Tips at ProBlogger.

Mobile 46

Mobile Activities Banking Discount 46

Pixlee

APRIL 2, 2019

Brand Loyalty. When brands involve communities in an authentic and transparent way, they can boost company loyalty on the whole. Now the company is looking to go full circle by expanding its retail footprint where it can provide in-person help to customers.

Strategy 59

Strategy UGC Hotels Marketing 59

Sprout Social

MAY 24, 2016

It’s an easy way to reward brand loyalty and pick up some new followers or leads along the way. Consider this example from the textbook rental company, Chegg. — Chegg (@Chegg) January 6, 2014. Marketing fads come and go, but a tried and true tactic for driving engagement is a Twitter contest. How to enter?

Engagement 86

Engagement Twitter Guidelines How To 86

Sprout Social

APRIL 21, 2020

Showing your audience that you care about their opinions and circumstances goes a long way in building trust and loyalty. In 2014 we launched #MyMadcap. For instance, if a SaaS company runs into a major bug that requires a software outage, that company might assemble a team to get to the root cause.

How To 125

How To Social Media Management Metrics Team 125

Hootsuite

JUNE 25, 2019

But accounts that run monthly contests or draw winners weekly have a better chance of earning loyalty and maintaining follower counts. In less than 10 weeks, the company nearly doubled its following on Instagram. — Expedia (@Expedia) July 24, 2014. — New England Patriots (@Patriots) November 13, 2014.

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Examples Social Media Instagram Hashtag 111

Buffer Social

NOVEMBER 20, 2018

In 2014, Tommy’s Superfoods was born. The company sells non-GMO verified, seasoned frozen vegetables and its products are now available in popular retailers such as Costco, Bristol Farms, Kroger, and more. Tommy’s Superfoods needed a way to simultaneously increase brand recognition and brand loyalty.

Hashtag 100

Hashtag Campaign Brands Retail 100

Proactive Report

DECEMBER 2, 2013

2014 will see more emphasis on reporting PR results. You need to establish the value equation for your company or client and provide results that meet that framework. You need to establish the value equation for your company or client and provide results that meet that framework. Proving Value. Value is subjective.

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ROI Case Study Health Care Insurance 69

Convince & Convert

APRIL 10, 2015

Punch-Card Loyalty. But the loyalty punch card promising one free sandwich for every 10 purchased doesn’t suit today’s customer, and frankly, neither does the “My [insert company name]” card swiped at the register. The Starbucks mobile app is a good example of loyalty rewards that have been reinvented through gamification.

Mobile 60

Mobile Strategy Loyalty SMS 60

Keyhole.co

OCTOBER 10, 2023

What people think and feel about your company, products, and services is your brand sentiment. Brand sentiment analysis is a technique that leverages artificial intelligence, machine learning, natural language processing, and named entity recognition to measure and interpret people’s thoughts, opinions, and feelings about your company.

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Sentiment Analysis Brands How To 52

Buffer Social

JULY 20, 2017

A study by Social@Ogilvy found that Facebook organic reach has fallen to just six percent in 2014. A company that is at the forefront of this change is KLM Royal Dutch Airlines. Sprout Social also found that being responsive on social media prompts customers to purchase while ignoring customers causes less brand loyalty.

Social Media 112

Social Media Engagement Brands Airlines 112

Hootsuite

MAY 10, 2021

Social media for big companies has become about as commonplace as human resource departments. Customers take for granted that big companies are on social media. Customers take for granted that big companies are on social media. Discover how big companies use social media to meet—and in many cases exceed—customer expectations.

Examples 145

Examples Company Social Media Apparel 145

Diva Marketing Blog

DECEMBER 22, 2013

It''s a world where to succeed we have to go beyond a one-off sale to opportunities where three entities: company, employee and customer create the brand experience together. Continuous listening -> learning -> understanding -> results in trust -> leads to loyalty -> leads to the cash register bells ringing.

Social Media 67

Social Media Airlines Film Foursquare 67

Devumi

JULY 11, 2014

Many of these relationships will wind up being lifelong, such as my well known brand loyalty to Chevrolet, but with a much more personal touch than ever before. For example, let’s look at a basketball shoe company. Kai Thrun (@KaiThrun) April 2, 2014. How Twitter can help your online customer support and research goals.

Research 60

Research Twitter Small Business Sentiment 60

Convince & Convert

DECEMBER 11, 2015

Holiday campaigns present an incredible opportunity to abandon “left brain” marketing and connect emotionally with your community. (highlight to tweet) Done right, the holiday “card” can go beyond spreading good cheer and increase engagement, build loyalty, and drive significant conversions. Make It Personal. Make it personal.

Campaign 60

Campaign List Tips Embedding 60

Diva Marketing Blog

NOVEMBER 6, 2014

New in the 2014 Stories of the Girls campaign is a message board prominently on the StoriesOfTheGirls.com microsite. Diva Marketing/Toby: The #StoriesoftheGirls campaign kicked off October 2013 to support Breast Awareness Month and appears to be continuing into the summer of 2014 and beyond.

Health Care 108

Health Care Case Study Study Campaign 108

Buffer Social

MAY 12, 2016

The Facebook-owned company moved on from its old-fashioned camera icon and embraced a new, minimalist design across its suite of products: Instagram, Layout, Boomerang, and Hyperlapse. In a blog post the company explained: The simpler design puts more focus on your photos and videos without changing how you navigate the app.

Social Networking 75

Social Networking MySpace Study Instagram 75

Sprout Social

NOVEMBER 15, 2016

We recently launched Bambu , an employee advocacy platform that makes it easy for companies to curate content for employees or brand ambassadors to share with their social networks. In order to increase brand loyalty , you need to focus on developing a rewarding, humanistic relationship with your audience. Four more years.

Social Media 40

Social Media ROI Loyalty Social Networking 40

Diva Marketing Blog

NOVEMBER 6, 2014

New in the 2014 Stories of the Girls campaign is a message board prominently on the StoriesOfTheGirls.com microsite. Diva Marketing/Toby: The #StoriesoftheGirls campaign kicked off October 2013 to support Breast Awareness Month and appears to be continuing into the summer of 2014 and beyond.

Health Care 40

Health Care Case Study Study Campaign 40

Sprout Social

AUGUST 23, 2016

Many small- and medium-sized companies see growth in brand awareness, site traffic, shares and customer engagement when there’s a plan in place. Social media allows smaller companies to compete against some of the larger businesses to reach more customers. 78% of companies now say they have dedicated social media teams.

Social Media 40

Social Media Avatar Social Networking Compete 40

Hootsuite

MAY 26, 2021

When you do that, you’re more likely to build trust and loyalty. For example, natural skin-care company SoKind is using basic social selling principles in this Facebook post. LinkedIn first introduced the concept of the SSI back in 2014. Authenticity builds trust — and that, in turn, can become customer loyalty.

HootSuite 145

HootSuite How To B2B LinkedIn 145

ProBlogger

JANUARY 28, 2014

Fame, Fortune and Helping People in 2014. People can actually see your loyalty which increase trust and b. On one of my first blogs, I asked a new tea company over Facebook to send me samples for review. These individuals aren’t paid for their loyalty or their commissions, they’re paid on honestly.

Adsense 43

Adsense Domain Name eBook Blogger 43

Pam Moore

DECEMBER 11, 2016

Regardless of your industry, niche, age of company or primary communication medium used, you better have a content marketing strategy to connect you and your brand with your target audience, customers, partners and stakeholders. This is up from 808 words in 2014. Purchase cycle (awareness, consideration, preference, purchase, loyalty).

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Template Templates Content NewsCred 167

Webbiquity SMM

OCTOBER 16, 2012

Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve. 90% of companies with 100 or more employees use social media in their marketing mix. 83% use Facebook and 53% are on Twitter, though that gap is expected to narrow by 2014 due to rapid growth in Twitter use.

Social Media 229

Social Media Hubspot B2B Marketing 229

Hootsuite

SEPTEMBER 7, 2022

Mobile shoppers surpassed desktop shoppers in 2014 and their numbers have been growing ever since. Or provide an exclusive gift-with-purchase for your VIP shoppers, as a way of building loyalty. Showing your customers that you care about the same things builds loyalty and trust. Make sure your site is mobile-friendly.

Strategy 104

Strategy Discount How To Retail 104

Sprout Social

NOVEMBER 7, 2019

This can even include your post archives, and tweets your company (and past marketers) may have published years ago. Back in 2014, Twitter gave users the ability to search through every tweet that has ever been sent, making it just as important to keep up with your past content as your present content. Recognize customer loyalty.

Twitter 97

Twitter How To Hashtag Loyalty 97

Keyhole.co

DECEMBER 19, 2023

Review of Gymshark’s social media accounts Think about how Gymshark started as a humble drop-shipping company in 2012: it sounds crazy that it’s valued at $1.45 This was in 2014, and it was just the start. In this blog, we’ll examine how Gymshark’s social media strategy helps it stay on top of the fitness apparel game. billion today.

Strategy 52

Strategy Influencer Social Media Meme 52

Rebekah Radice

APRIL 11, 2016

And while it might have been the network you connected with your family and friends on, Compared to the other social networks, Facebook’s role lies in helping companies build strong brand loyalty , a solid reputation, and better relationships. Share your story and give a sneak peek into what makes your company tick.

Sites 114

Sites Social Media How To LinkedIn 114

Buffer Social

JULY 22, 2020

As a company, we’ve rallied around serving small businesses. As a result, by 2014, our growth started to plateau and we felt we reached the upper limits of how successful Buffer could become with this approach. There's no doubt that as a result we lack key perspectives and have unconscious biases as a company.

Products 93

Products Small Business Team Price 93

Sprout Social

OCTOBER 13, 2022

Strategic viral marketing boosts brand awareness, increases engagement and builds loyalty. According to the 2022 Sprout Social Index™ , company alignment with personal values is 74% more important to consumers than it was in 2021. The #IceBucketChallenge in 2014 was one of the most successful viral campaigns ever. AMAZING NEWS!

How To 142

How To UGC Authentication Campaign 142

Convince & Convert

APRIL 16, 2014

We’ve all heard marketers proclaim that, “content is king,” but the rise in popularity of visual social media platforms like Facebook, Twitter, Instagram, Pinterest, SlideShare and Vine, have ushered in an era welcoming visual storytelling as a breakout marketing trend for 2014.

Strategy 159

Strategy Tips Case Study Instagram 159

Buffer Social

APRIL 5, 2017

Feel free to grab a download of the Sketch file or Canva template we used to build this, if you’d like to customize it for your company. Our T-shaped marketer diagram relies heavily on the foundation that Brian Balfour laid with his T-shaped description back in 2014. Bonnie, Loyalty Marketer. Our list is an incomplete one.

Marketing 108

Marketing Diagrams Skills How To 108

Buffer Social

JUNE 6, 2018

Social media engagement increases loyalty and generates word of mouth. — Sainsbury's (@sainsburys) January 10, 2014. — Sainsbury's (@sainsburys) January 10, 2014. — Marty Lawrence (@TeaAndCopy) January 10, 2014. — Marty Lawrence (@TeaAndCopy) January 10, 2014.

Social Media 111

Social Media Engagement Marketing How To 111

Writtent Blog

MAY 6, 2021

Since 2014, Bangladesh has been enjoying the General Preferential Tariff – GPT facility (duty-free, quota free access (DFQF) to Canadian market, as GSP in EU) in the apparel sector. The designated airline of either Contracting Party shall have the right to terminate its services in the territory of the other Contracting Party.

Construction 40

Construction Committee Cost Price 40

Webbiquity SMM

OCTOBER 8, 2013

500 companies use at least one major social media platform. You can reach out and connect with your clients (government or industry), define and demonstrate an area of expertise, develop a thought leadership position, and tie all your social networking back to your company website. ” phase. 90% of Inc.

Social Media 207

Social Media ROI B2B Marketing 207

Buffer Social

AUGUST 18, 2016

We studied more than 25 million social media posts sent by organizers and attendees of 50 of the most popular events over a full calendar year, July 2013 to July 2014. These types of evergreen takeaways for event marketing suggest some solid strategies that have worked for companies big and small for many years. Over to you.

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Eventful Social Media Data How To 40

Convince & Convert

MAY 19, 2014

My friends over at Social Media Examiner just released their 2014 Social Media Marketing Industry Report. It’s not perfect research because the participants are self-selected and are primarily small business (65% are in companies with 25 or fewer employees).

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Statistics Social Media Loyalty Mobile 166