Pam Moore

MARCH 19, 2020

?. What are the biggest digital marketing and branding trends shaping the year ahead? How will marketers approach increasing brand awareness, attracting new customers and growing revenue in an always on digital world where the only guarantee is change? However, the good news is marketers are getting smarter!

Trends 78

Trends Video Marketing Influencer 78

Likeable

AUGUST 18, 2020

Our CEO, Carrie Kerpen, who started the podcast back in 2014, passed the torch this season to two of Likeable’s awesome employees, Jenn Burgess and Michelle Greenbaum. Essence Souffrant, Digital Marketing Strategist. How do you provide value across content marketing channels when your target audience is… everyone? Who’s hungry?!

Marketing 87

Marketing Affiliate marketing Proposal Team 87

Idaconcpts

JUNE 4, 2014

It’s easy, in our web-dependent world, to think that—especially if we’ve been doing this awhile—we know all there is to know about digital marketing. Without further ado, here are today’s top 6 rules of digital marketing. Content Marketing. It used to be called “Guest Blogging” but now we call it “Content Marketing.”

Marketing 151

Marketing Case Study Smart Phone SMS 151

Waxing UnLyrical

FEBRUARY 5, 2014

Their placement on this outlet is in keeping with WUL’s tradition of sharing causes for good and businesses doing good through community engagement, locally and around the world. Having persuaded Rod, Pete moved on to the larger market. Pete and Rod created packaging for the product and took an internet marketing approach.

Startup 237

Startup Class Eventful Retail 237

Convince & Convert

JANUARY 5, 2014

When Amber Naslund and I wrote The NOW Revolution in 2010, we created this graphic to describe the characteristics of the ideal community manager/social media practitioner. Where are the real-time marketing opportunities? I’m a big believer in social media pros taking photography classes in 2014. Image from Bigstock.com.

Skills 167

Skills Social Media Patterns Class 167

Ignite Social Media

NOVEMBER 9, 2016

Black Friday and its online bestie Cyber Monday are a great time of year for brands to implement a social campaign to support traditional marketing efforts. There’s a variety of ways for social media to complement your marketing plans for the holiday season; here’s a snapshot of some top approaches to consider for your brand.

Campaign 156

Campaign Social Media Retail Discount 156

Mindjumpers

MAY 26, 2016

On a similar note, influencers also play a large part of the Snapchat community nowadays , especially for brands. On the back of the huge success of Instagram influencers , it allows brands to be present in snaps, with lower risk and is less effort than having their own channel. Advertising Features.

Authentication 0

Authentication SMS Influencer Advertising 0

Likeable

MAY 4, 2022

Very few people understand the ever-shifting world of social media marketing like Honey Cantrell. I started my career in television marketing which as a new graduate, was a dream come true. With that in the back of my mind, the opportunity to join Likeable presented itself in 2014 and I instantly felt like I was home.

MySpace 52

MySpace Meme Team Collaboration 52

Waxing UnLyrical

MARCH 9, 2015

Six marketing lessons for International Women’s Day. Why: In this classic case study from the WUL vault, I share how smart blogger outreach for Oxfam America’s International Women’s Day 2012 campaign saw its advocacy community grow by almost 300%. What IWD campaigns, past or present, have inspired you?

Case Study 100

Case Study Consultant Campaign Flickr 100

Hootsuite

FEBRUARY 12, 2015

Business-to-business social media marketing is no longer just an innovative way to boost sales—it’s essential to your organization’s survival in the competitive B2B market. In fact, a recent survey found 92% of B2B marketers use social media as a content marketing tactic to drive sales.

Social Media Management 76

Social Media Management B2B Social Media HootSuite 76

Pixlee

APRIL 17, 2019

In recent years, brands have increasingly put social media and social media managers at the center of their overall marketing strategies — and for good reason. Social media allows brands to build strong communities and drive sales, fine-tune campaigns and get insight into market trends. Embrace Community Marketing.

Social Media 74

Social Media UGC Social Media Management Authentication 74

The Social Media Hat

APRIL 13, 2017

Back in January of 2014, a solopreneur who was building up resources for primary and secondary educators reached out to me on Google+ for some assistance. For several hours, we discussed marketing strategy and my experience. suite of tools, training and community so that I could review everything. since 2014.

Review 167

Review Domain Name Training Course 167

Convince & Convert

JANUARY 24, 2014

From Cision , a free ebook called Power Your Story: Content Marketing Essentials. Lauren’s social media team’s role at Weight Watchers boils down to two major tasks: take care of the millions of members and present the front-facing personality of the brand to the rest of the word. ” -@sassandglitter ( tweet this ).

Brands 131

Brands Message Boards Training Exercises 131

Mindjumpers

MAY 26, 2016

On a similar note, influencers also play a large part of the Snapchat community nowadays , especially for brands. On the back of the huge success of Instagram influencers , it allows brands to be present in snaps, with lower risk and is less effort than having their own channel. Advertising Features.

Authentication 100

Authentication SMS Influencer Advertising 100

Idaconcpts

FEBRUARY 11, 2016

million euros in 2014. This includes the security benefits EMV cards present, support for the new technology in your community, and other observations I may have while making payments with a “chipped” card. billion euros in 2008 to 47.8 Mail the folks at Gemalto a postcard from a local post office.

Compete 70

Compete Buy Blogger LinkedIn 70

Devumi

SEPTEMBER 26, 2014

— Forbes (@Forbes) September 26, 2014. Now that all of the LinkedIn profile tips related to its appearance and presentation are over, it’s time to start interacting with your community. — LinkedIn Marketing (@LinkedInMktg) September 5, 2014. That tie makes it work, a t-shirt would not. LinkedIn doesn’t.

LinkedIn 87

LinkedIn Tips B2B Hubspot 87

Convince & Convert

JULY 7, 2014

I’m by no means a Vaynerchuk-esque investment mogul, but here’s where I’m at as of July 7, 2014: Addvocate – Employee Activation in Social I’m probably most involved day-to-day with this company, as I’m also on the board of directors. Addvocate makes it happen. That’s Captora.

Startup 168

Startup Crowdsourcing Badge B2B 168

Waxing UnLyrical

APRIL 30, 2013

I love the collaborative energy, thoughts and community. Due to the nature of its presentation and direction, fair use for educational purposes also applies. She just launched her own marketing business in the sunny Florida panhandle (website coming soon), and she’s on track to have her Yoga teaching certification in 2014.

Social Media 279

Social Media Meme Reddit Public Domain 279

Convince & Convert

DECEMBER 11, 2015

As a result, most marketers phone it in, and most customers are unimpressed. Personalization is always a good addition to the marketer’s toolbox, but it’s especially impactful in a personal context like holiday greetings. The holidays present a rare opportunity to focus less on work and more on fun. This year, change the game.

Campaign 60

Campaign List Tips Embedding 60

Hootsuite

FEBRUARY 12, 2015

Business-to-business social media marketing is no longer just an innovative way to boost sales—it’s essential to your organization’s survival in the competitive B2B market. In fact, a recent survey found 92% of B2B marketers use social media as a content marketing tactic to drive sales.

Social Media Management 40

Social Media Management B2B Social Media HootSuite 40

Diva Marketing Blog

NOVEMBER 6, 2014

Through the following interview Christine Piester, VP Marketing and Christine Bon, Manager Digital Marketing and Communication graciously provided us with a case study of the program. Christine Priester, VP, Marketing. . . . . Christine Bon, Manager Digital Marketing & Communication. . . .

Health Care 108

Health Care Case Study Study Campaign 108

Ignite Social Media

MAY 24, 2016

music festival in 2014 (according to Nielson Music), and of that number, 14. It’s no secret that there is brilliance behind Coachella’s social media marketing & branding strategy. Live Lokai collaborated with social media Instagram influencer, Helen Owen, and her nearly 900K audience to market the brand’s bracelets at the festival.

Engagement 110

Engagement Brands Hashtag Eventful 110

Rebekah Radice

APRIL 13, 2015

Find Your Market on Facebook. Implementing a Facebook marketing strategy requires that you understand your target market, demographic and the results you are hoping to achieve. Recruiting potential sales or marketing professionals? Share how your product or service solves the problems of your target market.

Social Media 130

Social Media Strategy How To Real Estate 130

Buffer Social

OCTOBER 1, 2018

Just a year later, in 2014, it would reach only about six percent of its fans. In our in-depth analysis of how the Facebook News Feed works in 2018 , we realized that signals are what we marketers and brands can focus on to increase our organic reach. Amino Apps – a network of niche communities.

Organization 108

Organization Flipboard Social Media Company 108

Convince & Convert

MAY 25, 2010

Here are the highlights: A Colossal Opportunity According to Forrester research, from 2009 – 2014, the average annual growth rate in digital marketing expenditures in the U.S. will range from 11% (the relatively mature email marketing), to 34% (social media). Direct mail? Note that I didn’t include Web design.

Marketing 124

Marketing Social CRM Conference Social Media 124

yMarketingMatters

FEBRUARY 10, 2014

Yes, businesses have definitely realized the power of social media and accepted that social media marketing has to be part of their marketing and PR mix. 89% of marketers stated that increased exposure was the number one benefit of social media marketing. Reduced marketing expenses. Increased traffic.

Social Media 279

Social Media Mobile YouTube Social Networking 279

Waxing UnLyrical

MARCH 11, 2015

Most CMOs don’t even measure ROI for their marketing budgets , and marketers have a lot more resources compared to PR practitioners. With this mindset, we may assume that the impact of PR to a business can’t be measured or that communications are quantified by superficial metrics. Should PR be tied to sales?

Metrics 100

Metrics How To Discount Analytics 100

Diva Marketing Blog

JUNE 19, 2016

What makes Jay especially relevant to the Diva Marketing community is his use of social media, aka Social TV, to promote his on-air opportunity on the Food Network and to leverage the social buzz to encourage Scripps Networks Interactive to pick up the Deep Fried America pilot. Diva Marketing : Let’s talk blogs!

Travel 75

Travel Hosting Social Media Influencer 75

Twist Image

FEBRUARY 5, 2015

It was a dream to think that this small group of people could really do something in the marketing industry. In another sense, there is nothing to lose, because the opportunity to move the needle - ever so slightly - feels so present. Back in 2002, when I joined Twist Image , I had no expectations. I had big expectations. It was fun.

Publishing 40

Publishing Data Communities Team 40

Diva Marketing Blog

NOVEMBER 6, 2014

Through the following interview Christine Piester, VP Marketing and Christine Bon, Manager Digital Marketing and Communication graciously provided us with a case study of the program. Christine Priester, VP, Marketing. . . . . Christine Bon, Manager Digital Marketing & Communication. . . .

Health Care 40

Health Care Case Study Study Campaign 40

Writtent Blog

MAY 20, 2021

The Michigan Transfer Agreement (MTA) was mandated by the Michigan Legislature in Fall 2014 to replace the MACRAO agreement. The MTA allows for the transfer of 30 credits of core general education courses from a Michigan community college to a Michigan baccalaureate college or university. “I am keeping my fingers crossed.

Policies 40

Policies Banking Price Company 40

Kikolani

JANUARY 13, 2014

Without further ado, here are the 101 things I learned at #NMX 2014. Use marketing channels to be more human. Grow and nurture your community. Drives other marketers nuts. and presentation slides here. The Business of YOU: Why Building Your Brand Through Content Marketing Will Unleash the Influencer Inside You.

Review 144

Review Influencer Crowdsourcing Vimeo 144

Writtent Blog

MAY 5, 2021

While the CCI has issued a few noteworthy substantive decisions in respect of vertical restraints, including resale price maintenance (RPM) (Vivo; KC Marketing v ( [link] ). How long should a company expect a private enforcement action to take? Brand equity can be positive or. SETTLEMENT AMOUNT.

Insurance 40

Insurance Real Estate Cost Patterns 40

Diva Marketing Blog

JUNE 19, 2016

What makes Jay especially relevant to the Diva Marketing community is his use of social media, aka Social TV, to promote his on-air opportunity on the Food Network and to leverage the social buzz to encourage Scripps Networks Interactive to pick up the Deep Fried America pilot. Diva Marketing : Let’s talk blogs!

Travel 40

Travel Hosting Social Media Influencer 40

Writtent Blog

MAY 7, 2021

By broadening markets, concerted liberalization of trade increases competition and specialization among countries, thus giving a bigger boost to efficiency and consumer incomes. The customs union exception was designed, in part, to accommodate the formation of the European Economic Community (EC) in 1958 [link].

Construction 40

Construction Template Templates Committee 40

Webbiquity SMM

JANUARY 20, 2015

What’s more, as reported here previously , LinkedIn is the top social network for B2B marketing; 83% of marketers say they prefer to use LinkedIn for distributing B2B content. 7 Essential LinkedIn Marketing Stats: When to Post, What to Post and How to Improve by Buffer. Guides to B2B Marketing on LinkedIn.

LinkedIn 100

LinkedIn Marketing B2B Groups 100

Buffer Social

NOVEMBER 8, 2023

Let’s be honest: you probably didn’t get into content marketing because you love working with numbers.    But I’ve worked in media and content marketing for over a decade now — long enough to know that keeping a close eye on the numbers is essential if you want your content marketing efforts to pay off. 

Metrics 98

Metrics Content Marketing Newsletter 98