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8 Facebook Marketing Strategies For Small Business To Increase Engagement & Sales

Keyhole.co

As any small business owner knows, marketing can be pricey. Big businesses can throw massive budgets at expensive marketing strategies, but small businesses just don’t have that luxury. Small businesses don’t have the budget for national ads, hiring celebrities, or creating flashy campaigns.

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How Buffer’s Content Team Uses AI

Buffer Social

So even though we use AI in our processes on Buffer’s Content team (there are only three of us, and it helps us work more efficiently), we wanted to clarify exactly how and where we use AI in our work. However, a pattern emerged in two recent events that prompted us to ask ourselves: how do we let people know our stance on AI?

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3 Resources for PR/Social Media Pros & Small Biz Owners

Waxing UnLyrical

There have been so many great resources coming my way lately, I just had to share. So let’s get to them. So Valerie Simon created this handy-dandy calendar that lets you do just that. Here is a very simple editable calendar, the daily PR & Marketing calendar of event hashtags , we can use to build that resource.

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6 Small Business Challenges During COVID-19 (+ How to Overcome Them)

Later

Wondering how the COVID-19 pandemic has affected (and continues to affect) small and medium-sized businesses (SMBs)? Facebook’s new report on the State of Small Business does just that. Let’s get started! There’s no doubt that small businesses are feeling the impact of COVID-19.

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How This Freelancer Made $300,000 in One Year—And Why She Chose to Scale Back

Buffer Social

Financial transparency is especially close to our hearts, which is why we’re proud to share Open Books, a series of small business owners giving us a peek inside their books in the spirit of being open about finances as well. So, she quit her full-time job to build a freelance writing business.

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Fetching Friday – Resources Mashup & Hayaku

Kikolani

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on kikolani.com. The Resources Mashup. Even business owners promoting their products on social media can benefit from learning about. This is going to be fun!

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Top 10 Social Media Reporting Tools

Oktopost

In the digital marketing world, making decisions based on data and analytics is crucial to growing your business. Without them, business decisions end up being made blind, based on what you think is going to work, rather than what is actually working. . Social media marketing analytics is big business. What’s working.

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