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How To Win at TikTok (According to TikTok)

Hootsuite

That’s how Khartoon Weiss, TikTok’s Global Head of Agency & Accounts, described the world’s most downloaded app at The Gathering , an annual business and marketing summit held in Banff, Canada. Bonus: Get a free TikTok Growth Checklist from famous TikTok creator Tiffy Chen that shows you how to gain 1.6 They watch it.

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The Customers’ Voice, Your Social Graph and Your Reputation

Proactive Report

And I hope they know how to take care of this social and search content. Every brand needs to: map their social graph and know their customers. make sure their marketing and PR people know how to deal with an online crisis when it occurs. I bet that the Papa Johns execs had a tense weekend.

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The Customers’ Voice, Your Social Graph and Your Reputation

Proactive Report

And I hope they know how to take care of this social and search content. Every brand needs to: map their social graph and know their customers. make sure their marketing and PR people know how to deal with an online crisis when it occurs. I bet that the Papa Johns execs had a tense weekend.

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How to Take an Audience-Centric Approach to Content Marketing

Convince & Convert

One of a marketer’s goals is to make meaningful connections with consumers. Content marketing is meant to be a strategic way to reach and attract a defined audience. I am a 30-something female interested in marketing, sailing, and exploring the great outdoors (so Canadian). This is also one our biggest challenges.

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Tiktok’s Quest For Hyper Locality

The Realtime Report

This contrast could be due to Instagram and Facebook’s social graph algorithms that serve users content based on their connections, thus making it more likely that you’ll see content from people who live near you. For smaller local businesses, or franchises of larger brands, this feature will be a gamechanger.

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Content Optimization: How to Optimize your Content for Maximum Results

Razor Social

Read my guest post on SEMRush about the importance of domain authority and how to build it in 90 days. Basically, you’ll provide Facebook with snippets of code that it can interpret, including: The og:title tag (the title) tells Facebook what your page is about and how it should be displayed within the social graph.

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The Early Days of Hashtag Marketing

Twist Image

It's disruption marketing at its finest. Companies are now using hashtag marketing strategies as a way to create attention by rewarding those who are willing to shill for them (more on that here: DigiDay - Has Hashtag Marketing Arrived? ). Tweet this, get that. You only get one chance to make a great digital impression.

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