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14 types of social media every marketer should know

Sprout Social

If you want to improve your social media marketing strategy , you need to know about the different types of social media content and how or where you share that content. Understanding these different types of social media will help you develop a better content strategy and know where to focus your time and energy.

Types 145
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10 Great Examples of TikTok Content for Higher Education

Social Media Strategies Summit

Check out these ten examples of TikTok content for higher education: 1. While TikTok’s audience has grown a little older as the platform has gained in popularity, it still skews a lot younger than any of the other larger social networks and has more female than male users. That wasn’t the case for any other social network.

Education 162
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How to build a competitive analysis report with examples and tools

Sprout Social

For example, if you’re selling video editing software, you might use a competitive analysis report to learn how easy or difficult it is for novices to use your tool compared to your competitors’ tools. Examples of competitive analysis reports Here are some sample scenarios showing the details a competitive analysis report should focus on.

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9+ Ideas for Your Next LinkedIn Carousel (+Examples)

Buffer Social

Much like Instagram carousels , they tend to be very appealing because they differentiate from the other types of content you might come across on your feed. For example, you could create a carousel that walks users through setting up a specific software or tool. This can be useful for sharing how-to content, tutorials, or tips.

Examples 101
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9 E-commerce Social Media Marketing Tips for 2024

Social Media Strategies Summit

of internet users aged 16 to 64 use social media, spending an average of 2 hours and 23 minutes daily browsing social networks. But, successfully reaching, engaging, and converting your audience via social networks necessitates a strategic approach. For example, check out the Moto Machines Instagram profile.

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How to Run a Social Media Competitive Analysis

Social Media Strategies Summit

Step #2: Gather Top-Level Social Media Data You’ve identified your competitors — now it’s time to find out what they’re doing on social media. Start by gathering the following top-level information and social media metrics : Which social networks are they on? What types of media do they post?

Analysis 184
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A digital media framework for smart marketing communications

Sherrilynne Starkie

The fourth most-popular social network for Canadians is Instagram. Forty per cent of Canadians is on Pinterest, an image-based social network and a third of those use it daily. Most people think of media as being in two blocks: social media and mainstream media. Digital Media and Marketing Framework Example.

Marketing 367