Microsoft and LinkedIn: A Primer for Social Marketers

Simply Measured

When I heard the news that Microsoft is set to acquire LinkedIn for $26.2 This is the perfect match for both the Microsoft brand and the LinkedIn brand. Microsoft and LinkedIn’s Economic Graphs side-by-side from the presentation deck. Microsoft has 1.2+

Facebook Updates Calls to Action on Pages, Recommendations, Local Events

SocialTimes Facebook

The social network Wednesday introduced updates to recommendations , local events and call-to-action buttons on pages for local businesses. Get tickets to movies and events: For many new movies this fall, you can buy movie tickets straight from their Facebook pages via Fandango.

Trending Sources

Microsoft Fails to Renew Engyro Domain Name

Bill Hartzer

Microsoft failed to renew the domain name Engyro.com recently when it came up for renewal. Here are other domain names that Microsoft did not renew on April 7, 2014: diagram.biz. I especially like these domain names, which I am surprised that Microsoft failed to renews.

[Interview] How Microsoft Uses Social Analytics, And How You Can Too

Audiense

Ben Donkor is a social media analyst at Microsoft, and is adamant about the importance of social media analytics for all businesses. Ben Donkor , Microsoft Audiense: What does the role of social media analyst entail at Microsoft? — Microsoft UK (@MicrosoftUK) May 24, 2016.

Nine Winning Digital Marketing Strategies From The B2B World

Webbiquity SMM

The online platform allows users to learn coding, brings people together to share and discuss their creations, participate in trending tech forums, and to organize developer events. Guest post by Cheryl Joy.

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Virtually There With Virtual Reality For Brands

Twist Image

Currently devices like Google Glass or Microsoft 's just-released Hololens act as a piece of hardware that provide a lens on top of what we typically see. Watch - as the next week unfolds - just how many brands will debut some kind of augmented/virtual play at the famed SXSW event. .

The End Of The Smartphone

Twist Image

Beyond patent debates and legacy OEM manufacturers struggling to keep up, Apple and Android have set a furious pace as brands like Amazon , RIM , Microsoft and others continue to evolve from a personal computer business into a smartphone/tablet offering. Do you think they're going to let Samsung , Nokia or even Microsoft leap ahead? Many won't even begin to think about this because they believe the event horizon is too far off in the distance. microsoft.

Top B2B Instagram Feeds You Should Follow Today

Visually SM

A photo posted by Microsoft (@microsoft) on Dec 22, 2014 at 11:34am PST. Microsoft. How they use Instagram: Microsoft is a relative newcomer to the Instagram scene, having recently launched their account in November, 2014 to “reinvent productivity.”

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Photographs, Digital Rights & Social Media Events

Geoff Livingston

I had the pleasure of being one of the guest models at last week’s Geek to Chic fundraising event. The next morning event photographer Moshe Zusman tagged me on Facebook with a great watermarked photo from my spin down the catwalk. Image by Vithaya Photography.

CSR 4

5 Things You Should Know About the LIFT 2016 Speakers

Simply Measured

Communications Manager, Global Campaigns at Microsoft, will focus on increasing conversions and sales from mobile social ads. Company News News & Events Social MediaAs our VP of Marketing keeps reminding us, LIFT 2016 IS ONLY 4 WEEKS AWAY!

Copying Apple

Twist Image

The Microsoft store. I have no issue or bone to pick with Microsoft. When I first came across a Microsoft store, I literally, looked at my watch to see if it was April Fool's Day. From the wood paneling and white walls to the merchandising and how the staff is dressed, it was clear to me that Microsoft wanted to feel like Apple. Kudos for Microsoft. What shocked me was how much the event looked and felt like an Apple event. microsoft.

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Selling Developers Was Easy. Windows 8's Big Challenge Will be Selling Press

Stay N' Alive

I actually normally attend as a developer when I go to these events, because I have full access to what the developers are seeing (I often pay my own way, as well, although as disclosure that is also comp'd at times). UPDATE: Turns out you can't even buy a Microsoft Surface at this conference.

From Atoms To Bits To Atoms

Twist Image

Manufacturing from your desktop may sound as crazy as Microsoft co-founder Bill Gates did when he said close to forty years ago that a computer would be on every desk. The event, created by Make Magazine (published by O'Reilly Media ) , now hosts Mini Maker Fairs all over the world (including Canada). microsoft. Something amazing happened this past Sunday.

BREAKING NEWS: Duane Forrester is No Longer Sr. Product Manager – Webmaster Outreach at Bing

Bill Hartzer

On his blog, Duane posted: Microsoft announced changes within the structures of several groups in the company. Whether that means that you’re at Microsoft, or maybe even Google, I’m sure you’ll have a very active role in the Search Marketing community.

5 Social Media Best Practices Every Marketer Must Follow

Sprout Social

Microsoft: The computer giant successfully uses Facebook to promote internal and external blogs on its Page. However, they also use Facebook to promote news and other industry events related to Microsoft.

Book Title Revealed: Marketing in the Round

Geoff Livingston

When the book will be released next May, it will have been nine years since Robert Scoble began his tenure at Microsoft as a video blogger. Further, dovetailing tactics is a signature, usually seen with an event, but there are other components.

Engaging the Right Audience on LinkedIn

Adam Cohen

Status updates about events can target the local city or region where the events are hosted. The features are still in beta phase and only available to several companies like: AT&T (client), Samsung Mobile, Dell and Microsoft.

5 Reasons Your Business Absolutely Needs To Consider the Bing Network

Jason Yormark

Bing powers some of Microsoft’s leading innovations, from Cortana to voice search in Xbox One, from the search experiences in Windows 10, to searching directly in Office so you stay focused on doing, not finding. This post brought to you by Bing Network.

Top 5 Social Media Fails of 2012

Shift Digital

The National Rifle Association (NRA) posted a tweet in favor of guns as the mass shooting event was unfolding in Aurora, Colorado. In defense of the NRA, the tweet was scheduled using Hootsuite but it still came across as insensitive during that horrific event. Microsoft gets Political.

LinkedIn Announces New Showcase Pages: Great For Law Firms

Myrland Marketing

MICROSOFT EXAMPLE. Here is the Office Showcase Page , which is an off-shoot of the Microsoft Company Page. As I’ve highlighted above on the left, Microsoft has set up this Office Showcase Page to feature Office 365.

3 Creative Ways to Use Twitter Polls

Simply Measured

Contribute to Conversation Surrounding Live Events. Instead of broadcasting your brand’s take on an event, use Twitter Polls and the event to collect data and sentiment from your audience. For example, we surveyed how people felt about the LinkedIn and Microsoft deal: What do you think about the Microsoft x LinkedIn deal? All marketers know that Twitter is a great platform for audience engagement.

Where Social Media Is Headed in 2017: The Biggest Trends to Watch For

Buffer Social

From the release of Moments, where Snapchat wanted to become your new camera roll to the launch of their first physical product, Spectacles, 2016 has been eventful for Snapchat and its parent company Snap Inc. Microsoft acquires LinkedIn. LinkedIn was acquired by Microsoft for $26.2

What Is Influencer Marketing?

Simply Measured

As Ron Schott, Senior Communications Manager at Microsoft, put it here, “It’s a question of mass reach versus mass impact. Building an event strategy and plan that heavily leverages your influencers on social is a solid way to move forward in 2017.

Top 10 Image Trends for Powerful Visuals that Stand Out

Socially Sorted

Real people in the right place at the right time, capturing moments, events, milestones. Carry your camera or phone with you to capture events – whether they are related to your business or to local events or related interests for your audience. .

Top Association Social Media Jobs This Week – February 9

SocialFish

They should also have at least 3 years’ experience managing association volunteers, preferably in a chapter position, proficient at learning new technology and strong experience with Microsoft Office Suite.

M-Publishing – a must attend event for publishers…

The Way of the Web

I’m always impressed at the quality of people speaking and hosting round tables at Camerjam events and this one is no exception (Disclosure – I’m friends with Camerjam founder James Cameron – which came about after seeing his previous events).

Rensselaer Polytechnic Institute Tetherless World Constellation Launch Event - June 11, 2008

Buzz Marketing for Technology

Rensselaer and the Tetherless World Research Constellation are partnering with one of the most widely read technology blogs in the world, ReadWriteWeb , to help engage the entire Web community in this interactive event. The public debate, which will be streamed live via an interactive Webcast, is part of a daylong event to celebrate the launch of the Tetherless World Constellation at Rensselaer — a new academic center devoted to the emerging field of Web Science.

11 Tips To Boost Your Social Media Marketing Productivity

Sprout Social

This makes you reactive to events, rather than proactively leading the development of your business though social media. Subscribe to blogs and newsletters that curate news and events relevant to your industry. Social Media Managers are a special breed.

The role of social media in managing projects for brands

Socialmedia.biz

Some studies have found social media is not as effective in garnering B2B leads as are time-tested lead-gen methods like business events, trade summits, and telemarketing. A product of Microsoft, Yammer is a social network for employees, assigned a project. Post by Adi Englander.

Top 10 Travel Marketing Conferences of 2017

Pixlee

Brought to life by the creators of eTail, the Digital Travel Summit is the event that connects digital marketing, eCommerce strategy, and customer engagement for travel, hospitality, and leisure companies. Past keynote speakers have included Uber, Jet Blue, and Microsoft. With a focus on bringing together Australian accommodation providers, tech companies, and digital marketers, No Vacancy is a dynamic one-day event that tackles all aspects of booking and guest experience.

[Interview] How Airbnb’s #LiveintheMovies Twitter Campaign Stole Cinema’s Biggest Night

Audiense

A 30-second television spot at this year’s Oscars costed $2million and a hotel chain was already one of the major sponsors of the event, so how did Airbnb become the most engaged with brand without spending a penny on TV?

Is Jeremy Epstein The Yoda Of Community Marketing?

Firebelly

He’s a former Microsoft executive who use to help partner companies improve their marketing engines and operations. After leaving Microsoft, he started his own consulting firm – Never Stop Marketing. What Henry Ford, Espresso, And Community Have In Common.

34 People I Want To Meet at ClickZ Live Toronto 2014

Bill Hartzer

Andrew Yang – Search Evangelist, Microsoft Canada. Search Engine Marketing Events This week, I’m doing “double duty” at the ClickZ Live Toronto conference, being held at the Eaton Centre from May 14 to May 16, 2014 in Toronto, Canada.

[Interview] How Airbnb’s #LiveintheMovies Twitter Campaign Stole Cinema’s Biggest Night

Audiense

A 30-second television spot at this year’s Oscars costed $2million and a hotel chain was already one of the major sponsors of the event, so how did Airbnb become the most engaged with brand without spending a penny on TV?

40 Core Philosophies From the Most Famous Marketers in History

Buffer Social

‘Eat your own dog food’ Who: Paul Maritz of Microsoft. The first recorded usage was in 1988, when Microsoft executive Paul Maritz e-mailed a colleague, “We are going to have to eat our own dogfood and test the product ourselves.” Honour and recognition in event of success.”

The State of Influencer Theory Infographic

Geoff Livingston

Examples: Egyptian Revolution, Tumblr – Digg Events. The Magic Middle (2006) by David Sifry : The middle tier of content creators and voices break stories and discussing that trickle up into widespread contagious events. Examples: @BPGlobalPR, Robert Scoble at Microsoft – Channel 8.

Apple: A Case Study in Why Brands Should Control Their Stories

Waxing UnLyrical

But when these events occur, they show the power of social media when harnessed by the people. Microsoft with its major earnings (always top 5 in the world) but flat share price for years is a classic case.

Facebook Live Will Dominate Video Streaming

The Social Media Hat

Tumblr and YouTube integrated live streaming options, and even Microsoft may be getting into the game now that they've purchased LinkedIn and could marry it with their previous acquisition, Skype. Social Media Facebook Live Will Dominate Video Streaming. That's it, man. Game over, man.

Meet Team Sprout: Arnita, Senior Product Manager

Sprout Social

As a college student, I did two internships on the product team at Microsoft. Do you have a favorite Sprout event? My favorite events are our squad outings.

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Four Useful Dropbox iPhone Apps

Idaconcpts

The article makes a terrific point in that people feel more secure saving their most cherished data with a company like Dropbox that isn’t as pervasive as behemoths Google, Microsoft or Apple. With this latest version you can hide events from your Cue. Dropbox is BIG.