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Event Testing Tool Bug in Events Manager

Jon Loomer

What’s up with event testing? One of the ways you can test your conversion events is within Events Manager. Click “Test Events” 2. Select to confirm website events 4. Then return to Test Events in Events Manager to view the events firing. Paste a URL you want to test 5. No updates.

Eventful 147
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A Guide to Standard Events, Custom Events, and Custom Conversions

Jon Loomer

This is possible with the help of standard events, custom events, and custom conversions. In this post, we’ll focus on the following: Definitions of standard events, custom events, and custom conversions Examples of each one Explanations of how they are used General tips on how they are created When should you use each?

Eventful 176
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Messaging Events API to be Deprecated

Jon Loomer

The Messaging Events API is going away. In it, Meta says that the Messaging Events API will be deprecated in September 2025. If you are passing conversion events to Meta from Messenger conversations, this applies to you. If you are passing conversion events to Meta from Messenger conversations, this applies to you.

API 132
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Value and Currency Metrics in Events Manager

Jon Loomer

Luckily I took some screenshots when I saw this in Events Manager because it disappeared for me soon after. This is normally where you’d see the “Add Events” dropdown, but that is moved to the right. Within this new dropdown menu, the default selection is Event Usage Metrics, which is what we normally see now.

Metrics 115
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Revolutionizing Event Management: AI Strategies for Success

The Social Media Hat

Episode 23 of the AI in Marketing: Unpacked podcast, with Muhammad Younas The post Revolutionizing Event Management: AI Strategies for Success appeared first on The Social Media Hat.

Eventful 164
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Virtual Event Strategy: Getting Started With Elephantine Events

The Social Media Hat

Season 01 Episode 03 of the Virtual Event Strategist Podcast. The post Virtual Event Strategy: Getting Started With Elephantine Events appeared first on The Social Media Hat.

Eventful 216
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Steal This Virtual Event Plan For A Flawless Event

The Social Media Hat

Don't leave your virtual event plan for the last minute. The post Steal This Virtual Event Plan For A Flawless Event appeared first on The Social Media Hat.

Eventful 213