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How to Shift From Physical to Virtual Events and Maximize Event Outcomes
Social Media Today
MARCH 13, 2020
With more events switching to online only, here are some tips to help you maximize your digital events
Events Related Topics 
The Value of Facebook Pixel Events
Jon Loomer
APRIL 24, 2019
A few days ago, I wrote about Facebook’s new Event Setup Tool that simplifies adding pixel events to your website. This is a huge development because Facebook pixel events aren’t fully utilized by marketers as they should be. Why do you need to use pixel events?
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How to Use the Facebook Pixel Event Setup Tool
Jon Loomer
APRIL 22, 2019
But getting the pixel and events installed correctly has been a chore, particularly for those who are less technical or lack the staff and resources to handle some basic code. That changes with the Facebook pixel Event Setup Tool. A refresher on pixel events. Test Your Event.
Three Creative Ways to Use Social Media to Promote your Event
Webbiquity SMM
MARCH 7, 2019
The growing propensity of people to share life’s moments, particularly when doing something outside the ordinary routine, is why social media remains a great fit with live events. Build Hype for your Event. Guest post by Rosemary McKee.
[Event Info] Announcing the #SocialPRbootiecamp
Waxing UnLyrical
DECEMBER 2, 2016
Twitter Facebook Google+ LinkedIn [Event Info] Announcing the #SocialPRbootiecamp. Career Development Events Public Relations #socialpr #SocialPRbootiecamp professional development The Social PR VirtuosoI cannot believe it’s already December. Where did the year go?!
Planning and Executing Live Event Content For Your Brand
Ignite Social Media
FEBRUARY 1, 2017
Assuming you already know that social media is the first way in which people follow live events they can’t attend in person…. Brand events are like weddings: important, exciting, fun, and super busy. Prepare Plan B, C, and D that still achieve the event goals.
Virtual Event Technologies Defined
SocialFish
FEBRUARY 11, 2011
This is the first in a new series of guest posts by famed blogger on social media and events, Jeff Hurt, of Velvet Chainsaw Consulting. Especially when you are used to planning face-to-face events. The type of digital event solution you should use depends upon your goals.
What You Need to Know About Facebook Automatic Events
Ignite Social Media
FEBRUARY 28, 2019
Facebook Automatic Events. Facebook is making it easier to track actions like add to cart, initiate checkout, and purchase on your website with Automatic Events. Here’s what you need to know about Automatic Events. Similar to Standard Events, Automatic Events lets you track actions on your site from the Facebook pixel so you can run conversion campaigns, build website custom and lookalike audiences, and report on the actions attributed to your ads.
Four Ways PR Can Support Event Marketing
Meltwater
FEBRUARY 28, 2019
Event marketing is on the rise.A recent report by event software company Bizzabo says 85 percent of marketers cite event production as “essential” to their marketing strategies, while 41 percent… Read More >>>.
6 Foolproof Strategies to Increase Your Facebook Event Attendance
agora pulse
SEPTEMBER 12, 2017
Whether your business is having their grand opening in a new community or you’re hosting a conference with several thousand people, everyone wants to increase their event attendance. Facebook events can do incredible things for your business, but only if you leverage them correctly.
How to Maximize and Humanize Your Investment in Professional Speakers for Your Next Event
Pam Moore
SEPTEMBER 23, 2019
Hiring the perfect keynote speaker, breakout speaker, emcee, or workshop trainer for your event or conference is not an easy task. You are preparing for your big event and really want to ensure it is a huge success. Success strategies for pre, during and post event success.
Social Media Planning Around Popular Events
Ignite Social Media
JANUARY 18, 2018
In this post, we’ll discuss how you can be prepared and plan ahead for those timely events. At the beginning of the year, take some time to research big events happening that year and see where you as a brand fit.
Social Media Event Promotion: The Complete Guide
Hootsuite
JUNE 26, 2019
When it comes to social media event promotion, it’s important to make a plan. Often, organizers can spend a lot of money and energy on marketing before an event without much thought about what comes next. 6 ways to promote an event on social media before it happens.
How to Engage Event Attendees with Pokemon Go
Ignite Social Media
AUGUST 10, 2016
However, one of the most fascinating topics for me has been the conversation around how to incorporate Pokémon GO into event marketing. Meaning, how can conference and event planners incorporate the game into their meetings to keep attendees engaged? Image Source: PC Mag.
Facebook Analytics, the Pixel, and Events
Jon Loomer
DECEMBER 2, 2017
In this post, I’m going to provide a few examples of some powerful Facebook Analytics reports and how it all comes back to the Facebook pixel and Events. Facebook Analytics, The Pixel, and Events. ” I have one word for you: Events. Set Up Facebook Events.
[Cool Tools] Think differently about event sponsorship
SocialFish
OCTOBER 5, 2016
Introducing Eventr.io , the event & sponsorship marketplace. They are part of a larger group of tradeshow and event consultants, association management experts and event tech companies, and they are eager to change your perception about how the event ecosystem can work.
Facebook Event Custom Audiences: More Targeting Power
Jon Loomer
AUGUST 9, 2017
The latest addition to the tool box: Facebook Event Custom Audiences. Facebook Events have been around for years. You’ve been able to create an Event from the Facebook publisher since 2009. About Facebook Event Custom Audiences. It never seems to stop.
Best Practices For Using Social Listening During a Live Event
Ignite Social Media
OCTOBER 25, 2016
With thousands of people attending live events, both in-person and online, it’s extremely important for your brand to develop good social listening techniques. Make sure you find a tool that aligns to your social media objectives and is efficient for your team to use during a live event.
LinkedIn Launches Events to Facilitate Professional Meet-Ups
Social Media Today
OCTOBER 17, 2019
LinkedIn has added a new events tool to help professionals organize in-person meet-ups
5 STEPS TO ADDING AN EVENT ON LINKEDIN: HOW TO USE THE NEW LINKEDIN EVENTS FEATURE
Social Media with Romona
OCTOBER 18, 2019
I just got wind of the fact that LinkedIn launched LinkedIn Events, which according to AdWeek has been a pilot program since last November. The post 5 STEPS TO ADDING AN EVENT ON LINKEDIN: HOW TO USE THE NEW LINKEDIN EVENTS FEATURE appeared first on Social Media Workshops | Washington DC, Maryland & Virginia | Social Media How To's with Romona.
VIRTUAL EVENTS SURVEY – last chance to participate!
SocialFish
JUNE 26, 2018
The learning & development experts at Tagoras have launched a new round of their popular research on virtual events. Our aim is to assess the role of virtual conferences and similar virtual events are playing in the broader events market.
7 Tips to Creating an All-Star Event
Waxing UnLyrical
AUGUST 28, 2013
Events can be a great way to build relationships and nurture leads. Tip: make your purpose clear before the event so people don’t feel like they’ve been duped into attending. We picked a catchy name which made it possible to turn the event into a series.
Instagram's Testing a New Event 'Invites' Sticker for Stories
Social Media Today
OCTOBER 14, 2019
Instagram is testing out a new Invites sticker for Stories which would help users organize events
Facebook Ads: How to Create Offline Event Custom Audiences
Jon Loomer
SEPTEMBER 28, 2017
Late last year, Facebook added the ability for brick and mortar businesses to track the offline impact of their Facebook ads with Offline Event Sets. Now advertisers can target these customers through Offline Event Custom Audiences. Refresher: Offline Event Sets.
Google Will Live Stream its Upcoming Google Marketing Live Event
Social Media Today
MARCH 13, 2019
Google has announced that for the first time it will live-stream its upcoming Google Marketing Live event, offering a range of new insights and tips
Twitter Launches 2019 Major Events Calendar to Facilitate Campaign Planning
Social Media Today
JANUARY 20, 2019
Twitter has launched a 2019 major events calendar to provide insight into trending conversations on the platform
Add Facebook Events to Your iPhone Calendar
The Social Media Incubator
SEPTEMBER 10, 2012
Last month, we talked about how to add Facebook events to your Google calendars, now we want to give you the ability to add it to your iPhone calendar. If you do not remember or know how to get that link, go to How to Sync Facebook events to Google Calendar and follows Steps 1 – 4.
[DC AREA EVENT] 2015 Future of Associations
SocialFish
JUNE 3, 2015
Following a successful “ What Got You Here ” event in March exploring themes around transformation in the association sector, Ann Yoders of AEY Marketing & Research Consulting is pleased to offer the next event in “2015 Future of Associations” event series.
Twitter Shares Major Events Calendar for October to Assist with Strategic Planning
Social Media Today
OCTOBER 3, 2019
Twitter has published the latest version of its monthly event highlights to assist with your campaign planning
Event Trends for 2011
SocialFish
DECEMBER 6, 2010
10 Event Trends for 2011. Short and sweet and perfect. Thanks to Julius Solaris for the great slide deck! View more presentations from Julius Solaris. Oooh and this just in: Samuel J Smith and Ruud Jaansen’s deck featuring Untech10 was featured on the SlideShare homepage. Congrats, gang!
Twitter Outlines Major Events for March to Assist With Strategic Planning
Social Media Today
FEBRUARY 27, 2020
Twitter has published a listing of the major events and celebrations being held in March to help with your strategic planning
13 Ways to Boost Your Event Marketing Efforts with Video
Social Media Today
DECEMBER 6, 2019
Ensure you get the most out of your live events by utilizing your various digital video options and tools
Twitter Shares Major Events Calendar for September to Assist with Strategic Planning
Social Media Today
SEPTEMBER 1, 2019
Twitter has published its latest major event calendar, covering all the key dates to be aware of in September
How to Sync Facebook Events to Google Calendar
The Social Media Incubator
AUGUST 27, 2012
With over 552 million daily active users , it is a mainframe for society and a resource that many are using to schedule events. Keeping track of your schedule is a constant struggle for most people and adding Facebook events into the mix is just another calendar for you to keep track of.
Get More out of Event Evaluation
Meltwater
OCTOBER 4, 2016
As PR professionals we work hard planning events. When it goes well—the days, weeks, and… Read More.
Will Twitter Own Live Event Updates?
Ignite Social Media
JULY 6, 2018
Where Twitter may struggle with some of the above, they are a great source for keeping up on live events. Here’s what they’re doing to own live event coverage on social. I sure hope they expand this to other events!”? Twitter is going beyond sports with this (unless all you tweet about is sports) and will tailor the top of your timeline to events they think you’ll find relevant. The post Will Twitter Own Live Event Updates? Oh, Twitter.
Best Practices For Social Media Event Coverage
Ignite Social Media
FEBRUARY 6, 2018
As a brand is preparing to participate during any big event, the social team should spend time studying up on usage rights. Listening to your fans becomes even more important during big events. The post Best Practices For Social Media Event Coverage appeared first on Ignite Social Media - The original social media agency. Uncategorized NBA All Star Game social media content social media event coverage Social Media Strategy
12 Questions When Considering A Hybrid Event
SocialFish
MARCH 14, 2011
Hybrid events, face-to-face experiences with a live streaming component for remote attendees, should be the norm. 12 Question To Consider About Hosting A Hybrid Event. Do we have a budget to broadcast the event to our members and potential members?
Twitter Releases Major Events Calendar for June to Assist with Strategic Planning
Social Media Today
JUNE 2, 2019
Twitter has released the latest version of its major events calendar, covering the month of June
Twitter Releases Major Events Calendar for July to Assist with Strategic Planning
Social Media Today
JULY 2, 2019
Twitter has released its latest monthly events calendar, highlighting all the key dates of note in July
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