Buzz Marketing for Technology

MARCH 16, 2010

You must keep a constant eye on mentions of your brand, your products and your services in order to survive in this market landscape. There are several types of conversations that you can encounter out on the social web anything from a complaint to a compliment to what I like to call the Expressed Need. Share it on StumbleUpon.

B2B 206

B2B Social Media Marketing Sample 206

The Marketing Blog

JULY 22, 2010

44 pm Dear Airtel: It is about Customers & Conversations Jump to Comments It was one of those evenings, when we were not in a mood to work. The conversation began with my first tweet. I write about Social Media and how it is being used as a conversational channel by individuals and organizations. Keep it up!

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Conversation Web 2.0 Startup FeedBurner 145

Buzz Marketing for Technology

FEBRUARY 16, 2010

But these days for B2B Marketers I think we need to take it a step further and say that “Content is Media&#. If you have been following my thoughts on the 4 C’s of Marketing – it all starts with content. Building a solid content creation engine is critical to B2B marketers today. Share it on StumbleUpon.

B2B 187

B2B Content Marketing StumbleUpon 187

The Marketing Blog

MARCH 11, 2008

Over here Jaffe talks about how marketers can leverage social-media to engage in deeper conversations with the customers. It gives great insights on the future of marketing. I write about Social Media and how it is being used as a conversational channel by individuals and organizations. Definitely, a must read.

Conversation 100

Conversation Web 2.0 Startup FeedBurner 100

Buzz Marketing for Technology

MARCH 11, 2010

To help achieve that goal, organizations now adopt formal processes that structure how the listen for mentions of their brands in Social Media and B2B Marketers are no different. The trick is you just have to be able to listen and show up to the right conversations! Share it on StumbleUpon. Tweet This! Share this on Facebook.

B2B 206

B2B Social Media Radian6 Tweetdeck 206

Webbiquity SMM

MAY 24, 2010

Though social media marketing is rapidly advancing in terms of adoption and sophistication, many marketers and business executives still struggle with it. This confusion is partly due to some still-common misconceptions about social media marketing. Social media marketing is really hard. Social media is free. Not really.

Social Media 220

Social Media Marketing Cost Guidelines 220

Buzz Marketing for Technology

DECEMBER 8, 2010

Around this time last year I wrote about the 10 B2B Marketing Predictions for 2010 and while I would say 7 out of 10 have already materialized and the others are on their way. So that begs the question – what’s on the horizon specifically for B2B Marketers next year? Keep in mind we all start in the same place and that’s at ZERO!

B2B 279

B2B Marketing Mobile CPM 279

Buzz Marketing for Technology

FEBRUARY 4, 2010

You can call it Inbound Marketing (like the folks at HubSpot do) or you could call it Content Marketing (like the folks at Junta42 do) but whatever you call it its the basis for all your online activity. Gary defines in the how to build your personal brand sense of commenting on blogs and inserting yourself in to conversations.

B2B 173

B2B Content Marketing Syndication 173

Buzz Marketing for Technology

MARCH 4, 2010

Facebook made its initial announcement of Project Titan to the market on February 5th and was candidly thought to be a Google Gmail killer. Share it on StumbleUpon. Related posts: 5 Tips for Optimizing your Facebook Marketing One of the great things about the Facebook platform is. Share this on Linkedin. Share this on Reddit.

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System B2B Facebook Marketing 219

Webbiquity SMM

DECEMBER 16, 2010

In Defy Gravity: Propel Your Business to High-Velocity Growth , Rebel Brown shows business owners and executives how to shed the weight of legacy baggage, filter out the noise and focus on those opportunities which provide the best potential for profitable growth… Social Media Marketing by Liana “Li&# Evans.

Social Media 188

Social Media Marketing Handbook Engineering 188

Buzz Marketing for Technology

MARCH 9, 2010

According to the IT Services Marketing Association (ITSMA) which, full disclosure, I am a member and an avid fan of their work. If you blow up the chart you can see that Social Media as a percentage of your overall interactive spend has grown from 13 percent of budget to 14 percent of budget for B2B Technology Marketers.

B2B 198

B2B Social Media Marketing Survey 198

Buzz Marketing for Technology

MARCH 18, 2010

And once you have identified the conversations where you think a sales opportunity may be occurring you need to feed that into your listening platform so you can flag those opportunities when they come in. Share it on StumbleUpon. Social Media Budget Ratio in B2B Marketing In my new advisory role for the members of MENG.

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B2B Platform Social Media Marketing 225

Techipedia: Tamar Weinberg

NOVEMBER 22, 2011

Internet marketing strategies vary depending on the nature of the blog, brand, or business and alter with accordance to their physical and digital size and their particular niche. When it comes to marketing any organization, product, or service on the web, there tends to be three essential ways of doing so: Dominating social media platforms.

Strategy 213

Strategy Klout Marketing Overview 213

SocMed Sean

JANUARY 8, 2012

There’s a lot of confusion about social media these days, and marketing professionals aren’t making it any easier. As a result, agencies and marketing professionals are being asked more frequently by executives how they can “use social” or get social” by engaging in the social space. So why the big shift?

Social Media 235

Social Media Marketing Social Networking Nielsen 235

Techipedia: Tamar Weinberg

JANUARY 5, 2010

of articles on the topic of Internet Marketing, from SEO to social media to web usability and then some. They are strategic guides that hopefully will enhance your internet marketing experiences in the future. Without further ado, I now present to you the best internet marketing posts of 2009. Here’s my list for 2008.

Marketing 265

Marketing SEO Journal Engineering 265

Convince & Convert

MAY 2, 2016

As marketers, Peter Drucker ’s oft-repeated phrase, “What gets measured gets improved,” is more than a piece of wisdom—it’s a way of life. It’s easy to fall into the trap of using “vanity metrics” to measure social media marketing. It’s easy to fall into the trap of using “vanity metrics” to measure social media marketing.

Metrics 60

Metrics Social Media Marketing URL 60

Idaconcpts

JULY 20, 2010

Despite stepping up their marketing efforts, investment companies claim that they cannot get the attention of Gen Y. Last but not least, showing how to market banking/investment to Gen Y. – Facebook and Twitter are not Ways to Market Online Banking/Investment to Gen Y. Share it on StumbleUpon. They hate that.

Banking 153

Banking How To Marketing SMS 153

Webbiquity SMM

NOVEMBER 2, 2010

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. This presents misunderstandings (at the least) and enlists your people beyond just the marketing and PR groups.

Review 152

Review Social Media Marketing Handbook 152

Writtent Blog

MARCH 7, 2014

Yes, this is a great start, but what many of us forget is actually marketing the content we’ve written. Do you also forget “marketing” in your content marketing strategy? The steps below briefly outline what should be on your content marketing “ta-da” list. Content Marketing Online Marketing'

Syndication 95

Syndication Content Marketing Alltop 95

Bill Hartzer

MARCH 24, 2011

CS Creative is seeking an Internet Marketing Analyst, to work client-side with a leading technology company based in Dallas. 4-5 years Internet Marketing experience. • Working knowledge of website conversion metrics and optimization techniques. Share it on StumbleUpon. 2+ years hands on SEO experience. creative.com.

SEO 114

SEO Metadata Marketing StumbleUpon 114

Saying It Social

JUNE 3, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials 12 Reasons Your Business Needs a Social Media Marketing Program YESTERDAY 1. Take your message directly to consumers: Social media tools enable you to directly engage consumers in conversation.

Social Media 159

Social Media NoFollow Marketing Social Bookmarking 159

Kikolani

SEPTEMBER 5, 2011

Increase Earnings by Organizing Your Affiliate Information – Get all of your affiliate marketing information all in one place! The following are important pieces of information I have in my Google Spreadsheet to organize my affiliate marketing resources. Why Every Blog Should Have a Marketing Plan. Social Media.

Affiliate marketing 115

Affiliate marketing Organization Tools Twitter 115

Kikolani

DECEMBER 26, 2012

Learn to leverage these tools to maximum effect with these 7 advanced social media marketing strategies. Advanced strategies go a step (or several) beyond simply showing up in the social media sphere to introduce and then reinforce marketing messages that prompt users to take desired actions. 1 Defining Your SMM Philosophy.

Social Media 167

Social Media Strategy Marketing GPS 167

Webbiquity SMM

AUGUST 9, 2010

While there are unquestionably many ways that social media marketing results can be measured , the debate rages on as to whether it’s truly possible to quantify the ROI from these activities. average time spent on site, number of pages viewed, bounce rate) and even conversion (lead or sale) sources. Share it on StumbleUpon.

SM2 187

SM2 Alterian Vocus Social Media 187

Webbiquity SMM

JUNE 11, 2013

To expand your online footprint within your market, think about three types of sites where you want a presence: Social media sites: these include social networks (Facebook, Twitter, LinkedIn), social content sharing sites (YouTube, Flickr, SlideShare) and social bookmarking sites (Reddit, StumbleUpon, Diigo).

Social Bookmarking 198

Social Bookmarking StumbleUpon Engineering Sites 198

Buzz Marketing for Technology

SEPTEMBER 29, 2010

They identified around 60 Million conversations (per year) across blogs, microblogs such as Twitter, discussion forums and social networks like Facebook and other enabling technologies such as YouTube, Vimeo and Flickr relating to Energy. These were the three broadest terms that applied to the most relevant conversations about energy.

Social Media 230

Social Media SM2 Energy Microblogging 230

Idaconcpts

DECEMBER 15, 2010

If you want your online business to be successful then you need to actively market your business. An introductory marketing class will teach you that there are two basic options for marketing: push and pull. A smart online business marketing strategy is to use both types of marketing at the same time.

Press Release 151

Press Release Strategy Forums Marketing 151

Hootsuite

AUGUST 17, 2022

Bonus: Download a free guide to learn how to use social media monitoring to boost sales and conversions today. Bonus: Download a free guide to learn how to use social media monitoring to boost sales and conversions today. If Pinterest isn’t already part of your social media marketing plan, it absolutely needs to be. Free to use.

Social Bookmarking 105

Social Bookmarking Tools HootSuite Aggregator 105

Adam Cohen

SEPTEMBER 2, 2010

As the convergence of different marketing tactics takes root in agencies, vendors and marketing departments of companies of all sizes, I’ve started to think about what it takes to ultimately be a “ five tool player &# in the digital space. Understanding of Conversational Technology. What did I miss? Business Acumen.

Tools 247

Tools Posterous SEO StumbleUpon 247

Saying It Social

FEBRUARY 17, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials What AK Knows About Social Media Marketing I am by no means a self-proclaimed social media marketing expert, however I have learned a great deal by doing and analyzing, and would like to take this opportunity to share a little bit with you.

Social Media 132

Social Media Marketing StumbleUpon Digg 132

Buzz Marketing for Technology

APRIL 21, 2010

Using a tool like Networked Insights you can take that data and start to understand where the conversations about your brand are happening most, and what the tone or sentiment of those conversations are. Share it on StumbleUpon. Tags: Content Marketing Customer Support Inbound Marketing Listening Monitoring.

Data 198

Data Social Media Radian6 B2B 198

Twist Image

NOVEMBER 25, 2012

If that weren't enough, he is also an angel investor and advisor for companies like Facebook , Twitter , StumbleUpon , Evernote , Uber and many others. Enjoy the conversation. digital marketing. marketing blogger. marketing podcast. stumbleupon. digital marketing. marketing blogger. podcasting.

StumbleUpon 96

StumbleUpon Retail Social Networking Blogger 96

Your Escape From 9 to 5

APRIL 14, 2022

Ad networks like AdRoll, Google, Bing, StumbleUpon and even Facebook allow for retargeted ads. Retargeting ads are associated with high click-through rates and increased conversions. 46% of Search Engine Marketing (SEM) professionals believe retargeting is the most underutilized online marketing strategy. Wrapping up.

Statistics 52

Statistics StumbleUpon Cost Buy 52

Your Escape From 9 to 5

APRIL 14, 2022

Ad networks like AdRoll, Google, Bing, StumbleUpon and even Facebook allow for retargeted ads. Retargeting ads are associated with high click-through rates and increased conversions. 46% of Search Engine Marketing (SEM) professionals believe retargeting is the most underutilized online marketing strategy. Wrapping up.

Statistics 52

Statistics StumbleUpon Cost Buy 52

Kikolani

JUNE 21, 2016

Title suggestions: Content Marketing Tactics to Increase Blog Traffic. Content Marketing Traffic Boosting Tactics . A statistic in DemandGen’s 2015 content marketing survey report shows that over 75% of B2B (business to business) purchasers base their decisions on content the use for research. Why is blog traffic important?

Strategy 93

Strategy Content Marketing Influencer 93

Buzz Marketing for Technology

NOVEMBER 24, 2010

So here is a little fact that really scares me – User Generated Content has surpassed that of publisher content which means we marketers (or publishers) are the “white noise” to the User Generated Content “signal” they produce. Share it on StumbleUpon. So let’s dive into that for a moment …. The answer is – you can’t! Tweet This!

Brands 227

Brands Content Microsoft StumbleUpon 227

Adam Cohen

NOVEMBER 1, 2010

Forget “interruption marketing&# for a minute and think about how people interact on a regular basis. When the phone was invented, an etiquette had to evolve on how to greet a new call, what’s an appropriate time to call, how to converse without interruption. Micromarketing: Relationship Marketing Through Advocacy (5).

Facebook 240

Facebook Instant Messaging SMS Posterous 240