Social Media Marketing

APRIL 3, 2013

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 160

Social Media Flipboard Storify Reddit 160

Techipedia: Tamar Weinberg

JANUARY 19, 2010

4: Online Driven Companies – Social media can be used to drive traffic to online websites. Communities, social news sites, and online sharing can be leveraged to build a site following. Low Return Industries These types of businesses tend to take a long time to create return in social media.

Social Media 164

Social Media Yahoo Discount Training 164

Firebelly

MARCH 23, 2010

Digitalia | Indianapolis Social Media Marketing « Social Media Marketing Madness [Cartoon] | Main | Motorola Backflip Commercial And Social News » March 23, 2010 Hook A Facebook Fan Up: Theyre Looking For Discounts In last weeks post Facebook Fans Mean Business (And Are More Likely To Buy) I shared information from a new report that revealed (..)

Discount 111

Discount Facebook Paid Search SMS 111

Social Media Network Marketing

JUNE 12, 2010

Covering: Traditional / mainstream websites, Professional networks like LinkedIn, Social networks like Facebook and others. Covering: Traditional / mainstream websites, Professional networks like LinkedIn, Social networks like Facebook and others. Social Media is set for Google Wave? Have you tried Google Wave?

Social Media 62

Social Media Reputation Technorati Yahoo 62

Social Media Network Marketing

AUGUST 19, 2010

Social networks like Facebook and others. Social news / bookmarking sites like del.icio.us, technorati, dig and others. Our primary goal when developing a social marketing strategy should be to establish conversation parameters. I admit social media is a great tool for doing online reputation management.

Reputation 87

Reputation Social Media Xanga Microblogging 87

Techipedia: Tamar Weinberg

DECEMBER 2, 2008

Then the comments come in, and a conversation takes place. The admin (Professor Macdonald) / moderator (students teaching the class on a given day) create categories of conversation, which are analogous to deciding on forum names/topics and sticky threads. (In Non-sticky threads can be pushed down by threads with newer comments.)

Social Media 189

Social Media Class Forums Microblogging 189

Techipedia: Tamar Weinberg

OCTOBER 7, 2010

Reply Cijo Abraham Mani October 7, 2010 at 11:15 am I like your point about Social Media Advertising. Social Media is all about how effectively you build conversation and become part of an ongoing conversation. To get social media success you should first gain the trust of your followers.

Brands 236

Brands Handbook MySpace Construction 236

Firebelly

FEBRUARY 17, 2010

Related posts: Social Search: Tempur-Pedic "Ask Me" Commercial Dentyne "Friend Request" Commercial: 60 Connections In Every Bottle Motorola Backflip Commercial And Social News TurboTax: Taxes Social Media Style Chad Richards is the Social Program Manager at Firebelly Marketing.

YouTube 129

YouTube Campaign URL Paid Search 129

Techipedia: Tamar Weinberg

AUGUST 14, 2009

Epic Change merely starts with Twitter; the conversations are then moved offline and interested parties are sent the phone number to the organization’s headquarters so that they can discuss how to help with one of the staff members in terms of getting involved to make a difference. Yes “Social media is all about making changes&#.

Social Media 172

Social Media Case Study MySpace Yahoo 172

Techipedia: Tamar Weinberg

SEPTEMBER 23, 2009

Content aggregators, RSS readers and new social networks are all aiming to deliver the most sought-after content to the people who want the news, wherever they are comfortable. Some of these sites also offer the ability to have commentary, including Facebook, Google Reader, FriendFeed, SocialMedian, and many others.

Aggregator 151

Aggregator Content Digg Posterous 151

Techipedia: Tamar Weinberg

OCTOBER 22, 2009

If you take a look at any one of their four accounts , you’ll notice one thing: they’re not using Twitter to converse but to broadcast. 12484 SUBSCRIBERS FOLLOWERS Lijit Search Read more about The New Community Rules Get Techipedia on your iPhone or iPod touch!

Apple 154

Apple Twitter Forums Policies 154

Techipedia: Tamar Weinberg

JANUARY 28, 2010

There you have it: seven viral video characteristics that start the conversations and get the wheels turning. Do you mean conversions? 12484 SUBSCRIBERS FOLLOWERS Lijit Search Read more about The New Community Rules Get Techipedia on your iPhone or iPod touch! It also depends on goals. Ad clicks on videos?

Video 236

Video Flash Mob YouTube MySpace 236

Techipedia: Tamar Weinberg

JUNE 18, 2008

Plurk introduced a comment system which helps create a conversational feel. So marking a conversation or message, to be found easily later, should be one of the first features implemented. Map Check-in – the google maps mash-up that Brightkite implemented is great. So there you go. Thank you for that!

Microblogging 102

Microblogging API MySpace Yahoo 102

Techipedia: Tamar Weinberg

APRIL 10, 2008

Chances are if they’re already using FriendFeed and have begun broadcasting events from numerous social networks, they are early adopters and are more savvy than the average social media user. By studying their feed, you can learn a lot more about how important social media is to them. Google, Wikipedia and FriendFeed.

Plaxo 103

Plaxo Picasa StumbleUpon Netvibes 103

Techipedia: Tamar Weinberg

FEBRUARY 1, 2008

This is not a regular practice on the social news giant, and unfortunately, that is probably the biggest thing causing its downfall. As a side point, Google is a bigger beast and it has tens or hundreds of staff members visiting forums and moderating groups to ensure that the user experience is a good one. Time will only tell.

Digg 100

Digg Social Media Upcoming Ustream 100

Techipedia: Tamar Weinberg

AUGUST 27, 2008

As such, it has been selected as the generic social network of choice. Niche network: Sphinn : In the red corner we have Sphinn – a social news network dedicated purely to online marketing news and discussion. Subsequently, Sphinn is perhaps the most relevant niche social network on the web.

Social Media 100

Social Media StumbleUpon SEO ROI 100

Techipedia: Tamar Weinberg

DECEMBER 8, 2009

Of course, if you know them and can actually have lengthy conversations with the person day after day, that obviously means your relationship has made it to the next level.) 12484 SUBSCRIBERS FOLLOWERS Lijit Search Read more about The New Community Rules Get Techipedia on your iPhone or iPod touch! Truth be told, perhaps they do.

Newsletter 144

Newsletter Handbook Virtual World LinkedIn 144

Techipedia: Tamar Weinberg

FEBRUARY 2, 2010

I get the same e-mails, only they are about getting a #1 ranking in Google Reply Ian February 2, 2010 at 10:59 am This post is a prime example of how to be a true social media expert. 12484 SUBSCRIBERS FOLLOWERS Lijit Search Read more about The New Community Rules Get Techipedia on your iPhone or iPod touch!

Social Media 229

Social Media Influencer MySpace Consultant 229

Techipedia: Tamar Weinberg

MARCH 4, 2008

Once funding goes in, it almost always follows that the site creators distance themselves from the “politics&# of the site (especially with a growing community), instead hiring “worker bees&# to partake in conversation (if at all) on their behalf. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca

Digg 103

Digg MySpace Reddit Yahoo 103

Techipedia: Tamar Weinberg

MARCH 31, 2008

4 Websites I Visit Daily My first stop every day (and numerous other periods during the day) is my email, which is hosted on Gmail or Google Apps. I consume my news via Bloglines. I dabble in social media sites, particularly Twitter, Facebook, and StumbleUpon. The answer changes everyday! The other site? Not so much.

Meme 100

Meme Blogger StumbleUpon MySpace 100

Techipedia: Tamar Weinberg

APRIL 2, 2008

As far as Custom search concern, you have to create new page with page title “Search Results&# and paste the code from Googles Search results code text box. Add “&exclude=ABC&# (ABC is the page id of NEW Search result page.e.g. I have also created a WP theme with Google Custom Search.

MySpace 100

MySpace RSS Yahoo StumbleUpon 100

Techipedia: Tamar Weinberg

JULY 15, 2010

They’re designed to be chatty – as if you were having a conversation with a friend. In the long run, you can achieve phenomenal readership and conversion. That will not only hurt the conversion but also gaming the search engine which will not survive in the long term SEO game.

Blogger 250

Blogger Engineering Flickr SEO 250

Techipedia: Tamar Weinberg

DECEMBER 9, 2007

First, some educational takeaways: Social media is the “new&# medium for businesses to communicate with consumers in a way that is interesting to them. Every conversation shifted to Twitter, as folks recognized that they can brand themselves and their businesses through a Twitter identity.

Yahoo 100

Yahoo Conference Digg MySpace 100

Techipedia: Tamar Weinberg

AUGUST 25, 2010

It’s about building relationships, spending time on the networks, and having regular conversations with the people you want to connect with who you will value for more than just helping move the needle and getting to the bottom line. The thing is that Google has a great memory, but people are forgiving. Hide under a rock?

Social Media 272

Social Media Engagement Forums Policies 272

Techipedia: Tamar Weinberg

JULY 21, 2009

We have embarassing pictures in Google Maps , videos about the death of an innocent man in the hands of a “competent&# cop , and even Yelp reviews that can damage your personal reputation , never mind your business. Companies are still challenged with whether they *should* get involved in the conversation.

Social Media 153

Social Media Strategy Marketing Vimeo 153

ProBlogger

MAY 19, 2022

In fact, a blog is just a tool for publishing and conversing online. People are still exchanging hundreds of messages in popular mailing lists and virtual groups such as Yahoo Groups or Google Groups. Connect with a purpose in social networking sites. It is a neat way to track your network even if you have hundreds of them.

Marketing 35

Marketing Blogger Forums Syndication 35

Techipedia: Tamar Weinberg

JANUARY 5, 2010

But more than that, Mike’s post explains that social media is really about using social channels appropriately to communicate and converse — and as an extension of that, you might just end up being able to sell something. It’s really not that hard! It just requires a small shift in mindset.

Marketing 265

Marketing SEO Journal Engineering 265

Techipedia: Tamar Weinberg

MAY 19, 2008

There’s a bottom line: it’s a lot harder to sweep your mistakes under the rug, especially as a company in a world of conversing markets. 12484 SUBSCRIBERS FOLLOWERS Lijit Search Read more about The New Community Rules Get Techipedia on your iPhone or iPod touch!

Reputation 100

Reputation Airlines Digg MySpace 100

ProBlogger

MAY 19, 2022

In fact, a blog is just a tool for publishing and conversing online. People are still exchanging hundreds of messages in popular mailing lists and virtual groups such as Yahoo Groups or Google Groups. Connect with a purpose in social networking sites. It is a neat way to track your network even if you have hundreds of them.

How To 26

How To Marketing Blogger Forums 26

Techipedia: Tamar Weinberg

NOVEMBER 26, 2007

Young people of the new WWW generation snuck in whenever, wherever, and on whatever they like. Everything is multi: multi-screens, multi-channeled, multi-conversations, and multitasking. 12484 SUBSCRIBERS FOLLOWERS Lijit Search Read more about The New Community Rules Get Techipedia on your iPhone or iPod touch!

Meme 100

Meme Digg Web 2.0 StumbleUpon 100

Techipedia: Tamar Weinberg

MAY 9, 2008

In the past few weeks, however, even Digg’s other top users are seeing that Digg is becoming more difficult of a social news site to enjoy, and after stepping away from Digg for awhile, I have some thoughts and reflections on how it was and possibly how it should be. In fact, most of them had already left.

Digg 100

Digg Sites News API 100

Buzz Marketing for Technology

JUNE 27, 2008

Social Search at LinkedIn Beats Google. I just found a more useful way to search than Google. It only works for a defined use case, but, in a search market that is 85% going on 90% Google-dominated, this can still be significant. The site that provides a better search experience than Google? 12 Comments.

LinkedIn 109

LinkedIn Google Directory API 109

Techipedia: Tamar Weinberg

JUNE 3, 2010

If you’re not following the conversation regularly, your customers might just flock to your competitors instead. I turned off the posts on Buzz mostly for the issue that Google doesn’t truncate the posts. As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us Silence can hurt you.

Social Media 221

Social Media Marketing Digg Consultant 221

Techipedia: Tamar Weinberg

MARCH 4, 2010

Brian explains that “conversations are happening and it is up to me to either be part of them or not.&# 12484 SUBSCRIBERS FOLLOWERS Lijit Search Read more about The New Community Rules Get Techipedia on your iPhone or iPod touch! As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us

Hotels 245

Hotels Social Media Communities Discount 245

Techipedia: Tamar Weinberg

MAY 28, 2010

That’s why you need to paint a picture that’s more meaningful and encompasses what “social media&# as a label really is. Some of us have been thrust into social media simply because the online landscape showed potential for online conversations. These are conversations, not broadcasts. Be responsive.

Social Media 278

Social Media Strategy Yahoo Communities 278

Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

Companies are at the stage that they cannot afford to sit idly by and be passive in social media. The time has come for companies to be part of the conversation. Reply josh February 27, 2008 at 4:10 pm Social marketing has already arrived. Facebook is growing closer to the size of google. I’d like to put in my $0.02

Social Media 105

Social Media Marketing Digg MySpace 105

Techipedia: Tamar Weinberg

JANUARY 12, 2010

well……that just seems like a place for kids and even though Facebook seems to be replacing MySpace for youth conversations, it brings out the kid in me while accomplishing the networking part at the same time. As Seen In… Social Media Backtype Brightkite Business Exchange DailyBooth del.icio.us Wonderful job!

MySpace 114

MySpace LinkedIn Facebook Social Networking 114