Writtent Blog

JULY 10, 2013

Mobile isn’t just a trend, it’s a total revolution in the way consumers interface with technology and businesses. In fact, experts estimate that mobile usage will overtake desktop and laptop usage by the end of this year. Mobile devices will account for 25% of global internet traffic by 2014. Source: HubSpot ).

Statistics 108

Statistics Mobile comScore Marketing 108

Twist Image

SEPTEMBER 26, 2015

Three Billion Content Views Per Month. Mobile, social and ideal production facilities. Publishing and understanding how content now flows from a media company down to the consumer is fascinating to watch. A few weeks ago, he took to the big stage at HubSpot 's Inbound event in Boston to share his story. content marketing.

Publishing 40

Publishing Hubspot Content Mobile 40

Webbiquity SMM

FEBRUARY 2, 2016

But digital marketers must continue to evolve practices as they strive to make their content an asset, rather than an annoyance, to prospective buyers. By 2019 mobile advertising will represent 72% of all US digital ad spending. Digital marketing budgets continue to rise, often at the expense of offline advertising spend. Payfirma ).

Hubspot 100

Hubspot Marketing B2B Survey 100

Webbiquity SMM

MAY 16, 2011

HubSpot last week released the Marketing Data Box , a 3.4 While print in general has taken a beating over the past decade, B2B publications have been particularly hard hit, leading to speculation about the future of B2B trade magazines (content marketing? Content aggregation ?). of time spent (by mobile users online).

B2B 150

B2B Smart Phone Data Hubspot 150

Convince & Convert

AUGUST 13, 2015

How important is content marketing? Gates wrote an article titled “Content is King” in 1996. He predicted that content would be where most of the money on the internet would be made. And it’s one reason why we should heed his vision on the value of content marketing. Start With Valuable, High-Quality Content.

Content 60

Content Crowdsourcing Marketing Hubspot 60

Convince & Convert

JUNE 7, 2017

Meanwhile, Hubspot research found that 65 percent of companies said generating traffic and leads was their top marketing challenge. At GumGum, we’ve put a lot of creative resources into producing content that promotes our computer vision technology in a truly unique way. T-Mobile, the Reception We Were Looking For.

Campaign 149

Campaign Marketing B2B Conference 149

Oktopost

JULY 15, 2020

A HubSpot study found that LinkedIn had a 2.74% visitor-to-lead conversion rate, making it nearly three times more effective than its closest competitors, Facebook and Twitter. The key is to take advantage of LinkedIn’s unique properties as a platform when you’re creating this content. Create and Publish Relevant and Engaging Content.

B2B 148

B2B LinkedIn Tips Marketing 148

Waxing UnLyrical

APRIL 11, 2011

Cartoon: HubSpot via Flickr, CC 2.0. What about 30 billion pieces of content exchanged per month on Facebook? 30 billion ÷ 600 million = 50 pieces of content per person per month. For every Facebook account, less than 2 pieces of content are shared each day. Think of all the content out there. mobile app.

Social Media 212

Social Media How To Hubspot Compete 212

Buzz Marketing for Technology

JANUARY 30, 2013

Many brands initially diverted QR Codes from its initial purpose by jumping on the bandwagon as something new and exciting that allowed them to leverage the exploding mobile market to interact with real world products. Unfortunately, as we all know, free doesn’t always mean good and I think QR Codes take that assertion to a whole new level.

Brands 274

Brands SMS Hubspot Mobile 274

Writtent Blog

MARCH 29, 2013

You know that content’s a king these days, right? And that’s why we’ve got to learn how to become content kings as well! Epic Content Marketers: 20 More Women Who Rock. Although generating leads into customers is a highly valuable skill, sometimes content marketing just becomes a part of our professional or even personal life.

Google 69

Google Content Flipboard Marketing 69

Buzz Marketing for Technology

NOVEMBER 7, 2012

Through an iterative process of testing and personalization, your online visitors will begin to unknowingly select the best-performing content for your site. And the weaker content should become extinct with all the other not-so-great content choices that have cycled through your site.

Conversation 260

Conversation Retail Hubspot Buy 260

Kikolani

FEBRUARY 16, 2016

You will find all sorts of SEO e-books made by top notch companies like Searchmetrics, HubSpot, Hobo and successful entrepreneurs like Neil Patel. The Advanced Guide To Content Marketing – by Quicksprout. . Introduction To Search Engine Optimization – by HubSpot. . Download ebook.

eBook 60

eBook SEO Hubspot Marketing 60

Pixlee

DECEMBER 22, 2021

This means consumers are far more trusting of third-party opinions on a product than brand-generated content. Showcasing user-generated content (UGC) from real customers across your most impactful marketing channels . of ecommerce sales in 2021 came from a mobile device, and that percentage is up from 52.4%

UGC 52

UGC Marketing Mobile Review 52

Writtent Blog

APRIL 25, 2013

Curious to know how your readers behave online and what content they pay attention to? Tweet (Source: Hubspot ). Tweet (Source: HubSpot ). 11) 37% of marketers say blogs are the most valuable type of content marketing. Tweet (Source: Content Plus ). Tweet (Source: HubSpot ). Tweet (Source: HubSpot ).

Statistics 111

Statistics Hubspot comScore Sysomos 111

Convince & Convert

JUNE 3, 2014

This call was like most calls – a successful yet struggling marketing manager was up against bosses who wouldn’t give a real content strategy a chance. Clarify the Process When it comes to finding content online, people derive value from one simple metric: being helped. My bosses won’t give it a chance. Break up thoughts.

Team 157

Team How To Hubspot Proposal 157

Keyhole.co

NOVEMBER 29, 2023

Over 500 hours of video content get uploaded to YouTube every minute, while 122 million people visit the platform every day. In the ever-evolving world of online content curation, uploading your video at the perfect time has become the key to increasing views, engagement, and subscribers. Some prominent methods include: 1. to 6:00 p.m.

YouTube 59

YouTube Analytics Analysis Engagement 59

Buffer Social

MAY 30, 2023

Short-form video snuck up on us, becoming the most consumed online content in a few years. What is short-form video content? Short-form video is a content format, usually filmed vertically and no longer 60 seconds (although this is up for debate). Move over software — there’s a new world eater in town.

Video 76

Video Film Meme Trends 76

Webbiquity SMM

NOVEMBER 12, 2012

While “search plus social plus content” is inarguably inelegant, it was suggested that other terms such as “online marketing” or “inbound marketing” already covered the concept of web presence optimization (WPO). Content Marketing. Image credit: Ajax Union. Inbound Marketing.

AJAX 194

AJAX SEO Engineering Metrics 194

Buffer Social

NOVEMBER 1, 2018

Repurposing your content across channels is a great way to get the most from your social media strategy. HubSpot, 120,000 followers, generates one to three thousand views (about two percent of their followers). The rise of vertical mobile videos. One, videos are going, if they are not already, mobile. million times.

Small Business 101

Small Business Instagram Film Mobile 101

Convince & Convert

JUNE 5, 2013

Lead Generation Cards reduce participatory friction to almost nothing – it’s the perfect balm for lazy but interested consumers, especially those on a mobile device who don’t want to fill out forms. Here’s an excellent post from Hubspot on the step-by-step.

Vocus 140

Vocus Twitter Marketing Hubspot 140

Pixlee

DECEMBER 13, 2021

For instance, customers are more likely to access the internet via their mobile phones, so if your website isn’t mobile-friendly, you could stand to lose them. If you can’t do the bare minimum by providing a mobile-responsive site, how can they trust you to provide quality products or services? Source: Justcoded.

Strategy 52

Strategy UGC Brands Apparel 52

Convince & Convert

FEBRUARY 28, 2012

Hybrid professionals are trained to deliver services across search, mobile, social, content, analytics, web, PR, and email marketing. These next-generation professionals excel in the emerging core-marketing disciplines of mobile, analytics, social, web, search and content. The Marketing Agency Blueprint (Wiley), pp.

CPM 139

CPM Compete Marketing Hubspot 139

Later

FEBRUARY 16, 2021

Unlike other social media platforms, people come to LinkedIn specifically to see business-related content — a focused intent that can be super valuable for brands looking to grow online. Brainstorm Your Content. 2: Brainstorm Your Content . Take the time to think about your content pillars and goals for the platform.

LinkedIn 70

LinkedIn Hashtag Insurance Hubspot 70

Postcron

MAY 29, 2018

The focus on video isn’t surprising—a recent study by Hubspot found that 53 percent of people want to see more video content. Facebook’s Stories feature, which allows you to post content that disappears after 24 hours, is also available for Facebook groups. Use these tips to help you get started. Facebook.

Social Media 56

Social Media Hubspot Groups Groups 56

Firebelly

MARCH 19, 2010

Instead I leave you with an oldie but goodie cartoon from Hubspot. Image: HubSpot ] Have a great weekend everyone! I would generally post a weekly blog roundup today for you, our readers, but I honestly have not had the time to read many posts - let alone compile my favorites this week.

Social Media 100

Social Media Hubspot Marketing Paid Search 100

Buffer Social

JULY 29, 2019

I’ve bookmarked several of my favorites and dug up a handful of other useful graders and tools to come up with this list of 10+ website graders, content scores, and social media ratings. Take them for a spin, and let me know which ones are most beneficial for you and your content! Hubspot’s Marketing Grader.

Social Media 70

Social Media Marketing URL Metrics 70

Justin Levy

NOVEMBER 3, 2009

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Inbound Marketing – Video Book Review Written on November 3, 2009 by Justin Levy in books , google , hubspot , inbound marketing , reviews , social media , video 14 Comments - Leave a comment! Did it give you a list of things to go do?

Review 100

Review Video Hubspot Marketing 100

Justin Levy

JANUARY 13, 2010

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Email or RSS: Which Do You Prefer Written on January 13, 2010 by Justin Levy in email , hubspot , rss , social media 40 Comments - Leave a comment! HubSpot serves mostly small and medium businesses in a cross-section of verticals.

RSS 124

RSS Hubspot Google Reader Feed 124

Keyhole.co

JANUARY 27, 2023

This has made producing social media content a top priority for 95% of B2B marketers. Promote content through multiple channels The widespread use of the Internet has resulted in an increased number of social media platforms for web users. But it’s not just a priority; it’s also effective. Facebook With around 2.96

ROI 52

ROI B2B Social Media How To 52

Convince & Convert

FEBRUARY 17, 2013

It unveils a new marketing approach for the age of information overload and mobility, and I need your help making it a smash hit. Jay Baer is a hype-free social media and content strategist & speaker, and co-author of The NOW Revolution. It’s called Youtility: Why Smart Marketing is About Help Not Hype.

Strategy 152

Strategy Marketing Hubspot Case Study 152

Pixlee

DECEMBER 15, 2021

More User-Generated Content (UGC). User-generated content (UGC) refers to media created by individual users (on social media or shared directly) rather than by a company or organization, and is a powerful content type for brands looking to add social proof and community focus to their marketing efforts. from 2021 through 2028.

Social Media 52

Social Media UGC Marketing Influencer 52

Buzz Marketing for Technology

JUNE 17, 2015

I think content personalization is the biggest opportunity into 2016 for B2B Marketers. We were looking at optimizing targeted landing pages through Siebel for different search behaviors even then before some of today’s well-known marketing automation services like HubSpot, Marketo and Salesforce were even established.

B2B 100

B2B Adwords ROI Hubspot 100

Socialmedia.biz

SEPTEMBER 11, 2018

Build relationships with industry-specific social media influencers: More often than not, branded content comes across as heavily biased, so customers with purchasing intent flock online to discover recommendations and reviews about the products they’re interested in.

Social Media 93

Social Media ROI Influencer Campaign 93

Buzz Marketing for Technology

SEPTEMBER 26, 2012

According to HubSpot, ninety three percent of adults on the Internet are on Facebook, yet only 1% of a brand’s Facebook fans will ever make their way to the company’s main website. Unless the new friend has great content to go back to, there’s not much of a reason to go directly to their page very often, if at all. Too Many Clicks.

Brands 279

Brands Facebook Guidelines Conversation 279

Social Media Marketing

JUNE 5, 2013

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. Hubspot has the answer.

Social Media 140

Social Media Foursquare Journal Flipboard 140

ProBlogger

AUGUST 24, 2014

One of the most important things you can do in 2014 as a content creator, is identify who you are as a personal brand by monitoring how you come across online. Google Authorship is a revolutionary function of Google that allows you to identify content you’ve produced, as well as the publishers you’ve produced content for.

Content 54

Content Metadata How To URL 54

Pixlee

DECEMBER 1, 2017

It has proved that mobile gadgets are major influence in customer engagement and interaction with brands. Countless micro-moments stimulate the impulse to reach out for our mobile phone, from looking up how you might achieve your goal of purchasing a home, to finding out if your local market carries a specific item. Closing Thoughts.

Trends 40

Trends Strategy Marketing Hubspot 40