Hubspot 3 launches

Janet Fouts

The Hubspot brand is well known for blog posts chock full of actionable information about marketing online. When I tell people I’m a Hubspot partner, the universal reaction is “Ooooh, I love Hubspot, they get it!” Now Hubspot is changing that.

Lessons from HubSpot’s State of Inbound Marketing Report

Webbiquity SMM

HubSpot last week released its 2013 State of Inbound Marketing report, this year weighing in at a massive 175 pages. To get the full story, download the HubSpot report here.

Trending Sources

54 Pearls of Marketing Wisdom from HubSpot

Webbiquity SMM

The inbound marketing experts at HubSpot along with Jeff Ente of Who’s Blogging What have just published an outstanding collection of social media insights, 54 Pearls of Marketing Wisdom by “26 of the world’s best marketing experts.”

6 Reasons a Blog Should be the Center of Any Social Content Strategy

Webbiquity SMM

Here are six compelling reasons for organizations of all sizes to make blogging the center of their social media and content marketing efforts. Fresh content. A blog is one of the best ways to continually produce fresh content for your website.

16 Tips on LinkedIn From Hubspot Seminar

Engaging Brand

I enjoy Hubspot webinars and today was on LinkedIn - here are my live tweets, I thought that I would share as a reminder for us all - I have left as tweets so as to get the information out to you all as soon as possible. Types of content for group.blog articles, video and images, ebooks, whitepapers, webinars and event invitations . HubSpot seminar says check out empire avenue as a source of great info/connection.

9 Awesome Tools for Content Authors and Bloggers

Pamorama

Content marketing isn’t easy. 5 Content Idea Tools. It’s not uncommon to find yourself racking your brain for killer content ideas. Portent’s Content Idea Generator. Content Marketing Ideas Generator. Hubspot’s Blog Topic Generator.

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8 Free Content Marketing eBooks

Pamorama

Become a better content marketer with these free resources. Content marketing — the creation and sharing of content to promote a product or service — should be a primary focus of your marketing activities. 100 Content Marketing Examples (Content Marketing Institute).

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Just Say "No" To Content

Twist Image

Learn how to say "no" when it comes to your content. We live in a "content is everywhere" world. This was great news for the people attending Content Marketing World and HubSpot 's Inbound events last week in Cleveland and Boston (they were both great events. Content Marketing World had over 3500 people, and Inbound cranked past 15,000 attendees. and that's a whole lot of brands and individuals pumping out the content. Can we have too much great content?

B2B Marketing Stats from HubSpot’s Marketing Data Box

Webbiquity SMM

HubSpot last week released the Marketing Data Box , a 3.4 While print in general has taken a beating over the past decade, B2B publications have been particularly hard hit, leading to speculation about the future of B2B trade magazines (content marketing? Content aggregation ?).

How Much Content Is Enough For Your Blog? [Study]

Mindjumpers

But amidst the hustle bustle of the day, how do we ensure that our blog is up and running with the right amount of content inflow? In order to understand this first, we need to find answers to the following questions: What is the right frequency of posting the content on the blog?

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87 More Vital Social Media Marketing Facts and Stats for 2012

Webbiquity SMM

Of Twitter’s 165 million users, half access Twitter on mobile devices at least occasionally. ( HubSpot ). 75 of the Fortune 100 companies use LinkedIn in their corporate hiring process. ( HubSpot ). HubSpot ). Content Marketing Findings. HubSpot ).

88 Expert Content Marketing Posts Worth Another Read

Webbiquity SMM

As noted here previously, content marketing is now ubiquitous, with 93% of all marketers saying they do content marketing. All of those marketers are creating an enormous amount of content, which is making it difficult to stand out and rise above the noise. Image credit: HubSpot.

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The Rise of Dynamic Content

Geoff Livingston

Today’s release of Hubspot 3 marketing automation software at the Inbound Conference marks the rise of dynamic content, a method of customizing the way individuals view content, images or actions. Hubspot 3 Approaches to Challenges.

17 Content Creation Secrets to Wow Your Readers

Convince & Convert

Creating high-quality content is critical to content marketing success. With more than 2 millions blog posts published every day, you need a way to make your content stand out. I am going to show you 17 techniques you can use to improve the quality of your content in no time.

22 Noteworthy Content Marketing Guides and Tips

Webbiquity SMM

Content marketing is a hot topic. According to Google Trends , searches for “content marketing” have increased 150% in the past two years. 90% of companies now use content marketing , and collectively they will spent $135 million on digital marketing content this year.

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Monday Roundup: Email Content

Waxing UnLyrical

But how do you get the most out of your email content, when it seems it’s the medium most people love to hate? 16 Ways to Create Email Content Your Subscribers Will Love. 6 Ways to Repurpose Your Content. Twitter Facebook Google+ LinkedIn Monday Roundup: Email Content.

What Bill Gates Predicted About Content Marketing

Convince & Convert

How important is content marketing? Gates wrote an article titled “Content is King” in 1996. He predicted that content would be where most of the money on the internet would be made. And it’s one reason why we should heed his vision on the value of content marketing.

How Social Media, Content Transform Marketing from Expense to Investment

Webbiquity SMM

Sales leads generated through inbound marketing–the combination of content marketing, blogging, social media, website chat and SEM–cost 61% less than those produced through traditional demand generation techniques (e.g.,

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To Understand Content, You Have To Understand Publishing. BuzzFeed Is Pushing The Limits.

Twist Image

Three Billion Content Views Per Month. Publishing and understanding how content now flows from a media company down to the consumer is fascinating to watch. A few weeks ago, he took to the big stage at HubSpot 's Inbound event in Boston to share his story. content.

25 Ways to Create Shareable Content

Convince & Convert

It’s not easy to have consistently fresh content that people want to read and share and shout from the rooftops. That’s why a content development process is essential. If no one is commenting on the content you create, read the comments on other blogs within the industry.

Don’t automate your content, humanize it

SocialFish

The answer to this would be a social media management (SMM) tool, which allows you to schedule and queue posts without having to visit each platform to share content with your audience. Content Strategy Implementation Industry Insider This post originally appeared on the Fixation blog.

New Social Media Research Uncovers the Big Problem for Businesses

Convince & Convert

In Q4 2014, Hubspot released new research called The Social Lifecycle. Hubspot surfaced several conclusions and recommendations as part of this research, and Suzanne Delzio did a strong summary of it over at Social Media Examiner recently.

The Pressures of Content Creation

Social Media Marketing

The marketing world seems ablaze with so-called "content marketing" ideas lately. Everywhere you turn, it's content-this, content-that. There are conferences that are specifically dedicated to content marketing. We're more likely to be consuming content on those sites.

59 Killer Content Marketing Stats: 2014 Edition

Writtent Blog

Content marketing moves incredibly fast. We’ve curated 59 of the most powerful content marketing stats from the latest, high-quality research reports. Topics covered range from content marketing usage to consumer preferences, and far beyond. Source: HubSpot ).

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How to Build Valuable Links with Your Content

Convince & Convert

You hear about creating content like it’s the Mother Teresa of marketing, but when you focus your efforts on it, you just can’t seem to get the results you’ve been promised. And we know that content marketing can help you do that. Image via BigStockPhoto.com.

29+ Actionable Content Writing Tips [+Examples]

Writtent Blog

With so much content already out there, content writing that stands out and convinces readers to read your blog over someone else’s is difficult. Here are 29+ actionable content writing tips to help you, along with examples, statistics, and quotes. Make Your Content Actionable.

34 (of the) Best Google+ Tips, Tactics and Guides of 2011

Webbiquity SMM

The Ultimate Google+ Cheat Sheet by HubSpot Blog. ** 5 STARS. Joydeep Deb explains how to add and customize a Google+1 sharing button on any website, as well as how to modify +Snippets “to customize the Title, Thumbnail Image and Description that appear when your content is shared.”

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The Ironic Beauty Of Google Indexing Tweets And Why Content Marketers Should Pay Attention

SocMed Sean

Don’t get lost over there at the HubSpot site, though, if you’re interested in learning why this is such an ironic situation. Featured Humor Social Media Tech Twitter cartoon comic comic strip content marketing Google search seo social media tech

The Ultimate Toolkit for the Professional Content Marketer

Kikolani

Content marketers have to wear many “hats.” This is a huge job, and it is no wonder that many businesses are abandoning their content marketing programs in favor of just plain old web-based advertising, if they can sustain it on their budgets.

The State of the Internet Marketing World [Statistics]

Mindjumpers

Tweet HubSpot , the Internet marketing blog, has created an interesting overview of the state of the internet marketing world presenting several different statistics useful for brands to take into account when having a social presence.

The Void That Twitter Could Leave

Twist Image

Case in point: this week, I presented at Hubspot 's massive Inbound event. Their algorithm curates your friends, throttles the brand page content and while it is fresh. They're not really creating their own tweets, they're hardly retweeting, and if there's something meaty within a tweet, they're more likely to leave Twitter, check out that piece of content and (here's where the irony is) share it on Facebook. content. content marketing. hubspot.

9 Ways to Measure Content Marketing Success

Writtent Blog

Are you reaching your content marketing goals? Assuming the majority of your content is web-based, the backbone of your content measurement should revolve around your website analytics. What do your readers have to say about your content?

6 Simple Steps to Lower Your Cost Per Facebook Fan

SocialTimes Facebook

If you gain a lot of fans but they don’t consume your content, they’re not going to convert later. Ask yourself this question: Are the fans I’m gaining consuming and engaging with my content? You probably know some people that endlessly brag about acquiring Facebook fans for pennies.

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The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity SMM

A marketer who’s an engineer by training (I can relate to that), April has a broad range of marketing experience that encompasses messaging, media relations, lead generation, email marketing, content marketing, social media, analyst relations and sales enablement.

3 Ways to Engage Your Team and Improve Your Blog

Convince & Convert

It’s something that comes up again and again: Your business has a blog, and a team of people responsible for the strategy, content creation, execution, and overall success of that blog. I find it easier to conduct a quick interview and write [content] myself than to assign it to an employee.”

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4 Tips for Honing Your Content to Reach Gen Z

Convince & Convert

However, the standout feature of Gen Z is that they get the majority of their content online. Banner ads, SEO, sponsored ads, influencer marketing, and content marketing—they’ve seen it. Create visual content and use links. Always be testing content formulas.

57 Notable and Unique Content Marketing Ideas

Writtent Blog

The average marketer today uses 12 different content marketing tactics. Ten years ago, only a handful of us had even heard of content marketing. You need to consistently come up with more content marketing ideas to publish even more engaging content. image credit: hubspot.

The Fleeting Value Of Content

Twist Image

Most content screams into an empty universe. It's nice to create content with the intent of reaching a broad and targeted audience, but it's becoming harder and harder to do this. No matter how good the content is. Yes, the best content always rises to the top, but when the amount of content being produced rises exponentially and is being published at a frenetic pace, it becomes a lot harder for individuals to filter the signal from the noise. Content is short.

6 Proven Strategies for Successfully Promoting Content Across Social Media

Buffer Social

Social media managers and marketers know that sometimes even the most epic material requires love and hard work when it comes to promoting content across social media. Which portion of your content is the most visually-pleasing piece? Do you share content more than once?

3 Reasons Why Content Marketing Doesn’t Work for Associations

SocialFish

I didn’t see Joe Pulizzi speak about content marketing, but Associations No w wrote about his presentation, and that he pointed out that associations are, for the most part, doing it wrong when it comes to content marketing. In the for-profit world, content is marketing.