Buzz Marketing for Technology

MARCH 2, 2010

s Social Media in Business study found that 60 percent of consumers believe they are already interacting with companies on the social Web. Nearly all participants — 93 percent — believe all companies should have a presence in social media. Share this on Reddit. Related posts: B2B Marketing Content: Lure or Lasso?

B2B 206

B2B Engagement Marketing Sentiment 206

Webbiquity SMM

AUGUST 9, 2010

While there are unquestionably many ways that social media marketing results can be measured , the debate rages on as to whether it’s truly possible to quantify the ROI from these activities. Influence: a.k.a. being made about your company, brand, product or service generally positive, negative or neutral?

SM2 187

SM2 Alterian Vocus Social Media 187

Keyhole.co

JANUARY 24, 2024

Wendy’s has always been on-point with its marketing strategies. However, the brand is equally famous for its notorious brand wars, memes, and tongue-in-cheek marketing strategies. million LinkedIn: 170K (‘The Wendy’s Company) TikTok: 1.7 million Reddit: 18K Discord: 36K This success did not happen overnight.

Engagement 52

Engagement Social Media Strategy Meme 52

Webbiquity SMM

MAY 24, 2010

Though social media marketing is rapidly advancing in terms of adoption and sophistication, many marketers and business executives still struggle with it. This confusion is partly due to some still-common misconceptions about social media marketing. Social media marketing is really hard. Social media is free. Not really.

Social Media 220

Social Media Marketing Cost Guidelines 220

Oktopost

DECEMBER 5, 2022

Extend your content marketing reach. SEO and SMM are two separate branches of digital marketing with some significant differences. Social media marketing is more about creating meaningful connections, sharing updates, and building a community. SEO and SMM work with content and can be effectively combined for content marketing.

SEO 115

SEO Social Media Reputation Real Estate 115

Keyhole.co

MARCH 26, 2024

Danish toy company LEGO soars over its competitors like Mattel, Funko, and Hasbro. Unsurprisingly, the same innovation and universality are also core to LEGO’s marketing strategy. With solid market research , LEGO is never short of entertaining and culturally relevant content for its social media accounts. DC movies and LEGO?

Construction 52

Construction Social Media Strategy Collaboration 52

Oktopost

DECEMBER 22, 2019

In an interpersonal scenario, active listening means you’re really trying to understand the person speaking to you, and it’s no different when we’re talking about social media marketing. Social listening also helps you keep tabs on the social media sentiment toward your company and products. The Benefits of Listening.

Tools 116

Tools B2B Sentiment Notification 116

Keyhole.co

DECEMBER 13, 2023

Social media marketing keeps evolving with each new social app. The tool helps you manage your social media accounts with the help of market insights. These are taken from Facebook, Instagram, Twitter, YouTube, Reddit pages, and even blogs and forums. Managing your brand’s online presence and reach can be a challenging task.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Pixlee

MAY 3, 2021

The coveted ‘blue check’ or verified symbol can play an integral role in a brand’s social media marketing strategy. Although popular, TikTok and Reddit do not have verification processes like the other social media platforms, yet. Collaborations with Prominent Influencers and Brands. User-Generated Content.

Social Media 98

Social Media UGC Reddit YouTube 98

Sprout Social

AUGUST 22, 2023

This market-driven, real-time intelligence empowers marketing teams to amplify brand reach in a targeted manner, spot emerging trends and gain competitive insights. This provides crucial insight into your brand health, market trends and competitor performance, enabling you to grow your business strategically with data-driven insights.

Analytics 84

Analytics Conversation Brands Sentiment 84

Webbiquity SMM

JANUARY 19, 2016

And that usage isn’t all selfies and cat videos; both consumer and B2B purchases are influenced by social content. Social media now plays almost as large a role in purchasing decisions as does TV, and 57% of consumers say they’re influenced to think more highly of business after seeing positive comments or praise online.

Social Media 100

Social Media Marketing Survey Metrics 100

Sprout Social

NOVEMBER 19, 2020

It’s a common and necessary inquiry for any brand or agency selecting a software vendor, particularly in the marketing technology space. Enhanced Reddit data access within Sprout’s Listening suite, opening the door for more robust and powerful conversation data from Reddit communities.

Reddit 104

Reddit Hubspot API Reputation 104

Buffer Social

DECEMBER 17, 2018

When in doubt about your marketing strategy, turn to the social media experts. Social media marketing is becoming increasingly pivotal for businesses around the world. But where are marketers to go for reliable insights ? 13 social media experts share their biggest piece of marketing advice. Let’s dive in!

Social Media 110

Social Media Marketing Curata Influencer 110

Sprout Social

JANUARY 18, 2022

First off, it can increase transparency between your company and valued stakeholders. In fact, 63% of people say CEOs who have their own social profiles are better representatives for their companies than those who do not. . Social media can move markets. The conversation spread from Reddit to Twitter, YouTube and beyond.

Skills 128

Skills Sentiment Team Press Release 128

Sprout Social

MARCH 27, 2019

Should you be using Quora for marketing? More than 300 million monthly users are scouring Quora at any given time and now marketers have a variety of ways to reach them. However, just like any social marketing campaign, you’re going to need a strategy. Here’s your guide on how to use Quora for marketing.

How To 102

How To Marketing Notification Case Study 102

Keyhole.co

DECEMBER 15, 2023

Leverage influencers for leads: The service helps brands connect with relevant influencers who can then help boost sales leads. With comprehensive features like profile analytics, influencer tracking, geo-location, and keyword filters, Keyhole helps brands maximize their social media pull.

Sentiment 52

Sentiment Price Analysis HootSuite 52

The Realtime Report

AUGUST 8, 2019

We’re attached to so many free services, yet we know rumbling beneath the surface of each service is an ambitious business navigating a complex and changing market. But, as you’ll see in a moment, that doesn’t mean companies couldn’t make extraordinary sums of money at these price points, given the number of users they’ve accumulated.).

Research 79

Research Reddit Project Survey 79

Webbiquity SMM

NOVEMBER 16, 2010

The grandmotherly maxim, “The good Lord gave you two ears but only one mouth for a reason&# applies to social interactions in general, but is nowhere more critical than in social media marketing. Without this information, the company’s social media pronouncements appear off-topic, unsolicited and out of touch.

SM2 189

SM2 Alterian Social Media Influencer 189

Hootsuite

JUNE 28, 2023

Source: Morning Consult Great news for social media marketers, but what if your target audience isn’t Gen Z? Source: GWI When it comes to social selling, 43% of Gen Z ranks influencer recommendations as highly relevant to their decision-making process, whereas only 18% of Gen X and 9% of Boomers say the same. No easy feat.)

HootSuite 120

HootSuite URL Analytics Forums 120

Ignite Social Media

JANUARY 3, 2020

Ten years ago, social media platforms were developing (some yet to be developed) and foreign to marketers. If 2019 proved anything to social media marketers, it’s that the video-sharing app is here to stay. Moreover, TikTok launched advertising last year, making it an even more viable channel for social media marketers.

Instagram 78

Instagram Reddit Upcoming Social Media 78

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. The first step to improving digital marketing results is to understand the emerging trends and best practices. Marketing Charts ). Marketing Charts ).

Social Media 245

Social Media B2B Marketing SEO 245

Keyhole.co

MARCH 2, 2023

Social media has also changed the way products and services are marketed. This sets a new law for businesses and social media marketers alike: if you aren’t on social, you’re missing out on a significant portion of your market. We’ve put together a guide to the industry’s three most important social media marketing tools.

Social Media 52

Social Media Tools HootSuite Marketing 52

Oktopost

AUGUST 24, 2023

As marketers, it’s important to have our fingers on the pulse of these trends so that we understand what these changes may mean for the future of this popular social platform. Why Do Companies Create Brand Toolkits? With this change, their iconic bird logo as well as their blue and white brand colors are now history. So let’s dive in!

Brands 62

Brands Twitter Reddit Platform 62

Oktopost

AUGUST 24, 2023

As marketers, it’s important to have our fingers on the pulse of these trends so that we understand what these changes may mean for the future of this popular social platform. Why Do Companies Create Brand Toolkits? With this change, their iconic bird logo as well as their blue and white brand colors are now history. So let’s dive in!

Brands 62

Brands Twitter Reddit Platform 62

Saying It Social

JUNE 3, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials 12 Reasons Your Business Needs a Social Media Marketing Program YESTERDAY 1. Using social media enables your company to reach a huge number of potential customers.

Social Media 159

Social Media NoFollow Marketing Social Bookmarking 159

Sprout Social

JUNE 7, 2023

At the end of the day, we want to cut through the noise and leave a lasting impression that grabs market share. This further strengthens your efforts to build brand loyalty and trust—two things that influence up to 58% of consumers’ decision to choose a brand over competitors, according to The Sprout Social Index 2022™.

Brands 113

Brands Sentiment How To Analysis 113

Sprout Social

MARCH 8, 2021

Coined by marketer David Meerman Scott, newsjacking is when anyone offers valuable input on breaking news right as it gains widespread attention from the media and the public. While we don’t newsjack often at Sprout, we successfully jumped on a trend involving a company you may have seen in the news recently: GameStop.

Content 130

Content Trends How To Exercises 130

agora pulse

MAY 16, 2019

Even though 76% of marketers say they need a data-focused strategy to succeed online, only 24% of brands actually engage in social listening. The majority of marketers are not using one of the most powerful and cost-effective methods of engaging with their audience. Find micro-influencers. So, what is social listening really ?

Construction 103

Construction Forums Review Reddit 103

Webbiquity SMM

JUNE 7, 2010

One of the challenges in measuring the ROI of social media marketing is that the use of social networking and social sharing tools isn’t confined to the marketing group. In terms of revenue generation, the effective use of social media by both sales and marketing teams is critical. Share this on Reddit. Tweet This!

Social Media 160

Social Media Crowdsourcing Technorati StumbleUpon 160

Sprout Social

OCTOBER 15, 2020

This is also a great way to find new influencers to work with who are true ambassadors of your brand and source new content for your social media channels. Online forums such as Reddit and Quora. This knowledge can inform your marketing decisions and help you create campaigns your audience will love. All social media platforms.

Brand Monitoring 141

Brand Monitoring Brands Sentiment Reputation 141

Bill Hartzer

JULY 15, 2010

While the financial market collapsed, Orman’s stock rose as she convinced people what NOT to buy during the economic recession. As part of this effort, the company has launched The Pepsi Refresh Project. To help support the project, which will give away more than $20 million this year, the company passed on airing a Super Bowl ad.

Buy 113

Buy Influencer Web 2.0 Survey 113

Waxing UnLyrical

MAY 13, 2019

Imagine this one angry, snubbed or ignored customer is an influencer with thousands of loyal followers who have millions of other followers combined. Continuous customer feedback is the bedrock of innovation because companies that listen innovate. Reddit Keyword Monitor Pro. Matter fact, he’ll be here in a minute, baby”.

Small Business 216

Small Business Pharmaceuticals HootSuite Startup 216

Buffer Social

APRIL 20, 2022

I’ve been considering hiding my likes too, but I’m not sure if that’s a good idea from a marketing perspective. This can be seen across all social media platforms: Instagram likes, Reddit downvotes, and YouTube’s dislike button can all act as a kind of groupthink.

Instagram 79

Instagram Small Business Retail Metrics 79

Keyhole.co

JANUARY 27, 2023

Social media is quickly becoming the go-to method medium for B2B marketers looking to promote their business. This has made producing social media content a top priority for 95% of B2B marketers. Sagefrog reports that 66% of marketers have seen a positive return on investment (ROI) from social media marketing.

ROI 52

ROI B2B Social Media How To 52

Webbiquity SMM

DECEMBER 6, 2010

To be sure, some agencies and companies get it, and do an effective job integrating social media and PR efforts. bloggers are overwhelmed with pitches and unlikely to write about the company’s press release, the company uses the press release as a hook and offers to write a (informational, non-promotional) guest post on the topic.

Press Release 211

Press Release Social Media Social Bookmarking Blogger 211

Webbiquity SMM

DECEMBER 21, 2010

From a pure lead generation / ROI standpoint, this skepticism isn’t entirely unjustified; research from earlier this year showed that branding metrics (increased brand exposure, webs traffic, email subscribers partnerships)—not strict revenue or ROI measures—topped the list of benefits that b2b marketers realized from social media activities.

Social Media 191

Social Media Research ROI Technorati 191

Saying It Social

APRIL 8, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials How To Leverage Your Social Networking Sites When Visiting Influence Centers & Referral Sources While this post is specific to my friends at Senior Helpers , the underlying principle is applicable for all businesses – so read on!

Social Networking 136

Social Networking Sites How To StumbleUpon 136