Hootsuite

MAY 20, 2021

Since as far back as 2016, the number of people using the top social messaging apps like WhatsApp, Facebook Messenger, and WeChat/Weixin has consistently surpassed people using the top social networks (Facebook, Instagram, and Twitter). Create ‘wow’ moments that boost customer loyalty and retention. Download now.

Social Media 145

Social Media Strategy HootSuite FAQ 145

Oktopost

APRIL 28, 2024

If you can’t wait and need to jump ahead… Why B2B sales executives need to be using social media for sales Top use cases for sales teams to harness social media Direct interaction with buyers Social selling Using social intent data to guide prospects to a purchase Ready to start converting more prospects with social media?

Social Media 80

Social Media Tools B2B Team 80

Oktopost

MARCH 26, 2024

In parallel, when your customers feel heard, their satisfaction and loyalty increase, only fueling business growth. That is why we’re excited to share we’ve joined forces with LinkedIn to provide mutual Oktopost and LinkedIn customers the ability to channel messages directly from their LinkedIn Company Page into Oktopost’s Social Inbox.

B2B 62

B2B LinkedIn Authentication Loyalty 62

Sprout Social

JUNE 27, 2023

Review analysis is the process of analyzing customer feedback from various sources such as social listening data, review forums, customer service data and surveys to get targeted brand insights. Review analytics tools like Sprout analyze content across multiple social channels and profiles simultaneously.

Review 121

Review Brands How To Analysis 121

Sprout Social

JANUARY 24, 2024

Influencer- brand collaborations can take many different forms, but our Q3 2023 Pulse Survey of 307 social marketers in the United States reflects some interesting trends. According to the survey, companies are focused on the following influencer-brand partnerships: giveaways, product collaborations and influencer-led advertisements.

Influencer 94

Influencer Brands Collaboration Authentication 94

The Way of the Web

SEPTEMBER 29, 2011

Measuring influence or just tracking loyalty? And here’s where the loyalty card element comes in: Supermarkets and social networks: The basics of the supermarket loyalty card are pretty simple. Tancredi, headphones and promo information all via Peerindex. and Flickr.

Klout 49

Klout Loyalty Social Networking Influencer 49

Sprout Social

MARCH 7, 2024

Your company is launching a new product, eyeing a new market segment or contemplating a strategic pivot—as a seasoned marketer, your first move would be to conduct a competitive analysis. This is where competitive analysis reports become critical, providing you a roadmap for translating raw data into strategic direction.

Analysis 86

Analysis Report Examples Tools 86

Pixlee

APRIL 18, 2017

Social media contains a wealth of data that is invaluable to marketers. Social media data is made up of collected information from social networks that shows how users engage with, view, or share content. Using media analytics, marketers can rationalize the ROI and prove the value of social media.

Analytics 47

Analytics Data Strategy Marketing 47

Sprout Social

JUNE 26, 2023

AI tools not only help replace cumbersome processes with highly efficient workflows, they seamlessly analyze unstructured data to extract important business intelligence. Sentiment analysis Sentiment analysis detects emotions or sentiments in data, which can be used to gauge how customers perceive your brand or your services.

Sentiment 97

Sentiment Analysis Patterns Price 97

Sprout Social

FEBRUARY 7, 2023

Decision makers want to see proof of success and the measurable benefits your company will gain by launching a brand amplification program. Other reasons included driving more qualified leads, establishing thought leadership and creating new networking opportunities. And employees want to post about their companies.

Buy 88

Buy Curation Statistics Survey 88

Pixlee

APRIL 18, 2017

Social media contains a wealth of data that is invaluable to marketers. Social media data is made up of collected information from social networks that shows how users engage with, view, or share content. Using media analytics, marketers can rationalize the ROI and prove the value of social media.

Analytics 40

Analytics Data Strategy Marketing 40

Hootsuite

DECEMBER 12, 2023

Why should execs be on social media? Build a (human) personal brand Being on social media benefits your company and also has big perks for you. Or, share your genuine excitement about a new product or feature your company is launching and geek out alongside your customers. Not for execs on social media.

Social Media 111

Social Media Strategy HootSuite Sentiment 111

Sprout Social

APRIL 4, 2023

Why brand advocacy matters for your company How to determine if brand advocacy is effective What is a brand advocate? It’s about the relationships brands develop with their customers through engaging with them on social media or other customer care channels. Table of Contents What is a brand advocate? Is brand advocacy right for you?

Brands 120

Brands ROI UGC Authentication 120

Oktopost

MARCH 15, 2021

As the source of more than 80% of their social media leads , LinkedIn has always been the bright center of the universe for B2B marketers. With old-school marketing channels shrinking due to pandemic closures, connecting with potential customers on LinkedIn and other social networks is more of a priority than ever.

B2B 136

B2B Social Media Strategy LinkedIn 136

Buffer Social

DECEMBER 14, 2023

And according to our internal data, they have the third-highest engagement rate after video and photo posts at 4.2 Share company culture and employee highlights Showcase your company's culture, values, and team members through a carousel. It creates a sense of community and shows that the company values its employees.

Examples 101

Examples LinkedIn Collaboration Case Study 101

Sprout Social

MAY 19, 2021

Now, customers are shifting to social for praise, complaints and everything in between. Creating a social media interaction strategy is essential for long-term customer satisfaction. Most consumers expect brands and companies with a social media presence to interact with their customers in meaningful ways.

Engagement 130

Engagement Brands Review Influencer 130

Keyhole.co

NOVEMBER 17, 2023

But you can’t do this unless you are already practicing social listening and can pick up on the trend when it begins. Social listening allows you to stay abreast of every conversation involving your brand across different social networks. How did the company do this?

Examples 59

Examples Brands Sentiment Reputation 59

Social Media Marketing

DECEMBER 16, 2019

Social media gives an amazing asset to outreach: Companies can share stories, talk about occasions or offers, or examine solutions or services with intrigued clients or potential customers. While only one out of every odd private company has put aside the time and money to set up an online technique or presence.

Small Business 141

Small Business Social Media Engineering Consultant 141

Hootsuite

JANUARY 4, 2023

Unlike traditional advertising, social media marketing allows for two-way communication between individuals and brands. There’s also potential for building a sense of community, which creates brand loyalty. Social marketers do a lot more than scroll through TikTok all day. Social media advertising.

Social Media 76

Social Media HootSuite Marketing Social Networking 76

Convince & Convert

OCTOBER 12, 2013

I crushed them originally a few weeks ago on a webinar for the Content Marketing Institute : Myth 1: My customers are not social. 2013 data from the Pew Internet project finds 72% of American adults who are online use social networking sites. Even among Americans 65 years old and better, 43% of them use social.

Social Media 167

Social Media Content Marketing B2B 167

Waxing UnLyrical

AUGUST 10, 2016

Visual content builds trust & loyalty. For food and beverage companies, people will likely want to see what they’re consuming before they buy. For food and beverage companies, people will likely want to see what they’re consuming before they buy. Why You Should Be Investing In Visual Content for Social Channels.

Content 100

Content UGC Loyalty Hotels 100

Hootsuite

MARCH 2, 2022

Those people are engaging with retail brands on social. Nearly a quarter ( 23% ) of social media users follow a brand or company they already purchase from. follow companies and brands they’re thinking of purchasing from. For retail brands, social commerce opens up a new pathway to purchase. That’s more than 4.6

Retail 104

Retail Social Media Brands Tips 104

Mindjumpers

AUGUST 17, 2011

Many businesses going social are not sure how to measure their social media efforts and this makes them question how much to invest online. They have gathered some interesting cases where several companies have decided to examine and analyse the value of a Facebook fan. Propensity to recommend. Brand affinity. Brand affinity.

Hitwise 255

Hitwise Study Facebook Patterns 255

Convince & Convert

NOVEMBER 15, 2013

From Janrain , a free guide to improve your conversion rates and your data quality. And from Expion , a free report on the top 50 retail brands’ social media use in 2013. A social PR agency handles the brand-building efforts , like the global auto shows that are more about the brand of Nissan and less about the actual vehicles.

Loyalty 138

Loyalty Nielsen Social Media Case Study 138

Hootsuite

JULY 4, 2022

You can also find a ton of data about TikTok users in Hootsuite’s Digital Report series. Your goals are the heart of your social media strategy and your social network choices need to be in service of them. of B2B decision makers who use social for work research say that TikTok influences their purchase decisions.

Questions 104

Questions Banking Insurance HootSuite 104

Keyhole.co

FEBRUARY 16, 2024

Having these data in front of you, you can improve your YouTube strategy for better reach, engagement, and effectiveness of marketing campaigns. Some tools accumulate historical data over a certain period for competitive reporting so you could return to particular areas of interest when analyzing YouTube competitors later.

Analysis 52

Analysis YouTube Tools Strategy 52

Saying It Social

MARCH 25, 2010

Next I log into my Google Analytics account to get the latest data for my clients. Basically this will render Google Analytics data useless. « Previous | Next » About Saying It Social, LLC provides Social Media Marketing & Local SEO Services for Franchisees & other Small Businesses.

Analytics 124

Analytics Google StumbleUpon Digg 124

Pam Moore

APRIL 11, 2018

I drove numerous highly successful marketing programs humanizing brands, creating content strategies, launching and generating millions of dollars of revenue in the big technology, data center, mortgage, insurance industries. Marketers working in any size company wanting to succeed in 2018. Marketers working in any regulated industry.

Industry 152

Industry Real Estate Insurance Content 152

Sprout Social

MARCH 15, 2017

This is especially true as more businesses invest in social media budgets to drive revenue. Savvy marketers know how to develop a social strategy that offers a no-fail value proposition by measuring the right data and pivoting as needed to meet business goals. Define Your Core Marketing Needs Through Social Media KPIs.

Social Media 101

Social Media How To Analytics Cost 101

agora pulse

DECEMBER 23, 2020

Social Media Marketing for Beginners 2021 | Chandler Miller & Donald Preace. Updated every year with current data and tips, this book is an essential pick for beginners. Although it touches on social media trends and brand-building, this book goes beyond simple Facebook and YouTube tips.

Skills 195

Skills Social Media Marketing Influencer 195

Sprout Social

APRIL 21, 2020

Any social strategy worth its salt is focused on your brand’s target audience, however, 43% of all social marketers say identifying and understanding that audience is a major challenge. To address this concern, marketers turn to social data. — Shedd Aquarium (@shedd_aquarium) March 16, 2020.

How To 121

How To Social Media Management Metrics Team 121

Sprout Social

APRIL 29, 2021

While consumer use of social media is largely similar in both regions ( 87% of UK internet users report having a social media account , compared to 92% in the United States), there is a notable difference with regards to business use of social media. Do you regularly update your social media profiles?

Social Media 100

Social Media Survey Advertising Review 100

Sprout Social

OCTOBER 4, 2016

A report from TrackMaven discovered not only does Instagram lead all social networks in engagement per-post, but by an enormous margin. Analysis of 40,000 different companies across 51 million posts found up to 70 interactions per 1,000 followers per post on Instagram. Instagram Engagement: Managing Comments & Mentions.

Engagement 91

Engagement Instagram Hashtag Loyalty 91

Sprout Social

OCTOBER 25, 2022

Data from brand surveys can be used to track brand perception over time, providing businesses with the insights needed to shape their company’s image in the right direction. If you want more timely data, you’ll want to supplement a brand survey with the following options. Social listening. Use social as a teaching tool.

Strategy 125

Strategy Brands Hubspot Survey 125

Social Media Network Marketing

OCTOBER 15, 2010

Infact Social Media enables CRM to increase the brand and customer connect, get interactive and be more receptive. Thus increasing the brand awareness, creating a positive brand perspective and thereby encouraging loyalty. This then leads to more sell and up sell.

Social Media 101

Social Media Social CRM Repository Wiki 101

Saying It Social

APRIL 21, 2010

How can I add social plugins to my site? link] Note: None of your data is shared with the site when you view social plugins. Social plugins pull information directly from Facebook and the site has no access to the data being displayed to you. I'm guessing for most of you the answer is both.

MySpace 132

MySpace StumbleUpon Digg Reddit 132

Convince & Convert

JUNE 17, 2013

We’re not talking about demographic data or any sort of personal information, only a high-level view of what they do and what’s important to them in doing business with a company like yours. As a firsthand example, at my company Help Scout we have three very different customer personas that our software caters to.

How To 167

How To Sample Samples Template 167