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14 types of social media every marketer should know

Sprout Social

You could post on community review sites or live-stream it to the masses. Community blogging sites. Overview: Social networking sites allow people to connect with each other through a shared online space. Form communities and discuss relevant news within them. Should you focus on photos? What about forums?

Types 145
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Industry benchmarks to inform your social media presence

Sprout Social

You may have reports set up to measure your own key metrics, but in the course of trying to prove the value of social to your larger organization, you’ve likely run into questions about how you stack up to competitors or how your social presence “should” be going compared to your industry. How social stacks up across industries.

Industry 117
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Social Listening vs. Social Monitoring: How To Use Both in 2024

Hootsuite

Social media monitoring allows businesses to stay on top of what is being said about their brand, competitors, and industry. Community building Monitoring your social mentions is a great way to talk to your audience. It can help you build relationships with your community. Why does social media monitoring matter?

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Interview with SMSsummit Speaker Jadis Tillery, ikwe

Social Media Strategies Summit

She has received industry awards, is an industry speaker, and has been asked by social media platforms such as Facebook and WhatsApp to lead global product beta tests. A number of these businesses are in the Education, Higher Education, or EdTech sectors, but I work across various industries.

Education 204
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Social Spotlight: Michigan State University and creating community in this ‘new normal’

Sprout Social

One of the indelible experiences of college is the sense of community–often the first community you get to choose for yourself. Creating that sense of community comes naturally when you’re living, playing and learning together on campus. For instance, I still can’t drink tequila. But that’s a story for a different time.

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What social media tasks to automate and what to personalize

Sprout Social

Social media manager tasks: A daily overview A social media manager’s daily tasks are jam-packed with efforts to increase their brand’s online influence and follower interaction. Tailor communication and messaging to resonate with each stakeholder’s unique priorities, goals and pain points. It doesn’t stop there.

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The 9 best reputation management services for your brand in 2024

Sprout Social

Helps build and maintain your brand community Social media and review sites are important online channels for engaging with your brand community. 9 best reputation management services for your brand You might have different reputation management needs, depending on your industry and company size.