Social Media Strategies Summit

SEPTEMBER 22, 2023

For instance, HootSuite has a dedicated Twitter account, @Hootsuite_Help , which deals with customer queries about its social media management platform: Thank you for contacting us via our Social Networks! You never know your luck; you might even find some nice comments.) Positive comments. Relevant questions.

Strategy 130

Strategy FAQ Guidelines Policies 130

Sprout Social

OCTOBER 25, 2022

Our research shows that the most effective purchase drivers on social media are recommendations from friends, comments and product reviews and familiarity with a brand. Brand surveys. Brand surveys are routine (often biannual) surveys that assess what an audience thinks and feels about your brand. Website traffic.

Strategy 131

Strategy Brands Hubspot Survey 131

SocMed Sean

MAY 30, 2018

Thanks to James for sharing his insights on the topic of social media recruitment and tips on how to find the right employees using social networks! One significant risk with social media recruitment is that it encourages passive recruits— those who are not actively searching for a job— to gain an interest in your company.

Social Media 232

Social Media Hashtag LinkedIn Instagram 232

Visually SM

JANUARY 10, 2021

Social media can help. Promoting brand advocates became even easier since most of them are on social media. According to a survey , 93% of consumers read an online review before making a purchase. Thus, brands can find out how many people are talking about them and check if those comments are positive or negative.

Company 130

Company Brands UGC Reputation 130

Likeable

OCTOBER 19, 2021

So, here are three easy ways you can succeed with organic social—even in 2021. According to a Sprout Social survey, customers who feel connected to brands are more likely to: Buy from the brand over a competitor (76%). lean into organic strategies, including budgets and resources. Engage with your followers.

Organization 103

Organization How To Discount Influencer 103

Sprout Social

FEBRUARY 19, 2024

Risk management and compliance AI automation helps you build an effective risk management strategy by identifying inflammatory or sensitive comments about your brand. This capability helps PR, social and customer service teams to immediately address such comments and take appropriate action.

Strategy 104

Strategy Sentiment Patterns Marketing 104

Sprout Social

JUNE 26, 2023

The technology identifies sentiment in feedback from a wide range of sources such as platforms like Trustpilot or Google My Business, social media comments and direct mentions, surveys and news sources. Predictive analytics Predictive analytics understands patterns in customer behavior to anticipate future customer needs.

Sentiment 103

Sentiment Analysis Patterns Price 103

Sprout Social

JUNE 27, 2023

Review analysis is the process of analyzing customer feedback from various sources such as social listening data, review forums, customer service data and surveys to get targeted brand insights. Track comments using keywords or hashtags and analyze them in real-time or historically. What is review analysis?

Review 127

Review Brands How To Analysis 127

Webbiquity SMM

JANUARY 19, 2016

Social media use isn’t quite universal—but it’s getting close. population now has at least one social networking profile; more than half use two or more social networks. The number of worldwide social media users is projected to grow from 2.1 Image credit: The CMO Survey. The CMO Survey ).

Social Media 100

Social Media Marketing Survey Metrics 100

SocMed Sean

FEBRUARY 24, 2022

Is Facebook dying as a social network? Regardless of its current dominance, some still fear that Facebook may be dying as a social network. And with the difficulty to provide sufficient regulation and oversight to social media, many people have become frustrated with Facebook.

Facebook 130

Facebook Strategy Marketing Travel 130

The Realtime Report

DECEMBER 6, 2012

adults to feel that social media sites are very important for finding information about news and current events, according to a new report from Scarborough Research. 52% had commented on a friend’s post over that same time period. ” surveyed 210,000 US consumers ages 18 to 29. 49% had updated a status.

Mobile 178

Mobile Report Social Media Survey 178

Direct Marketing Observations

JANUARY 12, 2012

NutshellMail users social network updates so they don’t have to login and check. UserVoice creates engaging survey forms on Facebook and other sites to solicit feedback from fans and visitors. MemoLane is a “virtual scrapbook” generated by a user’s social media history.

Tools 215

Tools Social Bookmarking Aggregator Disqus 215

Hootsuite

MAY 20, 2020

With the increased use of social tools for business communications, social media security is more important than ever. While the benefits of social are clear, there are risks to be wary of. If you are on social (and who isn’t?), you need to protect yourself against common social media security threats.

Social Media 144

Social Media Tools Tips Policies 144

Mindjumpers

AUGUST 3, 2012

This month, I surveyed end users to find out how they draw value from going social. Social enterprise platforms move conversations from someone’s inbox to the public, so management has continuous insight into the team’s progress. Salesforce surveys, for example, show Chatter reduces email 30 percent and meetings 27 percent.

Social Enterprise 209

Social Enterprise Yammer Jive Crowdsourcing 209

Hootsuite

SEPTEMBER 14, 2023

All of this information can then be used to inform campaigns, create more effective content, and increase the ROI of your social media efforts. 4 main components of social media intelligence Social media intelligence is composed of four main components: monitoring, collecting, analyzing, and taking action. Hootsuite does it all.

Social Media 102

Social Media Sentiment HootSuite Analysis 102

Oktopost

JUNE 19, 2020

Consider these facts from a recent Social CEO Report by CEO.com and Domo: Only 39% of Fortune 500 CEOs have any social profile whatsoever. Of those active on social media, 70% use only LinkedIn. Only 50 of the 501 CEOs surveyed are on Twitter and 57 are on Facebook. Posting social messages that encourage engagement.

Company 124

Company B2B Loyalty Survey 124

Likeable

OCTOBER 4, 2021

According to a survey conducted by GlobalWebIndex in Q3 2020, 32 percent of YouTube users worldwide had watched a live streamed video on the platform within the past month. In a Q4 2020 survey by GlobalWebIndex, 22 percent of U.S. Live is unique to social because it is most often unedited and unfiltered— influencers at their most raw!

Reddit 100

Reddit YouTube Survey Instagram 100

SocMed Sean

MAY 17, 2018

If you’re more interested in finding out what Dungeons & Dragons character you are, here’s a link to a survey of more than 100 questions that will tell you all about what character you would be. Share them in a comment below! Had good experiences with your Ancestry DNA results (or your D&D character)?

Survey 154

Survey Hashtag Questions Twitter 154

Webbiquity SMM

MAY 22, 2012

Kim and Hinchcliffe provide an excellent survey of the current state of social business, and the concept of social business is spot-on.

Jive 186

Jive Yammer Training Social Networking 186

Sprout Social

APRIL 29, 2021

A new survey, “ The State of Social Media Investment ,” conducted by The Harris Poll on behalf of Sprout Social has shown how the events of the last year have accelerated both American consumers’ and business’ use and expectations of social media. Social media is key for successful businesses.

Social Media 107

Social Media Survey Advertising Review 107

Sprout Social

DECEMBER 22, 2022

At Sprout, this year looked a little different since we debuted a new network-specific social media strategy at the beginning of the year. As we surveyed the social landscape, we classified networks into two different categories–engagement and awareness. Setting expectations. Loss: Scaling sustainably.

Strategy 107

Strategy Metrics Team Social Media 107

The Marketing Blog

MARCH 2, 2010

02 am Facebook vs Twitter (A Comparison) Jump to Comments With over 40,000 tweets per minute and new-user registration growth rate of 1500%, you would expect Twitter to give a close fight to the social networking giant Facebook. Equally interesting is the result of a similar survey conducted on Pickfu.com.

Comparison 222

Comparison Twitter Web 2.0 Facebook 222

SocMed Sean

JULY 9, 2018

Marketers have a vast area of tasks to complete – posting, monitoring and responding to comments, researching data, developing partnerships, compiling reports for managers and even collaborating with other departments, among others. Also, social media influences users’ behavior in the real world by 7%. –Sean.

Social Media Management 176

Social Media Management Social Media ROI Press Release 176

Sprout Social

FEBRUARY 6, 2023

Here are some of the common features of social media that brands leverage to engage with their audience. Content sharing and virality Social media content has the potential to bring exponential reach and engagement— the virality factor. Establishing your presence on social and responding to comments makes you part of the conversation.

Features 100

Features Social Media Curation Geotagging 100

The Way of the Web

JULY 22, 2010

Web Strategy Wikinomics Rankings ← Social networks don’t make students dumb Summer iPadwatch → Users dissatisfied with social networks – are you surprised? The question is whether anyone is surprised: a) That social networks can lead to dissatisfaction?

Social Networking 32

Social Networking MySpace Survey Wikipedia 32

Webbiquity SMM

JUNE 7, 2018

In survey after survey, year after year, lead generation is a top priority for B2B brands. LinkedIn is the primary social network for professionals, about 546 million , round the world. Please add them in the comments below. Guest post by Brandon Brown. And every business wants more revenue to grow and expand.

B2B 217

B2B Brands LinkedIn Influencer 217

Hootsuite

JUNE 28, 2023

Welcome to dark social. Don’t worry, dark social isn’t the same as the notorious “dark web” trying to lure you into evil. Dark social is the oldest social network in action: private, untraceable human-to-human communication. What are dark social strategies?

HootSuite 120

HootSuite URL Analytics Forums 120

Sprout Social

JUNE 7, 2023

Social listening involves analyzing conversations on social media and review platforms related to your brand and industry, which you can use to make better decisions. Sprout’s social listening tool analyzes hashtags and keywords, and captures trends from conversations across social networks like Twitter, Instagram and Reddit.

Brands 113

Brands Sentiment How To Analysis 113

The Realtime Report

SEPTEMBER 4, 2012

Data from a recently-released Altimeter report , “Guarding the Social Gates: The Imperative for Social Media Risk Management,” makes it clear that many companies still don’t understand either the benefits — or the risks — that social media can bring to their brand or organization.

Reputation 175

Reputation Company Social Media Policies 175

Sprout Social

APRIL 4, 2023

Some incentives could include running social media contests, sending company swag, or shout-outs on the company website or social media. To maintain relationships with current or prospective advocates, respond to reviews, comments and posts quickly. Provide excellent customer service. It increases trust.

Brands 127

Brands ROI UGC Authentication 127

Firebelly

OCTOBER 29, 2013

My mom also hasn’t caught on to Instagram so this gives my sister more freedom to get away with posting pictures that may not be approved of or using inappropriate words in comments (It has become my job to make sure she isn’t posting anything bad or to confront her when I see her using inappropriate language).

Facebook 173

Facebook Policies Instagram Survey 173

Sprout Social

MAY 18, 2022

One study on B2B buyer content preferences found that 71% of survey respondents used LinkedIn to share business-related content. After email, two more social networks are used by 43% of respondents. For example, if your post went viral, you’d receive comments and shares from people who don’t follow you.

Metrics 136

Metrics B2B Software Social Media 136

Ari Herzog

DECEMBER 22, 2011

A recent survey indicates a mere 24% of Facebook likes come from genuine customers who like the brand. “Since not all Facebook fans are loyal customers, this gives marketers an opportunity to leverage the social network to encourage purchases and loyalty among their fans,” the eMarketer article explains. .

Facebook 114

Facebook Loyalty Survey Social Networking 114

Firebelly

FEBRUARY 4, 2010

Social networking sites (SNS). The survey also showed that teens are significantly less likely that Gen Y and adults to use Twitter. Your comment has not yet been posted. Your comment could not be posted. Error type: Your comment has been saved. This prevents automated programs from posting comments.

Facebook 103

Facebook MySpace Paid Search Survey 103

Webbiquity SMM

JANUARY 24, 2011

Supplement your email list with your contacts’ social network info? Find out if the username or vanity URL you want is still available across dozens of social sites? Display a feed of brand-related comments from a variety of social networks on your website? Promote events through social media?

Tools 206

Tools Social Media Lithium Sysomos 206

Direct Marketing Observations

APRIL 19, 2010

Do some of the following questions and comments sound familiar? “I’m on top of it, I know what this social networking thing is all about&# , “My child doesn’t really use it&# , “Does it really matter? Comment on YouTube. Comment on any blog anywhere. Create a network via Ning.

Social Media 202

Social Media Social Networking Education Guidelines 202

Adam Sherk

DECEMBER 2, 2009

Not surprisingly, social media gets the most attention with 80% of respondents indicating they plan to do more with it in 2010. Search Marketing Dwarfs Social Media in Interactive Marketing Budgets Leave a Comment Subscribe (1-2 posts per week) Connect with Me Recent Posts Which News Sites Get the Most Social Media Engagement?

Vocus 166

Vocus SEO Social Media Press Release 166