The Marketing Blog

JULY 14, 2008

16 am themarketingblog@wordpress on Mobile Jump to Comments There was a time when mobile version of a website used to be a rarity. The trend appears to have changed now and today’s development-teams have to consider the compatibility of their website/blog with mobile phones.

Mobile 100

Mobile WordPress Web 2.0 Startup 100

Social Media Marketing

JULY 4, 2018

Link Building: Avoid Forum Posts John Mueller posted this after someone asked if Reddit comments are dofollow. The guy wrote: “I recently commented on another thread regarding this, and I just did a double-take and Reddit comments indeed appear to not have the "nofollow"-relation? How do they work?”

SEO 126

SEO NoFollow Reddit Forums 126

Buzz Marketing for Technology

JUNE 5, 2013

Posted in Behavioral Targeting Business Intelligence Conversion Conversion Optimization Customer Experience Interactive Marketing Internet Search SEO Strategy User Generated Content. They check in with their trusted third-party sources, and expect your message to be consistent from desktop to mobile to tablet and back again.

Bazaarvoice 230

Bazaarvoice Mobile How To Focus Group 230

Bill Hartzer

JANUARY 7, 2014

When you have a fairly popular blog, you have to deal with comment spammers. Unfortunately, blog comment spamming still works apparently, or at least the blog spammers haven’t learned that it doesn’t work. Nonetheless, I’m still amazed at some of the comments left on the blog. Saved as a favorite|bookmarked!!}

Comments 97

Comments Content Sites Movable Type 97

Visually SM

OCTOBER 29, 2020

In this case, the platform becomes a way of generating awareness, conversions, sales, as well as boosting your Digital Marketing strategy. Why does every company need a social media strategy? It could be to grow brand awareness , drive conversion and sales, improve customer interaction, or even turn existing customers into advocates.

Social Media 130

Social Media Engagement Strategy How To 130

Convince & Convert

NOVEMBER 4, 2021

Before we move into how to mobilize your company to provide extraordinary social customer care, this is a great time to remind everyone reading that social media community managers are grappling with burnout: The faucet never stops. How will you respond to positive comments? Avoid Social Customer Care Burnout.

Communities 178

Communities FAQ Training HootSuite 178

Firebelly

MARCH 11, 2010

The result was conversation, good food, laughs, andeveryone learned something new about one another. Conversations ranged from“what would be your ideal job?” Your comment has not yet been posted. Your comment could not be posted. Error type: Your comment has been saved. Please try again. View an alternate.

Conversation 100

Conversation Paid Search SMS Class 100

ProBlogger

JUNE 20, 2017

Whether you’re trying to drive people to sign up for your mailing list, or to purchase a product/service you’re promoting, landing pages can help you achieve your conversion goals. But is your landing page optimized for mobile users? Is it able to drive enough conversions on mobile? A Short But Strong Headline.

Mobile 53

Mobile Conversation eBook Consultant 53

Mindjumpers

AUGUST 31, 2012

The SoLoMo (Social, Local, Mobile) revolution is taking over, which means that mobile and location-based social networks are becoming increasingly popular, while desktop based social media platforms are constantly working on optimising mobile access. The number’s don’t lie , mobile is the future.

Tools 228

Tools Foursquare Brands Sentiment 228

Freelance Social Media

OCTOBER 16, 2008

Everyone knows that more often then not that marketing dollars are often the first to go, most of us also know that the companies that make smart use of their marketing dollars in economic downturns often can gain considerable market share. If you are currently converting at.5% That sounds pretty cost effective to me.

Conversation 100

Conversation Foursquare MySpace Technorati 100

yMarketingMatters

JANUARY 23, 2013

Over the past few years, research has continued to prove the benefits of email marketing for business: Low costs, high conversion rates and detailed tracking are all notable features. When choosing an ESP, make sure the company has strict anti-spam policies and complies with the guidelines of CAN-SPAM. 44% of U.S. 25% of U.S.

Tips 216

Tips Smart Phone Marketing Mobile 216

Keyhole.co

JANUARY 9, 2024

A company with users totaling more than 900 million professionals around the world, LinkedIn provides special opportunities to reach a specific demographic and increase interaction. As one of a company’s content marketing managers, it can be easy to let such tasks fall through the cracks. Why track LinkedIn analytics?

Metrics 52

Metrics LinkedIn Analytics Sentiment 52

Pixlee

SEPTEMBER 29, 2020

The digital era has brought about a significant shift in how successful companies promote themselves. Social media engagement including liking, sharing, and commenting on posts. Attending company events, social gatherings, and demonstrations. Using a mobile app or online service. Why is Customer Engagement Important?

Engagement 90

Engagement How To Metrics Loyalty 90

Oktopost

OCTOBER 24, 2022

Employees are the most important part of any business, yet far too many companies fail to include employees in their marketing plan. Some companies also post employee spotlights on internal channels to help build a positive culture and develop stronger relationships between team members. ? How did you find out about [company name]?

Social Media 109

Social Media How To B2B LinkedIn 109

Social Media Strategies Summit

SEPTEMBER 25, 2019

By 2021, it is expected that 50% of enterprise companies will spend more on bots and chatbot creation than they will on traditional mobile app development. A chatbot is a computer program that imitates human conversation — spoken, written or both. Sephora’s Chatbot Engages Audiences with Conversational Marketing.

Examples 185

Examples Real Estate Hotels Marketing 185

Ignite Social Media

MAY 4, 2020

While the interface is a bit different than that of its daughter company, Facebook and Instagram Stories’ features are nearly identical. YouTube Stories are different than other ephemeral content in that they’re made for mobile only and don’t expire for 7 days (but comments are viewable for to the creator for 30 days).

Social Media 121

Social Media Brands Content Real Estate 121

Keyhole.co

FEBRUARY 4, 2023

If you are the admin of your company or business page, you will be able to check its analytics. From the drop-down menu, select the company page whose analytics you want to see. If you run a lead generation form, then this is your go-to place to track leads and conversions from those LinkedIn campaigns. Tap on the Me icon.

LinkedIn 52

LinkedIn Analytics Metrics Overview 52

Keyhole.co

FEBRUARY 4, 2023

If you are the admin of your company or business page, you will be able to check its analytics. From the drop-down menu, select the company page whose analytics you want to see. If you run a lead generation form, then this is your go-to place to track leads and conversions from those LinkedIn campaigns. Tap on the Me icon.

LinkedIn 52

LinkedIn Analytics Metrics Overview 52

Hootsuite

SEPTEMBER 14, 2023

By tuning in to the conversations that your target audience is having–both about your brand and the broader topics in your industry–you can gain valuable insights into how they think, what they care about, and what motivates them. Bonus: Download a free guide to learn how to use social media listening to boost sales and conversions today.

Social Media 102

Social Media Sentiment HootSuite Analysis 102

SocMed Sean

MAY 8, 2019

For most businesses, their digital marketing goal is often repeatable, predictable, low-cost traffic to their website that results in conversions of some type. Conversions could be sales, signups, subscriptions, etc…Essentially, most CMOs or marketing strategists want high-quality traffic. No problem, right?

SEO 239

SEO Strategy Tips Marketing 239

Buzz Marketing for Technology

JUNE 27, 2008

Conversation. Its time to elevate the conversation beyond features (wiki, blog, RSS, social networking, etc.), Conversation : Comments. Post a comment. Comments are moderated, and will not appear on this weblog until the author has approved them. Name: Email Address: (Not displayed with comment.).

SocialText 100

SocialText Conversation Wiki Folksonomy 100

yMarketingMatters

JANUARY 23, 2013

Over the past few years, research has continued to prove the benefits of e-mail marketing for business: low costs, high conversion rates and detailed tracking are all notable features. When choosing an ESP, make sure the company has strict anti-spam policies and complies with the guidelines of CAN-SPAM. 44% of U.S. 25% of U.S.

Tips 178

Tips Smart Phone Marketing Mobile 178

Buzz Marketing for Technology

DECEMBER 8, 2010

Mobile Marketing – I know I said last year was the year of mobile marketing but I just saw a stat from a Mary Meeker presentation that smart phones will eclipse PC sales in 2012 (that’s just a year away) which will lead us to more mobile usage than PC usage so you better start your Mobile Marketing program now.

B2B 279

B2B Marketing Mobile CPM 279

Sprout Social

JUNE 26, 2023

In fact, per The 2023 State of Social Media Report , 96% of business leaders believe AI will help companies significantly improve their decision-making processes going forward. For example, this makeup company has a targeted Facebook marketing campaign for women above 50 for a section of their makeup line, based on audience profiling.

Sentiment 105

Sentiment Analysis Patterns Price 105

Hootsuite

APRIL 15, 2020

Because of the platform’s brevity, he suggested the company start using the pound symbol to group related Tweets together. Think of hashtags as a way to connect social media content to a specific topic, event, theme or conversation. And most importantly, it makes your posts visible in that conversation. As in #barcamp [msg]?

Hashtag 145

Hashtag How To HootSuite LinkedIn 145

Sprout Social

MAY 11, 2023

Brand safety tools can also track conversations about your company online: They monitor what people are commenting on your posts and ads, how your brand hashtags are being used and the discourse surrounding your brand. Take Message Spike Alert notifications connected to Sprout’s Smart Inbox.

Reputation 131

Reputation Tools Brands How To 131

Webbiquity SMM

MARCH 19, 2024

With a community of two billion monthly users, 90% of whom are used to communicating with brands in-app, Instagram has become one of the most effective marketing channels for B2C companies. Image credit: DataReportal Here are three more reasons for B2B companies to invest in Instagram ads: Stand out from the crowd. Increase B2B sales.

B2B 170

B2B Company Instagram Cost 170

Hootsuite

MAY 20, 2020

In today’s busy world, it is all too easy for an employee to accidentally expose the company to threats online. It’s relatively easy for an imposter to create a social media account that looks like it belongs to your company. Unsecured mobile phones. Mobile devices account for more than half the time we spend online.

Social Media 144

Social Media Tools Tips Policies 144

Keyhole.co

FEBRUARY 9, 2024

Facebook marketing creates awareness and promotes a company or individual via the platform. Companies often overlook the potential of the free promotional tools Facebook has. However, these are highly effective methods for creating brand awareness and boosting your company’s sales with the right marketing strategy.

Strategy 52

Strategy Facebook Marketing Groups 52

Webbiquity SMM

SEPTEMBER 1, 2016

The smartest companies are always looking to reach untapped markets. But this approach really moves the needle in generating brand trust, engagement, conversions and revenue. Mobile users in the Asia-Pacific region are driving much of this growth. Guest post by Charles Whiteman. On Social Media. billion active users worldwide.

Marketing 100

Marketing Metadata Retail Airlines 100

Convince & Convert

JANUARY 8, 2018

The challenge for companies using Instagram as a marketing tool is switching a user’s mindset from passive browsing to active shopping , and getting them to click through to products or content outside of the social platform. However, with the right approach, you can measure purchase intent and increase conversion rates through Instagram.

Instagram 121

Instagram API Consultant Conversation 121

Buzz Marketing for Technology

SEPTEMBER 26, 2012

According to HubSpot, ninety three percent of adults on the Internet are on Facebook, yet only 1% of a brand’s Facebook fans will ever make their way to the company’s main website. Many blame their low conversion rates on Facebook: “Facebook ads don’t work.” “I So, why aren’t brands able to capitalize on that? Blog subscription.

Brands 279

Brands Facebook Guidelines Conversation 279

Oktopost

OCTOBER 19, 2020

This is a summary of our latest webinar “From the Experts: The Power of Social Engagement”, hosted with our good friend and partner, Jamie Lewis, Director of Business Development at Marketo Engage , an Adobe Company. How can they without their mobile numbers? Remember conferences and events?

Engagement 118

Engagement B2B Data Social Media 118

Sprout Social

JUNE 7, 2023

It also means a unified experience across all the channels you use such as your website, social media, mobile apps, advertising or physical stores. Social listening involves analyzing conversations on social media and review platforms related to your brand and industry, which you can use to make better decisions.

Brands 114

Brands Sentiment How To Analysis 114

Buffer Social

SEPTEMBER 20, 2023

So first and foremost—and on those days when there’s just tons going on, perhaps the most important to-do item of the day and the one we’d recommend for sure making time for—reply to your brand mentions, comments, and messages. You can also use Buffer’s engagement features to reply to Instagram comments.

Social Media 93

Social Media Notification Social Media Management Metrics 93

Hootsuite

NOVEMBER 2, 2020

Here’s how to use YouTube analytics on desktop and mobile. How to see YouTube analytics on mobile. If you have an active Community Tab, make sure an admin is available to create posts and respond to comments at this time. On mobile, tap on the Interactive Content tab. Get real results after one month. Tap YouTube Studio.

Metrics 145

Metrics Analytics YouTube How To 145

Waxing UnLyrical

JUNE 4, 2019

Anthony Calderon , is Founder & CEO of SuiteBreak.com , a wellness platform that helps companies promote the health and wellness benefits of an annual vacation. A4: We’re both a website & a mobile app. Although the conversation ended on Twitter, we’d love to hear your thoughts. Share in the comments below.

Tourism 114

Tourism Travel Startup Metrics 114