Later

FEBRUARY 16, 2021

7 Social Media Campaign Ideas to Inspire Your Strategy in 2021: Knix ’s Community-building. 1: Knix’s Community-building Campaign. Apparel brand Knix tapped into the power of community for their Swim 2020 social media campaign. Play Digital’s Bathtub Challenge. Nike’s “Dream Crazy” Video.

Campaign 91

Campaign Social Media Brands Apparel 91

Mindjumpers

DECEMBER 9, 2010

The company has been around for 109 years and is loved by people all over the world – no doubt the company is “liked” on Facebook too. They use a great mix of pictures, videos and polls to get people’s attention, together with short, easy reading updates with the interest of getting people to comment and discuss.

Facebook 277

Facebook Community building Technorati Communities 277

Oktopost

MAY 12, 2021

If you had to guess which business decision could increase your company’s ROI a staggering 6,469% this year, what would your guess be? It turns out that creating a brand community for your B2B company can give you that type of mouthwatering ROI. . 6 Tips for B2B Brands Community-building.

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B2B Communities Brands Loyalty 121

The Realtime Report

FEBRUARY 17, 2022

Community Building. To accomplish so, you’ll need to cultivate and build a community of followers and lovers that goes beyond simply seeing and commenting on your content, as well as connecting with it in various ways. Though views and likes are important, brands are looking for more.

Brands 91

Brands How To Hashtag Influencer 91

agora pulse

JANUARY 30, 2021

Use live video for community building. And according to Jeff Sieh and Ian Anderson Gray, video builds a trust factor that, in turn, helps to build an audience without borders. From within a company or brand, it’s easy to lose sight of how the company actually comes across. Need inspiration?

Social Media 132

Social Media Tips Strategy LinkedIn 132

Ignite Social Media

MARCH 31, 2023

This comment on a LinkedIn post by Sara T. 18 January 2023 No Comments 2023 took off to a good start of the year. .” We make it clear that everyone’s voice matters, and that everyone can speak up. We believe in cultivating a culture of openness and transparency, where anyone can express their ideas openly, without judgement.

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Team Policies Resources Construction 78

Buffer Social

JANUARY 22, 2024

He says, “With new and emerging to established creators building up audiences on LinkedIn, thanks to its strong organic reach, this year, we will see more brands looking to capitalize on this and tap into this pool of talent for influencer marketing campaigns, especially companies wanting to get in front of B2B audiences.”

Social Media 101

Social Media Authentication LinkedIn B2B 101

Sprout Social

JANUARY 12, 2022

Positive comments. Gymshark, Threadless and Casper are shining examples of brands that flourished thanks to community-building and word of mouth. Companies with plenty of positive buzz and frequent social mentions grow rapidly in the age of social media. That’s because social comments are unfiltered and authentic.

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Conversation Review Marketing How To 136

Sprout Social

FEBRUARY 16, 2023

Dietrich considers building this type of brand affinity to be a skill built over time. The ability to activate on social is a critical muscle that companies need to exercise, even in times of economic pressure,” says Dietrich. How active are your competitor’s mentions, tags and comments? How can you create that for your company?

Social Media 113

Social Media Marketing Atlassian Team 113

Pixlee

MARCH 8, 2018

The idea of community has become a major focus of brands in many verticals. traditional methods of marketing still have their place, community-building is now a. This element is all about building an identity. companies that create products and services. How are brands leveraging community? Humanizing.

Communities 48

Communities Brands Pharmaceuticals Community building 48

agora pulse

JULY 17, 2020

When you manage social media for your clients or company, you’re in charge of more than just creating content, overseeing engagement, and guiding strategy. Creating a community. Insert Comments and Insights. However, your company’s top executives or your agency’s clients may need more context to make sense of the results.).

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Report Social Media Metrics Aggregator 147

agora pulse

JULY 23, 2020

For a company to ask one of its team members to tackle this is too much if they’re in any other role in that company. Unfortunately, social media management often is something that a company with a limited budget often relegates to an intern for a low cost. So, how does a company choose the right one?

Social Media Management 137

Social Media Management Skills Social Media Campaign 137

Sprout Social

JULY 19, 2022

You can add hashtags to social posts, bios and comments on most major platforms, including Instagram, Facebook, TikTok, Twitter, LinkedIn, YouTube and Pinterest. The term was first used in 1971 when telecommunications companies introduced the # symbol to the touch-tone dialing keypad. Use hashtags in your posts, comments and Stories.

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Hashtag How To Guidelines Telecommunications 121

Waxing UnLyrical

MARCH 16, 2015

Why: “The key here is to deeply understand your community, tap into their passion points, and invite them to join the celebration in a way that adds value,” explains Jessica Gioglio in this post for Jay Baer’s Convince and Convert. Five companies with a human social media presence.

Communities 100

Communities Community building Consultant Flickr 100

Buffer Social

DECEMBER 3, 2020

They’ve identified a powerful marketing channel to help these women bring their visions to life: digital community. Read on for a behind-the-scenes look at how IFundWomen integrates their marketing and community building to foster inclusive digital spaces. What’s your number one tip for engaging with IFundWomen’s community?

Communities 81

Communities Engagement Community building Instagram 81

Waxing UnLyrical

APRIL 24, 2015

At the heart of social PR lies community. So that’s what we focused on for the April #measurePR Twitter chat; how to measure community, how to tell when community-building initiatives are working (and when they’re not), and how community-focused metrics might change over time. Both Hoop.la

Communities 100

Communities Tips Metrics Community building 100

Techipedia: Tamar Weinberg

SEPTEMBER 6, 2012

While smaller companies will struggle to maintain the level of content creation that large corporations with extensive marketing budgets can, they are at no significant disadvantage when it comes to using social media for community building and customer service. Let us know in the comments.

ExpressionEngine 156

ExpressionEngine Compete Hosting Widget 156

Sprout Social

MAY 23, 2023

It’s about connection, and building a community—a human element AI just can’t fully replicate. Everyone is still going to want human-to-human interaction—the thing that’s most important about community building— to be driven by an actual person,” Jeff says. AI gets you the insights you need in seconds.

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Team Social Media Management Skills Trends 134

Later

AUGUST 25, 2021

a company website, or Instagram account). The San Diego-based clean beauty company offers an At Home Facial kit for those who can’t indulge in the in-person service. Instagram Live is a great way to directly connect with your followers and build a stronger bond by answering real-time questions and comments. .

Hashtag 68

Hashtag Marketing Apparel Hosting 68

Buffer Social

AUGUST 2, 2017

Like and comment as your Facebook Page. Here’s a quick overview of the differences between the three privacy options: For example, a public or closed Facebook group could be suitable for a community of your customers while a secret Facebook group could be great for exclusive groups such as VIP customers or beta testers.

Groups 111

Groups Groups Communities Organization 111

Sprout Social

APRIL 15, 2020

How would you feel if a company sent a sales pitch your way right now? as a company, our end goal will always be selling product, but rather than promoting ads overtly crafted to sell during this crisis, we are committed to: 1.) Our baristas are the face of our company, without them we are nothing. Any amount helps!

Strategy 142

Strategy Metrics Hubspot Retail 142

SocialFish

JANUARY 21, 2011

This is a guest post by Rich Feinstein , CEO extraordinaire at CommPartners , a company that provides webinar, e-learning and virtual conferencing services. In speaking to our Event Production Team this week, they told me 90 % of clients do not open their Q & A or chat areas for attendees so they can view each other’s comments.

Collaboration 234

Collaboration Eventful Exercises Education 234

Waxing UnLyrical

MARCH 23, 2015

Why: “But cleaning house right now may not only be good for your abode—it could also prove beneficial to your career,” says Stephanie Taylor Christensen in this Fast Company post that offers some “tips for top career to-dos to tackle in the spring.” If that’s not a fresh take on community building, what is?

Strategy 100

Strategy Badge Consultant Flickr 100

Waxing UnLyrical

MARCH 25, 2013

Two years ago when the Midwest had a massive heat wave, and the company had trouble keeping up with demand, plenty of cups of yogurt were spoiled in transit or at the store. And the company honored every spoiled cup with a replacement, whether the spoilage was its fault or not. Where did customers go to complain?

Travel 254

Travel Price Consultant B2B 254

Harp Interactive

OCTOBER 9, 2009

Not every company needs a blog. YouTube worked for BlendTec, but it might not work for your company. Build community platforms around real communities of shared interest. Help companies participate in existing social networks, and build relationships on their turf. And yet, there’s something to this.

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Social Media Press Release Marketing Widget 232

Waxing UnLyrical

APRIL 15, 2015

A year ago we set out to build a travel company and cruise discovery engine, but along the way Cruiseable turned into a travel and cruise publication as well. Let loose in the comments and thanks for sharing your wisdom! Building a New Kind of Cruise Community is a post from: Shonali Burke Consulting, Inc.

Communities 100

Communities Travel Metadata Content management systems 100

Convince & Convert

JULY 5, 2010

Please thank them for their contributions with your attention, comments, and tweets. Wonderful community-building strategy! Wonderful community-building strategy! Wonderful community-building strategy! Wonderful community-building strategy! Wonderful community-building strategy!

Community building 116

Community building Social CRM Consultant Posterous 116

Techipedia: Tamar Weinberg

JANUARY 11, 2012

After taking the social media plunge, companies quickly discover that it is vastly more complicated and time-consuming than they thought. But companies must avoid a panicky response, because hiring a social media marketing (SMM) partner requires careful study. This is a guest post by Brad Shorr. The normal response is, HELP!

Social Media 168

Social Media How To Marketing Syndication 168

Later

AUGUST 10, 2020

Whether you want to strengthen your community, build brand awareness, or even make e-commerce sales, there’s an Instagram feature to help you achieve your goals. Pinned Comments. They can also be a fun and light-hearted way to communicate your brand story, or details about a new product launch. Ready to get started?

Small Business 103

Small Business Features Instagram Badge 103

Later

SEPTEMBER 1, 2020

For example, Instagram is a major destination for social commerce, whereas Facebook is best for community-building, and Pinterest for inspiration and brand affinity. But despite its e-commerce leanings, all kinds of businesses thrive on Instagram — from SaaS companies like Later to publishers like Fast Company.

Platform 78

Platform Social Media Small Business Instagram 78

SocialFish

MARCH 3, 2011

Salesforce.com (yes, it is the name of the company) is a publicly traded Software as a Service company that offers a salesforce automation database and a customizable development platform “in the cloud&#. The Answers community is an amazing example of this. Open Community Means Embracing the Ecosystem.

Communities 221

Communities Collaboration Statistics Lurker 221

Convince & Convert

MARCH 14, 2013

To commemorate both milestones, the company hosted a 24-hour long community celebration on its @Nike account. Throughout the celebration, Nike shared ten Instagram photos from its fans that inspire the company to “push further” on the platform. Milestone’s aren’t about you – they’re about your community.

Communities 148

Communities Instagram Crowdsourcing Hashtag 148

Jason Yormark

JULY 22, 2009

While community is a hot buzz word these days, it’s still quite a ways before most businesses truly embrace the idea. Companies like Starbucks , Dell , even my previous employer Microsoft Advertising , all do community incredibly well and it has paid off for all of them many times over.

Communities 190

Communities Tools Strategy Message Boards 190

Janet Fouts

DECEMBER 1, 2012

That includes online tools and strategies to help get your staff and customers engaged in the process of building a culture around your company that reflects it’s values so that both staff and customers have an investment in it’s success. For me everything relates to community in some way. Psychic ownership.

Engineering 126

Engineering Review Case Study Communities 126

Later

JULY 29, 2020

Take, for example, the female-owned candle company Otherland. You can use them for community-building, sourcing user-generated content (UGC), running campaigns, researching your audience, and more. . Let us know what you think of our Instagram SEO tips in the comments!

SEO 132

SEO Instagram Hashtag UGC 132

agora pulse

APRIL 4, 2019

Reply to all the comments that you can in an authentic way, laying the foundation for trust and a solid customer relationship. Once, I worked for a company that ran a big social media campaign about how its product was made. Both focus on organic, authentic relationship and community building (at least when done correctly).

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Social Media Content Campaign Authentication 107

Sprout Social

OCTOBER 23, 2019

There are plenty of marketing tactics that companies use to improve brand loyalty, including providing stellar customer service, rewards programs, having a strong brand story, community building and more. Let’s go in-depth on some of the best ways to build brand loyalty that lasts. Provide stellar customer service.

Loyalty 88

Loyalty Brands How To Discount 88