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Top Social Media Case Studies of 2012

The Realtime Report

What were the most popular social media case studies in 2012? Pinterest Tab on Facebook: Lowe’s Sees 32% Increase in Followers (Mar 19): As Pinterest began to see serious growth, Lowe’s used its existing presence on Facebook to help drive traffic and fans to the newer, smaller social networking site.

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Increase LinkedIn Engagement with These 15 Proven Strategies

Pam Moore

SocialZoomFactor · LinkedIn Marketing Engagement Strategies to Increase Leads, Sales and Brand Awareness. Social networks such as LinkedIn are simply a medium for you to build meaningful relationships through conversation and content that inspires, connects and converts to business. Engagement is Key to Success on LinkedIn.

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TikTok for Business: Top 10 Brands Smashing it on TikTok

Social Media Strategies Summit

app to become one of the world’s biggest social networks, with over one billion users. But using TikTok for business isn’t just about inscrutable humor and dance challenges; it drives meaningful engagement and action. TikTok rose from the ashes of the Musical.ly

Brands 130
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6 best social media monitoring tools 

Unmetric

Insights on your brand’s performance on social will help understand your audience better, create more robust content, and make informed business decisions. A social media monitoring tool can track: Monitor mentions of your brand. Track relevant hashtags. Get competitive intelligence. Analyze keywords. Discover trending topics .

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8 Easy Ways to Optimize Your LinkedIn Company Page

Hootsuite

Continue completing your page with a custom button, a content post and relevant hashtags. If you really want your page to shine and to make the most of this networking-focused platform, read on for our pro tips to optimize your LinkedIn Company Page for maximum engagement and results. Don’t forget to add a cover image.

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11 best social media listening tools

Unmetric

Social media listening goes beyond just looking at your emails and notifications for @mentions of your brand. This indicates that you missed out on looking at 30% of possible engagement for your brand. To avoid such mishaps what you need is a social media listening tool. HubSpot isn’t a social media listening tool.

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Pinterest Sweepstakes Microsoft Mouse Design: Case Study With BJ O'Hare

Diva Marketing Blog

As we've seen with Kotex ( Diva Marketing interview with the brand manager and agency) brands are exploring ways to engage with customers that go beyond a pin and comment. About BJ O'Hare - BJ O’Hare is the Social Media Lead for the Microsoft Hardware Team. Brands Beyond The Expected to see 101 (and counting!)