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Top Social Media Case Studies of 2012

The Realtime Report

What were the most popular social media case studies in 2012? Pinterest Tab on Facebook: Lowe’s Sees 32% Increase in Followers (Mar 19): As Pinterest began to see serious growth, Lowe’s used its existing presence on Facebook to help drive traffic and fans to the newer, smaller social networking site.

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Case Study: Blogger Outreach for Oxfam America’s International Women’s Day 2012 Campaign

Waxing UnLyrical

You might remember my telling you about this ; long story short, we were asked to provide digital support for the campaign; specifically, to engage bloggers with the goal of raising awareness for the campaign and the work that OA does to empower women around the globe. Would you like more case study posts? The project.

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Fan-Powered PicCollage Contest Drives Impressive Engagement for Starbucks

The Realtime Report

The social media world is buzzing with information about the right social networks for the teen demographic, much of it focusing on Snapchat’s ephemeral messages and Instagram as a visual way to communicate among friends. Users post collages about what they love and get feedback from the PicCollage community.

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Case Study of 7 Hotels Online

Ari Herzog

With user-friendly icons on the bottom of the corporate website, their catchy-phrased blog , Facebook page , Twitter page @TheBestWestern , and YouTube channel are interactive and engaging. Related posts: Case Study: Britney Spears on Twitter. Follow Navasota into Social Media: A Primer for Government 2.0.

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How Recent LinkedIn Updates Can Be Leveraged to Engage Your Audience

Ignite Social Media

LinkedIn has prioritized on-platform engagement over the last few months, developing a handful of new features that encourage dialogue and help facilitate interaction between members. With record levels of engagement – up 24% year over year – it seems those efforts are paying off. LinkedIn Live. Post Reactions.

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An Interview with Advocate Health Care: Case Study #StoriesOfTheGirls

Diva Marketing Blog

Understanding that women gain strength and the comfort from the stories they share and are shared they used digital and social networks to tell the #StoriesoftheGirls . So, that said we measured the growth in mammogram appointments (up over 10% across the system), web site visits, and engagement in the conversation (social media).

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Increase LinkedIn Engagement with These 15 Proven Strategies

Pam Moore

SocialZoomFactor · LinkedIn Marketing Engagement Strategies to Increase Leads, Sales and Brand Awareness. Social networks such as LinkedIn are simply a medium for you to build meaningful relationships through conversation and content that inspires, connects and converts to business. Engagement is Key to Success on LinkedIn.