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How Twitter & Facebook are making social media ads more transparent

Sherrilynne Starkie

Fake news is nothing new (think of the National Enquirer founded in 1926), but with last year’s Brexit and US election votes, it’s certainly become more sinister. Fake news today, is not “Hillary Clinton Adopts Alien Baby’ type stories. Facebook announced it’s testing new ‘Trust Indicators’. And it’s a big problem.

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4 Twitter Analytics Tools You Can’t Ignore

agora pulse

Twitter seems so real-time that it’s hard to step back to see what you’ve done on the platform. Use one of these Twitter analytics tools to better analyze your performance (or someone else’s). Don’t count Twitter out. Luckily, you can choose from a variety of Twitter analytics tools to help you do this.

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Ultimate Twitter Marketing Guide With Tips & Strategies

Keyhole.co

Did you know that Twitter, now rebranded as X, started as a minimalist platform for sharing short, 140-character messages? It has become a global powerhouse for real-time news, conversations, and marketing. Twitter, or X as it’s now known, is full of features designed to boost your marketing efforts.

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A digital media framework for smart marketing communications

Sherrilynne Starkie

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. You may have heard rumours that Twitter is dead and nobody uses it anymore. But, Twitter is alive and well in Canada.

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Social Media News Ticker: Twitter Debuts New Ad Types, Vine Gets Direct Video Messaging

The Realtime Report

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, Google+ and YouTube: Vine adds direct messaging via video (photo: Vine blog). ’s SecondSync; teams from both will join Twitter’s London office (WSJ).

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Social Media News Ticker: Instagram Direct, Twitter Mirror and Photos in DMs

The Realtime Report

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter and Instagram: Facebook. Twitter MoPub opens up native advertising – Twitter’s mobile advertising exchange is now allowing its thousands of mobile app publishers to use native advertising (WSJ).

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Audi Ireland Runs Risky Twitter Campaign

The Social Media Incubator

One quick glance at Audi Ireland’s Twitter activity recently could have had many in an uproar. Instead, the company is being praised by some for their most recent Twitter campaign that uses ‘ #WomenDrivers ‘ with images of crashed vehicles, parking mishaps, and more. photo courtesy of Flickr.

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