Sprout Social

SEPTEMBER 14, 2023

Customer marketing refers to marketing methods, campaigns and activities designed to build connection and loyalty with existing customers by elevating their experience with your brand or products. Their team is also extremely engaged on social. What is customer marketing? Just ensure you ask for approval before you post.

Strategy 123

Strategy Brands Content UGC 123

Oktopost

MARCH 4, 2024

The nature of SaaS means that you must always keep your customers engaged and interested in your product through educational content or community-management initiatives. With many other SaaS companies targeting the same audiences, your marketing team must do the heavy lifting to make your brand stand out.

B2B 62

B2B Strategy Marketing Case Study 62

Buffer Social

DECEMBER 14, 2023

Why this works : By highlighting key campaigns and explaining their effectiveness, they provide valuable insights and learnings for her audience. Share company culture and employee highlights Showcase your company's culture, values, and team members through a carousel.

Examples 101

Examples LinkedIn Collaboration Case Study 101

Buffer Social

JUNE 18, 2018

. “We love coffee, but we love community and people more.” We spoke to co-founder Nicholas Pidek and marketing associate, Justin Ozanich, about how social media has helped them grow their community and business. People drive our community, not products. ” – Nicholas. Discovering Buffer through a personal touch.

Communities 95

Communities Company Social Media Case Study 95

Ignite Social Media

OCTOBER 6, 2022

Unfortunately, they did not have any social media management case studies available, which is what we would have liked to see from some of these notable brands. . Community Engagement – Self-service support, education, and collaboration. Social Marketing – Orchestrate social campaigns that drive business results.

Social Media Management 122

Social Media Management Review Social Media Tools 122

Ignite Social Media

DECEMBER 6, 2018

Receiving this honorable social media award is a great way to showcase a brand’s social campaign as the best in the industry. That’s why we’re pleased to announce that our client, Altar’d State, is a finalist in the Best Retail/E-commerce Social Media Strategy/Campaign category.

Retail 125

Retail Fashion Social Media Real Estate 125

Waxing UnLyrical

MAY 9, 2016

C1 (Corollary) Case Study: AmEx – Small Business Saturday. More importantly, it drove real results for small businesses across the country that day,” says Mark Taylor in this D&AD case study. C2 (Creativity) Case Study: How The Draw Shop Uses Email Marketing To Turn Website Visitors Into Paying Customers.

Case Study 100

Case Study Study Training Collaboration 100

Social Media Strategies Summit

SEPTEMBER 26, 2019

Or bringing in six bloggers to Kraft to meet with the R&D team in the Kraft kitchens. We have access to over 100,000 influencers in our email database and it’s all campaign-based. We actually ended up acquiring a community that had about 25,000 members in it. And then we can ask specific campaign questions.

Groups 100

Groups Groups Influencer Case Study 100

Sprout Social

OCTOBER 16, 2023

Compelling content—whether it’s from external creators or your in-house social team—attracts new audiences. Leverage their expertise to create influencer marketing campaigns that will resonate with target audiences. They also take advantage of nurturing niche communities online like gardeners and DIY aficionados.

Brands 115

Brands How To Authentication Collaboration 115

agora pulse

JUNE 9, 2020

Advertisers can select a campaign type that optimizes Promoted Pins for specific consumer actions rather than just clicks. Case Study: Nationwide. The campaign resulted in a meaningful brand lift for the company and its products. Results also showed that the Nationwide campaign content engaged men more often than women.

Engagement 138

Engagement Retail Case Study How To 138

Ignite Social Media

OCTOBER 6, 2022

Unfortunately, they did not have any social media management case studies available, which is what we would have liked to see from some of these notable brands. . Community Engagement – Self-service support, education, and collaboration. Social Marketing – Orchestrate social campaigns that drive business results.

Social Media Management 78

Social Media Management Review Social Media Tools 78

Ignite Social Media

JUNE 13, 2022

Today, we will pull in our expertise from years as the best social media marketing agency in the United States to ensure you have the best TikTok manager for your campaigns. view case studies. Such as creating a new marketing campaign that achieved exceptional results. Great Team Players.

Class 96

Class Marketing Skills Campaign 96

The Realtime Report

JANUARY 9, 2013

A recent campaign by Securian Financial Group illustrates how social media can be a great tool for the financial services industry. Securian set clear campaign objectives: Increase Facebook “Likes” by 25%. According to data provided by the company, campaign goals were exceeded: Facebook likes rose 27% to 571 (now at 579).

Social Media 186

Social Media Strategy Case Study Airlines 186

Convince & Convert

APRIL 23, 2015

I’ve said it before, and I’ll say it again: Community managers have a challenging job. A new extension of Ikea Singapore’s “ Improve Your Private Life ” campaign does just that. Consider this a mini focus group to power a broader campaign or piece of content. So, why not let them have a little fun?

Communities 60

Communities Meme How To Focus Group 60

Likeable

APRIL 26, 2021

This Envoy Mortgage campaign had a true impact on people that went far beyond social media, and we feel so grateful to have been a part of it. Our social launch plan was geared towards Facebook, Instagram, LinkedIn, and YouTube to maximize awareness of the campaign and Envoy Mortgage as a caring, local partner. Get in touch.

Sentiment 91

Sentiment Campaign Team Small Business 91

Oktopost

AUGUST 10, 2023

B2B marketing teams share a common aspiration: generating as many Marketing Qualified Leads (MQLs) as possible. While some businesses still put social media in the categories of brand awareness or community management exclusively, research claims that 75% of B2B buyers use social media to make buying decisions.

Social Media 62

Social Media B2B Sentiment How To 62

Sprout Social

MARCH 19, 2020

Whether providing full-service social solutions, specialized brand marketing or stepping in for a specific campaign or project, agencies cater to their clients first and foremost. Case studies are major marketing collateral and one of the best ways to establish proof that your agency can deliver quality work.

Social Media 111

Social Media Strategy Case Study RFP 111

Sprout Social

NOVEMBER 22, 2022

Agencies are expanding their services and teams to keep up with the ever-changing social media landscape. Publishing, strategy development, social media contest management, performance reporting and advertising campaigns are just a few examples of social media marketing agency services. Hire employees.

Social Media 98

Social Media How To Marketing Price 98

Convince & Convert

MARCH 23, 2013

To put his money where his mouth is, he has committed to holding all campaign meetings, donor meetings and other events in local restaurants located in the district. So to promote local businesses and to meet the owners and workers who make our city great, I will be dining and reviewing local restaurants I stop at along the campaign trail.

Case Study 161

Case Study UGC How To Meeting 161

Laurel Papworth

OCTOBER 17, 2022

What does the Metaverse offer Sports as far as a future directions, NFTs and revenue, building rituals, rites of passage and membership, as well as driving community engagement? So that you can start to explore how to enter the Metaverse with your own team and your own fans. [00:00:54.640] I’ve got every wallet going, I think. [00:06:41.300]

Sports 64

Sports Virtual World Team Collaboration 64

Buffer Social

AUGUST 1, 2022

We spoke to Beccy about life as a marketing agency founder and how Buffer helps their team keep their clients happy. I had worked both in-house and in agency teams for more than ten years, working with a whole range of brands. The Tempt team. Tell me a bit about your agency, Tempt, and how it came about?

Marketing 79

Marketing Social Media Management Analytics Report 79

Convince & Convert

MAY 28, 2014

Mercedes-Benz , via agency Razorfish , ran a campaign on Instagram with only 5 influencers who took road trips in a new car Mercedes is about to release that is more affordable and geared to working professionals in their thirties. Read more here. They host blogger events for about 30 bloggers at a time and still obtain a ton of coverage.

Case Study 156

Case Study Marketing Influencer Blogger 156

SocialFish

NOVEMBER 12, 2010

Due to a large number of associations and other organizations using social media such as YouTube, Facebook, and Twitter for marketing campaigns and public relations, employers are increasingly seeking those who have social media knowledge and skills. Have you started seeing resumes with social media degrees listed?

Organization 229

Organization Social Media Social Media Management Skills 229

Convince & Convert

JANUARY 28, 2014

The story that stood out the most and gave me the warmest and fuzziest feeling was Scott Thomas’s example of how well Char-Broil treats him and how well they run their blogger outreach campaigns. I talked to Mary Eitel of MKE Communications who handles Char-Broil’s outreach efforts to get her take and advice on blogger outreach.

Blogger 151

Blogger Case Study Klout Influencer 151

Convince & Convert

JULY 3, 2014

Here are a few things we can learn from this comedic campaign: Face Your Critics Any company or sports team is going to have tweets like these. Having the star athletes read and respond to the tweets in a video is a great way to showcase that the team is aware of some of their own gripes or pain points.

Case Study 114

Case Study Sports Study Training 114

Sprout Social

FEBRUARY 1, 2024

Do this in two ways: First, teams should mark their calendars to set up a regular cadence for consistent social listening sessions. Our team joined the conversation by thanking the advocate and offering the inquiring user a chance to try Sprout for free for 30 days. This is proactive social listening in action.

Social Media 109

Social Media Sentiment Loyalty Microsoft 109

Convince & Convert

MARCH 19, 2015

Dubbed “ mophieRescue ,” the team dispatched St. Bernard team. Social Media Case Studies activation brand community brand story social media campaign social media case study sxsw' Even with numerous charging stations, most attendees have a moment where they find themselves low on juice.

Case Study 60

Case Study Activities Study Hosting 60

Sprout Social

JUNE 25, 2019

Simply put, agencies are capable of running campaigns and providing a level of knowledge that simply isn’t possible in-house. The same rings true when it comes to growing communities or engaging customers. But would it make sense in terms of your team’s time and energy? Agencies can juggle multiple campaigns at once.

Social Media 95

Social Media How To Marketing ROI 95

Sprout Social

OCTOBER 25, 2022

Brand awareness creates a community that generates word of mouth buzz, ‘I love this product, and I know you will too.’ Your community knows what their friends and family like. The social team at Triple Whale took notice of the trend and made it work for their brand. You never know who could be the best fit for your dream team.

Strategy 131

Strategy Brands Hubspot Survey 131

Diva Marketing Blog

NOVEMBER 16, 2008

Subtitle : Motrin's We Feel Your Pain Ad Campaign Targeted To Moms: Proof of the Influence of Social Media. What I found was a video that was apparently an element of Motrin's We Feel Your Pain campaign that was targeted to moms. Second I'd say "listen" to the angst of what should be the community of Motrin Moms.

Case Study 45

Case Study Study Social Media Marketing 45

Waxing UnLyrical

JANUARY 11, 2012

Many of you are familiar with the Blue Key campaign that I’ve been working on since last year for my client, USA for UNHCR. So I figured I’d start with a post on one of our most successful tactics that helped achieve the 2011 goal for the campaign: tweetathons. Get your community on board before the tweetathon.

Organization 267

Organization Tips Hashtag URL 267

Hootsuite

FEBRUARY 18, 2020

How you define a quality lead depends on your industry, campaign, and goals. Before starting a social media lead campaign, make sure you are familiar with the demographics of the different platforms. Before you plan your next social media lead campaign, make sure everything is in place for you to collect leads organically.

Social Media 145

Social Media How To HootSuite Discount 145

Waxing UnLyrical

JUNE 5, 2018

Even if your management team is not interested in #measurement at this time, do it! Provide case studies of other, similar nonprofits using paid ads and their results. #measurepr. A6: And don’t hesitate to ask folks like us for help. We share as a way to educate the entire industry, including you! A6: Do the work!

Hosting 140

Hosting Creative Commons Analytics Case Study 140

Proactive Report

DECEMBER 9, 2017

CASE STUDY : Mizuno Mezamashii Run Project. They launched an influencer campaign called the Mezamashii Run Project. The results were better than expected – favorability and store sales increased and a sustainable community of fans was born. Not everyone is good at it. What to Measure.

Case Study 40

Case Study B2B Project ROI 40

Keyhole.co

OCTOBER 16, 2023

Be sure you have a portfolio of campaigns that you can highlight. Case studies, demonstrating the results you can provide to your clients. Hire staff Sooner or later, you’ll need to build out your team. The cost for a social media campaign can vary wildly depending on the scope of work.

Social Media 52

Social Media Marketing How To Cost 52

Hootsuite

JULY 2, 2019

This could mean that employees share information about specific products or campaigns. So can setting aside time in team meetings to recognize certain employees. Create a hashtag to promote a specific employee advocacy campaign. Organize a prize for the leader, or hold a draw for all team members who create hashtagged posts.

Social Media 111

Social Media Guidelines HootSuite How To 111

Convince & Convert

JULY 5, 2013

From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. Monsanto’s social media team is a part of their corporate affairs department. They work alongside media relations and branded communications. When to Engage? via Monsanto.

Social Media 140

Social Media Brands How To Case Study 140