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8 ways to leverage short-form video (and how to get buy-in)

Sprout Social

But first, let’s get into a few highlights about short-form video, and ways you can get buy-in. How to prove ROI of short-form video Proving the ROI of short-form video will help you get buy-in from your leadership team and gain their trust. Using a tool streamlines this process so you can prove ROI across platforms, with one hub.

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Which Media Buying Platform is Right for You?

Ignite Social Media

When it comes to placing media on social, media buyers have a choice: buy directly or through third-party software. The comparisons below can help you determine which buying platform is right for you. Learning and staying up to date on the ad offerings can be time consuming, but can lead to better-informed buying decisions. (To

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Social Media News Ticker: Twitter Launches New Profile Design and Buys Android App Cover

The Realtime Report

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter and Reddit: Facebook. Twitter tests notifications in your web browser – Twitter is testing a new feature that will allow users to receive notifications on their web browser (TechCrunch).

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Our New Transparent Pricing Dashboard: Where Your Money Goes When You Buy a Buffer Subscription

Buffer Social

We shared a post about where your money went when buying a $10 Buffer plan back in 2014 — but it was well time for an update. Our hosting costs include service providers like AWS, Cloudflare, MongoDb, Twitter, etc. Merchant Fees At Buffer, we rely on Stripe, Google, and Apple for our payment processing needs.

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Computers vs. Humans: Media Buying in the 21st Century

Ignite Social Media

They handle the entire media-buying process, from building and maintaining relationships with vendors, to setting up insertion orders, to placing and optimizing ad buys. This may seem like something out of an oddly specific sci-fi movie, but it’s a reality for brands buying media in the 21 st century. Programmatic Buying.

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How to Buy a Website

Techipedia: Tamar Weinberg

Apart from a great how-to on starting up a site, it highlights the growing trend to buying websites rather than starting from scratch. By buying instead, you can get a proven website where you can focus on growing the site rather than getting than initial traction. Where to Buy. Work out a Valuation. It can be a tricky task.

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Get the Scoop on Twitters New Buy Button to Target Customers with Geo Located Ads

Buzzlogix

Last year, Twitter announced it would begin testing a revolutionary method for consumers to discover and purchase products using the social media platform. The company reported that the number of users seeing the Buy button would grow over time. Twitter’s Competition Wading into E-commerce.

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