Remove Brands Remove Groups Remove Knowledge Base Remove Social Media
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The KISS Method For Determining Social Media ROI

SocMed Sean

SocMedSean - Social.Media.Sean The KISS Method For Determining Social Media ROI Attend any corporate meeting on social media initiatives and it’s likely that you’ll hear a question or two along the lines of “how is this selling us more product” or “what’s the ROI on these activities”?

ROI 269
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6 Tips to Boost Your Customer Support Efficiency

The Realtime Report

One way to be proactive in supporting customers is by creating a knowledge base for the questions that they may ask before and after their transaction with you. The content should be easily found on your website, company blog, and social media. The simplest way to conduct a survey is to post a link on social media.

Tips 103
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Customer service tiers: What they are and how to create them

Sprout Social

For instance, a software company may require a more specialized support tier structure compared to that of a retail brand. That said, customer support tiers typically scale from zero to three, and include the following: Tier 0: This tier encompasses self-service portals such as FAQs and knowledge bases, along with bot support.

How To 107
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Strategies to Ensure an Engaged Social Presence

Harp Interactive

It was my extreme honor to be a guest in yesterday’s tele-seminar with the International Social Media Association (ISMA). My topic, in case you missed it, was “Propel your Social Media Marketing to New Heights: Strategies to Ensure a Winning and Engaging Social Presence&#.

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How to create an effective LinkedIn Business Page in 6 steps

Sprout Social

A strong presence on LinkedIn provides your business with a professional digital presence and an opportunity for your brand to be seen by 930 million members and 75 million businesses. One of the key components of building your brand on LinkedIn is creating a LinkedIn Business Page.

LinkedIn 114
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Just get us the Millennials! #Marketing #Fail

Janet Fouts

I can’t count the number of times I’ve sat in meetings with brands large and small and heard the marching orders. They’re social. They check in at retailers, restaurants and they expect brands to respond with authentic voices, not canned responses. So let’s quit focusing on labels shall we? Who are they?

Marketing 145
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How Conversational Commerce will Affect your Business

Razor Social

Have you noticed that some brands are increasingly looking at how they engage in conversations with their audience? Chatbots, Slack groups, Whatsapp groups, LIve chat… Some of it is intentional and some of it is because broadcasting content on channels such as Twitter and Facebook doesn’t yield the same results anymore.