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Invasive or Indispensable: The Case of Permanent GPS

Techipedia: Tamar Weinberg

In fact, despite Facebook’s own privacy violations, it still was ranked in 2009 by consumers as one of the most trusted brands of all time. Is it only a matter of time until we do something ridiculously life saving but also incredibly invasive — like implant GPS tracking devices — so that we can never truly disappear?

GPS 217
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A Brand Of People

Twist Image

It's strange how much of a brand's foundation is laid by the people who represent it. It could be a pristine service with a genius business model that is created with the latest in cutting edge technology, but none of that matters if the people who represent it fail to live up to the basic promise of the brand. Uber is a great brand.

Brands 104
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How to Use Hashtags, Expand Your Reach and Develop Brand Awareness

Socialmedia.biz

In each section, I’ll provide examples of popular brands using each method to get the gears turning on how you might be able to integrate hashtag marketing into your own business. In this section, we’ll cover the different types of popular hashtag marketing strategies we see continually delivering results to brands. Trending Hashtags.

Hashtag 78
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Get Your Business Moving: 9 types of Mobile Marketing

Harp Interactive

Portable Entertainment Players: Mini gaming devices and MP3 players that connect to a network and offer marketers opportunities to brand content and applications. Location-Based Marketing : Delivers multi-media directly to the user of a mobile device dependent upon their location via GPS technology.

Mobile 315
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Stop Your Smartphone From Telling Burglars Where You Live

Ari Herzog

Because today’s smartphones are preinstalled with GPS technology (that power your maps and Foursquare apps so you always know where you are), that technology is also added in the form of metadata that is attached to every photo or video your device records. Cheers to JO Social Branding for the reminder.

GPS 162
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Car Rental Business: Advantages And Disadvantages

The Realtime Report

Brand recognition can be increased through strategic partnerships. Profit The standard way of making a profit in the car rental business is by charging customers for hourly or daily usage of the vehicles, as well as additional fees for gasoline, insurance, GPS systems, or child seats.

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Pure App Review

SocialFish

On your first login, Pure will request access to your data as well as your GPS location. Since Pure only allow connections with users nearby, the platform relies heavily on GPS data to function correctly. Pure uses your GPS information to ensure it only serves up potential matches that are closest to you.

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