Bill Hartzer

FEBRUARY 18, 2010

Companies that use Facebook and Facebook fan pages to market their company to potential clients can increase sales, word-of-mouth marketing and client loyalty significantly among a subset of their clients, according to new research from Rice University’s Jones Graduate School of Business. Paul Dholakia is a William S. Mackey, Jr.

Study 155

Study Health Care Facebook Digg 155

Firebelly

MARCH 23, 2010

I also promised to share results from that report regarding why people become fans of businesses on Facebook in a future post. I also promised to share results from that report regarding why people become fans of businesses on Facebook in a future post. The number one reason people "fan" businesses on Facebook?

Discount 111

Discount Facebook Paid Search SMS 111

Firebelly

MARCH 17, 2010

51% of Facebook fans said they are more likely to purchase from at least a few brands they are fans of on Facebook. 60% said that being a Facebook fan of a brand would cause them to be more likely to recommend that brand to a friend. It pays to engage.

Buy 100

Buy Facebook Paid Search SMS 100

Saying It Social

APRIL 6, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Now People Can Join Your Facebook Fan/Business Page via SMS/Text Message Just found out about a neat new way to get more “Likers&# to your Facebook Page, via text message! Have a local radio spot? Have a local radio spot?

SMS 192

SMS Facebook URL StumbleUpon 192

Saying It Social

JULY 30, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials How to Subscribe to Facebook Business/Fan Page Posts in Your Favorite Feed Reader Hint: You can also use these tactics to get the RSS Feed URL of your page if you wish to import your Facebook Page’s feed on your blog or other sites!

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Feed Reader scribd How To Facebook 128

The Marketing Blog

SEPTEMBER 7, 2010

Home About In the Media Building a People Centric Organization A Study on How Business Entities in India are Using Facebook September 7, 2010.5:43 If your brand has a website, you would definitely want to analyze its performance in terms of visitor traffic, its navigation patterns, where the visitors are coming from etc.

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Facebook Web 2.0 Startup Applications 185

Adam Sherk

APRIL 26, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk An Early Look at Facebook Open Graph Protocol Integration on News Sites by Adam Sherk on April 26, 2010 There has been a lot of news and reaction around Facebook’s new additions to the Facebook Platform: Social Plugins, the Open Graph protocol and the Graph API.

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News Module Widget Facebook 149

Bill Hartzer

NOVEMBER 30, 2009

These numbers are not that surprising since social media is a hot topic at the moment, and many companies are investigating ways to make use of social media like Facebook, Youtube, and Twitter among others. Related posts: Report: Half of Americans Have Social Media Profiles A new study released today shows that consumer use of.

Small Business 102

Small Business Report Social Media Survey 102

Buzz Marketing for Technology

MARCH 18, 2010

But for true 360-degree brand tracking, you may require a vendor that also integrates offline sources such as the traditional press. For multi national brands you may also want to evaluate each technology based on support for multiple languages. Share this on Facebook. How prepared are you to use a listening platform?

B2B 225

B2B Platform Social Media Marketing 225

Saying It Social

JUNE 22, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials How to Create a Custom URL for Your Facebook Business/Fan Page I often get the question, “AK, I thought I created a username/custom URL for my business page but when I type in the address it takes me to my personal profile… what happened?&#

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URL Facebook How To StumbleUpon 182

SocMed Sean

JANUARY 8, 2012

Because social networks have opened up the opportunity for consumers to easily share their opinions of products, brands and services and statistics clearly show that consumers prefer to purchase based on recommendations from family, friends and peers than they do based on marketing material. Email this to a friend? Share it on StumbleUpon.

Social Media 235

Social Media Marketing Social Networking Nielsen 235

Adam Sherk

AUGUST 16, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk JVC Facebook Page Sweepstakes a Big Success. But Does it Violate Facebook Guidelines? But does it violate Facebook’s promotions guidelines? Which part of the Facebook guidelines JVC USA is violating was not specified. Apparently it does.

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RFI Guidelines Facebook Press Release 156

Buzz Marketing for Technology

SEPTEMBER 8, 2010

You can go on and on about other brands (Southwest Airlines comes to mind) that have a strong mission or a strong why. Share this on Facebook. Using Content to Build Trust in B2B Marketing In the recent Edelman Trust Barometer report they detail out. Tweet This! Share this on Linkedin. Share this on del.icio.us.

B2B 243

B2B Marketing Airlines StumbleUpon 243

Saying It Social

JULY 13, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials How To Promote You Facebook Page URL on Your Personal Profile Facebook doesn’t make this easy. Now, Facebook says, “No more profile boxes for you!&# Come on Facebook make up your mind already! Now you are set.

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URL Badge Facebook How To 120

Saying It Social

FEBRUARY 8, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Are You Seeing ALL of Your Facebook Friends’, Groups’ and Pages’ Statuses on Your Updated Facebook Home Page? Are You Seeing ALL of Your Facebook Friends', Groups' and Pages … [.] Are You Sure?

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Groups Groups Facebook StumbleUpon 128

Saying It Social

MAY 7, 2010

Saying It Social said: The Guide to Getting Started Using Facebook for Business is here! Comment by akstout18 | May 14, 2010 | Reply The link to my business page [link] does not for the people who have not logged in the facebook. Stout and AK Stout, Saying It Social. link] Part 2 with advanced tips is a work in progress… [.]

scribd 144

scribd Facebook Widget StumbleUpon 144

Viper Chill

SEPTEMBER 1, 2010

You are here: ViperChill » ViperChill » ViperChill Monthly Report 11 ViperChill Monthly Report 11 Written by Glen, this post has 77 Comments We’re getting close to the point where there will be no more monthly reports. Imagine a new brand, with commercials on tv, newspapers, magazines, etc.,

Report 70

Report Software Case Study Directory 70

Webbiquity SMM

DECEMBER 21, 2010

From a pure lead generation / ROI standpoint, this skepticism isn’t entirely unjustified; research from earlier this year showed that branding metrics (increased brand exposure, webs traffic, email subscribers partnerships)—not strict revenue or ROI measures—topped the list of benefits that b2b marketers realized from social media activities.

Social Media 191

Social Media Research ROI Technorati 191

Webbiquity SMM

JANUARY 24, 2011

Display a feed of brand-related comments from a variety of social networks on your website? Search for a brand name or keyword across all of the most popular social networks at once? Create your own online newspaper from Twitter and Facebook updates based on any topic or group of contributors. Create video emails? twebevent.

Tools 206

Tools Social Media Lithium Sysomos 206

Saying It Social

JUNE 3, 2010

Own your brand’s social presence: If you don’t create official channels online, it’s only a matter of time before your customers/clients do it for you and create their own profiles and communities around your brand. It’s important to claim your brand name across all the major social media platforms.

Social Media 159

Social Media NoFollow Marketing Social Bookmarking 159

Adam Sherk

JANUARY 23, 2013

To get a better sense of the situation I pulled StumbleUpon referral figures from 2010-2012 for a group of 47 news and content sites that we work with at Define Media Group , primarily magazine brands. For confidentially reasons I am not able to reveal the specific titles, but they are all well-known brands from major publishers.

StumbleUpon 172

StumbleUpon Sites Content Survey 172

Saying It Social

JUNE 3, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials How to Set Your Facebook Privacy Settings If You Don’t Want Your Personal Profile Searchable Why would you want to do this? How to Set Your Facebook Privacy Settings If You Don’t Want Your Personal Profile Searchable &… [.]

Privacy 121

Privacy Facebook How To StumbleUpon 121

Saying It Social

FEBRUARY 4, 2010

link] FriendFeed [link] LinkedIn [link] MySpace [link] Twitter [link] Digg [link] Seesmic [link] Stumbleupon [link] Ning – Create Your Own Social Network [link] Squidoo [link] Social Tools & Apps Hootsuite – Our Fav!! Buzz Index – Today?s link] Hootsuite [link] Twitterfall – a way of viewing the latest ?tweets?

List 149

List Social Media Tips TweetBeep 149

Webbiquity SMM

AUGUST 9, 2010

Measuring the ROI of social media is challenging for several reasons, the most significant of which is the problem of “last click attribution;&# just because a sale or lead “came from&# Twitter or Facebook as the last click doesn’t necessarily mean that site deserves all the credit. Influence: a.k.a.

SM2 187

SM2 Alterian Vocus Social Media 187

Convince & Convert

JANUARY 11, 2011

Instead of just counting the number of Facebook “likes” you accrue – which signifies nothing more than digital bumper stickering, instead track how often your fans click “like” and comment upon the status updates you post. Should you care more about Digg submission than about comments? Are tweets more important than Facebook shares?

Metrics 160

Metrics Postrank Social Media Klout 160

Saying It Social

MARCH 25, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Google To Introduce Opt Out Browser Plug In For Analytics Up until just a few minutes ago when I started reading some reports about what I’m about to tell you, I’ve been a huge Google “junkie&#. What are your feelings?

Analytics 124

Analytics Google StumbleUpon Digg 124

Buzz Marketing for Technology

NOVEMBER 17, 2009

A recent Forrester report called The Intelligent Approach to Customer Intelligence does a good job outlining the challenges of creating data that can truly be used for driving strategic marketing decisions (what they call Strategic Intelligence). Share this on Facebook. And furthermore the path is unique to each company. Tweet This!

Data 100

Data Vocus Radian6 StumbleUpon 100

Idaconcpts

JANUARY 25, 2011

LivingSocial first gained notoriety for their Visual Bookshelf application on Facebook, which was the first and largest application allowing users to catalog and share their favorite books with friends. Share this on Facebook. Later on they released the PickYourFive (e.g. Until October 2010, the Washington, D.C. Email this to a friend?

Buy 159

Buy Groups Groups Industry 159

Firebelly

FEBRUARY 24, 2010

Digitalia | Indianapolis Social Media Marketing « 5 Facebook Stories From This Week You Need To Read | Main | Firebelly Work: J.C. The insurance industry has the most Twitter accounts (13). Chad Richards is the Social Program Manager at Firebelly Marketing.

Social Media 165

Social Media Twitter Paid Search Study 165

Convince & Convert

JULY 20, 2012

Read on for insights from Eric Boss & DJ Waldow’s Social Media Stat of the Week ( This week : The Wall Street Journal reports more people are turning to YouTube as their news source). Digg died this week, basically, I guess Digg died several weeks ago but like it officially died this week. Listen Now. Why did it fail?

Digg 113

Digg Communities MySpace YouTube 113

Saying It Social

MARCH 18, 2010

Share this: StumbleUpon Digg Reddit Possibly related posts: (automatically generated) When I click an Icon on my desktop I always want to open a window. eMarketer reports that consumers force retailers to adopt social strategy. Make sure you measure how many friends/fans/followers/subscribers, etc. Happy networking!

Social Networking 186

Social Networking How To StumbleUpon Digg 186

Saying It Social

JULY 22, 2010

Share this: StumbleUpon Digg Reddit July 22, 2010 - Posted by akstout18 | Uncategorized | contest , social media advice , social media marketing One blogger likes this post No comments yet. eMarketer reports that consumers force retailers to adopt social strategy. Leave a comment Click here to cancel reply. .&# if yes, please explain.

ROI 128

ROI Social Media StumbleUpon Digg 128

Saying It Social

JULY 22, 2010

It's also perfect for any retailer, restaurant, car dealer, or other multi-unit compan … Read More via PR Workbench Share this: StumbleUpon Digg Reddit July 22, 2010 - Posted by akstout18 | Social Media Marketing , Social Networking 2 bloggers like this post No comments yet. Leave a comment Click here to cancel reply. .&#

Loyalty 124

Loyalty Foursquare Social Media Retail 124

Saying It Social

AUGUST 13, 2010

After almost a year of teachi … Read More via The BrandBuilder Blog Share this: StumbleUpon Digg Reddit August 13, 2010 - Posted by akstout18 | Uncategorized One blogger likes this post 4 Comments » [.] eMarketer reports that consumers force retailers to adopt social strategy. if yes, please explain.

ROI 128

ROI Social Media StumbleUpon Digg 128

Saying It Social

APRIL 8, 2010

We help your business to increase brand awareness, build relationships with and establish trust within your target market, be seen as an industry expert, provide exceptional customer service, increase customer retention, and increase search engine ranking all with the ongoing goal of generating more quality leads. if yes, please explain.

Social Networking 136

Social Networking Sites How To StumbleUpon 136

Saying It Social

FEBRUARY 25, 2010

Share this: StumbleUpon Digg Reddit February 25, 2010 - Posted by akstout18 | Uncategorized | organic search marketing organic vs ppc , organic search results , pay per click , ppc One blogger likes this post No comments yet. .&# eMarketer reports that consumers force retailers to adopt social strategy. if yes, please explain.

Organization 132

Organization Marketing StumbleUpon Digg 132

Saying It Social

MARCH 22, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Proceed with Caution When Being Active on Social Media Sites Being active on social media networking sites such as Facebook and Twitter is a great way to build business relationships. I'm guessing for most of you the answer is both.

Sites 132

Sites Activities Social Media StumbleUpon 132