SocMed Sean

JUNE 23, 2017

Thanks to Robert for sharing his insights on the topic of mobile apps and how to drive their adoption! Mobile is the new normal, and businesses are striving to follow this direction so as not to lose the race of winning customers. This expectation holds true for mobile apps, as well. One other thing to mention.

Organization 182

Organization Mobile Apple SEO 182

Sprout Social

APRIL 3, 2024

Fashion influencers are indispensable partners for businesses because they influence purchase decisions, extend brand reach and connect with niche communities. Through influencer marketing , these digital trendsetters captivate the target audiences brands look to connect with. The TLDR version?

Fashion 96

Fashion Influencer Ensembli Instagram 96

Later

SEPTEMBER 28, 2020

Video on social media is proving to be the most powerful business asset for gaining new followers, growing your brand, and driving sales. But why is video content so important for brands? Why Brands Should Invest in Video #3: It’s Growing in Popularity Across All Channels . a video-first offering can be. Be kind, rewind.

Video 100

Video Social Media Brands Instagram 100

Sprout Social

SEPTEMBER 21, 2020

Their photo-editing mobile app has over 150 million Android and iPhone downloads since it first launched in 2012. And while focus remains a critical fundamental in photography, Flory and Lutze have learned it’s also integral to the success of a brand. VSCO founders, Joel Flory and Greg Lutze, know a thing or two about focus.

Issues 136

Issues Survey Campaign Authentication 136

Social Media Strategies Summit

APRIL 22, 2019

While Instagram Stories have been widely adopted by brands, only around nine percent of major brands post to Facebook Stories. Brands will need to invest in social ads. According to a recent report from Statista , more than 50% of digital videos are now viewed on mobile in vertical format. digital ad spending.

Trends 142

Trends Social Media Instagram Influencer 142

yMarketingMatters

JANUARY 10, 2014

Social media literally is the means by which your business can relate to, exist in and influence human communities. The exponential growth of smartphones and other mobile devices is real. More people are using mobile devices to view Web pages. Remember to check how emails display on mobile. Personal and Human. Litmus ).

Social Media 277

Social Media Tips Marketing Mobile 277

Hootsuite

SEPTEMBER 14, 2023

By tuning in to the conversations that your target audience is having–both about your brand and the broader topics in your industry–you can gain valuable insights into how they think, what they care about, and what motivates them. Looking to gain a better understanding of your customer’s behavior and how to engage with them ?

Social Media 102

Social Media Sentiment HootSuite Analysis 102

Webbiquity SMM

FEBRUARY 16, 2016

But brands that connect with buyers on an emotional level see twice the impact of those still trying to sell based on business or functional value, and the most connected brands enjoyed 31% greater revenue growth last year. The CMO Survey ). The CMO Survey ). The CMO Survey ). The CMO Survey ). eMarketer ).

B2B 110

B2B Social Media Marketing Survey 110

Pixlee

DECEMBER 1, 2020

Influencer marketing has emerged as a powerful force for businesses across many industries, and the relationships that brands can build with influencers can create irreplaceable value when executed well. . Success with influencers in driving retail sales depends largely on first partnering with the right type of influencer for your brand.

Retail 60

Retail Influencer Marketing Authentication 60

Mindjumpers

DECEMBER 6, 2013

Based on surveys showing that people prefer links to articles about current events, Facebook will put a bit more focus on articles and make the algorithm better at distinguishing between relevant news versus a meme photo. Especially on mobile. What does it mean for brands? Similar Posts: Facebook Updates News Feed.

Feed 222

Feed Feedly News Meme 222

Sprout Social

SEPTEMBER 11, 2023

NLP powers AI tools through topic clustering and sentiment analysis , enabling marketers to extract brand insights from social listening, reviews, surveys and other customer data for strategic decision-making. Read on to get a better understanding of how NLP works behind the scenes to surface actionable brand insights.

Process 109

Process Sentiment Analysis Applications 109

Oktopost

MARCH 20, 2021

According to a survey conducted by CoSchedule , 74% of marketers say they set marketing goals, but only 3% admit to reaching them. Because you’ve taken a collection of marketing best practices for your industry and tailored their one-size-fits-all approach to meet your brand’s unique needs. . Connect with Your Community.

Strategy 144

Strategy Metrics Process B2B 144

Techipedia: Tamar Weinberg

DECEMBER 20, 2011

As most brands and organizations now have a mobile optimized version of their website, the focus is now on encouraging users to travel to your site and interact with the brand itself in order to push increased revenue. Here a few examples: 77% of the population of the world own a mobile phone. SMS, really?

SMS 187

SMS Strategy Marketing Discount 187

Twist Image

OCTOBER 23, 2017

We often talk about kids and their mobile devices. Check this out : "On a daily basis, children under the age of eight now spend an average of 48 minutes with mobile devices, according to a new survey. mobile device. mobile device. Gord Downie , singer from The Tragically Hip , passed away last week. . gord downie.

Mobile 73

Mobile Apple Survey Data 73

SocMed Sean

MAY 30, 2018

This presence isn’t strictly limited to branding and consumer-targeted pages, however. LinkedIn, Facebook, and Twitter are household names and well-known for their branding purposes. While you want to use general hashtags to broaden your audience, you should also brainstorm a few brand-specific tags.

Social Media 232

Social Media Hashtag LinkedIn Instagram 232

agora pulse

JANUARY 3, 2020

Used by celebrities, politicians, and marketers alike, Twitter is the place to increase engagement and spread brand awareness. Many brands struggle to build a Twitter following and grow their profile organically. 80% of Twitter users access the platform on a mobile device. 93% of Twitter video views are on a mobile device.

Twitter 129

Twitter Tips Influencer Hashtag 129

Oktopost

APRIL 30, 2020

But the need to communicate, collaborate, and network persists. . In a survey of more than a thousand mid-level and senior marketers taken last year, 41% listed live events as “ the most critical marketing channel ” for their business objectives. It’s easy to create a LinkedIn Event from the LinkedIn desktop site or mobile app.

Eventful 128

Eventful LinkedIn B2B Microsoft 128

Janet Fouts

DECEMBER 30, 2014

I can’t count the number of times I’ve sat in meetings with brands large and small and heard the marching orders. Prefer to spend more on socially responsible companies and say a company’s commitment to the community influences their decision to work there. Is your website responsive and mobile ready?

Marketing 145

Marketing Nielsen Authentication Knowledge Base 145

Pixlee

JANUARY 4, 2021

Enter digital marketing: the customer experience lever brands quickly adapted to using. This year, the most successful brands used digital marketing to develop customer loyalty, streamline the customer journey, and give purpose to every transaction. . Digital marketing did more than entice new shoppers this year.

Marketing 53

Marketing Sentiment Loyalty Meeting 53

Mindjumpers

AUGUST 3, 2012

This month, I surveyed end users to find out how they draw value from going social. Augment transparency, accountability and communication efficiency. Salesforce surveys, for example, show Chatter reduces email 30 percent and meetings 27 percent. How to use Social Media for Employer Branding and Recruitment.

Social Enterprise 209

Social Enterprise Yammer Jive Crowdsourcing 209

Later

APRIL 12, 2021

And with new e-commerce features like the Shop tab , Pinterest is making it easier for brands to drive traffic and grow their business. Create Story Pins to Engage With Your Community. Collaborate with Brands and Creators to Reach New Audiences . 6: Create Story Pins to Engage With Your Community .

How To 63

How To Collaboration Affiliate network Instagram 63

Keyhole.co

JANUARY 27, 2023

Ultimately, the best channel for your brand depends on your customer base and the strategies you use to reach them. For starters, you can easily find and connect with the B2B community. YouTube monetization also allows brands to increase ROI directly with their own channel. Track brand mentions and campaigns with Keyhole 5.

ROI 52

ROI B2B Social Media How To 52

Sprout Social

JULY 6, 2022

Brands looking to participate in trending topics need to be timely but conscious of the brand’s values in the process. Now, with new features like Twitter Spaces and Twitter Communities , businesses and brands alike can further build relationships with followers. Mobile commerce: what it is and why you should care.

Twitter 105

Twitter Tourism Travel Education 105

Buffer Social

OCTOBER 17, 2017

August 2, 2017: Posts with links that load slowly on mobile will be shown less in the News Feed. December 4, 2015: Facebook uses surveys to improve News Feed ranking. If your websites are particularly slow on mobile, you might see a fall in referral traffic from Facebook. December 4, 2015: Surveys.

List 190

List Facebook Feed Feedly 190

Pam Moore

DECEMBER 7, 2017

Smart marketers and leading brands both big and small know that content is at the core of every social conversation with prospects, current customers, online community members and more. The social networks simply provide a medium for brands and marketers to communicate in unique and personal ways with other human beings.

Template 167

Template Templates Trends Content 167

Techipedia: Tamar Weinberg

SEPTEMBER 6, 2012

Now, small and medium businesses can compete with the big guys when it comes to getting their brand out there and establishing awareness where it matters. However, recent data implies that such companies are failing to make use of the opportunity to build a brand and reputation because of a lack of a coherent social media strategy.

ExpressionEngine 156

ExpressionEngine Compete Hosting Widget 156

Twist Image

NOVEMBER 12, 2010

The more astute you are to the online channels (and tactics like consumer reviews), the more you begin to realize that brands can't hide. Before buying anything, consumers know what they're getting into and because this content exists, it's increasingly more difficult for a brand to sell a sub-par product or service. That's engagement.

Bazaarvoice 108

Bazaarvoice iPad Marketing Loyalty 108

Bill Hartzer

FEBRUARY 9, 2010

Offerpal Tasks are accessible as a tab within the Offerpal I-Frame, next to several other options for earning virtual currency, such as completing targeted advertising offers, filling out online surveys and shopping at brand name retailers. Offerpal Media delivers the highest Revenue Per User for online games and social networks.

Virtual World 103

Virtual World Survey Retail Technorati 103

Twist Image

JUNE 12, 2014

There was an article published today in Marketing Charts titled, Few Digital Marketers Feel That Digital Has Delivered As A Branding Vehicle. The data was culled from a 2014 Millward Brown digital survey, which polled 300 digital marketing decision makers at Fortune 5000 companies and leading advertising agencies in the United States.

Data 101

Data Marketing Sentiment Advertising 101

Convince & Convert

JANUARY 10, 2014

This week: From ExactTarget , a free whitepaper called The Audience Growth Survey. And from Expion , a free report on the top 50 retail brands’ social media use in 2013. Users can ask questions using photos, and the whole experience is completely mobile-centered. Listen Now. Introducing Jelly from Jelly Industries, Inc.

Curation 129

Curation Content Vimeo Yahoo 129

Sprout Social

FEBRUARY 3, 2017

Proving that consumers are sending inquiries to brands on social–but how long are they willing to wait for a response? Our survey revealed that people are willing to wait an average of four hours max. Our #SproutChat community turns to mobile apps. Certain Industries Need Mobile More Than Others. sproutchat.

Social Media 40

Social Media Tourism Mobile Social Media Management 40

agora pulse

DECEMBER 13, 2018

I also see 2019 as the year when brands align their storytelling with enacting positive social change. And almost two-thirds of millennials and Gen Z express a preference for brands that stand for something. Shape your social media stories around your supported charities, community activities and local causes. Watch the video.

Social Media 132

Social Media UGC Adwords Influencer 132

Social Media Strategery

SEPTEMBER 3, 2015

Brands in the home category have responded to this seismic shift the same way media companies responded to the shift in digital music – slowly and badly. The most established brands merely did what they know best – build a better mousetrap. Give life to used or recycled tools by creating a branded tool library.

Hotels 50

Hotels Library Survey Buy 50

Twist Image

JANUARY 29, 2011

That's nothing to laugh about and it creates a world of chaos for both companies and agencies who are trying to not only build a brand, but maintain some level of cohesion in the process. mobile marketing. Recent studies in North America have found that a CMO lasts between 12-26 months (depending on who you ask). if you're said CMO).

Bazaarvoice 106

Bazaarvoice Aggregator Discount Loyalty 106

Social Media Marketing

APRIL 3, 2013

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 160

Social Media Flipboard Storify Reddit 160

Pixlee

AUGUST 2, 2019

With the right combination of features, tools, and elements, UX can heighten conversions for a global audience of various demographics — maximizing your brand’s reach. Regardless of your industry, building your stack with your customer’s lifetime value in mind has proven to be the best strategy brands can adopt.

UGC 51

UGC Loyalty Authentication SEO 51

Hootsuite

OCTOBER 24, 2022

Second only to referrals, social media is the next best source of real estate leads, according to a 2022 realtor survey. You don’t need a 1,000 word opus here, but telling a bit of the story behind the sale helps humanize your brand. Share photos or videos from your latest BBQ, pumpkin patch day, or other community event.

Real Estate 79

Real Estate Social Media HootSuite Instagram 79