Razor Social

JANUARY 10, 2018

If you regularly track and measure the following metrics, you will get valuable insights into the effectiveness of your content marketing efforts. This is a crucial metric that so many marketers forget. Depending on your business and your goals, this action e.g. conversion can be anything from e-book download to product purchase.

Content 104

Content How To Marketing Metrics 104

Jason Yormark

AUGUST 13, 2009

For the past few months I’ve had the luxury of watching a new local business not only use social networking and community building to build buzz for their business, but integrate it so much so, that it is an integral part of their day to day routine. Know how to respond accordingly.” Nothing beats an original.”

Examples 249

Examples Social Media Social Networking Community building 249

Social Media Marketing

MAY 22, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 167

Social Media Yahoo Privacy Flipboard 167

Convince & Convert

JULY 19, 2011

Everyone wants to know what the magic metric or metrics are to track website engagement. But here’s the secret (and it’s not 42): “THERE IS NO ONE METRIC OR SET OF METRICS THAT WILL WORK FOR EVERY ORGANIZATION.&#. Our success metrics or business goals for the website center around: • Donations.

Engagement 122

Engagement Metrics ROI Sites 122

Social Media Strategies Summit

NOVEMBER 18, 2022

TikTok is arguably more effective than any other platform for reaching new audiences because one in four users can’t be found on any other social network. Provided you’ve got a Business or Creator account, you can access all the audience insights you need via the menu on your profile page within Instagram’s mobile app.

Social Media 240

Social Media Strategy Influencer LinkedIn 240

Convince & Convert

JULY 19, 2011

Everyone wants to know what the magic metric or metrics are to track website engagement. But here’s the secret (and it’s not 42): “THERE IS NO ONE METRIC OR SET OF METRICS THAT WILL WORK FOR EVERY ORGANIZATION.&#. Our success metrics or business goals for the website center around: • Donations.

Engagement 116

Engagement Metrics ROI Sites 116

Firebelly

AUGUST 18, 2010

Saturday, August 21 10:15 AM Facebook for Business Chad Richards Develop a strategy and establish success metrics for your business Facebook Page. This session will help you put a social media strategy to get the right online reputation leading to greater visibility, buzz, and results. We look forward to seeing you this weekend!

Paid Search 135

Paid Search Reputation SMS Conference 135

Keyhole.co

NOVEMBER 2, 2022

As one of the best Sprout Social alternatives, Keyhole tracks and aggregates your brand’s metrics across all social media channels, monitors your campaigns and measures the performance, understands how your hashtags are performing, and tracks and compares influencer reporting. Book your free demo. Key Features.

Brands 52

Brands HootSuite Social Media Management Price 52

Rebekah Radice

MAY 24, 2017

Even when you have no idea what you’re doing, you can still create success on social media. Today I launch a new book, “ Social Media Mastery: A Comprehensive Guide to Social Media Success.” Social Media Mastery: A Comprehensive Guide to Strategic Growth. They have a social media plan in place!

Social Media 148

Social Media How To Analytics Types 148

Social Media Marketing

SEPTEMBER 20, 2011

Not Just a Social Network but Glue When Facebook was created, it began as a private network only available to individuals with.edu email addresses. When you think about the power of all of those being woven into a single social platform, the possibilities are endless.

Google 168

Google Picasa FeedBurner Adsense 168

Kikolani

OCTOBER 14, 2010

Facebook Groups give rise to social nicheworking – discussion of how the new groups are changing social networking for niches. Facebook mobile dominates competition – infographic of the rise of Facebook mobile networking. Social Media / Social Networking.

Mashup 119

Mashup Resources WordPress Delicious 119

Buffer Social

MARCH 13, 2017

Though the temporary nature of Snapchat may sound a little strange, when you think about how we interact with each other day-to-day, Snapchat mimics that behavior closer than any other social network , as Gary Vaynerchuk explains : The way Snapchat works is much closer to how we communicate face to face than any other social network.

Social Networking 111

Social Networking Social Media Examples Video 111

Techipedia: Tamar Weinberg

JANUARY 17, 2012

Bad customer service will get you banned from major advertising networks, skewered in organic results, and ridiculed on social networks. Both eBay and Amazon uses customer reviews as a baseline metric of eligibility to participate in their marketplace. Social media appears to have been a godsend for angry consumers.

Adwords 171

Adwords Price Review Privacy 171

Sprout Social

MARCH 15, 2017

From tracking how your networks look to social media KPIs (key performance indicators) like engagement rates and follower counts, every section has its purpose. How do you determine a campaign’s real social media ROI ? Let’s shed the vanity metrics and get down into the nitty-gritty of what really drives business growth.

Social Media 102

Social Media How To Analytics Cost 102

Techipedia: Tamar Weinberg

JANUARY 5, 2012

The answer is no, but it’s still a metric that is close to Larry Page’s heart. Think instead about social media traffic, good content, a cleanly coded website, slow progressive growth, and your site’s authority. 50 Kloutless Ways to Get Value from Twitter : …or any social network, really.

Marketing 264

Marketing SEO Case Study Small Business 264

Social Media Marketing

FEBRUARY 25, 2012

And it must be working more widely, for one analyst recently observed that he has seen " some of the strongest user engagement, retention, and virality metrics " there and Bessemer Ventures is bullish on Pinterest. I've seen it at work personally, as one of my pins has been "repinned" some 11,500 times. Shame on you.

Apparel 167

Apparel comScore Delicious Posterous 167

Techipedia: Tamar Weinberg

JANUARY 5, 2010

Social Media: Getting Started Why You Have to Engage in Social Media, Even if You Don’t Want to (A Smart Bear): Jason Cohen (@asmartbear) makes a compelling argument into why social media must be considered, even if you have no interest in it. The article has examples of how social media worked too.

Marketing 265

Marketing SEO Journal Engineering 265

Techipedia: Tamar Weinberg

JANUARY 5, 2011

Local/Mobile Search. MIT Sloan Management Review): Want an amazing article on ROI of social media? How to: Calculate the ROI of Your Social Media Campaign (Mashable): Jamie Turner offers suggestions on understanding qualitative, quantitative, and ROI metrics. Web Development and Website Strategy. SEO: Strategy.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Rebekah Radice

MAY 24, 2017

Even when you have no idea what you’re doing, you can still create success on social media. Today I launch a new book, “ Social Media Mastery: A Comprehensive Guide to Social Media Success.” Social Media Mastery: A Comprehensive Guide to Strategic Growth. They have a social media plan in place!

Social Media 60

Social Media How To Analytics Types 60

Hootsuite

FEBRUARY 18, 2022

Social network depth: We’re working hard to provide the most up-to-date channel capabilities as social platforms continue to evolve. This release helps you get a holistic view of your social calendar and will be available to all plans. Find this update in Hootsuite’s desktop version and mobile app.

HootSuite 112

HootSuite Advertising Analysis Campaign 112

Razor Social

JANUARY 26, 2017

When people share your content from your website to social platforms, you need to make sure that it’s shared in the best possible way. social media optimization tool to check how well your website is optimized for sharing via social media. It’s awesome on both desktop and mobile. Track Mobile Visitors.

Tools 40

Tools Tips Marketing WordPress 40

Convince & Convert

AUGUST 10, 2010

Raj Kadam is CEO of Viralheat , a social media listening platform (disclosure: I am a paid customer of Viralheat). McCann is CEO of Gist , a provider of real-time intelligence on your network of online contacts. JB : How are companies incorporating influence metrics into their marketing? Hope the book writing is going well!

Social CRM 134

Social CRM Influencer Klout Social Media 134

Techipedia: Tamar Weinberg

AUGUST 2, 2011

It gives you a good sense of how far your message traveled on Twitter — I get that this isn’t always the best metric, but if you have breaking news, it’s nice to be able to equate how far and fast news traveled on Twitter in a way that most executives recognize: number of tweets, top twitterers and impressions!

Tools 277

Tools Tips Marketing Social Media 277

Kikolani

JANUARY 16, 2011

I always recommend doing a detailed transcript for any video posts you do on your site, that way you get additional SEO value from the text, people who prefer to read instead of watch video can do so, and people who can’t access the video (such as those on mobile) can still get the content through the text.

Questions 167

Questions WordPress Postrank Blogger 167

Convince & Convert

JULY 26, 2010

Then came social networks that were great places to deliver and share messages – but not really that great for telling your story. Unlike your blog, which is on an island, the Pitch is mobile and travels around to all the places you need it to – email, social networks, search engines, etc.,

SEO 115

SEO Social Media Consultant Social CRM 115

Techipedia: Tamar Weinberg

JULY 8, 2008

Reem Abeidoh , Social Media Strategist : A social media marketer provides strategic online recommendations based on the client’s business goals and intensive research. social conversation tools (FriendFeed, and maybe you could even lump in Disqus and the like with it).

Social Media 163

Social Media Marketing Consultant Communities 163

Convince & Convert

APRIL 28, 2010

Look to Yelp and Forums When you get beyond social networks, the heaviest concentration of influential impressions is on ratings and reviews sites (32%), followed by discussion boards/forums at 29%. online population access the Internet from a mobile device. Mobile device usage indicates potential influencer status.

Social Media 149

Social Media Strategy Influencer Social CRM 149

Buffer Social

NOVEMBER 30, 2016

About this course: Have you ever wondered what it means to use social media effectively and ethically? This free course on “Social Media Ethics” provides the framework for social networking and engaging in ethical conversations online for all professionals and employees. Mobile app analytics.

Class 40

Class Skills Social Media Marketing 40

Hootsuite

FEBRUARY 10, 2020

As we explain in our post on the best image sizes for all social networks , your Facebook profile picture displays at 170 x 170 pixels on desktop and 128 x 128 pixels on mobile. It will display at 820 x 312 pixels on desktop or 640 x 360 pixels on mobile. Once you’ve chosen a great photo, click Upload Profile Picture.

Facebook 145

Facebook How To HootSuite Template 145

Convince & Convert

MAY 29, 2018

92 percent of mobile video viewers share videos with others. Something to consider: Some tests say people respond more to square videos on mobile , while horizontal videos perform better on desktop, regardless of platform. Video Goals and Metrics. What are the strengths of each network for video? comScore ]. Wordstream ].

Platform 152

Platform Campaign Video YouTube 152

Koka Sexton

JANUARY 1, 2009

AncientWarfareAtlasIndex The online image editor pixlr Social Networking/Marketing from a Rookie’s Point of View. Classics in Lego – a set on Flickr Flickr Photo Download: CRW_2808m.jpg Escher’s Relativity in Lego by Andrew Lipson on Flickr – Photo Sharing! OGyHoy7lbcag2mj8fmcT4G5m_500.jpg

StumbleUpon 55

StumbleUpon Flickr iPhone Social Bookmarking 55

Koka Sexton

JANUARY 1, 2009

AncientWarfareAtlasIndex The online image editor pixlr Social Networking/Marketing from a Rookie’s Point of View. Classics in Lego – a set on Flickr Flickr Photo Download: CRW_2808m.jpg Escher’s Relativity in Lego by Andrew Lipson on Flickr – Photo Sharing! OGyHoy7lbcag2mj8fmcT4G5m_500.jpg

StumbleUpon 49

StumbleUpon Flickr iPhone Social Bookmarking 49

Webbiquity SMM

JUNE 14, 2011

Steve is one of the most brilliant marketing strategists I know, and co-author of a new book, Revenue Engine. Buy his new book ! Lee presented a session on search and social media. Highlights: • SEO is dead, social media is sexy? Don’t just send them to your mobile site home page. Steve Woods , Eloqua.

B2B 165

B2B Sentiment SEO Klout 165

Convince & Convert

SEPTEMBER 8, 2010

We easily forget that Facebook was one of the first social networks that insisted that we use REAL names, and policed personal profiles accordingly. Recall that MySpace was the logical heir to the online profile/social network world pioneered by Geocities, Tripod, and Angelfire. Facebook is the Model T of social networks.

MySpace 137

MySpace Facebook Social CRM Consultant 137

Techipedia: Tamar Weinberg

JANUARY 14, 2009

The ABCs of Social Media : For every letter of the alphabet, you have a way to relate a word to social media. Social Media Marketing: How to Win Friends and Influence People : Sound like a famous book you’ve read? But you can apply these tactics to social media relationships too. Maybe you shouldn’t.

SEO 162

SEO Social Media Marketing Reputation 162

Techipedia: Tamar Weinberg

MARCH 17, 2010

Social Media isn’t only Social Networks. Larger companies may mobilize a large fundraiser, but smaller companies can host smaller community drives as well. Do the same thing for your social networks, and your other interactions. Make their experience with you as sweet as possible.

Communities 237

Communities Twitter Web 2.0 ROI 237

Webbiquity SMM

FEBRUARY 7, 2012

Reports, surveys, studies and infographics are among the most popular content posted and shared across social networks. But which networks are most effective for spreading the content produced? How widespread, really, is the use of social media for marketing? Infographic: Social Media ROI Statistics by Digital Buzz.

Statistics 191

Statistics Research Social Media B2B 191