Razor Social

NOVEMBER 29, 0002

Are you using the right social media analytics tools to monitor, assess and improve your social media performance? What analytics are you measuring and what should you be measuring in your social media tracking ? The Social Media Analytics Compass. Platform analytics. Competitor Benchmarking.

Social Media 89

Social Media Analytics How To Google 89

Hootsuite

JUNE 12, 2020

But with a solid understanding of Instagram Stories analytics, you can ensure they have lasting impact. Learn how to measure Instagram Stories analytics and which metrics to track so you can optimize Stories to achieve your goals. How to view your Instagram Stories analytics. Without one, you won’t have access to analytics.

Instagram 145

Instagram Metrics Analytics How To 145

Hootsuite

SEPTEMBER 14, 2023

All of this information can then be used to inform campaigns, create more effective content, and increase the ROI of your social media efforts. 4 main components of social media intelligence Social media intelligence is composed of four main components: monitoring, collecting, analyzing, and taking action.

Social Media 103

Social Media HootSuite Sentiment Analytics 103

Keyhole.co

FEBRUARY 13, 2022

You probably have an amazing marketing team but unless you have a team of data scientists tracking and analyzing all your social data, you will miss the key insights necessary to elevate your brand. Keyhole is a social media analytics tool that automatically collects social media data & creates reports for you.

Social Media 52

Social Media Analytics Tools Instagram 52

Keyhole.co

APRIL 4, 2022

This is where TikTok analytics tools can help you. . Here are the top TikTok analytics & reporting tools, both free and paid that can help you set clear goals and measure your progress: #1. Hashtag tracking and analytics – Track top hashtags across multiple social networks in a single dashboard.

Analytics 52

Analytics Tools Report Hashtag 52

Keyhole.co

MAY 25, 2022

Overall, social media analysis helps you achieve your social media goals, proves what’s working and what’s not, and eventually maximizes your ROI. Hence, understanding what social media analytics are, how to interpret them, and how to use them to increase traffic and sales is just as important as implementing any social media strategy.

Social Media 52

Social Media Analytics ROI Metrics 52

SocMed Sean

FEBRUARY 15, 2022

TikTok may be taking over as the social network of choice for digital marketers. TikTok is a social media app that allows its users to create, share, and watch 15-second videos shot on mobile devices. Is TikTok Emerging as a Powerhouse Social Network? TikTok's popularity has exploded since its 2016 inception.

Trends 147

Trends Social Media Marketing Strategy 147

Socialized

FEBRUARY 5, 2021

Social networking updates are nearly in real-time gathered, and some websites are longer. Any social listening app has a feed that gathers all your knowledge. Check Out the Analytics. Go to the analytics to get a complete picture of where you are as a brand. Authors Analytics.

Social Media 130

Social Media Social Networking Feed Feedly 130

Idaconcpts

JANUARY 13, 2011

The Google Analytics Traffic Overview is a report that provides an overview of the different kinds of sources that send traffic to your site. Given the rise of social media, a common question by newbies to Google Analytics is how to track their social media referrals. Here is how to do that in 4 steps. Tweet This!

Social Media 161

Social Media Analytics Google URL 161

Hootsuite

NOVEMBER 18, 2015

Reports, charts and graphs can be intimidating, even to the hardened vet—a title that very few people can claim when it comes to social media. We’re here to show you that analytics aren’t all that scary. Twitter analytics are a prime example. How to access Twitter Analytics. The word even sounds scary.

Metrics 75

Metrics Twitter Analytics Social Media 75

Oktopost

MARCH 28, 2022

Hootsuite Comparison Table. Hootsuite Alternatives Feature Comparison. Hootsuite is a social media marketing tool that enables marketers to manage various social media accounts through a single interface. It supports the most popular social networks including Facebook, Instagram, Twitter, YouTube, Pinterest, and LinkedIn.

HootSuite 100

HootSuite Tweetdeck Social Media Social Media Management 100

Convince & Convert

JULY 17, 2017

First, brands reported struggling more than agencies in developing a social strategy: 29 percent of brands versus 15.7 Tying Social to Business Goals. Marketers are spending record amounts of money on social advertising. By the end of 2017, social network ad spending could reach $35.98 percent of agencies.

Marketing 151

Marketing Social Media Social Networking ROI 151

Sprout Social

AUGUST 7, 2023

Nothing captured first-day-of-school energy quite like the release of Threads, a new text-based social media platform from Meta. The launch of a new social network is typically met with equal doses of curiosity and concern. Brands and the social media managers that run them took to the platform with enthusiasm.

Social Media 89

Social Media Social Media Management Instagram Social Networking 89

Sprout Social

MAY 15, 2023

Sprout Social Sprout Social’s social listening tools give you a comprehensive look into conversations that are relevant to your brand. Track conversations related to your brand across all major social networks and other online sources. The social listening tools are part of a custom-built plan for enterprise users.

Brands 104

Brands Tools Tweetdeck Hashtag 104

Hootsuite

NOVEMBER 21, 2023

Bonus: If you’re looking for higher-level tips for performing a social media competitor analysis, check out our tactical how-to guide. #1 1 Analytics Tool for Growth Beautiful reports. Start free 30-day trial 9 best social media competitor analysis tools for 2024 1. The stats tracked vary by network. Clear data.

Social Media 88

Social Media Analysis Tools HootSuite 88

The Realtime Report

DECEMBER 12, 2012

Mobile device users are spending more and more time on mobile apps, according to a new report from mobile app analytics firm Flurry. A comparison of Flurry’s mobile app data with web usage indicates that US consumers spend more time in apps than surfing the web via desktop.

Mobile 173

Mobile comScore Foursquare Social Networking 173

Buzz Marketing for Technology

DECEMBER 5, 2014

For comparison, popular social networks were funded with just over 5 billion dollars. If content is king, then analytics is queen – Content marketing will continue to be “king”, and to stay competitive companies will need to become more efficient with their social analytics. billion by the end of 2014.

Storify 100

Storify Cause marketing Analytics Social Networking 100

Hootsuite

NOVEMBER 18, 2015

Reports, charts and graphs can be intimidating, even to the hardened vet—a title that very few people can claim when it comes to social media. We’re here to show you that analytics aren’t all that scary. Twitter analytics are a prime example. How to access Twitter Analytics. The word even sounds scary.

Metrics 40

Metrics Twitter Analytics Social Media 40

Convince & Convert

JULY 17, 2017

First, brands reported struggling more than agencies in developing a social strategy: 29 percent of brands versus 15.7 Tying Social to Business Goals. Marketers are spending record amounts of money on social advertising. By the end of 2017, social network ad spending could reach $35.98 percent of agencies.

Marketing 96

Marketing Social Media Social Networking ROI 96

Buffer Social

MAY 5, 2016

We social media marketers are a lucky bunch; not only are there a gigantic number of free social media tools at our disposal (everything from timing tools to social media management tools like Buffer ), there are free tools from the social networks themselves: Facebook insights, Pinterest analytics, and now Twitter analytics, too.

Twitter 93

Twitter Analytics How To Social Media 93

Sprout Social

JUNE 22, 2016

A common misconception is that you need a data scientist, analyst or analytics professional. But the truth is, you can gather, measure and analyze social media data with the right tools and mindset. What Is Social Media Data? Once social media data is collected, it’s measured or analyzed to see what is and isn’t working.

Social Media 96

Social Media Data How To Analytics 96

Sprout Social

SEPTEMBER 6, 2016

Not that long ago, if you asked most people what they thought of LinkedIn, you’d probably hear comparisons to sites like CareerBuilder or Monster. While social recruiting is definitely one of LinkedIn’s main functions, it has evolved into much more. LinkedIn Analytics focuses on three main areas: Company updates.

LinkedIn 40

LinkedIn Analytics Content Trends 40

Sprout Social

AUGUST 10, 2022

Use AI search, filters and engagement analytics to find the best influencers for your brand. Leverage in-depth analytics to track progress, analyze influencer success and improve future campaigns. Does it offer analytics and reporting? Influencer marketing tools for social listening. Stay on top of trends. Key features.

Influencer 108

Influencer Tools Marketing Campaign 108

Ari Herzog

JANUARY 19, 2011

Judging by an analysis of the most-visited websites during the first 11 months of 2010, in comparison to 2009, Facebook hit first place and surpassed Google. How Bloggers and Webmasters Violate Your Privacy With Google Analytics. Care to guess this year’s top website? Facebook Movie Comes to Theaters in Fall 2010.

Facebook 122

Facebook Google Blogger Social Networking 122

Hootsuite

DECEMBER 8, 2022

Keep reading to learn more about the process of social media benchmarking. This post includes up-to-date benchmarks for key industries to help you understand how your social results stack up right now. Bonus: Get a free social media analytics report template that shows you the most important metrics to track for each network.

Social Media 123

Social Media HootSuite Instagram Marketing 123

Keyhole.co

DECEMBER 20, 2022

In recent years, we have witnessed an explosive rise of Instagram in the social networking space. It evolved from a mere photo-sharing platform to a medium that brands now rely on for their social media marketing campaigns. All that’s left to do is to analyze them as accurately as possible and create a side-by-side comparison.

Instagram 52

Instagram Analysis Social Media How To 52

Oktopost

APRIL 22, 2019

However, the most common attribution platform, Google Analytics, has no idea what happens in Facebook ads, and Facebook Analytics has no understanding of the Google programmatic exchange. That’s one reason why “ dark social ” is one of the biggest lead attribution issues facing digital marketing. Ruler Analytics.

Software 103

Software Marketing Social Media Analytics 103

The Way of the Web

JULY 22, 2010

Web Strategy Wikinomics Rankings ← Social networks don’t make students dumb Summer iPadwatch → Users dissatisfied with social networks – are you surprised? Facebook scored 64 out of 100, Myspace scored 63 out of 100, and by comparison Google scored 80 (A drop of 7 points on last year’s score). (h/t

Social Networking 32

Social Networking MySpace Disqus Blogroll 32

Keyhole.co

MARCH 9, 2023

Keyhole offers social media listening and analytics for Twitter, Instagram, Facebook, YouTube, and other online media sources all in one easy to use dashboard. Pro: Keyhole has an attractive, real-time analytics and mentions dashboard that can easily be exported to client-ready PDFs. You can view all Keyhole pricing plans here.

Tools 84

Tools Social Media Social Media Management Sentiment 84

Unmetric

AUGUST 22, 2019

We looked at the back-to-school social media trends over the years using, Unmetric Discover , the world’s largest branded content catalog, to see what brands have done in the past for their back-to-school social media campaigns. Instagram was the most preferred social network for brands. Data Analysis Methodology.

Social Media 127

Social Media Engagement Instagram Campaign 127

Techipedia: Tamar Weinberg

APRIL 17, 2012

An understanding of sharing sites, social networking, and search engines is essential if you want to maximize your presence on the Internet. Social networking. Social networking is one of the best ways to grow your audience and keep customers engaged with your business. Be creative.

Video 178

Video Strategy Marketing How To 178

Sprout Social

JANUARY 11, 2023

Here are a few examples of Sprout Social’s social media engagement dashboards that give you the tools to proactively grow your audience and repeatedly test your content direction. Profile Performance Report provides a high-level aggregation of analytics so you can get a pulse on the performance of your social profiles.

Social Media 122

Social Media Template Templates Brands 122

Webbiquity SMM

JANUARY 24, 2011

Supplement your email list with your contacts’ social network info? Find out if the username or vanity URL you want is still available across dozens of social sites? Display a feed of brand-related comments from a variety of social networks on your website? Promote events through social media?

Social Media 204

Social Media Tools Sysomos Social Networking 204

Webbiquity SMM

OCTOBER 13, 2010

The explosion of social media has led to a corresponding need for more sophisticated monitoring tools that can crawl the hundreds of social networking and bookmarking sites and millions of blogs across the globe. Social Mention. blogs, microblogging sites, social networks, etc.). Alterian SM2 Freemium.

Social Media 201

Social Media SM2 Radian6 Vocus 201

Sprout Social

DECEMBER 21, 2022

Alternatively, if you’re using Sprout, you can keep an eye on your paid spend by toggling through the reports located under Paid By Network in the Reports Home. Set date comparisons to see how your paid performance metrics are trending month over month and make strategic decisions from there. Determine your most popular content.

Social Media 132

Social Media Organization Strategy Metrics 132

The Way of the Web

SEPTEMBER 29, 2011

As the comparison between television and radio appearances have shown, for instance with presidential debates, it’s not to say humans are necessarily more accurate – but different.

Klout 49

Klout Social Networking Loyalty Influencer 49

Talkwalker SM

SEPTEMBER 7, 2016

Yet how do you make the most of this social network? Based on Talkwalker’s new and improved Instagram analytics (and our own appreciation), here are 10 brands killing it on Instagram to kickstart your social media strategy for the last months of 2016. How do you regularly produce engaging content? Adidas (@adidas).

Instagram 60

Instagram Brands Social Media Social Networking 60