Are You Making These Costly Holiday Mobile Mistakes?

Buzz Marketing for Technology

Posted in Customer Experience eCommerce Mobile. And if you’re a retailer, hopefully you haven’t just primed your in-store and online offers, but your mobile presence as well. population are avid mobile Internet users, according to 2011 U.S.

Cost 214

The 21 Best Content Curation Tools

Webbiquity SMM

This works much like the highlighting feature in Kindle…it acts more like a news curator than a compiler — and there are plenty of aggregator apps out there — but it’s a fast way to check out what others are reading, too. A personalized news aggregator.

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New Features Added to B2B Marketing Zone and Social Media Informer

Webbiquity SMM

For example, included in the July 25 th edition on Social Media Informer are these posts (among others): • How Small Businesses Can Use LinkedIn to Grow. • Fifteen Incredible Mobile Statistics. • Web Presence Optimization, Reloaded.

B2B 188

Best B2B Marketing and Sales Strategy Guides and Insights of 2011

Webbiquity SMM

Social media, content aggregation and curation , user-generated content and other developments have dramatically changed the B2B buying cycle over the past few years.

B2B 230

We Interrupt This Lifecast: Syndication Overload (Part 2)

Firebelly

This week, however, I want to talk about those who aggregate content from all over the web and syndicate it through their Twitter streams. They were simply aggregating content from around the web and pushing it through their Twitter stream. When did Twitter become the dumping ground for all of your online and mobile activity?

5 Essential Skill Sets For Your Social Media Team

Ignite Social Media

However, while many tools tout the ability to aggregate the data, it’s the analysis of that data that becomes an essential skill set for your team. We hope you had time to catch our team’s August webinar on Staffing for Social Success !

Skills 158

Speaking your Members’ and Customers’ Language: Six Gaps that might be Dooming Associations to Irrelevance

SocialFish

In 2013 Could Be the Year eBay Takes on Amazon for Real , Wohlson traces eBay’s amazing recent rise, in part, to the increased use of mobile applications. This is why, instead of simply catching up with the Jones, e-bay became an “early leader” in mobile commerce.”.

B2B Marketing Stats from HubSpot’s Marketing Data Box

Webbiquity SMM

Content aggregation ?). Marketers can no longer put off thinking about how mobile fits into their marketing mix. Slide 37: The most popular use of mobile Internet time? of time spent (by mobile users online). HubSpot last week released the Marketing Data Box , a 3.4

Tablets and Smartphones Account for One-Fourth of All Paid Clicks

Bill Hartzer

The quarterly report analyzes aggregated client data from various industries on paid search marketing trends across search engines and devices on a year-over-year (YoY—Q4 2011 to Q4 2012) and quarter-over-quarter (QoQ—Q3 2012 to Q4 2012) basis. Mobile Marketing

CPC 122

UPDATE: Customize Facebook Ad Creative by Placement

Jon Loomer

Facebook recommends square link thumbnail images for all of the feeds: Mobile News Feed. Mobile Marketplace Feed. It does appear, though, that the original version posted to my page (the “existing” post) includes aggregated metrics consisting of both paid and organic.

4 Ways to Make Sure You Always Have Something to Say Online

yMarketingMatters

Content Aggregators: As you monitor the web, you will find favorite sources that publish relevant content all the time. There are a number of good aggregators on the web. Bonus Tip: Before deciding on an aggregator, check out its mobile app.

9 New Social Media Statistics and What They Really Mean

Convince & Convert

Not asked was whether that increase would be via owned blogs, or on third-party thought aggregators like Medium and Linkedin. 43% of marketers have a mobile-optimized blog This is an increase from 28% last year, but is still remarkably low.

A Curated List of Facebook Marketing Reference Guides

Jon Loomer

Links to various best practices and insights related to gaming, with a focus specifically on mobile gaming. This video series is focused on driving inspiration for those who are creating mobile-first video ads for Facebook and Instagram. Facebook Mobile Studio.

Five models of content curation

SocialFish

Aggregation – There is a flood of information online and Google can only give you a best guess at the most relevant, but there are millions and millions of pages returned for any search result. I’d love you to take a look at this post by Rohit Bhargava: Five Models of Content Curation.

4 Ways to Make Sure You Always Have Something to Say Online

yMarketingMatters

Content Aggregators: As you monitor the web, you will find favorite sources that publish relevant content all the time. There are a number of good aggregators on the web. Bonus Tip: Before deciding on an aggregator, check out its mobile app.

Facebook Dynamic Formats and Ad Creative

Jon Loomer

Finally, you’ll provide a “see more” link (final carousel card or bar above products on collections ad), CTA button, and optional display link, deep link to website, mobile app, and deep link destination. There is aggregate reporting only.

What Does 2013 Hold for Social Media?

Mindjumpers

Add Social TV, “Social Nicheworks”, co-creating prosumers and aggregators, hyper connectivity and social search to the list of trends to be on the lookout for in 2013 as well.

These Facebook Ad Metrics Are Going Away. Are You Prepared?

agora pulse

Actions (as an aggregate metric). The Actions metric helped you track these results as an aggregate. These days, you can do a lot more with an ad and an aggregate number of all user actions doesn’t make sense anymore. Mobile App Actions Conversions Value.

These Facebook Ad Metrics Are Going Away. Are You Prepared?

agora pulse

Actions (as an aggregate metric). The Actions metric helped you track these results as an aggregate. These days, you can do a lot more with an ad and an aggregate number of all user actions doesn’t make sense anymore. Mobile App Actions Conversions Value.

How to Expand Your Audience Reach with Interactive Webcasts and Hybrid Events

SocialFish

Offer them the ability to ask live questions, and get them talking by aggregating the buzz from social media feeds. And, make sure everything is accessible on mobile devices.

[Please Share!] Are you a Millennial aged between 25-30?

SocialFish

All respondents will receive an aggregated report of the results. In case you hadn’t heard yet, Jamie and I are doing some research for our next book, and we are looking specifically for the perspectives of Millennial employees in the workforce. Millennials: we want YOU.

Survey 231

Free Content Is Killing Media (And Advertising)

Twist Image

Ultimately, Sorrell feels like AOL overpaid for this property - especially considering that it's just "an aggregator of other people's content," and that if the general public has an appetite for quality journalism, it may well have to look towards the government to fund it. content aggregator. mobile. If people (this includes you) don't start paying for content, we will see a lot of key media outlets go away. and this includes the digital ones.

How to Use #Hashtags to Improve Your Social Media Marketing

yMarketingMatters

Once someone clicks on that hashtag, they’ll be brought to a page that aggregates all of the posts with the same hashtagged keyword in real-time. NOTE: Hashtag functionality has only been added to the mobile app, NOT to the desktop. You cannot click hashtags on mobile.

Holy Moly! The #Untech10 Story…

SocialFish

Mobile: Engaging members wherever they are (Splash!). I’ll continue to aggregate press clips here as they keep coming out! Here’s the story of #Untech10 as it unfolded through press and blog posts. To read the Twitter transcript, go here. [My My blog post: From #Tech10 to #UnTech10! Snow causes ASAE to cancel Tech Show (Meetings.net). ASAE’s Technology Conference: How to handle a crisis admirably (Splash!). untech10 – Learning 2.0 in Action (Tagoras blog).

Cyberbullying and blogs – a case study Mumbrella

Laurel Papworth

So I thought I’d aggregate the attributes of Cyberbullying/CyberStalking amongst adults. Tim Burrowes is aggregating negative or “funny&# content that could show me in a disparaging light – and definitely helping it along. Mobile Monday Sydney: social networks (4).

Five models of content curation

SocialFish

Aggregation – There is a flood of information online and Google can only give you a best guess at the most relevant, but there are millions and millions of pages returned for any search result.

10 of the Best Customer Data Platforms to Power Cross-Channel Marketing

Oktopost

Customer profiles can be assembled from fragmentary data collected from mobile devices, point of sale terminals, website, emails, and any other marketing channel you can think of. It can aggregate data from several different sources, house it, and then push that data into other channels.

The Value of Facebook Pixel Events

Jon Loomer

Here’s an example of an audience that consists of people who performed purchases that, in aggregate, were equal to or greater than $100… 2. A few days ago, I wrote about Facebook’s new Event Setup Tool that simplifies adding pixel events to your website.

Facebook Location Pages: What Brands Need to Know

Ignite Social Media

Check-in data across all locations will be aggregated on the main Page, however other metrics (such as likes) will not be combined. Earlier this year, Facebook launched location Pages.

Brands 167

5 Social Sites That Aren’t Facebook

Waxing UnLyrical

As Facebook struggles to find its monetization strategy, there are some exciting companies that have stepped forward to meet a different set of social needs (and in some cases, pick up the slack where Facebook has stumbled): Connecting on mobile. Guest post by Kate Endress.

Sites 271

DooID – An Alternative to About.me and Flavors.me?

Mindjumpers

and Flavors.me, DooID is a full-blown virtual business card containing all contact data, including phone, mobile, fax, address, instant messaging etc, so it can be an alternative for businesses as well. Tweet Recently, I wrote a blog post about the platforms of About.me and Flavors.me

[Please Share!] Are you a Millennial aged between 25-30?

SocialFish

All respondents will receive an aggregated report of the results. In case you hadn’t heard yet, Jamie and I are doing some research for our next book, and we are looking specifically for the perspectives of Millennial employees in the workforce. Millennials: we want YOU.

Survey 169

How to Implement Local Awareness Ads on Facebook

Ignite Social Media

All activity and comments will be aggregated to a single post on that Page for moderation. Mobile-centric ads. Local awareness ads require accurate location data so are they nearly always delivered to mobile.

Facebook Ads Guide: 55 Custom Audiences to Target People Ready to Act

Jon Loomer

Mobile Advertiser ID. From Your Events: By Aggregated Value. But you can also do so based on all purchases someone made in aggregate. If you have an app (mobile or web) utilizing the Facebook SDK, you can create audiences of people based on their activity within that app.

Why You Should Claim Your Instagram Account on Pinterest

Later

In other words, if someone goes to your Instagram account, grabs a photo and pins it to a board, your Pinterest Analytics will track every action taken on that Pin and aggregate the data for you.

Facebook Updates: Dynamic Ads and Website Custom Audience Enhancements

Jon Loomer

First, a minor label adjustment… On February 17, 2015, Facebook announced the launch of Dynamic Product Ads , a way for advertisers to show ads dynamically to Facebook users based on products they previously visited on that advertiser’s website or mobile app.

Hotels 121

Essential viral marketing tools

Socialmedia.biz

Here’s another topical resource, and perhaps a better one: Ruzzit.com , a site that aggregates viral content, whether it’s a video, image or text. Hillary Clinton’s “Between 2 Ferns” interview got 9.2

Tools 165

4 Tools to Streamline Your Social Media Outreach

Idaconcpts

Social media aggregators come in various shapes and sizes, depending on your needs. Of course, it includes Android and Apple apps so that you can post and control everything from your mobile device. What social aggregators have you used?

Tools 186

The Top 14 Enterprise-Scale Digital Marketing Solutions

Oktopost

With Altitude, you can analyze and report on both aggregate and granular data. Some companies are primarily focusing on mobile platforms and apps. In markets and industries where the majority of the action on mobile, Appsflyer has the attribution solution.

How to Use Hashtags: A Quick and Simple Guide for Every Network

Hootsuite

They also make it easier to discover posts around those specific topics, because hashtags aggregate all social media content with that same hashtag. Using a hashtag that’s connected to an issue beyond your brand is a way to mobilize behind an important cause or issue.

Media Fragmentation: 3 Strategies For How Business Marketers Can Keep Up

The Realtime Report

Here’s one example from the Tap research comparing decision makers involved in buying mobile products to those involved in the buying process for unified communications devices. This is a guest post written by Lisa Smith, Director of Media and Markets Research/Mindwave Research.

Hey, Twitter: I Want My Realtime Search. (And I Want It Now.)

The Realtime Report

Twitter’s been making all kinds of announcements about enhancements to Twitter mobile. I can do all that — but I can’t do it using Twitter’s official app on my mobile phone.

Content Curation Tools: A Curated List of Content Curation Tools

Razor Social

You can then share that content with your audience across multiple channels, including your social media profiles, your newsletter, blog, website, and even a mobile app if your business has one! Feedly is an excellent tool for aggregating RSS feeds.