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Are You Making These Costly Holiday Mobile Mistakes?

Buzz Marketing for Technology

Posted in Customer Experience eCommerce Mobile. And if you’re a retailer, hopefully you haven’t just primed your in-store and online offers, but your mobile presence as well. population are avid mobile Internet users, according to 2011 U.S. If we put two and two together, it’s safe to say it’s going to be a busy holiday season for eTailers, and their mobile sites will be no exception. Are you planning the same for your mobile site?

Cost 197
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The 21 Best Content Curation Tools

Webbiquity SMM

This works much like the highlighting feature in Kindle…it acts more like a news curator than a compiler — and there are plenty of aggregator apps out there — but it’s a fast way to check out what others are reading, too. Access your account anytime and share anything from your computer, mobile and tablet. A personalized news aggregator. You can aggregate content across various online sources, as well as automatically update content.” — Maximize Social Business (Drive).

Curation 214
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Trending Sources

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New Features Added to B2B Marketing Zone and Social Media Informer

Webbiquity SMM

For example, included in the July 25 th edition on Social Media Informer are these posts (among others): • How Small Businesses Can Use LinkedIn to Grow. • Fifteen Incredible Mobile Statistics. • Web Presence Optimization, Reloaded. The intent of the sites is to aggregate and make it easy to find great content. Several great new features were recently added to the B2B Marketing Zone and Social Media Informer by co-founder Tony Karrer.

B2B 138
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We Interrupt This Lifecast: Syndication Overload (Part 2)

Firebelly

This week, however, I want to talk about those who aggregate content from all over the web and syndicate it through their Twitter streams. They were simply aggregating content from around the web and pushing it through their Twitter stream. When did Twitter become the dumping ground for all of your online and mobile activity?

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Best B2B Marketing and Sales Strategy Guides and Insights of 2011

Webbiquity SMM

Social media, content aggregation and curation , user-generated content and other developments have dramatically changed the B2B buying cycle over the past few years. Marketers need to think like publishers not only to improve their company’s visibility in search (which is where 93% of B2B buying cycles now start ) but also to address the differing information needs of buying team members, at different stages during the decision process.

B2B 180
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Facebook Advertising Audiences and iOS 14

Jon Loomer

If a user opts not to share their data when they open the Facebook family of apps, conversion data from mobile web will also be delayed up to three days (and potentially unavailable for targeting audiences — more on that in a second). Limited Reporting: Aggregated Event Measurement.

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Facebook Ads and the Impact of iOS 14

Jon Loomer

Mobile Web and app Tracking. Aggregated: Details from lift measurement and demographic breakdowns will be unavailable. That’s when Aggregated Event Measurement comes into play. Data will be restricted, aggregated, and delayed in this case as well.

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9 New Social Media Statistics and What They Really Mean

Convince & Convert

Not asked was whether that increase would be via owned blogs, or on third-party thought aggregators like Medium and Linkedin. 43% of marketers have a mobile-optimized blog This is an increase from 28% last year, but is still remarkably low. Given that as much as half of website traffic to blogs can come from mobile users, to not have a mobile-optimized blog at this point is incredibly short-sighted.

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B2B Marketing Stats from HubSpot’s Marketing Data Box

Webbiquity SMM

While there is some excellent information here, the wide range of topics covered (B2B, B2C, consumer demographics, TV, online, mobile, print…) ensures that while almost every marketer will find some information of value in the report, each reader will also have to sift through a bunch of figures and charts they don’t give a flying rat’s tail about in order to find those nuggets. Content aggregation ?). Slide 37: The most popular use of mobile Internet time?

Hubspot 134
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Enforcement of iOS 14 Changes for Facebook Advertisers Begins

Jon Loomer

Aggregated Event Measurement Reporting. If you haven’t yet (I haven’t), you will soon begin to see data appear within the Aggregated Event Measurement tab in Events Manager. Mobile vs. Desktop Traffic.

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5 Tips for Perfecting Your Business Strategy on Pinterest

Ignite Social Media

Optimize for Mobile. Pinterest has shared that 85% of Pinners are actively saving pins on the mobile app, so it’s important that your creative team is developing Pinterest visuals with a mobile-first mindset.

Strategy 205
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5 Essential Skill Sets For Your Social Media Team

Ignite Social Media

However, while many tools tout the ability to aggregate the data, it’s the analysis of that data that becomes an essential skill set for your team. We hope you had time to catch our team’s August webinar on Staffing for Social Success ! And if you didn’t you can find the recorded webinar here.) One point we drove home during the webinar is that resource allocations for social media teams are constantly changing.

Skills 60
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Free Content Is Killing Media (And Advertising)

Twist Image

Ultimately, Sorrell feels like AOL overpaid for this property - especially considering that it's just "an aggregator of other people's content," and that if the general public has an appetite for quality journalism, it may well have to look towards the government to fund it. content aggregator. mobile. If people (this includes you) don't start paying for content, we will see a lot of key media outlets go away. and this includes the digital ones.

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4 Ways to Make Sure You Always Have Something to Say Online

yMarketingMatters

Content Aggregators: As you monitor the web, you will find favorite sources that publish relevant content all the time. Using RSS (Rich Site Summary, or sometimes Really Simple Syndication) news feeds, which are common on most online publishing sites (look for the familiar orange icon), content aggregators assemble feeds from different sources, including Google and Yahoo Alerts, into one place so you can scan all of them at once to find items of interest.

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What Does 2013 Hold for Social Media?

Mindjumpers

Add Social TV, “Social Nicheworks”, co-creating prosumers and aggregators, hyper connectivity and social search to the list of trends to be on the lookout for in 2013 as well. Emarketer has recently released a report detailing their projections of the digital landscape in 2013 – a landscape that is crucial for marketers to understand as they develop campaigns to target the growing online and mobile populations.

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2020: The Year Data Saved The World

Waxing UnLyrical

Ok, many of us still zoned out in front of our screens – those on our mobile devices – but at least we did that outside…!). How you think 2020 will be remembered? I think it will be as The Year Data Saved The World.

Data 265
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Meta Shuts Down Facebook Podcasts

Jon Loomer

When a new episode was detected in my show’s RSS feed, it would be published to my page (of course, only those in the US on mobile devices might see it). It was only available in the US and on mobile devices.

Facebook 163
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UPDATE: Customize Facebook Ad Creative by Placement

Jon Loomer

Facebook recommends square link thumbnail images for all of the feeds: Mobile News Feed. Mobile Marketplace Feed. It does appear, though, that the original version posted to my page (the “existing” post) includes aggregated metrics consisting of both paid and organic.

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Five models of content curation

SocialFish

Aggregation – There is a flood of information online and Google can only give you a best guess at the most relevant, but there are millions and millions of pages returned for any search result. Aggregation is the act of curating the most relevant information about a particular topic into a single location. Elevation – The smaller ideas that are often shared online in 140 character bursts or pithy mobile phone images may point to a larger societal trend or shift.

Curation 233
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iOS 14 Resources for Facebook Advertisers

Jon Loomer

What changes should I expect to advertising tools related to mobile app ads as a result of iOS 14? I don’t understand the 8-event limit related to Aggregated Event Measurement.

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Cyberbullying and blogs – a case study Mumbrella

Laurel Papworth

So I thought I’d aggregate the attributes of Cyberbullying/CyberStalking amongst adults. Tim Burrowes is aggregating negative or “funny&# content that could show me in a disparaging light – and definitely helping it along. Technorati Tags: Australia , bully , bullying , cyberbully , cyberstalking , laurel papworth , mobile , mumbrella , Online Communities , social media , tim burrowes. Mobile Monday Sydney: social networks (4). What is a cyberbully?

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4 Ways to Make Sure You Always Have Something to Say Online

yMarketingMatters

Content Aggregators: As you monitor the web, you will find favorite sources that publish relevant content all the time. There are a number of good aggregators on the web. Bonus Tip: Before deciding on an aggregator, check out its mobile app. Your time is limited and a good mobile app makes it easy keep up-to-date anywhere, anytime.

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Why Choose a Social Media Management Tool Over a Native Tool?

agora pulse

Agorapulse also has an ad comment manager that aggregates responses to your paid posts, so you can reply more efficiently. If needed, you can schedule post notifications on the mobile app , where you can create Stories or add Instagram filters.

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iOS 14 and Facebook Ads: What We Know

Jon Loomer

Facebook Audience Network is a network of ads that appear mostly on mobile apps, outside of the Facebook family. It will, as Facebook says, impact optimization, targeting, and tracking across the mobile web. Remember that this is mobile only. It will impact mobile app ads.

Facebook 217
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4 Tools to Streamline Your Social Media Outreach

Idaconcpts

Social media aggregators come in various shapes and sizes, depending on your needs. Of course, it includes Android and Apple apps so that you can post and control everything from your mobile device. What social aggregators have you used?

Tools 179
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TikTok Analytics Defined for Brands and Marketers

Ignite Social Media

Note, these are all available on both mobile and desktop when you navigate to the appropriate analytics tabs.

Analytics 158
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A Curated List of Facebook Marketing Reference Guides

Jon Loomer

Links to various best practices and insights related to gaming, with a focus specifically on mobile gaming. This video series is focused on driving inspiration for those who are creating mobile-first video ads for Facebook and Instagram. Facebook Mobile Studio. Includes guides as well as a downloadable template for creating a mobile content planning brief. Turn Great TV Ads into Great Mobile Ads.

Curation 161
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Facebook Filed for a Trademark on the Word Meta. You Should See the Description.

Bill Hartzer

On October 28, 2021 Facebook filed for a trademark on the word Meta. Of course, that’s not surprising, since Facebook announced that they are changing the company name to Meta. If you go to the website meta.com you’ll be redirected to this web page on Facebook.com.

Software 218
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5 Social Sites That Aren’t Facebook

Waxing UnLyrical

As Facebook struggles to find its monetization strategy, there are some exciting companies that have stepped forward to meet a different set of social needs (and in some cases, pick up the slack where Facebook has stumbled): Connecting on mobile. Facebook has never had a fantastic mobile experience and a number of apps have tried to fill this void. Guest post by Kate Endress. Facebook has been struggling since its IPO in May.

Sites 247
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These Facebook Ad Metrics Are Going Away. Are You Prepared?

agora pulse

Actions (as an aggregate metric). The Actions metric helped you track these results as an aggregate. These days, you can do a lot more with an ad and an aggregate number of all user actions doesn’t make sense anymore. Mobile App Actions Conversions Value. First, you have to know what a Canvas is (“a full-screen ad experience” on mobile). After the July 2018 release of the Graph API, some Facebook ad metrics will leave our reports forever.

Metrics 87
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These Facebook Ad Metrics Are Going Away. Are You Prepared?

agora pulse

Actions (as an aggregate metric). The Actions metric helped you track these results as an aggregate. These days, you can do a lot more with an ad and an aggregate number of all user actions doesn’t make sense anymore. Mobile App Actions Conversions Value. First, you have to know what a Canvas is (“a full-screen ad experience” on mobile). After the July 2018 release of the Graph API, some Facebook ad metrics will leave our reports forever.

Metrics 87
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DooID – An Alternative to About.me and Flavors.me?

Mindjumpers

and Flavors.me, DooID is a full-blown virtual business card containing all contact data, including phone, mobile, fax, address, instant messaging etc, so it can be an alternative for businesses as well. In addition, the business card of DooID is also offered in a mobile version and vCard download in order to import all contact details in address books or e-mail apps. Tweet Recently, I wrote a blog post about the platforms of About.me and Flavors.me

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Facebook Dynamic Formats and Ad Creative

Jon Loomer

Finally, you’ll provide a “see more” link (final carousel card or bar above products on collections ad), CTA button, and optional display link, deep link to website, mobile app, and deep link destination. There is aggregate reporting only.

Facebook 119
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Twitter Analytics: Your Guide To Drive Traffic And Boost Sales In 2023

Keyhole.co

Finally, the Conversion Tracking dashboard allows you to track website and mobile app events based on a tag you’d install on your website or app. Webiste & Mobile App Events 3. Despite tweeting a zillion times a day, do you fail to see that spike you anticipated?

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Social Media Isn’t Conversation, It’s Publication

Socialized

Twitter, for example, still has a thing called “ the public timeline &# where all tweets are reproduced and can be found by search engines and services that aggregate tweets. If you worked at Nokia and told your friend in the cafe that a certain competitive mobile phone sucked, you would not be in legal jeopardy.

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Twitter Analytics: Your Guide to Drive Traffic and Boost Sales [Updated in 2020]

Keyhole.co

Finally, the Conversion Tracking dashboard allows you to track website and mobile app events based on a tag you’d install on your website or app. Website & Mobile App Events. Twitter Analytics Guide. Updated in November 2020.

Analytics 105
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Survey Results and Centroids

Small Business Mavericks

Signals (6.9%) (Clickthrough rate, Mobile clicks to call, Check-ins, Offers, etc.). Signals (15.5%) (IYP/aggregator NAP consistency, Citation Volume, etc.). For the last seven years, David Mihm has been conducting some of the most important studies of Local SEO. The 2014 Local Search Ranking Factors Survey results have been announced on Moz, and of course they are interesting!

Survey 102
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Media Fragmentation: 3 Strategies For How Business Marketers Can Keep Up

The Realtime Report

Here’s one example from the Tap research comparing decision makers involved in buying mobile products to those involved in the buying process for unified communications devices. As you can see, the former are far more likely to turn to search engines or mobile apps for information, while the latter are looking at entirely different types and sources of content. This is a guest post written by Lisa Smith, Director of Media and Markets Research/Mindwave Research.

Report 178
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What's #NewTwitter?

Social Media Marketing

Similarly, Lists offer you a chance to see the aggregated lists you've created. Overall, this is vast improvement that puts Twitter.com on a more level playing field with some of the more sophisticated desktop and mobile apps. Plenty. Twitter just launched a fresh new interface. I'm still getting used to it, but my initial reaction is that it's a strong improvement for users of the Twitter.com interface (which is about 70% of the users currently).

Marketing 165
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Hey, Twitter: I Want My Realtime Search. (And I Want It Now.)

The Realtime Report

Twitter’s been making all kinds of announcements about enhancements to Twitter mobile. I can do all that — but I can’t do it using Twitter’s official app on my mobile phone. What Twitter doesn’t seem to understand is that realtime search is the one thing that makes Twitter superior to a news aggregator like, say, Google News. “Now with a new and improved Discover !”

Report 170
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Top Brandwatch Alternatives For Social Media Agencies

Keyhole.co

For ease of use, Brand 24 has its mobile app for both Android and iOS users, making it more productive and easy for agencies to monitor online conversations.

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The 8 best URL shorteners for engagement and tracking in 2022

Sprout Social

The comprehensive data and analytics provide performance metrics like link history, demographics, device type tracking and mobile-deep link reporting in the sleek dashboard. Create mobile-deep links. View aggregated metrics in the dashboard. Set alternate mobile links.

URL 99
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The News Feed is Outdated: How Stories Changed the Way I Think About Social Media

Buffer Social

Right now, the standards we expect on the web are being re-written for mobile. From reading content on blogs and news sites to seeing which of your friends had recently made changes on Bebo , we’ve been accustomed to seeing data aggregated vertically for as long as I can remember. The News Feed is not a native experience on mobile. billion monthly active users and the biggest driver in revenue and user growth is on mobile. billion of them are on mobile.

Feed 111