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#measurePR Recap (September 2018): Ethics of PR Measurement

Waxing UnLyrical

After kicking off the discussion with introductions and a reminder of the #MeasurePR chat guidelines, here’s what they and the #MeasurePR community discussed. Kirk Hazlett, APR (@KirkHazlett) September 13, 2018. Kirk Hazlett, APR (@KirkHazlett) September 13, 2018. globalsultana (@globalsultana) September 13, 2018.

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Parler: What Brands Need to Know About the Latest Social Media Network

Ignite Social Media

Parler is a twitter-style social media platform that was launched by John Matze and Jared Thomson in 2018. Parler community guidelines are simple and to the point. Users who violate any guidelines, are subject to a community jury and could be removed from the app. What is Parler? There are really only two main rules of Parler.

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Understanding Twitter verification in 2020

Sprout Social

At the end of 2017, Twitter decided to work on a new verification program to improve the overall process and ensure verified accounts met their new guidelines. — Twitter Verified (@verified) February 26, 2018. — Kayvon Beykpour (@kayvz) July 17, 2018. — Twitter Support (@TwitterSupport) November 9, 2017.

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9 Critical Components of a Successful Social Media Strategy

Social Media Strategies Summit

According to a 2018 industry report by Social Media Examiner , 87% of all marketers indicated that their social media efforts generated more exposure for their businesses and 78% reported increased traffic to sites. Furthermore, 80% of consumers say they are more likely to do business with a company if it offers a personalized experience.

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Stay Safe on Social Media: 6 Rules for Lawyers and Law Firms

Hootsuite

Bonus: Get a free, customizable social media policy template to quickly and easily create guidelines for your company and employees. The ABA released Formal Opinion 18-480 in March 2018, addressing lawyers posting on blogs and social media specifically. Guidelines empower your team to hype up your firm the right way.

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Employee Advocacy on Social Media: What is it and How to Do it Right

Hootsuite

Or, it can mean that employees share the company culture online. An employee advocacy program provides guidelines, resources, and rewards. It’s not just the company that benefits. Even more people (65%) trust a company technical expert. Nearly three-quarters expect the company culture to be “values-driven and inclusive.”

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Making the Case for Ongoing KYC: Why the Time for Change Is Now

The Realtime Report

This was supplemented in January 2020 with the Fifth AML Directive, which aimed to increase transparency about who really owns companies and other financial entities. FinCEN recently reported that it is modernizing its AML requirements, which is likely to include updated guidelines for KYC.

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