Buffer Social

OCTOBER 17, 2017

Posts with unusual engagement patterns (a like-baiting signal). To help you grow your Facebook Page reach, we’ve written a few guides that you might like: Post Less, Boost Top Posts, and More: 14 Ways to Increase Your Facebook Page Engagement. The Simple Facebook Posting Strategy That Helped us 3x Our Reach and Engagement.

List 190

List Facebook Feed Feedly 190

Ignite Social Media

MAY 24, 2016

music festival in 2014 (according to Nielson Music), and of that number, 14. The fashion retailer established a pop-up shop on the festival fairgrounds where Coachella attendees could seek refuge from the heat, refill water bottles, engage with the psychedelic video booth and use on-site iPads for online shopping. Live Lokai.

Engagement 110

Engagement Brands Hashtag Eventful 110

Laurel Papworth

NOVEMBER 3, 2014

Not sure if/when I’m running them next year due to available dates but here’s the details for this December course: Social Media 3 Day Intensive Course (hands on) in Sydney December 2014. The 7 steps of social media Engagement . OUTCOME: Students will gain an understanding of the 7 Steps of Social Media Engagement.

Social Media 69

Social Media Press Release Class Course 69

Webbiquity SMM

MAY 6, 2014

Hosted by the Duluth Area Chamber of Commerce and online agency aimClear, the conference will focus on “the strategy, tactics and tools necessary to conquer social media, boost online engagement, increase social market share and avoid wasteful social media campaigns.” See you there!

Conference 155

Conference Eventful Social Media Nielsen 155

Likeable

MARCH 23, 2021

Instagram made it clear that users and brands will still be able to see the amount of engagement their content gets, but the metrics will not be publicly displayed in the feed. Overall engagement may drop. Will users be less likely to like a piece of content if it does not already have high engagement numbers?

Instagram 91

Instagram Metrics Influencer Campaign 91

Waxing UnLyrical

FEBRUARY 3, 2014

How Social Media Impacted the 2014 Indian Elections. Why: In this great guest post for WUL, Ancita Satija examines how India’s AAP (Aam Aadmi Party) used social media to impact the 2014 Indian elections. Generation S – Engaging the Unsocial C-Suite and Beyond #IBMConnect. Based in the Washington, D.C.,

Consultant 183

Consultant Flickr Social Media Resources 183

Keyhole.co

MARCH 26, 2024

million LEGO’s adjunct and spinoff social media accounts also boast engaging content and thousands of followers. And in 2014, when LEGO released The LEGO Movie , people hailed it as Hollywood finally catching up to the charm of this filmmaking style. Here’s what this means in terms of user engagement. Instagram: 10.3

Construction 52

Construction Social Media Strategy Collaboration 52

The Realtime Report

JUNE 10, 2014

The anonymous donor allegedly began hiding the cash as a way to give something back to the community — and now the idea has taken root in multiple towns and cities across the U.S. Hidden Cash (@HiddenCash) June 10, 2014. “I and beyond. Mexico City. Hitting all of these this weekend, and Europe next!

Twitter 175

Twitter Brands Trends Campaign 175

Ignite Social Media

FEBRUARY 1, 2018

Prior to kickoff in 2014, JC Penney sent the below tweet, causing a lot of confusion and questions about the sobriety of their social team. — JCPenney (@jcpenney) February 2, 2014. — JCPenney (@jcpenney) February 3, 2014. Who kkmew theis was ghiong tob e a baweball ghamle. lowsscorinh 5_0. Enjoy the game! No problem.

Social Media 106

Social Media Insurance Eventful Hashtag 106

The Realtime Report

MARCH 10, 2017

Tastemakers [influencers] + Community Remixing + the Unexpected = Viral Gold. Community remixing refers to fans on various media outlets that remix influencer content. If we were to unpack how this meme-able influencer embraced community remixing, it would look a lot like the inevitable shift from storytelling to storymaking.

Influencer 168

Influencer Remix Marketing Meme 168

The Realtime Report

NOVEMBER 27, 2020

Several prominent soccer clubs have moved to cryptocurrency tokens as a way of engaging their fanbases. The Japanese star believes that his token will allow him to connect with fans in a more open manner, because it provides 100 percent transparency in terms of knowing who holds the coins within the fan community. Recently, Zenit St.

Sports 91

Sports Project Travel Price 91

Convince & Convert

MAY 2, 2014

link] pic.twitter.com/Gq0bcjDeho — Marc Jacobs Intl (@MarcJacobsIntl) April 2, 2014 Who will be the new face of Marc Jacobs? ” If it’s all about you, it’s impossible to build a community. Make your social presence about your community first, and create your content and strategy around that. Seth Godin.

Google 147

Google Content Marketing Adwords 147

The Realtime Report

MARCH 11, 2014

The museum tapped digital agency Possible to create @Art140, and their goals are big: David Stocks, a senior planner at Possible, told Adweek that “We want it to become the most engaged art community in the world.” MoMA is already successful in social media, with 1.6 million Twitter followers and 1.5

Conversation 181

Conversation Hashtag Sentiment Campaign 181

Convince & Convert

OCTOBER 23, 2014

A photo posted by Taylor Swift (@taylorswift) on Oct 10, 2014 at 4:50pm PDT. Look closely at the images and the engagement stats are crazy impressive. The posts are also being shared on Twitter, where considerable engagement is being generated as well. A photo posted by Taylor Swift (@taylorswift) on Oct 10, 2014 at 3:56 PDT.

Campaign 167

Campaign Instagram Case Study Upcoming 167

Social Media Strategies Summit

OCTOBER 21, 2021

And for another, the business community seems to like it too. Not just that, but she’s also genuinely engaging and funny, which means you can easily forgive her for slipping in the occasional promotional tweet. She’s sincere, engaging, and well worth following for anyone from a startup background, not just those in the tech world.

Social Media 212

Social Media Startup LinkedIn Telecommunications 212

Mindjumpers

MAY 26, 2016

Another reason engagement is so high on the platform is that there are no worries about content existing forever. On a similar note, influencers also play a large part of the Snapchat community nowadays , especially for brands. 24 hours is the maximum amount of time it will stay live, through “Stories”.

Authentication 0

Authentication SMS Influencer Advertising 0

Sprout Social

APRIL 21, 2020

Track any changes in your audience demographics, reach and impressions and analyze how that change impacts other results like comments, shares, link clicks and other engagement metrics. Get creative with polls and community questions to generate content ideas that align with your new focus. In 2014 we launched #MyMadcap.

How To 125

How To Social Media Management Metrics Team 125

Firebelly

APRIL 19, 2016

3) What should we do to build community on Instagram? They wonder why they’re getting no engagement or where all of their followers went all of a sudden. Never forget the Instapurge of 2014 ! Search for those tagging your brand in their photos or updates. Respond to mentions and tags. Well, we can certainly help!

Instagram 100

Instagram Tips Marketing Hashtag 100

Convince & Convert

FEBRUARY 22, 2017

Our 2014 report on the employment histories of guests on my Social Pros podcast found more than 50% of that unscientific sample had degrees in PR/journalism/English). Community managers with a background in writing find themselves having to learn advanced media buying optimization techniques.

Social Media 164

Social Media Skills UGC Sample 164

Firebelly

MAY 11, 2015

Despite years of warnings, and even some embarrassing revelations (think “Great Instagram Purge of 2014″), brands continue to be seduced by a shortcut that gets them nowhere in the long run. We’ve had many brands come to us with concerns that their large social media audiences were not engaging, clicking or converting.

Social Media 100

Social Media Marketing Community building Analysis 100

Jon Loomer

JANUARY 13, 2018

Passive scrolling and low-quality engagement are now bad. That post has received more reach, shares, engagement, and link clicks than any of my posts in recent memory. Still, kind of weird to get that type of engagement when it’s supposed to be disappearing, right? No Engagement Bait. So… Now what?

Feed 165

Feed Feedly News Facebook 165

Unmetric

APRIL 11, 2016

Back in October 2014, Unmetric wanted to create something that helps the content creators of the world and so was born Unmetric Inspire. Unmetric pioneered benchmarkable engagement metrics that factors in community sizes and the value of an interaction. It indexed over 150 million pieces of brand content.

Comparison 113

Comparison Metrics Analytics Engineering 113

Unmetric

AUGUST 2, 2019

So what are they offering to keep their audience engaged? The brand added 62 million followers since 2014, a 1,343% growth in followers which is almost 32,000 followers added per day. By posting consistently and creating Instagram stories like a pro, Huda beauty has built a strong community that adores its beauty line.

Instagram 155

Instagram Brands Fashion Sports 155

Ignite Social Media

JULY 31, 2017

We kicked off the webinar with Lisa Braziel, our SVP, talking about how she was one of the original community managers in 2007. Facebook brand pages didn’t exist in 2007 and the focus was around one to one engagement and community building. The Past 10 Years in Social Media. In 2015/2016, organic reach was down to 2.6%

Social Media 84

Social Media Trends Community building Hosting 84

Ignite Social Media

NOVEMBER 9, 2016

A trivia component helped keep the audience engaged as the campaign progressed. They reported 450K engagements during the week of Black Friday (up 400% from 2013) and #KohlsSweeps trended consistently on Twitter. The brand community will thank you for taking care of some of the leg work! The Gift Guide Approach.

Campaign 156

Campaign Social Media Retail Discount 156

Pixlee

SEPTEMBER 3, 2020

A leader to watch in inclusive marketing, this brand not only tackled representation but reflected their diversity-related goals authentically through engaging with a target community. The campaign’s goal is “to unite and inspire people to take action in their communities” using the power of sport. .

Brands 77

Brands Content Authentication Campaign 77

Waxing UnLyrical

FEBRUARY 5, 2014

Their placement on this outlet is in keeping with WUL’s tradition of sharing causes for good and businesses doing good through community engagement, locally and around the world. Pete and Rod have big plans for Fresh and Fluffy for 2014. It’s going to be a fresh and a fluffy 2014! This is their story.

Startup 237

Startup Class Eventful Retail 237

Convince & Convert

JUNE 26, 2014

In partnership with PR News , Cision polled the PR community on their social media usage to find out how they engage, which platforms they utilize, and where they spend ad dollars. And chances are, they’ll be more likely to engage with your message since the platform has less brand noise. What does this mean?

Study 152

Study Social Media Research Survey 152

Laurel Papworth

SEPTEMBER 2, 2014

Social Media & Voice: In the Attention Economy, if your content is boring (or at least not educational in some way) your engagement is going to suck. And if engagement sucks, social media pays it no never mind. — Garth Newton (@Garth_P_Newton) September 3, 2014. Online Communities social media funny videos voice'

Social Media 83

Social Media Meme Education Communities 83

Pam Moore

MARCH 19, 2020

Brands will continue to turn up the volume, engagement and results with influencer marketing. Influencer marketing is a dynamic, living and breathing community where interactions, transactions and relationships ignite between content creators, brands and customers. Brands turn up the volume with influencer marketing.

Trends 78

Trends Video Marketing Influencer 78

Pixlee

APRIL 17, 2019

Social media allows brands to build strong communities and drive sales, fine-tune campaigns and get insight into market trends. Throughout the rest of the year, social media managers should focus on leveraging Instagram stories to build community and provide unique and relevant content that seamlessly fits into this medium.

Social Media 74

Social Media UGC Social Media Management Authentication 74

Convince & Convert

JANUARY 29, 2015

Inspired by the amount of running and training stats logged by Nike+ users, the company decided that data should be doing more for the people who matter the most: their community. In the videos, the content each user sees is created from their personal Nike+ activity from 2014, plus their location and the typical weather there.

Campaign 60

Campaign Case Study Film Training 60

Pam Moore

JANUARY 19, 2020

Brands will continue to turn up the volume, engagement and results with influencer marketing. Influencer marketing is a dynamic, living and breathing community where interactions, transactions and relationships ignite between content creators, brands and customers. Brands turn up the volume with influencer marketing.

Trends 78

Trends Brands Marketing Influencer 78

Pixlee

APRIL 2, 2019

Rather than setting forth archaic tenets to build your marketing strategy, a new school of thought is both popular and successful for brands: craft your marketing strategy from community-driven marketing. Your community should be the core focus of your marketing strategy in the year ahead. Brand Loyalty.

Strategy 59

Strategy UGC Hotels Marketing 59

Mindjumpers

MAY 26, 2016

Another reason engagement is so high on the platform is that there are no worries about content existing forever. On a similar note, influencers also play a large part of the Snapchat community nowadays , especially for brands. 24 hours is the maximum amount of time it will stay live, through “Stories”.

Authentication 100

Authentication SMS Influencer Advertising 100

Waxing UnLyrical

MARCH 30, 2015

Most viral April Fools videos of 2014. What do you do to get your community buzzing? area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Winning the Marketing Battle Between Help and Hype. Why: Because The Day is coming up! Please share in the comments below.

Marketing 100

Marketing Startup Consultant Flickr 100

Hootsuite

JUNE 25, 2019

And to make things easier, we’ve sorted them by objective, from increasing engagement to generating leads. 7 Social media contest ideas to increase engagement. The classic “like and/or comment to win” is a tried and true way to increase engagement. — Expedia (@Expedia) July 24, 2014. Like and/or comment to win.

Examples 111

Examples Social Media Instagram Hashtag 111