Mindjumpers

APRIL 12, 2016

For brands, adopting the same practice can negatively affect perception and ultimately – sales. So how can brands cut through all the sensational copy and deliver successful results without falling prey to creating clickbait themselves? The same goes for brands on social. How do they beat them rather than join them?

Brands 100

Brands Feed Feedly Publishing 100

Twist Image

FEBRUARY 7, 2014

It''s a concept often written about in these posts and it''s an ideology that was created to force brands to start thinking about true customer-centricity instead of business and brand-driven silos (also check out my second business book, CTRL ALT Delete ). What is the point of a website in 2014? The one screen world.

Mobile 104

Mobile Analytics Conversation Engineering 104

Ignite Social Media

APRIL 2, 2020

Its origins here in the West can be traced back to 2014’s Musical.ly app, which was acquired by the Beijing-based media company, ByteDance, who had launched the original TikTok app in China in 2016. This time spend is equivalent to the time spent on Facebook and Instagram and higher than the time spent on Twitter and Snapchat.

Marketing 217

Marketing Authentication Trends Feed 217

Likeable

FEBRUARY 9, 2021

While the teams are competing for the Lombardi Trophy, big brands compete for everyone’s attention with iconic TV ad spots. In recent years, though, brands are increasingly incorporating social media marketing efforts into their Super Bowl advertising. But the brand still capitalized. Oatly’s Big Break?

Social Media 63

Social Media Brands Reddit Compete 63

The Realtime Report

SEPTEMBER 9, 2014

This is a guest post by Rupa Ganata, co-founder of men’s grooming online retailer Yes Sir , and of Brand us Social (BUS). Some brands have also incorporated a ‘pay with picture’ strategy that encompasses the rising trend of visual social media in 2014.

Social Media 177

Social Media Retail Fashion Sports 177

Ignite Social Media

MAY 24, 2016

1 million tweets per day using #Coachella branded hashtag. Multiply these numbers – give or take – for all music events, including Bonnaroo, Lollapalooza and Stagecoach, and companies have themselves a gold mine for capturing the attention of a large, young and hip audience. $704 million Generated by Coachella and Stagecoach.

Engagement 110

Engagement Brands Hashtag Eventful 110

Twist Image

FEBRUARY 14, 2014

How well do you think brands are doing? Brands are going to have to face the music. People just don''t care or think that much about brands. People just don''t care or think that much about brands. If people loved brands, there would be no need to advertise, right? " Are you surprised by this?

Brands 101

Brands Loyalty Advertising Embedding 101

Buffer Social

JULY 20, 2017

Businesses would publish links, photos, and videos on Facebook, Twitter, and Instagram, hoping to reach as many people as they can and drive a high number of leads and sales. As Rank Fishkin observed , “Twitter, Facebook, et al. And, of course, it’s great for certain aspects of marketing including brand awareness.

Social Media 112

Social Media Engagement Brands Airlines 112

Keyhole.co

MARCH 26, 2024

Danish toy company LEGO soars over its competitors like Mattel, Funko, and Hasbro. Since then, the construction toy company has expanded into film and TV, board games, video games, education, science and technology, software, and theme parks. million Facebook: 15 million YouTube: 17.6 The brand is a beloved global phenomenon.

Construction 52

Construction Social Media Strategy Collaboration 52

Buffer Social

OCTOBER 1, 2018

In 2013, a Facebook Page could easily reach about 12 percent of its fans with each post. Just a year later, in 2014, it would reach only about six percent of its fans. Facebook algorithm. Facebook Live) or by building a niche community through a Facebook Group, you can likely get a higher organic reach.

Organization 108

Organization Flipboard Social Media Company 108

Buffer Social

NOVEMBER 20, 2018

When Tommy Williams was growing up in Austin Texas, he probably didn’t think his love for cooking and local farmers markets would lead to starting a nationally-recognized food brand. In 2014, Tommy’s Superfoods was born. Tommy’s Superfoods needed a way to simultaneously increase brand recognition and brand loyalty.

Hashtag 100

Hashtag Campaign Brands Retail 100

Rebekah Radice

NOVEMBER 1, 2016

billion people worldwide use Facebook. Sure, some might predict the social media giant’s impending downfall, but for now… …It’s clear to see that Facebook is alive and well. And if you’re not active on Facebook, chances are, your competitors are. Facebook Insights. More than 1.7

Facebook 116

Facebook Marketing Atlassian Analytics 116

Twist Image

SEPTEMBER 28, 2014

My level of respect for his thinking about business, marketing, and branding grows with every tweet, blog post, article and book that he writes. The Project50 (thanks for turning me on to this, Andy Nulman ) and The Brand You50 are the ones that have sent me deep down the rabbit hole of business non-fiction books. fast company.

Brands 88

Brands Marketing Project Google 88

Webbiquity SMM

AUGUST 27, 2019

Twitter offers some specific capabilities (such as lists ) that make it uniquely valuable for B2B companies. Per recent research , though 77% of B2B marketers say they use Twitter to distribute content, Twitter use is down 8% since 2014. 90% of B2B software companies have Twitter accounts—but more than a third are inactive.

B2B 154

B2B Research Twitter Marketing 154

The Realtime Report

JUNE 23, 2014

consumer spends on their mobile device has risen to 2 hrs and 42 minutes per day in 2014, according to Flurry. That’s why we paid attention when security technology company MyPermissions announced version 3.0 Social Media Campaigns Kick-Off 2014 World Cup Social Media News Ticker: Facebook Acquires Pryte, Instagram 6.0,

Mobile 167

Mobile Notification Privacy LinkedIn 167

Twist Image

JANUARY 23, 2018

Brands (and the people that work for them) are going apoplectic about where Facebook is headed next. Facebook founder and brainchild, Mark Zuckerberg , just published a long post about how Facebook will be changing in the next little while. Wait, Facebook cares about our well-being? What sparked it all?

Facebook 68

Facebook Advertising Feed Feedly 68

Sprout Social

APRIL 19, 2019

Despite efforts to unseat it, Facebook is still the reigning social media network. The use of Facebook has evolved through the years so it’s important for marketers to be up to date on the newest statistics. Facebook demographic stats. Facebook usage stats. Facebook advertising stats. Facebook video stats.

CPC 111

CPC Facebook Marketing Advertising 111

Pixlee

SEPTEMBER 23, 2017

Influencers have become an integral part of many brands’ marketing strategies as today’s consumers trust peer recommendations above all other forms of marketing. So, where do you start as a brand? How do you find the right influencers to represent your travel brand? Expert Vagabond by Matt Karsten. Luxury Blog.

Travel 66

Travel Influencer Brands Airlines 66

Ignite Social Media

FEBRUARY 1, 2018

Some might even say it’s a big game, or maybe The Big Game (if your brand isn’t legally in the clear to refer to the Super Bowl itself). Back in 2015, insurance company Esurance didn’t purchase an in-game ad, but they captured the attention of millions with their Twitter sweepstakes. Esurance Sweepstakes.

Social Media 106

Social Media Insurance Eventful Hashtag 106

Ignite Social Media

AUGUST 23, 2016

Are all your Facebook friends talking about the next big sporting event, upcoming holiday, or election? The client is emailing you, asking if their brand should jump on the new social media trend that everyone seems to be talking about. Is this trend right for my brand? Is the trend appropriate for your brand’s voice?

Trends 60

Trends Social Media Brands Hashtag 60

The Realtime Report

APRIL 7, 2014

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, Google+ and YouTube: Vine adds direct messaging via video (photo: Vine blog). Facebook updates Pages Manager for IOS – Facebook released version 3.0

News 176

News Types Nielsen Social Media 176

The Realtime Report

MARCH 7, 2014

Facebook: 1.23 via Facebook. via Facebook. Foursquare Sees Major Revenue Growth in 2013 and Q1 2014. And growth continues: first quarter revenues in 2014 are on track to be up by 500% compared to Q1 of 2013 ( TechCrunch ). The #RLTM Scoreboard: Social Networking Stats for the Week. billion monthly active users.

Foursquare 164

Foursquare Social Networking Tumblr Statistics 164

Mindjumpers

DECEMBER 4, 2015

India has the 2nd largest audience on Facebook, with a 9% user base (USA being no. Internet Users: 350 million, +44% since July 2014. Mobile Social Media Users: 97 million, +5% since July 2014. Here in India, Facebook is the most commonly used social media platform followed by Whatsapp, Google+ and Twitter. Brand Failure.

Activities 100

Activities Social Media Film Mobile 100

Convince & Convert

APRIL 16, 2015

Facebook video is taking over. According to a SocialBakers study of more than 180,000 Facebook videos on 20,000 pages in December 2014, people posted 20,000 more Facebook videos than YouTube videos (highlight to tweet). Just take the marriage equality Facebook photo or the KONY 2012 video, for example.

Video 60

Video Tips Facebook YouTube 60

Proactive Report

MAY 4, 2015

We all know that most companies are using social media now. She’s been studying this for five years now and she shared the 2014 stats for Inc. 500 and then random interviews with executive at companies on the list to get more in-depth data. What kind of companies are on the Inc. Favorite Social Media Platforms.

Company 40

Company Social Media Study Template 40

Waxing UnLyrical

FEBRUARY 5, 2014

Early that year, the company underwent a rebranding, complete with a package, website, and slogan that went far beyond what they had previously offered. A few months down the road, the company connected with Natural Pawz , a natural pet store owned by husband and wife team Biff Picone and Nadine Joli-Coeur.

Startup 237

Startup Class Eventful Retail 237

Hootsuite

APRIL 14, 2021

While you’ve probably already included platforms like Twitter and Facebook in your social media strategy , WhatsApp could be equally as important to your brand. WhatsApp is a messaging app , like Facebook Messenger or We Chat. As of 2021, it is still owned by Facebook. As of 2021, it is still owned by Facebook.

Tools 140

Tools Tips How To HootSuite 140

Convince & Convert

FEBRUARY 22, 2017

Our 2014 report on the employment histories of guests on my Social Pros podcast found more than 50% of that unscientific sample had degrees in PR/journalism/English). Not to mention the impact of Periscope and Facebook Live. Overseeing organic Facebook and Twitter is one thing. Perhaps, but that’s a different blog post.

Social Media 163

Social Media Skills UGC Sample 163

Webbiquity SMM

JANUARY 19, 2016

All 100 of the top global brands maintain at least one company YouTube channel, and more than half (27 of 50) of CEOs in top global companies have appeared in a company video. And yet—only 27% of top companies said their C-level executives were actively engaged in social media last year, down 20% from the peak in 2012.

Social Media 100

Social Media Marketing Survey Metrics 100

Social Media Network Marketing

FEBRUARY 6, 2015

Very similar to the way you would have the look and feel of Facebook. The one key difference between Facebook and Tsu is that, Tsu Company is sharing 90% of their advertising revenue with their user base. You will be seeing engagement that is at a minimum of 10X greater than Facebook. PervaraKapadia.

Social Media 50

Social Media Brands URL Study 50

Pixlee

DECEMBER 13, 2016

The closer consumers become to brands through avenues like social media, the more they begin to long for—and eventually, expect—authentic, high quality experiences. Since 2009, $18B in market share has shifted away from the top 25 largest brands to smaller brands. In that same year, this brand innovation group also secured $4.4

Brands 41

Brands Authentication Fashion Curation 41

Hootsuite

JUNE 25, 2019

To get your creative juices flowing, we’ve rounded up more than 20 ideas across Facebook, Instagram, Twitter, YouTube, Pinterest, LinkedIn, Snapchat— and even TikTok. Check out our Facebook and Instagram contest ideas for suggestions and guidelines. You can also share the post in Facebook or Instagram Stories to better spread the word.

Examples 111

Examples Social Media Instagram Hashtag 111

The Realtime Report

FEBRUARY 7, 2014

Facebook: 1.19 via Facebook. The company’s growth has slowed, adding only ~9 million users since the fall quarter (for a total of 241 million). According to re/code , that’s “a continued slowing of the company’s user growth curve, a problem the company has faced for some time.” via re/code.

Social Networking 142

Social Networking Engagement Twitter Statistics 142

Socialmedia.biz

OCTOBER 7, 2016

Target audience: Startups, businesses, brands, digital marketers, advertising agencies, SEO specialists, entrepreneurs, educators, journalists, Web publishers. Creating posts on your business page on Facebook, Instagram or other social media platforms is great because they can be viewed by hundreds and thousands of potential leads every day.

Social Media 126

Social Media Startup Creative Commons Survey 126

Proactive Report

MAY 12, 2016

For your brand to penetrate that noise and actually make any meaningful contact with your intended audience, you have to be ahead of the pack these days. That same survey revealed that about one-third of marketing budgets are now being spent on visual marketing, which is up from about 25% in 2014. BE ORIGINAL. Follow us on Twitter.

Real Estate 40

Real Estate Content Brands Survey 40

Rebekah Radice

NOVEMBER 1, 2016

billion people worldwide use Facebook. Sure, some might predict the social media giant’s impending downfall, but for now… …It’s clear to see that Facebook is alive and well. And if you’re not active on Facebook, chances are, your competitors are. Facebook Insights. More than 1.7

Facebook 60

Facebook Marketing Atlassian Analytics 60

Twist Image

MAY 29, 2014

Now you know why Google and Facebook are flying drones and balloons up into the sky, in the hopes of connecting the entire planet. In order for companies like that to truly scale, they need to connect this massive, last mile. The data and insights in Meeker''s Internet Trends 2014 validates this reality. internet trends 2014.

Trends 105

Trends Mobile YouTube Advertising 105