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The History of Social Media in 33 Key Moments

Hootsuite

The history of social media is a long and storied one. It’s bursting with pivotal moments like the launch of Instagram Stories, to that one time Zuck was on trial for Facebook privacy issues, to…honestly, let’s just look at the entire social media history timeline. So, how old is social media?

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It’s 2015 and #PRDiversity Is Still An Issue

Waxing UnLyrical

Yet, despite our increased awareness, the Society for Human Resource Management (SHRM) reported as recently as April 2014 that many companies still lack diversity training, budgets and metrics. A strong example of this can be seen on PRWeek ’s 2014 Agency Business Report. At least not in 2014; and 2014 wasn’t light years away.

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Social Media Updates January

yMarketingMatters

There have been some important social media updates in January. These updates will keep you informed of the latest changes to social media channels, and in turn, give you the knowledge to help you optimize and improve social media marketing for your business. Smartphone App in 2015. Did You Know?

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Social Media Marketing Advice 2015: Cross-Platform Marketing

Devumi

An overall social media marketing plan is an essential in today’s consumer market. If all you have right now is a failing Facebook fan page, you need to step your social media marketing game up! This social media marketing advice isn’t just about becoming SoundCloud famous. Well, why ignore a winning hand?

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How Black Lives Matter used social media to mobilize

Socialmedia.biz

Following the acquittal of George Zimmerman for fatally shooting 17-year-old Trayvon Martin in 2013, activists and members of the American black community took to the streets in protest, in addition to using #BlackLivesMatter as an outlet to air their frustration on social media.

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50 Video Marketing Stats to Help You Create a Winning Social Media Strategy in 2017

Buffer Social

Video is taking over social media. In our end of 2016 social media survey , 83 percent of marketers said they’d like to create more video content if they didn’t have restraints such as time and resources. 4) Video views on Twitter grew 220X from December 2014 to December 2015 ( Twitter , 2015).

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Don’t Forget the Big Picture in Social Media Strategy

Convince & Convert

As 2014 comes to a close, we reflect on the incredible knowledge shared on the Social Pros Podcast. In December, we heard from MarketingProfs’ internal marketing expert; high-end realty company Corcoran Group ; and Gartner’s digital marketing researcher. Thanks for an amazing year of Social Pros.