Twist Image

JULY 3, 2013

If you dig beneath the surface, my guess is that most organizations have what my friend, Bryan Pearson (CEO of LoyaltyOne and author of The Loyalty Leap ) calls "data ghettos." The full thirty-minute conversation will air Friday, July 26th, 2013 on TVO. the loyalty leap. the loyalty leap. Watch this.

Data 108

Data Loyalty Research Advertising 108

Oktopost

MARCH 5, 2019

What about Oreo’s social media team capturing the moment when the lights went out during the 2013 Super Bowl? Your data is another avenue that offers insight into your customer’s minds and can help you step into the conversation. Know Where the Conversation Is. For B2C marketers, the conversation is everywhere.

Strategy 125

Strategy B2B Marketing Conference 125

Diva Marketing Blog

DECEMBER 25, 2012

Continuous listening -> learning -> understanding -> results in trust -> leads to loyalty -> leads to the cash register bells ringing. As we begin 2013, technology developments spin even faster taking digital business into areas that were impossible in '47 or '57 or even '2012. oops wrong film.

Social Media 91

Social Media Film Foursquare Loyalty 91

Diva Marketing Blog

DECEMBER 22, 2013

It is now 2013, and as we close out this year, we face similar challenges of how to provide value for our customers. Continuous listening -> learning -> understanding -> results in trust -> leads to loyalty -> leads to the cash register bells ringing. Fast forward 66 years. Video is well done and worth a watch. .

Social Media 67

Social Media Airlines Film Foursquare 67

Proactive Report

DECEMBER 2, 2013

Mark Weiner of Prime Research was a speaker at the recent PRSA 2013 Conference in Philadelphia. This new direction came from auditing the online conversations about learning languages. Revenue retention by increasing affinity and loyalty of your current customers. Conversions – sign-ups, downloads, purchases.

ROI 69

ROI Case Study Health Care Insurance 69

Convince & Convert

FEBRUARY 5, 2016

But even if your marketing team’s initial guesses exceed your conversion goals, this is only your starting point. Even if you’re happy enough with your conversions and ready to call it good, consider this: An audience’s responses change over time as it grows and evolves. It’s not enough to continue to do what’s worked in the past.

Types 60

Types Strategy Content Trends 60

Diva Marketing Blog

NOVEMBER 6, 2014

As a not-for-profit, mission-based health system affiliated with the Evangelical Lutheran Church in America and the United Church of Christ, Advocate contributed $661 million in charitable care and services to communities across Chicagoland and Central Illinois in 2013. Our Story Tellers. Christine Priester, VP, Marketing. . . . .

Health Care 108

Health Care Case Study Study Campaign 108

Dave Fleet

FEBRUARY 16, 2016

Between 2010 and 2013 (or so), we saw things slow slightly. While the changes have in many ways benefited users – who are gaining increasingly personalized experiences – they are challenging for companies that want to connect with fans from a loyalty and retention standpoint.

Mobile 105

Mobile Trends Compete Loyalty 105

Buffer Social

JUNE 18, 2018

Foster Coffee Company now has two thriving locations in Michigan, where people gather to drink great coffee, work, converse, celebrate the local community and build relationships. It’s an opportunity to generate word-of-mouth, build loyalty and create advocates for their brand. “We ” – Justin.

Communities 95

Communities Company Social Media Case Study 95

Convince & Convert

DECEMBER 11, 2015

Holiday campaigns present an incredible opportunity to abandon “left brain” marketing and connect emotionally with your community. (highlight to tweet) Done right, the holiday “card” can go beyond spreading good cheer and increase engagement, build loyalty, and drive significant conversions. Make It Personal. million times.

Campaign 60

Campaign List Tips Embedding 60

Proactive Report

AUGUST 8, 2013

Your stakeholders are sharing information and having conversations about you. Some companies have put a monetary value on their fans and followers: according to the 2013 study from Syncapse the average value of a Facebook fan is $174.17. Two, loyalty and purchase intent in the future. How did they get that figure?

Social Graph 58

Social Graph Press Release Loyalty Fashion 58

Twist Image

APRIL 24, 2013

I believe that the Internet has brought forth the ability for brands to give consumers utility - something they would actually want and use - to add value to the consumer''s life and, in turn, create a deep loyalty and connectivity between the brand and its customers. It''s 2013. and we''re still having this conversation?

Journal 111

Journal Sentiment Publishing Advertising 111

Diva Marketing Blog

NOVEMBER 6, 2014

As a not-for-profit, mission-based health system affiliated with the Evangelical Lutheran Church in America and the United Church of Christ, Advocate contributed $661 million in charitable care and services to communities across Chicagoland and Central Illinois in 2013. Our Story Tellers. Christine Priester, VP, Marketing. . . . .

Health Care 40

Health Care Case Study Study Campaign 40

Sprout Social

NOVEMBER 15, 2016

In a 2013 study , 41% of respondents said employees are the most credible source of information regarding a business. In order to increase brand loyalty , you need to focus on developing a rewarding, humanistic relationship with your audience. It’s a great way to streamline the important messages and content that matter to your brand.

Social Media 40

Social Media ROI Loyalty Social Networking 40

Pixlee

JULY 2, 2021

Allyssa Eclarin is the Director of Product Marketing at Postal , an offline marketing automation and experience marketing platform that helps companies drive brand loyalty, increase conversions, boost overall employee happiness, and improve customer health scores. So I’ve been officially in the tech space since early 2013.

Sports 52

Sports Communities Brands Company 52

Buzz Marketing for Technology

MARCH 13, 2013

But when it comes to a decline in return customers, blaming a lack of customer loyalty on the competition is the easy way out. And from there, put a plan in place for increasing customer loyalty. All of this information should then go to informing minor (or major) site updates, which can lead to significant lifts in conversions.

Loyalty 252

Loyalty Compete Mobile Retail 252

Buzz Marketing for Technology

OCTOBER 10, 2013

The more forward-thinking online marketers recognize that “personalizing” each customer’s experience on their site can make a dramatic difference in ultimate sales, customer loyalty and long-term profitability of the business. Love Your Loyalty Programs. A better experience leads to higher loyalty.

Data 219

Data Loyalty Mobile Hotels 219

Buzz Marketing for Technology

FEBRUARY 12, 2014

Posted in Advertising Content Marketing Conversion Optimization Customer Experience Design Innovation Interactive Marketing Internet Optimization Web Design. At the beginning of 2013, tablet users were already showing a higher conversion rate than desktop shoppers. Rule #4: Leverage All Data.

Apparel 236

Apparel iPad Mobile Loyalty 236

Later

MAY 29, 2020

Creating an Instagram community for your business is one of the best ways to gain brand loyalty, boost engagement, and stay connected to your customers. By crossing the bridge from followers to community, brands can see a much deeper sense of loyalty from their audience. Ready to start building an Instagram community?

Communities 78

Communities Instagram UGC How To 78

Later

MAY 29, 2020

Creating an Instagram community for your business is one of the best ways to gain brand loyalty, boost engagement, and stay connected to your customers. By crossing the bridge from followers to community, brands can see a much deeper sense of loyalty from their audience. Ready to start building an Instagram community?

Communities 60

Communities Instagram UGC How To 60

Convince & Convert

APRIL 16, 2014

Similar to how people grow relationships with each other, visual storytelling offers companies meaningful opportunities to deliver positive experiences that build brand awareness, trust, loyalty and engaged communities. 3) Make Yourself Useful Want to make your visual content more engaging to your consumers? Focus on being useful.

Strategy 158

Strategy Tips Case Study Instagram 158

Keyhole.co

JULY 3, 2023

By doing so, you’ll be able to connect with your audience on a deeper level and build brand awareness and loyalty. By creating relevant and engaging content, you’ll be able to attract new customers, increase customer loyalty, and ultimately drive sales. Social media trends can help you do just that.

Trends 52

Trends Social Media How To Hashtag 52

Buffer Social

JUNE 6, 2018

Back in 2013 it was estimated that 67% of consumers use Facebook and Twitter for customer service, and that was five years ago! Social media engagement increases loyalty and generates word of mouth. Finding the resources to engage with all relevant conversations. Engaging with all relevant conversations.

Social Media 111

Social Media Engagement Marketing How To 111

Buffer Social

AUGUST 18, 2016

We studied more than 25 million social media posts sent by organizers and attendees of 50 of the most popular events over a full calendar year, July 2013 to July 2014. Share these behind-the-scenes pics and stories well before the event begins is a great way to boost conversation and engagement. Curate the best photos and quotes.

Eventful 40

Eventful Social Media Data How To 40

Webbiquity SMM

AUGUST 5, 2013

Find the answers to these questions and many, many more here in 101 vital social and digital marketing stats for (the rest of) 2013. 24% say marketing’s influence on sales and 16% cite conversion rate as the key metrics. 33% of consumers say the email is the most effective tool for building loyalty, vs. 26% of marketers.

Statistics 214

Statistics Social Media B2B SEO 214

Later

SEPTEMBER 22, 2019

With a good creative strategy, you can boost engagement levels, increase brand loyalty, and even drive product sales! Not only does this allow their audience to get a deeper look at the quality of their products, but it also makes them feel more relatable — which is a great way to encourage more conversions. .

Instagram 81

Instagram UGC Curation Apple 81

Buffer Social

AUGUST 10, 2016

What an exciting opportunity for marketers to change the conversation and have an impact on the world. Eighty-seven percent of Millennials say they appreciate it when companies make it clear what values they stand for, and 81 percent say companies that invest in their communities deserve loyalty. Stand out online.

Marketing 40

Marketing Authentication Campaign Sports 40

Convince & Convert

SEPTEMBER 1, 2010

There’s a huge gap between the perception of social media as an instant, free, can’t miss marketing opportunity and the reality of social media as a long-term, time-intensive customer loyalty and brand advocacy opportunity. And they can keep saying that until about 2013. This has happened before online.

Social Media 120

Social Media Consultant Social CRM eBook 120

Sprout Social

NOVEMBER 23, 2016

GIFs can add humor to a dry subject, help educate viewers and make your content more conversational. Be Responsive & Conversational. It not only helps to humanize your brand, but it goes a long way in establishing a connection between you and your followers—which can pay off later in brand loyalty. Congrats @Playstation.

Social Media 40

Social Media Content Meme Geotagging 40

Mindjumpers

MARCH 7, 2013

Just remember – the conversational topics must be in context with your brand. Strive to focus these objectives towards the core objectives for the company – e.g. sell more products, increase loyalty etc. Localization is pointed out to be one of the biggest trends in 2013. Social behavior. Objectives and goals. Localization.

How To 249

How To System Skills Loyalty 249

Hootsuite

APRIL 14, 2021

We’re all operating at the whim of the market—perpetually concerned over intangible variables like brand perception, share of voice, and customer loyalty. In a 2013 interview with Digiday he explained their Twitter strategy bluntly: “I aim for a mix of useful and completely useless, funny and dead serious, local and global.

Social Media Management 133

Social Media Management Social Media HootSuite Template 133

Webbiquity SMM

APRIL 29, 2014

Writing that “Today, superb, consistent content best serves your customers and leads to increased loyalty and bottom-line results,” Deborah Hanamura explores a baker’s dozen considerations for content marketing strategy, including social, SEO, PPC (“Great Pay-Per-Click advertising requires great content.

Brands 204

Brands SEO Press Release Engineering 204

ProBlogger

APRIL 23, 2013

I’ve updated them to make them as relevant as I can for 2013. Loyalty and Trust Convert. Another big factor in the equation of Amazon Affiliate conversions is the intent your readers have when they visit your blog. The link at the end of the review resulted in more conversions than the link at the top.

Review 56

Review Widget Buy Discount 56

Writtent Blog

MARCH 5, 2014

When writing your brand story for audio formats like videos and conversations, pay special attention to: volume and tone of voice. Brand loyalty and repeat purchases are the true power of personal stories. One of the 15 storytelling techniques learned from 2013’s INBOUND Bold talks is to capitalize on the element of surprise.

Brands 111

Brands Patterns eBook Case Study 111

Webbiquity SMM

MAY 14, 2013

” Starting a Blog in 2013? add value to the conversation, share relevant links, and comment regularly on the same blogs). If it’s higher than 70, you’ll have a tougher time getting your content on the site, so you’ll need to be extremely patient, but persistent. 30 Ways to Promote Your Blog Posts by Listly. ** 5 STARS.

Resources 195

Resources Tips Syndication SEO 195

Convince & Convert

JUNE 23, 2010

I would argue that Ford should go leagues further, by embracing a consistent crowdsourcing approach that constantly empowers consumers (and would-be consumers) of all Ford vehicles with opportunities to co-create, relevantly share and earn legitimate rewards that drive loyalties and purchasing habits for years to come.

Crowdsourcing 121

Crowdsourcing Social Media Strategy Construction 121

ProBlogger

MARCH 4, 2013

If you want to see your blog grow in leaps and bounds in 2013, you’ve got to pay attention to Pinterest. The thing that seems to set Pinterest apart from Facebook or Twitter is that there’s less conversation going on to get in the way of sharing links. Let’s make 2013 the year of Pinterest for bloggers!

WordPress 55

WordPress URL Resources Price 55