Social Media Marketing

MAY 15, 2013

Global platform growth, the expanding role of video, social network acquisition rumors, data plays by two of the majors, chefs behaving badly and more - it''s This Week in Social Media. of internet users in 2013 to 54.7% Which social networks are growing the fastest? And continue to keep an eye on China.

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Social Media Flipboard Social Networking Foursquare 162

Mindjumpers

DECEMBER 20, 2013

2013 is coming to an end after what has been an interesting year for social media and we think that 2014 isn’t going to be any less interesting. Most of us have realized that real time content has the potential to engage a large part of the fan base and go viral. Real time is king. It’s all about visual content.

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Social Media Tumblr Smart Phone Mobile 269

Social Media Marketing

MAY 8, 2013

Industry News Content is always challenging to develop for social media, but what about the efforts you''re undertaking for engaging fans? Here are 7 ways to improve your social media engagement. For autos, even the Super Bowl didn''t help, as social sharing around that content fell flat in Q1 2013.

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Social Media Automotive Klout Flipboard 160

Social Media Marketing

JUNE 12, 2013

Google Maps get more social, the role of social and television, where traditional media is heading, Facebook gets all #cool, Twitter opens analytics to all, making progress on social metrics, the NSA''s use of big data and more - it''s This Week in Social Media. In the first quarter of 2013, email grew by 11.6%

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Social Media Metadata Flipboard Metrics 130

Social Media Marketing

AUGUST 16, 2013

Android is better, big data in Asia, the merging of HR and marketing, Canadian women like to talk about brands, Fortune 500 CEOs are scared and ignorant of social media, Twitter use rises, the social networks that help search engine optimization and more, it''s This Week in Social Media. The Web isn''t what it used to be.

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Social Media Flipboard Press Release Trends 167

Social Media Marketing

JULY 24, 2013

In addition, US Twitter users are most active after 6 pm, whilst those in the UK are highly engaged between the hours of 10 a.m. Social media is a hot topic, from defining its role, senior management support and how to organize for success. Most companies focus on customer acquisition and not conversion or retention.

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Social Media Flipboard Journal comScore 162

SocMed Sean

MAY 30, 2018

Today’s guest post comes from Eric Czerwonka , an entrepreneur and co-founder of Buddy Punch , a software company founded in 2013 that provides time tracking solutions for startups, companies with employees, as well as anyone with a remote team to manage. Separate Departments.

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Social Media Hashtag LinkedIn Instagram 232

Koka Sexton

FEBRUARY 6, 2023

In that time, I went from the social marketing guy into a public speaker, evangelist for social marketing, thought leader for social selling and an inbound lead generator for the company. Dreams do come true and I am moving on to focus a whole lot of energy for LinkedIn to grow their social marketing groups.

LinkedIn 52

LinkedIn Energy Groups Groups 52

Buffer Social

OCTOBER 1, 2018

In 2013, a Facebook Page could easily reach about 12 percent of its fans with each post. That means for every 100 fans of a Page, an organic post will reach, on average, only five or fewer people 1 These data are from a research by Social@Ogilvy. You: tweets she found engaging in the past, how often and how heavily she use Twitter.

Organization 108

Organization Flipboard Social Media Company 108

Proactive Report

JANUARY 29, 2013

Check out these statistics: 95% of online Americans expect a brand to have a social media presence and 89% expect the brand to engage with them on social media (Cone) but the number of companies actually responding and engaging is far less than that. Educating the C-suite.

Training 93

Training Company Social Media Skills 93

Webbiquity SMM

NOVEMBER 27, 2018

Though it’s still one of the top three social networks for B2B marketers, Twitter is struggling. Marketers use Twitter to build interest and attendance before the event; to share the experience in real time and increase engagement during the event; and to connect attendees with related content (e.g.,

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Team Marketing B2B Eventful 160

Ignite Social Media

OCTOBER 22, 2019

While this isn’t the best news brands have ever had in social media marketing, it’s also no cause for panic. Engagement Rate Has Always Been a Relative Metric. That began to plunge in December of 2013 and total engagements fell right along with it. Engagements Don’t Drive Sales and Never Have.

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Influencer Posterous Marketing API 109

Ignite Social Media

MAY 4, 2020

Social media stories, originally popularized by Snapchat, have seen significant growth and adoption across nearly all major social networks. While the networks add Story capabilities to their channels, the data from users showing increased interest follows suit. Here’s what you need to know about Snapchat Stories.

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Social Media Brands Content Real Estate 121

Unmetric

OCTOBER 25, 2019

Falcon.io , a subsidiary of Cision , is a leading player in the social media space, providing its global customer base with a platform to manage their social media listening, engaging, and publishing requirements. In 2011, we set out to elevate the way marketers create and analyze their social media strategies.

Social Media Management 114

Social Media Management Class Compete Social Media 114

Adam Cohen

JANUARY 13, 2015

These models are built through survey data and can be the backbone of a sophisticated, integrated marketing program to identify, engage and activate those segments. Faced with new data about social media behaviors, marketers need to figure out how to integrate social media behaviors into those models.

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Josh S Peters

JANUARY 9, 2013

The content created for branding and awareness is often what gets shared more since they are typically more engaging and designed to be interesting and shareable on social networks which can give them a bump in the search results. This is a layer I expect to see grow a lot more in 2013. Build Community. Leads and Sales.

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Social Media Reputation SEO Engineering 188

Mindjumpers

MAY 23, 2013

Oreo brought it to the world’s attention and made it big with their Super Bowl ads, but the concept continues to gain attention from companies and is attracting even more questions about how brands can integrate it into their current social media strategy. News and Social Monitoring.

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Trends Sports News Social Media 178

Adam Cohen

JANUARY 13, 2015

These models are built through survey data and can be the backbone of a sophisticated, integrated marketing program to identify, engage and activate those segments. Faced with new data about social media behaviors, marketers need to figure out how to integrate social media behaviors into those models.

Data 100

Data Flickr Statistics Survey 100

Social Media Strategies Summit

APRIL 22, 2019

With the expansion of shoppable Instagram, huge growth of the Stories format and the launch of IGTV, marketers had more ways than ever to connect and engage with consumers. This is a trend that has been moving in a consistently upward direction since 2013. And it’s this same trend that will make 2019 the year of social TV.

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Trends Social Media Instagram Influencer 142

Waxing UnLyrical

NOVEMBER 27, 2012

Of the alternative metrics that are (slowly) replacing AVE, measurements of engagement seem to be the most readily accepted. For business-to-consumer companies, engagement can be fairly straightforward to get one’s head around, but still takes careful planning to measure appropriately. 2013 will see us start anew!

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Analysis Metrics Questions Communities 198

Ignite Social Media

JANUARY 25, 2018

In the Spring, Pinterest announced that they were moving away from being a social network. In the Q3 Global Web Index Social Report, there was an increase in passive networking for Facebook and Twitter. Fewer people are actively engaging or contributing on these networks than they were in 2013.

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Social Media Tumblr Policies YouTube 97

Webbiquity SMM

AUGUST 26, 2014

This question is particularly compelling today as we see Facebook set new records in terms of users, market valuation and revenue growth and wait with anticipation to see if Myspace can reinvent itself after conceding its market leadership position in social networking back in 2008. Background on the two social media sites.

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B2B MySpace Startup Social Networking 190

Buffer Social

DECEMBER 1, 2023

As part of my comprehensive Buffer onboarding — which had me up and running at full speed in a matter of weeks — I was tasked with setting up intro calls with the company executives.  Plus, I knew these company leaders were busy — when would I have the opportunity to pick their brains again? 

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Team Engineering Company System 79

Ari Herzog

NOVEMBER 19, 2013

But we also know that less John Smiths were using social networking. I imagine this is related to less visitors but more engaged visitors, especially as the duration per visit remains constant at under a minute each. August had 14 posts. Data from October 19 – November 18 in 2012: 8,236 visitors. 7,726 unique visitors.

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Quantcast Metrics Social Networking WordPress 161

The Social Media Incubator

AUGUST 2, 2013

Google announced at the end of May 2013 that the Gmail inbox would have a new look. The changes included having the inbox separated into three different main tabs: primary, social and promotions. The “social” tab contains messages from Facebook, Twitter, Pinterest and other social network platforms.

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Engineering Google Strategy Social Networking 139

Social Media Marketing

MARCH 22, 2018

The general public uses social media to research symptoms, local doctors, treatment, and compare options. In fact, social media today is a necessity for the healthcare industry. Even though it’s not an entire answer to improving patient engagement, it plays a huge proponent in connecting with target audiences.

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Training Industry Social Media Health Care 99

Convince & Convert

JANUARY 2, 2014

We’ve experimented with lots of different content marketing methods at Buffer, so I wanted to share with you 9 of the best ways we’ve found to increase engagement and improve your content strategy. Along with Retweets in the graph below, this shows a lot more engagement with the Tweets themselves. Hit multiple time zones.

Social Media 168

Social Media Content Tips Marketing 168

Koka Sexton

FEBRUARY 21, 2013

In that time, I went from the social marketing guy into a public speaker, evangelist for social marketing, thought leader for social selling and an inbound lead generator for the company. Dreams do come true and I am moving on to focus a whole lot of energy for LinkedIn to grow their social marketing groups.

LinkedIn 111

LinkedIn Energy Groups Groups 111

Josh S Peters

FEBRUARY 22, 2013

By using statistics, we can overcome these situations and generate actionable analysis… How to Do SEO in 2013. Social Media Strategy in Times of Tragedy. Brands seek to engage their fans, friends and followers; some even go so far as to buy fans. Statistics is all about collecting, analyzing and interpreting data.

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Statistics ROI API Analysis 159

Diva Marketing Blog

MAY 12, 2013

Twitter, Facebook, Linkedin, Pinterest and other social networks changed how we think about "social media" from those long ago days of the blogosphere. However, I wondered if the "truths" of social media also changed. . Is social media still about people-to-people conversations or is monetization the focus?

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Social Media Tweetdeck Authentication Blogosphere 83

Convince & Convert

NOVEMBER 15, 2013

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. A social PR agency handles the brand-building efforts , like the global auto shows that are more about the brand of Nissan and less about the actual vehicles. They also handle blogger outreach and social press. Listen Now.

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Loyalty Nielsen Social Media Case Study 136

Dave Fleet

FEBRUARY 16, 2016

As I’ve done so, I’ve highlighted five key landscape shifts that are changing the way that agencies and teams like ours need to operate: Newly (re-)accelerated change in social networks. Less “social”, more “media”. Newly (re-)accelerated change in social networks. Decline of community management (in some areas).

Mobile 105

Mobile Trends Compete Loyalty 105

Twist Image

JANUARY 31, 2014

It took a mere six months for the company to turn that around by releasing a full native mobile app experience, that gave consumers a new way to look at Facebook. This was pushed even further with the announcement of Paper (which is set to launch on February 3rd, 2013). Building a portfolio company. media company.

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Flipboard Facebook Journal Mobile 96

Convince & Convert

JUNE 18, 2014

At Lesson.ly , we are extremely proud to be a part of that learning process for many companies, including the three I would like to talk about today: DataSift, iGoDigital, and Convince & Convert. Each of these fast-growing companies has a unique education-based headache, and we have become the Tylenol to provide assistance.

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Trends Marketing Education Training 154

Sprout Social

FEBRUARY 28, 2019

The company announced that it was too challenging to keep maintaining a product that could not meet consumers’ expectations. This wasn’t too surprising to a lot of social media marketers and experts who had been anticipating the downfall of the platform for a while. Since 2013, Google+ had been experiencing low activity.

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Google Metadata Data API 109

Convince & Convert

APRIL 9, 2013

It’s broken barriers between companies and their customers, completely changing the way people interact with the brands they choose to do business with. In the process, a new way of “company-customer” interaction has emerged. The brand-consumer relationship is no different.

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Authentication Loyalty Buy Study 145

Writtent Blog

JULY 10, 2013

Mark Donovan, SVP of Marketing at ComScore recently stated “this pronounced shift in consumer behavior is simply too large for [companies] to ignore.” Image credit: Watchakarun/freedigitalphotos.net. billion mobile subscribers worldwide, and this figure will reach 7 billion by the end of 2013. There are 6.8 Source: Nielson ).

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Statistics Mobile comScore Marketing 108