Unmetric

OCTOBER 25, 2019

The IPOs of Facebook in mid-2012 and Twitter in 2013 was the beginning of the shift from social being a niche channel to social being the new mass-media channel that all brand campaigns were run through. The post Unmetric joins the Falcon & Cision Family appeared first on Unmetric Social Media Analytics Blog.

Social Media Management 114

Social Media Management Class Compete Social Media 114

Proactive Report

MAY 20, 2013

A benchmark for you: If you are not spending 30% of your time in 2013 with data, Ms/Mr Marketer, you’ll fail to achieve professional success. Some teach a statistics course, but not many teach online analytics. Google Analytics is a great tool for PR practitioners. The Top Digital PR Google Analytics Reports. Twitter.

Skills 40

Skills Analytics Press Release Metrics 40

Unmetric

AUGUST 2, 2019

Luckily, we have an Instagram analytics tool that tracks, among other things, which brands have the most followers. While there are several reasons for the brand’s steady growth on Instagram, the regular campaigns run by Nike account for a major increase in fan growth. million followers with some classic campaigns.

Instagram 155

Instagram Brands Fashion Sports 155

Josh S Peters

JANUARY 11, 2013

On-Page Optimization Methods Still Valid in 2013. How to Filter Social Media in Google Analytics Reports. Google Analytics is a very powerful tool that has far more uses than you might think and this is one of them. Demystifying social media. The Convergence of Search and Social – Part 1.

Overview 165

Overview Skills Analytics SEO 165

Unmetric

APRIL 2, 2019

We believe it will provide other brands inspiration for their own creative briefs and campaigns. Formed in 2013, the Bangtan Boys (BTS) scratched the K-pop itch that the global audience was developing. Brands have clearly understood the general public’s love for BTS and partner with them often for campaigns. The rise of BTS.

Social Media 97

Social Media Brands Marketing Tourism 97

Kikolani

MAY 28, 2013

Are Email Subscription Pop-ups Worth The Risk (2013) – Pop-ups are probably one of the best ways to increase your email subscribers. How to Raise Your Email Opt-In Rate: 3 CRO Case Studies on Overlays (2013) – Generally, a site with an overlay garners up to 400% more email opt-ins than a site that relies on an in-line form will.

Case Study 168

Case Study WordPress Study FeedBurner 168

Idaconcpts

FEBRUARY 26, 2013

On February 19, 2013, TV personality and restarenteur Guy Fieri became the poster child of the importance of securing your domain name. Bryan Mytko (@BryanMytko) February 19, 2013. Guy Fieri didn’t register his restaurant’s domain name, so I picked it up. I think this new menu look great guysamericankitchenandbar.com.

Domain Name 132

Domain Name Real Estate Posterous Campaign 132

Convince & Convert

NOVEMBER 19, 2013

Real Time Marketing is using data analytics with a process flow to shift marketing messaging in real time or near real time. It’s an ongoing newsroom, not an advertising campaign. 2013 Social Media Trends from Zena Weist. What does Real-Time Marketing mean? The key words in my definition are really process, flow, and shift.

Trends 166

Trends Marketing Case Study Loyalty 166

Oktopost

MARCH 5, 2019

What about Oreo’s social media team capturing the moment when the lights went out during the 2013 Super Bowl? In this post, we’ll aexamine the types of companies that best suit real-time marketing ( including B2B ) and ways to do this effectively, so you get the most value out of your campaign. What is Real-Time Marketing?

Strategy 125

Strategy Marketing B2B Conference 125

Twist Image

JULY 3, 2013

How many different flows of data do they have (email lists, web analytics, search engine marketing campaigns, traditional ad campaign results, research and more)? The full thirty-minute conversation will air Friday, July 26th, 2013 on TVO. advertising campaign. web analytics. advertising campaign.

Data 108

Data Loyalty Research Advertising 108

Buffer Social

JUNE 18, 2018

With a people-first philosophy and content strategy, Nicholas started exploring ways to better plan out social media campaigns and expand Foster’s reach on social. Social media analytics are also playing an increasingly important role in helping to guide content decisions. 2013 : year founded by Jonathan Moore and Nicholas Pidek.

Communities 95

Communities Company Social Media Case Study 95

Sprout Social

MAY 21, 2019

So, how useful can the platform be for your marketing campaigns? The male audience share has also increased over time from 14% in 2013 to 20.5% These factors help make Pinterest nearly four times more effective at generating sales than other digital campaigns. Let’s check the Pinterest stats to find out. As of 2019, 79.5%

Statistics 111

Statistics Marketing Travel Buy 111

Convince & Convert

FEBRUARY 5, 2016

It’s the starting point of any new campaign. And by watching analytics, we can measure just how good those informed guesses are. Odds are, you didn’t master the optimization of every detail of the campaign on the first shot. This is done through watching trends in your analytics and split testing. Incentives.

Types 60

Types Strategy Content Trends 60

The Realtime Report

AUGUST 29, 2012

Analytics and reporting firm Simply Measured celebrated National Ice Cream Month in July with a case study: Why Ben & Jerry’s is the Most Social Ice Cream Brand.* Check on the 2013 Global Free Cone Day date. ’ It is something they fully embrace and reap many benefits from.” Locate a shop. Locate a shop that caters.

Samples 180

Samples Sample Case Study Hotels 180

Adam Sherk

JULY 15, 2013

I attended MozCon 2013 last week. I enjoyed how he walked through the methodology and findings of the 2013 Ranking Factors study with curiosity, and without claiming to know for sure what it all means (as that’s not how it works). Annie Cushing – Annie is awesome, and a serious analytics and Excel wiz.

SEO 148

SEO Tips Startup Compete 148

Kikolani

DECEMBER 7, 2012

How to Track Offline Marketing Campaigns with Analytics – Easy ways to track your offline promotions online through Google Analytics and various other strategies. 100+ Social Media and Content Marketing Predictions for 2013 – There is no better way to start off December than to look ahead to next year.

Mashup 122

Mashup Resources Google Reader Remix 122

Proactive Report

NOVEMBER 27, 2013

SEO-PR, Business Wire and Get City Dealz of New Orleans just took home the first US Best Use of PR in a Search Campaign award and the Excellence in New Communications Award in the Visual Media Category of the Corporate Division for a series of press releases they tested that showed conclusively just how effective this approach can be.

Press Release 73

Press Release Engagement Analytics SEO 73

Kikolani

MARCH 1, 2013

How to Generate Leads With Video Marketing – How to use a short, shareable social video at the center of a strategic “mini-campaign” to drive opt-ins and grow your list. The 100 Blogs You Need in Your Life – Check out the top 100 blogs that can help you quit your job and build a better life. Think Before You Link!

Mashup 141

Mashup Resources Google Adsense 141

Twist Image

FEBRUARY 15, 2013

Marketers are constantly being put on notice for tactics and campaigns that cross the line. On February 12th, 2013, Business Insider ran a new item titled, Amazon Has The Best Reputation Of Any Company In The U.S. web analytics. What's your Amazon experience like? breach of privacy. business book. business insider. salesforce.

Privacy 107

Privacy Retail Wireless Smart Phone 107

Twist Image

APRIL 19, 2013

That was the main message in the USA Today article titled, Study: Social media a bust for small businesses , published on April 17th, 2013. Brands could run a small campaign or do something around the holiday season. Creative isn''t just a splashy ad campaign. web analytics. Commit to time served. Test and iterate.

Social Media 111

Social Media Adwords Small Business Loyalty 111

Writtent Blog

APRIL 23, 2013

Despite the fact that it took the network 6 years to reach 50 million members , experts estimate that someone new creates an account every two seconds in 2013. Invest in a high-quality image that’s 646 x 220 pixels or larger, and consider using this space to promote your corporate culture, campaigns, or announcements: 2.

B2B 107

B2B LinkedIn Tips Marketing 107

Sprout Social

NOVEMBER 1, 2016

Not only will this help to shape future campaigns, but it will also aid you in determining how successful your efforts are. Social media has reach beyond individual platforms, so always be thinking of ways to tie campaigns to other areas of your marketing strategy. Your UGC campaign doesn’t have to be a huge production.

Travel 40

Travel Class Social Media Hotels 40

Webbiquity SMM

DECEMBER 17, 2013

Here are a handful of practical tips for how to repurpose existing content, such as transcribing videos: “If you have videos, screencasts or webinars produced for your content marketing campaign then getting these transcribed into an eBook can offer a valuable way to create a new opt in offer.”

Tips 208

Tips Flipboard Content Screencast 208

Dave Fleet

FEBRUARY 16, 2016

Between 2010 and 2013 (or so), we saw things slow slightly. Firstly, the breadth of content required means that gone are the days of community managers commonly handling everything – a modern social channel requires graphic design, copywriting, video production and community management skillsets (not to mention analytics and paid media).

Mobile 105

Mobile Trends Compete Loyalty 105

ProBlogger

OCTOBER 16, 2014

They have always enjoyed a strong social media presence, winning a Digital Impact Award in 2013 for a ‘Sandwich Maker’ Facebook app. Pictures are far more likely to be shared by followers, and are therefore invaluable to social media marketing campaigns. As a relatively low-budget food chain, they are a popular target for online abuse.

Google 48

Google Twitter Social Media Team 48

Social Media Strategies Summit

NOVEMBER 18, 2022

Yet the proportion of marketers using social media to reach new and existing audiences has risen every year since 2013: Image source. TikTok offers an exhaustive range of analytics that allow you to see under the hood of your audience insights. To find out, visit the Twitter Analytics Followers dashboard. Image source.

Social Media 242

Social Media Strategy Influencer LinkedIn 242

Little Web Giants

FEBRUARY 26, 2014

In a survey of 1,800 Australian businesses ( The Sensis e-Business Report from September 2013 ), Sweeney Research found that while 35% of businesses have a social media presence, only 48% of them (or 17% of all those surveyed) thought social media had a positive impact on their business. News content marketing social media web analytics'

Social Media 28

Social Media Eventful Press Release Analytics 28

Writtent Blog

DECEMBER 22, 2013

Marketers with professional interests in analytics, cross-channel campaign management and the web experience, will likely find themselves drawn to Adobe’s prestigious gathering in Salt Lake City, Utah. With more than 800 total sessions on topics that range from technology to social privacy, it’s going to take over Austin, Texas.

Conference 60

Conference Marketing Education Hubspot 60

Proactive Report

NOVEMBER 10, 2012

We are rapidly approaching the end of the year and I’m already hearing murmurings about plans for 2013. Here are 10 items that should be on your radar for your 2013 strategic planning. If this applies to your company putting an integrated real-time media strategic plan in place is the most important action for 2013.

Mobile 111

Mobile Reputation Skills Social Graph 111

ProBlogger

JULY 30, 2013

This is arguably one of the most important components of a campaign. Alexa ranking is a free online directory that measures how many daily visitors a site receives, along with other traffic metrics and search analytics. July 2013 Visitors: 13,485. Get Readers Interacting with Advertisers. Let Numbers Speak for Themselves.

Advertising 46

Advertising CPM Adsense Metrics 46

Webbiquity SMM

OCTOBER 8, 2013

Find the answers to those questions and many others here in more than 20 of the best social media marketing guides, strategies, tips and tactics of 2013 thus far. ” How to Effectively Budget Your Social Media Program in 2013 by ClickZ. 50 Top Tools for Social Media Monitoring, Analytics, and Management by Pamorama. ** 5 STARS.

Social Media 212

Social Media ROI B2B Marketing 212

Sprout Social

NOVEMBER 15, 2016

Departments like sales, human resources, product development and market research are launching successful campaigns. If a campaign doesn’t return the same results, we’re quick to assume that we did something wrong. But that’s just the nature of social media; no two campaigns are created equal.

Social Media 40

Social Media ROI Loyalty Social Networking 40

Bill Hartzer

MAY 18, 2015

I am working toward doing a much more intensive social media marketing campaign to go along with the marketing done with Google, Bing, Yahoo and other online resources. Ticketstub.com has seen an almost 70% traffic and revenue hit, starting at the beginning of 2013 and hitting that low by May 2013. If so, how has it suffered?

Small Business 60

Small Business Google SEO Adwords 60

The Way of the Web

JANUARY 2, 2013

So identifying and tackling them now as part of your strategy for 2013 will be key in having a successful year with less problems. 2013 Marketing Fallacy 1: Content Quantity not quality: The recognition of how content has become increasingly important, and the rise of content marketing is a good thing for various reasons.

Marketing 48

Marketing Compete Posterous Film 48

Hootsuite

OCTOBER 5, 2022

These analytics can help you track growth and set goals. Sales automation software can create and send these email campaigns for you. Instead, use software tools with integrated analytics to measure your business activities. These can include your social media reports , chatbot analytics , or sales data. Source: Heyday.

HootSuite 106

HootSuite Hubspot Proposal Software 106

Hootsuite

AUGUST 18, 2021

the "blue" market, circa 2013. Imagine spending your morning on content creation, your afternoon creating analytics reports for curious stakeholders, and the end of your day dealing with a PR crisis on Twitter. The weak spot could be analytics, content curation, or campaign planning and strategy.

Education 141

Education Social Media Marketing Social Media Management 141

Unmetric

SEPTEMBER 10, 2019

Luckily, we have a Twitter analytics tool that tracks, among other things, which brands have the most followers. PlayStation has run several campaigns in the past that have won them tons of engagement. Marc Jacobs’ social media campaigns are highly innovative and engaging. CHANELHolidays , a summer retrospective.

Brands 123

Brands Twitter Fashion Ensembli 123