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Mobile Is Here – Are You Ready for Mobile Marketing?

yMarketingMatters

OK, we know that mobile Internet usage is rising exponentially, and clearly, it is no fad, its here to stay. Smartphones and tablets are becoming a paramount marketing consideration, and skyrocketing mobile use has critical implications for business. An impressive 75% of mobile Internet users make purchases on mobile devices.

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Mobile Ad Spending Grows 105% in 2013

The Realtime Report

In 2014, mobile ad spending will account for nearly one-quarter of total digital ad spending worldwide, according to the latest estimates from eMarketer. Much of this growth is driven by increased mobile ad spending from Facebook and Google. Mobile ad spending worldwide increased 105% in 2013 to $17.96 2013 saw an additional $9.2

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Social Networking Stats: 8 in 10 U.K. Twitter Users Log In Via Mobile, #RLTM Scoreboard

The Realtime Report

Twitter Users Log In Via Mobile. has the greatest percentage of respondents using mobile as the primary way to access Twitter. currently access the social platform via mobile device; 70% log on ‘primarily’ via mobile. In 2014, new estimates from eMarketer project that 82% of U.K. 8 in 10 U.K.

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Social Networking Stats: Mobile Accounts for 43% of LinkedIn’s Traffic, #RLTM Scoreboard

The Realtime Report

Mobile Accounts for 43% of LinkedIn’s Traffic . LinkedIn recently projected that mobile would account for half of the social networking platform’s traffic ; based on the company’s 1st quarter results, that could be a reality soon. How will continued growth in mobile traffic affect ad sales on the platform?

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Social Media Comic: Do You Really Need All Those Gadgets?

SocMed Sean

Peanut Butter & Jelly Oreos & Milk Salt & Pepper and… Social media & mobile technology It’s a great fit, right? Between now and 2015, the use of mobile devices to access social media is going to continue to skyrocket But the good often brings the bad, too. Certain things just go together. Think about it.

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The Winners From This Year’s SXSW Interactive Awards

Mindjumpers

Green and Non-profit projects that are striving to make the world a better place. The Tiziano Project | 360° Kurdistan. The Johnny Cash Project. While the SXSW Interactive Awards focus on the best new internet destinations and digital experiences, this category is devoted to projects that launched before January 1, 2010.

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Project management at Sprout Social: Growing always, in all ways

Sprout Social

Over time, my increased responsibilities led to a curiosity for the project management space, and a position for an Associate Corporate IT Project Manager opened up. Project Management in a Global Pandemic If you ask people what a project manager does, you’ll find varying answers depending on industry, organization, and department.

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