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How To Create a Memorable and Findable Product or Company Name

WebInKnow

Finding that perfect company or rock band name; something to call your product or service; or a wonderful book title can take months. Naming is difficult! And if you choose to work with a naming agency, it can cost a ton of money.

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Delivering on The Promise of Artificial Intelligence

The Realtime Report

THE AI-POWERED ENTERPRISE addresses how to enhance this quality by improving both customer classification and product taxonomies (categorizations) based on features and relationships. Employee Productivity – AI and efficient knowledge retrieval systems can enhance productivity across a range of tasks.

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What is Web Presence Optimization, and Why Should I Care?

Webbiquity SMM

It is a structured approach to getting your name, company, product or service found online when people are searching for what it is you have to offer. for high-value, high-involvement products) now start with search, and more than 90% of B2B purchase cycles begin online. Graphically, it looks something like this: Why Does It Matter?

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10 Content Marketing Tricks That Will Help Your Brand Stand Out

Waxing UnLyrical

Create a group of “client insiders” to provide you with feedback on new products or services. Though some of their interests may overlap, creating content, offers and products or services specific to each group will make your content more valuable and your marketing more effective. Ask questions on social media. Create surveys.

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What Type Of Content Should My Company Produce?

Twist Image

If your strategy dictates a media format that lies outside of the organization's comfort zone, ensure that the people you bring in to work on the content production do have that passion. production. Knowing - at your core - the type of content you have an appetite to create will have a direct correlation to its success. ann handley.

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The End Of Conversation

Twist Image

What makes something (anything) "social" is a brand's ability to make their marketing materials (and this includes their content) as shareable and as findable as possible. When a brand makes their content as shareable and as findable as possible, people will latch on to it and share it. That's where you will always find ROI.

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The complete guide to B2B SEO

Sprout Social

A successful strategy means that someone actively researching the product or service that you’re offering reaches your company’s website. On a page or blog post, it includes the meta description and title tag, alt text on images and structuring the content so information is relevant to both the user and findable by search engines.

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