Techipedia: Tamar Weinberg

MAY 15, 2012

Google+ has just won the People’s Choice award for social media at The Webby Awards presented by the International Academy of Digital Arts and Sciences. This may come as a surprise, since Google+ isn’t as popular as was first expected. Take a look at a Google+ profile snippet as it appears in the search results. The Old Model.

Google 193

Google Content URL SEO 193

Sherrilynne Starkie

JANUARY 2, 2018

Industry certifications prove a social media consultant’s practical skill too. Google Adwords and Analytics certifications are fundamental to online advertising and data insight. These tend to include the following: Data and insights such as Google Analytics, Sysomos, Sprout Social, Facebook Insights, Twitter Analytics, etc.

Consultant 309

Consultant Social Media Curata Sysomos 309

Navolutions

MARCH 25, 2013

Google+ just won’t sit still. With today’s relaunch of the Google+ mobile apps for iPhone and Android, it’s gotten even easier to let customers and clients keep tabs on your day to day, and give them a glimpse of the faces that make your company work. Photo editing within the Google+ app itself just got a lot easier.

Small Business 127

Small Business Mobile Google iPhone 127

Kikolani

JUNE 27, 2011

Figuring out how to do this with particular systems might pose a specific challenge, especially if those networks only allow you to import one RSS feed. Creating a Custom RSS Feed. The solution to this would be having an RSS feed with only your content in it from each of the sources you write for. xml version="1.0"

RSS 142

RSS Feed Feedly FeedBurner 142

Dave Fleet

NOVEMBER 9, 2016

This was clearly illustrated by the WSJ’s Blue Feed, Red Feed visualization that showed what a Liberal supporter might see on Facebook, versus what a Conservative supporter might see. This week was a useful reminder that the reality within the marketing industry does not mirror the reality of the average person. Pay attention.

Analytics 305

Analytics Google Reader Social Media Sentiment 305

Kikolani

MAY 1, 2011

In Google Reader, of course. So after a full weekend of removing feeds that hadn’t updated in a year, I began to slowly collect feeds from new bloggers I have connected with since the last time I did a full sweep of my RSS subscriptions. Why I Use Google Reader. The main reason I use Google Reader is convenience.

Google Reader 165

Google Reader Organization Comments Google 165

Techipedia: Tamar Weinberg

AUGUST 11, 2011

The newest social network de jour is Google+. Available by invite only (for now), Google+ has taken the social networking scene by storm. Live for just over a month, Google+ has already hit 10 million+ users, and it’s still not open to the pubic. Google+ is like a shiny new birthday toy. Learn About Google+ on Google+.

Google 177

Google Hitwise Social Networking comScore 177

Sprout Social

MARCH 28, 2024

But with millions of posts flooding users’ feeds daily, how do you make sure your content gets noticed? From there, make a shortlist of industry-specific hashtags and test them to see how they affect performance. Use a LinkedIn hashtags analytics extension Hashtag Analytics is a free Google Chrome extension by Engage AI.

Hashtag 104

Hashtag Analytics LinkedIn Content 104

Sherrilynne Starkie

AUGUST 29, 2018

This week’s top five social media must-know news sees Instagram and Google working to raise standards, shows how podcasting continues to grow and new innovations from Facebook. This brings AR and VR together so audiences can interact with and explore visual details of 3D images, objects, and videos directly in their News Feeds.

Content 170

Content Nielsen Marketing Badge 170

Kikolani

DECEMBER 6, 2011

What Your Analytics Software is Hiding From You – There are many reasons for confusing and missing data in Google Analytics. The Advantages of Google+ Pages vs. Facebook Pages – Google+ pages have several advantages over Facebook pages. The following should convince you to at least give Google+ pages a try.

Analytics 118

Analytics Research Real Estate Google 118

Kikolani

MAY 17, 2013

Here are some of the best articles I have seen on Google+ , retweeted on @kikolani , and read in RSS subscriptions this week. 16 Secret Google Analytics Advanced Segments Worth Their Weight in Gold – We’ve tapped into some of the web’s finest web analytics professionals to share their tips for mining analytics gold.

Mashup 134

Mashup Resources Google Domain Name 134

Kikolani

MARCH 1, 2013

Here are some of the best articles I have seen on Google+ , retweeted on @kikolani , and read in RSS subscriptions this week. Beginner’s Guide to Google AdSense for Publishers – While you won’t find many mind-blowing, “Increase Your AdSense CPC in Minutes!” Also, be sure to follow him on Twitter @jasonphines or Google+ !

Mashup 141

Mashup Resources Google Adsense 141

Hootsuite

NOVEMBER 23, 2020

More than simply re-sharing content, curation is a way to provide extra value to your followers while highlighting your own industry expertise. You’re not the sole authority in your industry, and you shouldn’t pretend to be. Over time, this will allow relationships with other leaders in your industry to grow organically.

Curation 145

Curation HootSuite Tools Content 145

Ignite Social Media

JUNE 14, 2023

Here are tips to make sure you can outsmart social media search and get in your audience’s feed. Additionally, keep an eye on industry trends and algorithm updates to ensure that your tactics remain up-to-date and effective. Given that, we need to think about in a search engine optimization (SEO) mindset as we create social content.

Hashtag 152

Hashtag Social Media Strategy UGC 152

Sprout Social

JANUARY 11, 2024

Extend this further to include competitors and industry conversations to see how you stack up against the competition. Google Trends data Google Trends data is another great way for measuring brand awareness because it tells you how often people search for your brand over time.

Brands 111

Brands How To Sentiment Metrics 111

yMarketingMatters

MARCH 14, 2017

People that aren’t in your network can follow you from your long-form post, so that your next post will be surfaced in their feeds. Google indexes LinkedIn Articles and adds them to Google Search Results. Write about challenges you’ve faced, opportunities you’ve seized, or important trends in your industry.

LinkedIn 178

LinkedIn Notification Hashtag Mobile 178

Sprout Social

JUNE 27, 2023

Competitor analysis tools , like Sprout, aggregate this data into ready-to-use reports for fast insights into your industry position. Track emerging market trends Monitoring trending topics on social media, forums like Reddit and review sites like Google My Business (GMB) gives you insights into what’s top-of-mind for customers.

Review 129

Review Brands How To Analysis 129

Hootsuite

NOVEMBER 14, 2023

Turn on 2-Step Verification for your Google Account. YouTube’s CPM varies by industry. You could get paid more if you’re making content for the stock market than the pet industry, for example. You can actually calculate your potential website earning average based on industry and region using the Google AdSense Calculator.

YouTube 94

YouTube CPM Module Adsense 94

Devumi

MARCH 6, 2015

We all know all about Adwords, Google Drive, and Google Docs as useful free marketing tools from Google. Here are 9 free marketing tools from Google that I recommend! 1: Google My Business Get this: you can have free advertising on Google. No, really! That’s because the two pages are linked.

Google 60

Google Tools Adwords FeedBurner 60

Saying It Social

MARCH 25, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Google To Introduce Opt Out Browser Plug In For Analytics Up until just a few minutes ago when I started reading some reports about what I’m about to tell you, I’ve been a huge Google “junkie&#. What are your feelings?

Analytics 124

Analytics Google StumbleUpon Digg 124

Sprout Social

AUGUST 8, 2023

This is often used in reference to Google and the web pages that appear in search results. You may have found it by searching for “TikTok SEO” on Google or Bing. In fact, 40% of Gen Z will use TikTok and Instagram for search instead of going to Google. SEO stands for search engine optimization.

SEO 94

SEO How To Hashtag Engineering 94

Webbiquity SMM

JUNE 7, 2018

The competition to improve organic rankings and appear on the first page of Google is tough. There are numerous groups on LinkedIn within most industry segments; look for those that are active and have a large networking capacity. You can try using influencer search tools like Grin to search for the ideal influencers in your industry.

B2B 217

B2B Brands LinkedIn Influencer 217

Sprout Social

AUGUST 7, 2023

How to create a Threads profile To create a Threads profile, install the Threads app from the App Store or Google Play Store. Users can also hide words and phrases from appearing in their Threads feed by navigating to the Privacy menu and tapping Hidden words. The Following feed displays posts only from profiles you follow.

API 93

API Social Media Management Platform Instagram 93

The Realtime Report

AUGUST 9, 2020

That makes digital marketing a thriving industry even in uncertain times. These include things like Google Ads, where ads direct you to web results. Emails don’t disappear from inboxes the way posts disappear in busy social media feeds. You might use PPC ads on Google to send visitors to your content.

Types 155

Types Affiliate marketing Marketing Sample 155

Hootsuite

JULY 21, 2021

Use your specific industry knowledge and make an educated decision when choosing someone who can represent your brand best, as this will pay off in the long run by building trust among customers and potential clients. Follow hashtags related to your industry. Search in Google. Check their audience size. Read through their bio.

Influencer 135

Influencer Instagram How To Fashion 135

Laurel Papworth

JUNE 24, 2014

When monitoring social media, don’t forget to monitor social media platforms (changes at Facebook, Twitter, Google Plus, LinkedIn etc) as well as stuff specific to YOUR industry. For my students: RSS allows you to manually (or autopost) Facebook, Twitter, Google Plus, LinkedIn etc updates from a 3rd party site.

RSS 90

RSS Social Media Netvibes API 90

Sprout Social

OCTOBER 25, 2022

As you test out new brand awareness tactics, use Google Analytics to see how those changes impact growth in new users. But how do you become a familiar face within your followers’ feeds versus someone they just scroll past? As you scroll through your social feed, keep an eye out for viral posts that relate to your brand or industry.

Strategy 131

Strategy Brands Hubspot Survey 131

Ignite Social Media

OCTOBER 4, 2016

Tools that provide monitoring services are doorways into a world of product feedback, customer complaints & praise, competitor announcements, industry trends and much, much more, such as conversations around Making a Murderer or pets on Instagram. Google Alerts. language, region, and volume.

Tools 152

Tools Social Media RSS Analysis 152

Jason Yormark

MAY 7, 2014

I was inspired to write this blog post based on an article that surfaced in my Facebook feed about Appetas , a restaurant website service, that up until now, offered restaurants a turn-key solution to having a website with useful integrated features such as menus, online ordering etc. Appetas announced today they were acquired by Google.

Consultant 228

Consultant WordPress YouTube Feed 228

Pam Moore

JULY 13, 2020

Google, Facebook, Instagram and LinkedIn LOVE Irresistible Content! The social networks such as Facebook, Instagram, LinkedIn, Twitter as well as the search engines such as Google LOVE it when your content is irresistible. It's also how you achieve a positive ROI on every piece of content you produce. Winning! :).

eBook 141

eBook Content Findability Template 141

Sprout Social

NOVEMBER 11, 2021

Many of Sprout’s integrations come at no additional cost, rather than the exorbitant fees per integration that are common in our industry. Responding to Google reviews can increase your visibility in local search rankings, which is critical for driving store foot traffic. Sprout integrations: Google Analytics, Bitly.

Social Media Management 122

Social Media Management Social Media Platform Review 122

SocMed Sean

AUGUST 12, 2018

She enjoys being able to combine these skills with her passion for the education industry. Social media has become an incredibly important marketing tool for companies, with their customers, prospects, board members and even competitors seeing some form of marketing every time they scroll through their news feed.

Course 113

Course Skills Marketing Training 113

Sprout Social

MARCH 30, 2020

As we’re scrolling through our Twitter or Facebook feeds, we’re passing by dozens of headlines in a matter of seconds. When we take to Google or social media, we already have questions in our head (think “How do I do __?” ”) and such headlines feed into our curiosity. Think about it.

Content 140

Content Case Study Sample Samples 140

Laurel Papworth

FEBRUARY 24, 2021

Using tools for industry leadership and news, for crisis comms and issues management, for jobs and more. In this lecture we go through the tools that Universities can use for social media (free and paid) as well as tips and strategies. Resources for #HigherEd #EdTech #EduAu.

Social Media 52

Social Media Education HootSuite Marketing 52

Jeff Esposito

JUNE 24, 2013

These posts are often list posts that come in counts of three, five or 10 and are things that the authors say should be avoided in a particular industry — often social media or PR. Some of the advice is 101 while some is Monday morning quarterbacking. If you are thinking about writing a post like this – don’t.

Industry 50

Industry Eventful Blogger Feed 50

Later

JUNE 28, 2021

Follow Industry Podcasts, Events, Newsletters, and Blogs. Once you have a few potential influencers in mind, try sharing one of their posts on your Instagram feed or stories as UGC. Once you find the content, you can add it to your Media Library and easily schedule it to your feed! Monitor Relevant Hashtags.

Influencer 106

Influencer Campaign Instagram How To 106

Hootsuite

MARCH 26, 2024

Choose who has access to what, assign tasks to different members, manage social feeds together, and even relay messages to specific teams within the organization. Google Workspace While Google Workspace isn’t exclusively a social media tool, it’s necessary for collaboration. Paid plans for teams start at $7 per user per month.

Collaboration 86

Collaboration Tools Social Media HootSuite 86