Social Media Strategies Summit

MARCH 6, 2024

At this point, it’s worth stopping to sense-check your findings by surveying your existing customers. If you’ve got a reasonably sized email list , survey your subscribers about the platforms they use and the content they engage with.

Social Media 215

Social Media How To Survey Analytics 215

Convince & Convert

APRIL 10, 2018

It used to be you spent five minutes registering for an event and then showed up on the big day, went to a few workshops, drank two free Coronas, and went home. Social media changes all of that, enabling events and their planners to have long-term, nuanced, shifting interactions with attendees. Linkedin (if it’s a business event).

Eventful 109

Eventful Social Media Conference Hashtag 109

Pixlee

APRIL 27, 2020

billion people watched the Apple iPhone event of September 2019 live on YouTube. Samsung’s latest event had over 58 million live-stream viewers across the globe. And today, with all in-person events canceled, digital-live events are gaining unprecedented traction. Challenge: Holding the Attention of the Audience.

Eventful 61

Eventful Engagement Brands Crowdsourcing 61

Sprout Social

OCTOBER 10, 2023

Social marketers rate influencer marketing as having a significant impact on their brand’s marketing efforts including customer loyalty (87%), awareness (89%) and reputation (87%), according to our Q3 2023 Pulse Survey of 307 social marketers in the United States. The survey shows 65% of marketers partner with influencers via giveaways.

Examples 127

Examples Influencer Campaign Marketing 127

Ignite Social Media

AUGUST 10, 2016

Mobile Game Ever according to Survey Monkey. Image Source: Survey Monkey. However, one of the most fascinating topics for me has been the conversation around how to incorporate Pokémon GO into event marketing. Meaning, how can conference and event planners incorporate the game into their meetings to keep attendees engaged?

Eventful 60

Eventful Engagement How To GPS 60

Bare Feet Studios

AUGUST 2, 2012

As an initiative for the Social Media Club Hawaii Chapter in 2011 , I set up a survey of social media practitioners, looking at compensation and services. I posted the early data we collected at a public event on this topic. You can Download a PDF of the Social Media Pay Survey here. First, A Few Caveats.

Survey 87

Survey Buy Social Media Consultant 87

Webbiquity SMM

DECEMBER 6, 2022

” Onalytica’s research adds to that the somewhat remarkable finding that 100% of B2B marketers (at least in their survey) are creating content for LinkedIn. , “LinkedIn is, of course and unquestionably, the Tom Brady of social media platforms for B2B marketing.” Affiliate sales support independent publishing.

B2B 225

B2B Social Media Marketing Influencer 225

Small Business Mavericks

SEPTEMBER 20, 2011

A new e-book by Constant Contact and HubSpot says that 76% of survey respondents promote events by e-mail and 40% use social media. More businesses will promote events through social media in the future, especially if Google+ hangouts takes hold. And events will be among the things that businesses promote through social media.

Eventful 87

Eventful Hubspot Marketing Statistics 87

Bill Hartzer

AUGUST 18, 2010

According to a brand new survey by CareerBuilder , one-quarter of businesses leverage social media to recruit and research possible staff. A brand new CareerBuilder survey reports that 35 % of employers use social media to market their company. — Pictures of organization events – 12 percent. Survey Methodology.

Survey 103

Survey Company Social Media Sample 103

Sherrilynne Starkie

MAY 29, 2018

There was a survey (which I participated in), and many consultations involving hundreds of PR pros held coast to coast over a year. I have known about the CPRS since 1989 and have attended many of their Ottawa events over the years. (I’ve They did their homework. Ethical Framework. I’ve even spoken at one or two).

Survey 247

Survey Collaboration Consultant Communities 247

Sprout Social

JANUARY 11, 2024

A sentiment analysis of reviews, social media comments and feedback surveys identifies areas that excite customers and those that need work. Customer surveys Customer surveys involve directly asking your audience about their knowledge and perception of your brand. and brand recall (can they remember your brand without prompts?).

Brands 110

Brands How To Sentiment Metrics 110

Buffer Social

JANUARY 20, 2022

We recently ran an internal survey to check in with the Buffer team on how many days they are working, if they feel happier and more productive, and finally, if they are able to get the work required of them completed in four days. ” In the end, we shifted to a four-day workweek for the foreseeable future at the end of 2020.

Survey 84

Survey Team Eventful Project 84

Koka Sexton

FEBRUARY 16, 2023

Invitations to events or webinars: If your business is hosting an event or webinar, you can use email marketing to invite potential clients to attend. The email should provide details about the event, such as the date, time, and location, as well as a call-to-action to RSVP or register.

Campaign 78

Campaign Engagement Case Study Newsletter 78

Ignite Social Media

AUGUST 31, 2021

A survey last year revealed that 82.76 % of shoppers say they would rather support a local business than a large corporation. One thing to note though is today, our latest group of survey respondents (a majority 80%) are comfortable with brands running ads right now. The data backs up this trend as well. The World Craves Nostalgia.

Trends 184

Trends Organization Social Media Travel 184

Sprout Social

JULY 25, 2023

That’s why leaders from more than 700 companies surveyed in the 2023 State of Social Media Report revealed that 85% of their business decisions were strongly informed by social data and insights. Create social media conversion events in GA Goals in Google Analytics 4 are now called conversion events. Here’s a closer look.

Analytics 140

Analytics Report Social Media Google 140

Sprout Social

OCTOBER 18, 2023

Insights like how audiences feel, an overall response to your brand’s events or campaign, your competitor performance—these are all critical findings that require digging deeper than surface level. This is especially important for brands with multiple events or locations. And this trend is likely to continue.

Examples 123

Examples Social Media Sentiment Influencer 123

Sprout Social

FEBRUARY 15, 2024

Conferences and events If your organization hosts live events, increase engagement online by asking attendees to post during the experience with an event hashtag. Be sure to post event updates and ask followers to join in. The hashtag should be short, unique and memorable.

Engagement 106

Engagement Tips Loyalty Metrics 106

Ignite Social Media

MAY 20, 2019

With this new ad objective, you can optimize for a conversion event such as Add to Cart, select from a variety of attribution windows that look at days after click, engagement, or view (30/30/1, 7/7/1, 7/0/0, 1/1/1, or 1/0/0), and set a target cost for average cost-per-action. We’d love to chat.

Survey 118

Survey Cost Eventful Conversation 118

Sprout Social

JANUARY 24, 2024

Influencer- brand collaborations can take many different forms, but our Q3 2023 Pulse Survey of 307 social marketers in the United States reflects some interesting trends. According to the survey, companies are focused on the following influencer-brand partnerships: giveaways, product collaborations and influencer-led advertisements.

Influencer 103

Influencer Brands Collaboration Authentication 103

Sherrilynne Starkie

DECEMBER 22, 2013

Each week, we highlighted a new survey, report or study to help readers gain the insight they need to make the smart decisions necessary to meet their own goals and objectives. Click here to download your copy now to get the hard numbers behind the eight key trends of 2013: Powering events through social media. User focus.

Trends 276

Trends Survey Study Metrics 276

Sprout Social

FEBRUARY 17, 2022

Increasing attendance rate for promoted events. Improving user experiences using customer feedback from surveys. Send seasonal promotions for products/services or events. Gather feedback from subscribers via surveys. Moriarty’s Gem Store: Event promotion. Nurturing leads to a sale. click-thru rate.

Template 132

Template Templates Marketing Sample 132

Waxing UnLyrical

JUNE 24, 2019

In fact, a new survey from Uproar PR found 72% of people prefer micro-level social media influencers. In fact, 68% of respondents to the Uproar PR survey said they have made a purchase based on a post from a non-celebrity. Event panel. Consumers look to buy from those they trust. Blog interviews or contributions.

Influencer 237

Influencer Authentication Survey ROI 237

Hootsuite

JUNE 9, 2022

And unlike traditional surveys, there’s no waiting for results. Twitter polls aren’t lengthy customer feedback surveys –– they’re short and sweet informal questions. Make sure you’re on top of trends and seasonal events and send out a timely poll that fits the moment. Voting only takes a second or two—at most. ?.

Engagement 145

Engagement Twitter HootSuite Survey 145

The Realtime Report

MAY 21, 2021

But with Covid now almost behind us, this could be a great opportunity to enter the market as people are hungry to get back to live events. These events are where people can come together and network with each other and build strong relationships. Describe what the perfect event would look like if there were no restrictions.

Conference 91

Conference Tips Eventful Software 91

Sprout Social

JUNE 26, 2023

The technology identifies sentiment in feedback from a wide range of sources such as platforms like Trustpilot or Google My Business, social media comments and direct mentions, surveys and news sources. Predictive analytics Predictive analytics understands patterns in customer behavior to anticipate future customer needs.

Sentiment 105

Sentiment Analysis Patterns Price 105

Forbes Social Media

OCTOBER 27, 2020

Digital photo frame company, Nixplay, surveyed 2,000 American adults in late August 2020 to understand current mental and emotional states as they relate to missed events and milestones during Covid.

Study 67

Study Social Media Survey Eventful 67

Likeable

OCTOBER 4, 2021

According to a survey conducted by GlobalWebIndex in Q3 2020, 32 percent of YouTube users worldwide had watched a live streamed video on the platform within the past month. In a Q4 2020 survey by GlobalWebIndex, 22 percent of U.S. Make it a recurring event. Collaborate with creators on live.

Reddit 100

Reddit YouTube Survey Instagram 100

Sprout Social

FEBRUARY 8, 2021

Through collection methods like surveys and reviews, the data will then be analyzed and distributed to relevant departments. Others, like surveys and customer interviews, require a more active approach. The collection stage uses social listening , review sites and on-site survey cards. Customers aren’t on every platform.

Data 125

Data Survey How To Review 125

Ignite Social Media

MAY 6, 2021

While they’re still in the early stages of testing , we’re anticipating this feature to roll out quickly and are curious to see how they plan to bring audio into their events and groups. . LinkedIn Events. Online events are becoming popular across platforms but using LinkedIn events is another option for brands to consider.

LinkedIn 202

LinkedIn Marketing Eventful Compete 202

Buzz Marketing for Technology

MAY 9, 2012

Some might, but the vast majority of people who share content, post comments, or offer sentiments and opinions online do so because they are in what Andrew Jeavons of Survey Analytics calls “the point of emotion.” In other words, they are emotionally invested in the product, service or experience about which they are opining.

Data 222

Data Sample Samples Survey 222

Sprout Social

APRIL 6, 2023

Within it, you can track the production and maintenance of different content formats ranging from social media posts and blogs to emails and events. According to a survey , 64% of the most successful companies have a documented content strategy, which includes a content calendar.

Content 82

Content Collaboration Project Template 82

Sprout Social

JUNE 14, 2022

Transactional SMS marketing messages are sent in response to an event or action. You could also use SMS to remind customers of an upcoming event or webinar, in order to increase signups. You can use SMS messages to promote special sales and events and include a call to action that encourages customers to take advantage of the offer.

SMS 108

SMS Strategy Marketing How To 108

Ignite Social Media

APRIL 30, 2020

In place of Facebook’s biggest annual event, Mark Zuckerberg and other Facebook leaders will be doing a series of updates throughout the year. These video rooms will be integrated with Facebook Events to help people plan online events. The first of these rolled out earlier this week via a 36-minute live stream by Zuckerberg.

Facebook 141

Facebook Video Small Business Applications 141

Socialmedia.biz

FEBRUARY 18, 2021

The past few months have seen numerous in-person events switch to an online format. Before, webinars and online events were becoming an increasingly important part of the marketing and product mix. Some estimates place the revenue potential of a webinar at $20k per event. Online event exhaustion. Now, they are everywhere.

Instant Messaging 78

Instant Messaging Eventful Communities Class 78

Sprout Social

JULY 19, 2023

According to Sprout Social’s Q2 2023 Pulse Survey, static images and short-form video reign supreme over other social content. Our survey also revealed marketers are prioritizing short-form vertical video across TikTok (60%), Instagram (53%) and YouTube Shorts (52%).

Conversation 90

Conversation Video Tips Embedding 90

Social Media Strategies Summit

JANUARY 22, 2021

P2P texting allows organizations to send one-to-one text messages at scale – for voter feedback, fundraising campaigns, or event attendance, for example – and then employ volunteers, text bankers, or a team of staff to engage in individual, personalized conversations with those that respond. Pro-tip : Use a local phone number!

Strategy 211

Strategy Marketing SMS Mobile 211

Razor Social

AUGUST 20, 2020

Let’s say you were selling event management software. If someone downloads a guide that talks about key features of event planning technology, this shows their interest in software that can improve their event planning process. So hot audience are your satisfied customers that are likely to refer business to you.

Buy 122

Buy Survey Software Case Study 122