Convince & Convert

MAY 10, 2013

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. ” -@sdgully ( tweet this ).

Activities 141

Activities Social Media Mobile Geotagging 141

Pam Moore

AUGUST 8, 2019

Of course your logo, colors, website, mobile site (or not), mobile applications, videos, tweets, Facebook and other social network pages, packaging, communication is also part of your brand foundation. 15 Tips to Zoom Your Brand (white paper). Your brand is so much more than your logo. Audience Analysis Worksheet.

Brands 60

Brands Strategy Reputation Training 60

Webbiquity SMM

JANUARY 2, 2013

Find the answers to these questions and many, many more here in over 100 engaging and intriguing social, search, content, inbound, email, mobile and other marketing stats and facts from the past few months. What is the source of the largest share of social traffic to websites? (It’s 25 Social Media Facts and Statistics.

Social Media 245

Social Media B2B Marketing SEO 245

Hootsuite

SEPTEMBER 16, 2022

JennyBot was available on Slush’s website and mobile app. They built a multilingual custom solution that could respond in English or French across Bestseller’s Canada e-commerce website and the company’s Facebook Messenger channel. Source: Acquire White Paper. Slush’s customer service automation.

Examples 96

Examples FAQ Insurance Retail 96

Hootsuite

MAY 31, 2023

Caption writing Every day, millions of hand-written social media captions are sent out across platforms like Instagram, Facebook, TikTok, and Twitter. The company is active on Twitter, Facebook, TikTok, and Instagram. Examples of useful brainstorming prompts include: What type of content would engage my target audience?

Social Media 140

Social Media HootSuite How To URL 140

Twist Image

JANUARY 3, 2014

I''m not telling you to do the opposite of everything you have done to date, but sometimes the best case scenario or the white paper or the certainty of an expert''s opinion could lead you down the wrong path. So, if you are doing work, don''t hop over to Facebook or YouTube (even for a second). mobile phone. white paper.

Exercises 101

Exercises YouTube Instagram Products 101

Pam Moore

NOVEMBER 29, 2016

Long before Facebook, Twitter, LinkedIn, Instagram and even blogs, people have been buying from people. It’s what they say about you when you leave the room, what they think about you after they watch your Periscope or Facebook Live video. Download our 105 Factors Impacting Your Digital Brand white paper.

Brands 60

Brands Strategy Small Business Authentication 60

Webbiquity SMM

FEBRUARY 16, 2016

Despite the brand lift from buyer engagement and the plans to increase spending on social media marketing noted above, only about 10% of B2B marketers say they are able to quantitatively show the impact of social media on the business. White paper and eBook downloads are the top producers of B2B leads, cited by 59% of marketers.

B2B 110

B2B Social Media Marketing Survey 110

Convince & Convert

MAY 17, 2013

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. How does social influence work ?

Social Media 161

Social Media Study Statistics Aggregator 161

Convince & Convert

MAY 3, 2013

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. With this approach, everyone wins.

Social Media 130

Social Media Retail Education Airlines 130

Socialmedia.biz

JULY 23, 2017

Employees can sort through these posts and share the content they like most on LinkedIn, Facebook and Twitter. Data from Smarp , another advocacy solution, indicates that employee advocates have an average of 420 Facebook friends, 400 LinkedIn contacts and 360 Twitter followers. Image source: [link].

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Socialmedia.biz

JULY 23, 2017

Employees can sort through these posts and share the content they like most on LinkedIn, Facebook and Twitter. Data from Smarp , another advocacy solution, indicates that employee advocates have an average of 420 Facebook friends, 400 LinkedIn contacts and 360 Twitter followers. Image source: [link].

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Pam Moore

SEPTEMBER 9, 2020

Then add content creation, content production, audience research, paid media (advertising) and the list goes on… and you could potentially waste a LOT of time and money if you don't understand the buyer's journey to make sure you target, engage and convert the right prospects to paying customers. Hopefully you make the cut! :).

Conversation 78

Conversation Template Templates Marketing 78

Pam Moore

OCTOBER 11, 2016

The concept of people buying from people was not invented by Facebook or any other social network. How to balance automation with real-time engagement. Digital Body Language: 105 Factors Impacting Your Personal and Business Brand (white paper). Newsflash: You can not fake relevancy or caring using social media.

Tips 60

Tips ROI Social Networking Training 60

SocialFish

OCTOBER 21, 2010

I’ve always evangelized the potential of tools like Facebook and Twitter to create meaningful communities and collaborations, but now realize the true opportunity for all of us who spend our days mixing up cocktails of mission and technology: social tools + people = lives saved. Please send someone to get her out.&#.

Ustream 162

Ustream Wiki SMS Survey 162

Jeff Esposito

APRIL 17, 2012

It’s a response that all of us who engage in the social media space have probably heard at one time or another when we ask someone if they are on LinkedIn. There’s a lot that LinkedIn can do for individuals or an organization in terms of sharing, highlighting, promoting and engaging. This is a guest post from Larry Jones.

LinkedIn 51

LinkedIn Wikipedia Aggregator Groups 51

Convince & Convert

MARCH 4, 2016

When properly crafted, infographics, like other forms of visual content , are still highly effective at cutting through the clutter and engaging an online audience. Go through your old blog posts , presentations, and white papers. These kind of infographics never gain any engagement and are a waste of your resources.

Marketing 60

Marketing Statistics Directory Data 60

Convince & Convert

APRIL 28, 2010

Because our behaviors on the social Web leave a noticeable fingerprint, smart companies can modify the way they engage and interact with us, based on our social graph, purchase history, etc. Instead, why not focus your social media efforts on trying to locate and engage with the Mass Influencers within your customer base?

Social Media 147

Social Media Strategy Influencer Social CRM 147

Hootsuite

JULY 24, 2019

Statistics also show that people continue to interact with Facebook ads. The average Facebook user clicks on 11 ads in 30 days. But there’s a lot of competition out there, so only the best Facebook ad examples will get one of those coveted 11 clicks. 16 winning Facebook ad examples to learn from. Snag Tights.

Examples 112

Examples Campaign Facebook UGC 112

Webbiquity SMM

SEPTEMBER 4, 2012

With The B2B Social Media Book: Become a Marketing Superstar by Generating Leads with Blogging, LinkedIn, Twitter, Facebook, Email, and More , authors Kipp Bodnar of HubSpot and Jeffrey L. ” eBooks and white papers are complementary. “Traditionally, white papers have been more academic in tone and style.

B2B 185

B2B Social Media Review eBook 185

Ignite Social Media

NOVEMBER 27, 2017

Our newest white paper, “ Mindset in the Moment ” has 5 key ideas to keep in mind to ensure that your social media posts are the best they can be. A post that works great on Facebook may not be a winner on Pinterest, for example. and choose the post type that will get you the engagements you are looking for.

Mobile 97

Mobile Social Media Management Social Media Types 97

Hootsuite

JULY 25, 2023

Summarize this white paper into bullet points for an Instagram caption [INSERT WHITEPAPER]. Generate three examples of a Facebook ad headline that will drive more clicks and conversions to our online shop. Write an engaging blog post about the advantages of using our products compared to other solutions in the market.

Marketing 90

Marketing Upcoming HootSuite Campaign 90

Pam Moore

JUNE 14, 2017

Digital marketers want us to watch their Facebook Live and YouTube videos, listen to their podcast, read their blog, follow them on Instagram, connect with them on LinkedIn, download their white papers and the list goes on. Digital Body Language: 105 Factors Impacting Your Personal Brand (white paper).

Training 166

Training Authentication Social Networking Resources 166

Buffer Social

NOVEMBER 30, 2016

Facebook pages. Their free social media class covers the use of email marketing, affiliate marketing, using social media tools such as Twitter , blogging and podcasting , and how to use Facebook to create a business page and get it noticed by current and potential customers. Monitoring strategies for Facebook, Twitter, and more.

Class 40

Class Skills Social Media Marketing 40

Writtent Blog

DECEMBER 18, 2023

Like emotion, stories keep people hooked and encourage engagement. Every year, more and more consumers access your content on their mobile devices. Is your website easy for your mobile visitors to read, navigate, and share? Visual content is more likely to go viral online when it is unique, engaging, and timely.

Tips 98

Tips Content Press Release Marketing 98

Oktopost

OCTOBER 26, 2020

It’s easy to assume that B2B social selling can and should be limited to LinkedIn, as Twitter and Facebook are almost exclusively B2C channels. Community management and audience engagement. Report Hub allows users to create visually engaging and detailed reports in as little as 15 minutes. Lack of engagements dashboard.

Social Media Management 159

Social Media Management Social Media Tools Hubspot 159

Pam Moore

DECEMBER 11, 2016

Smart social content marketing managers know how to whip up 140 character conversations and Facebook posts that keep their audience engaged and continuously activated toward growing closer to their brand. Other popular platforms include Twitter (87%), Facebook (84%), YouTube (74%), and Google+ 62%). Orbit Media). SoundCloud.

Template 167

Template Templates Content NewsCred 167

Mindjumpers

JULY 4, 2012

This is probably also why Facebook has just added mobile reach data to their insights, and you can read more about this in tomorrow’s post on our blog. Be mindful of your publishing frequency on Facebook, and start testing with your own page to see what frequency is right for your community.

Statistics 229

Statistics Hubspot Marketing Mobile 229

Oktopost

JUNE 9, 2020

And your own corporate accounts on LinkedIn, Twitter, Facebook and Instagram may not be able to do all the heavy lifting alone. The opportunity to engage a wider audience is unparalleled, and of course, can be immensely helpful to a brand. Another study shows that 64% of sales reps who engage in social selling hit their team quota.

B2B 144

B2B Survey ROI Metrics 144

Mindjumpers

SEPTEMBER 1, 2011

The Danish Prime Minister shared the news about the election on his Facebook profile before even announcing it live on Television, which makes it quite clear that social media is set to play an important role in this election. Smartphone have designed engaging content and games on parties Facebook pages.

Social Media 254

Social Media Meeting Campaign News 254

Social Media Marketing

NOVEMBER 29, 2012

The immediacy of Twitter, the connectedness we feel with friends on Facebook, the endless boards of pinned images on Pinterest and the hipster art on Instagram - these are all false idols when it comes to creating content. It could be your corporate website, a Facebook page, recipients of a white paper or email, viewers of a video, etc.

Content 167

Content Hubspot Mobile Team 167

Koka Sexton

MAY 26, 2019

Examples of lead magnets include content like e-books or white papers, promos like coupons and discounts, or even free versions of products and services. Try Facebook Lookalike Audiences. Facebook has something called lookalike audiences, which allows you to send ads to people who resemble your existing customers.

Strategy 63

Strategy Loyalty Influencer ROI 63

Convince & Convert

JULY 13, 2012

We use Argyle Social for our social engagement; we use Infusionsoft for our email; Janrain is our crackerjack social integration company, and Jim is our guest host for the podcast (and a smart guy). I think what we are finding now is Facebook is even more similar to email than it was before. But 53% is a lot.

Banking 113

Banking Mobile Team Social Media 113

Convince & Convert

JUNE 12, 2013

Most companies have: Some sort of social media presence (be it Facebook, Twitter, LinkedIn, Pinterest, Tumblr, etc.). Incidentally, it’s a good idea to add Twitter Card and Facebook OGP metadata to that page. The White Paper is in his briefcase. Owned Media: Using Your Permission Marketing Assets.

BuzzStream 150

BuzzStream Content Metadata Reddit 150

Rebekah Radice

MAY 24, 2017

No matter how interesting your content might be, getting people to engage with it can be a challenge. Let’s break down several different forms of content and then I’ll share a quick strategy to increase engagement. White papers. Increase engagement through interesting, entertaining, and intriguing content.

Social Media 148

Social Media How To Analytics Types 148

Webbiquity SMM

DECEMBER 19, 2017

It’s popular, easy to consume, mobile friendly, and with Facebook and now even LinkedIn pushing it, video (five votes) will continue to play an expanding role in B2B content marketing. “We already know that video is a high-value medium that offers great potential for engagement from audiences. But for B2B marketers?

B2B 293

B2B Trends Analysis Marketing 293

Rebekah Radice

MAY 24, 2017

No matter how interesting your content might be, getting people to engage with it can be a challenge. Let’s break down several different forms of content and then I’ll share a quick strategy to increase engagement. White papers. Increase engagement through interesting, entertaining, and intriguing content.

Social Media 60

Social Media How To Analytics Types 60