Sat.Apr 09, 2022 - Fri.Apr 15, 2022

WhatsApp Announces 'Communities' to Enhance Group Chats in the App

Social Media Today

Communities will facilitate broader connection with like-minded people, and include a range of new engagement features

Groups 167

Back to the workplace? Lori Mihalich-Levin on the #MindfulSocial podcast

Janet Fouts

Whether you are going back into the office or the workplace after parental leave from work, from caring for a loved one, or because of the pandemic, how can you put your best foot forward and integrate without losing yourself in the process?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

How 4 Wellness Brands Use Instagram to Build Community for Women

Ignite Social Media

The brands that get it, get it. In the marketing industry we often hear the phrase “consumer-first” marketing, which is an approach that businesses use to keep their customers top of mind and at the center of everything they do. But what happens when traditional marketing and social media collide?

Ready To Take A Pinterest Break? Here Are Some Options For Doing It.

SocMed Sean

Have you found that you need a break from Pinterest? You’re in good company. Since its launch in 2010, millions of users have found Pinterest to be entertaining and useful. You can use Pinterest to find and collect images and videos of the things you find online in just about any subject.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

YouTube Launches New 'Search Insights' for All Creators

Social Media Today

The new Search Insights tab will provide data on what people are searching for in the app, and on your channel specifically

More Trending

9 Strategies For Creating an Effective Social Media Content Calendar

Social Media Strategies Summit

Are you tired of winging it when publishing social media content? A social media content calendar is the need of the hour to ensure that your content is published consistently and on time.

Eight Common LinkedIn Issues And Steps To Resolve Them

SocMed Sean

LinkedIn is a very popular social media site with millions of users worldwide. Linkedin is distinct from the many other social media sites because it’s intended to be a professional network.

Issues 130

YouTube and TikTok Add New Options for Automated Captions, Improving Accessibility

Social Media Today

YouTube's offering new caption editing capacity, while TikTok's rolling out auto-captions by default

5 Ways to Use Social Listening for Competitive Analysis

Oktopost

B2B, despite what many believe, moves at a fast pace. You have to be able to monitor and understand what your competition is doing to stay one step ahead. In such a fast-paced environment, you need to do more than ever to differentiate your brand from the rest of the field.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

10 Brilliant Examples of Brands Using Livestream Shopping

Social Media Strategies Summit

Livestream shopping is an e-commerce marketing strategy that sees a host — often a celebrity or an influencer — promote products via a live video stream. Also called live shopping , it’s essentially the 21st-century answer to home shopping channels.

How the Facebook Ad Auction Works

Jon Loomer

Billions of ad auctions take place every day to determine what Facebook ads people see. Do you understand how the Facebook ad auction works? When the advertiser defines the audience they are targeting, there is no guarantee that anyone in that audience will see their ad.

Elon Musk Launches Hostile Takeover Bid for Twitter

Social Media Today

In a move that few could have predicted, Elon Musk is now looking to buy Twitter outright

Buy 162

How 4 Wellness Brands Use Instagram to Build Community for Women

Ignite Social Media

The brands that get it, get it. In the marketing industry we often hear the phrase “consumer-first” marketing, which is an approach that businesses use to keep their customers top of mind and at the center of everything they do. But what happens when traditional marketing and social media collide?

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

29% of Employees Think Their Company Culture Has Deteriorated Due to COVID-19

The Realtime Report

All

Why You Should Use the Facebook Pixel Helper Chrome Extension

Jon Loomer

Some of the most helpful tools are super simple. The Facebook Pixel Helper (is it the Meta Pixel Helper now?) is such a tool. The Facebook Pixel Helper is a Chrome browser extension. It’s not new. But, it’s extremely valuable for Facebook advertisers, and it’s free. What is it?

Rising Social App BeReal is Gaining Momentum, with Downloads Up 315% This Year

Social Media Today

French social app BeReal is the latest trending connection tool - which will likely get Meta's attention

Trends 162

Instagram Reels: What’s The True Impact They Can Have for Small Businesses?

Buffer Marketing

Nowadays it’s impossible to scroll through your Instagram feed without coming across at least one — if not several — attention-grabbing videos known as Reels. Dubbed the TikTok Clone , Instagram Reels were released in 2020 and consist of short videos up to one minute long.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Sprout Social and Salesforce Partnership Leads to So Many Questions

Ignite Social Media

Sprout Social and Salesforce Announce Their Surprising Partnership. We recently came across a press release that surprised us with the following headline: Salesforce and Sprout Social partner to manage full social media presence.

Missing Metric Totals in Facebook Ads Manager: What to Do

Jon Loomer

Have you ever noticed that metric totals in Facebook Ads Manager don’t appear? It’s frustrating for many advertisers since this seems like an intermittent and inconsistent issue. Let’s discuss why this happens and what to do about it… Why it Happens.

TikTok Expands Access to its 'Effect House' AR Creation Platform

Social Media Today

TikTok's opening the door to expanded AR creativity - though it's doing so with user wellbeing in mind

Ecommerce in the Metaverse: What’s Going to Change?

Pixlee

The internet is changing swiftly and profoundly. With the rise of Web 3.0 and the metaverse , we can expect plenty more progress over the coming months and years. This will be particularly notable in the way we interact with brands and make purchases online.

UGC 80

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Sprout Social and Salesforce Partnership Leads to So Many Questions

Ignite Social Media

Sprout Social and Salesforce Announce Their Surprising Partnership. We recently came across a press release that surprised us with the following headline: Salesforce and Sprout Social partner to manage full social media presence.

How I Use Facebook Custom Conversions for Reporting and Optimization

Jon Loomer

I wrote recently about the role of custom conversions in your Facebook advertising. Today, I want to provide some specific examples of how I use them. If you aren’t using custom conversions , it’s time to start. There’s really no excuse. Quick Refresh.

Reddit Updates Search Tools, Adds Capacity to Search User Comments

Social Media Today

The capacity to search Reddit comments will significantly enhance the platform's value as a research tool

Reddit 159

10 Fun Meme Templates to Make Your Posts Relatable

Socially Sorted

If you're looking for meme templates then you are in the right place. Use these fun Canva Meme Templates to add some fun and light-heartedness to your social media posts… and make them relatable. Social Media doesn't have to be serious and educational ALL the time.

#451: Money Mindset Must-Haves For Every Entrepreneur With Anthony O’Neal

Amy Porterfield

Why your income potential has everything to do with your mindset Question for you, friend. When you first started your business, what made you most excited?

How to Do a Facebook Audit in 30 Minutes or Less

Sprout Social

When was the last time you looked at your Facebook Page’s settings? A month? A year? Whenever you first set up your Page? Facebook is constantly adding and removing features for businesses.

CPM 98

TikTok Shares New Tips on How to Maximize Content Performance in the App

Social Media Today

The tips could provide some valuable guidance for your TikTok marketing approach

Tips 156

Olivia Messina on Transforming Social Media into Your Best HR Recruiter

Oktopost

Host, Olivia Messina takes on a solo episode to discuss building your employer brand on social. Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube. Episode Summary. Recruiting is looking more and more like marketing today.

B2B 68