Sat.Jan 25, 2014 - Fri.Jan 31, 2014

Native advertising is here to stay

Sherrilynne Starkie

Advertorials have been almost since the dawn of the news business; the concept of native advertising is nothing new. At its most basic, a native ad is a paid-for story that mimics the look, feel and style of the editorial that surrounds it.

Google+ for Your Business


As promised in my blog post, Which Social Media Channels Should I Use For My Business? , I am following up with an in-depth look at Google+. Google+ has an estimated 300 million active users - far from the ghost town people believe it to be.

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30 Tools Social Media Professionals Can’t Live Without


Managing multiple social media accounts can be a daunting task. In between juggling tasks, reaching objectives and expanding reach, it can be easy to become distracted and bogged down by the fast paced social world.

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Forget Everything You Ever Learned About Body Language

Waxing UnLyrical

Guest Post by Rob Biesenbach. If there’s one principle that unites the PR and marketing community, it’s the age-old wisdom that “93 percent of all communication is nonverbal.” It’s all about your body language, right? Image: José Luis Ruiz via Flickr, CC 2.0.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

12 (of the) Best Guides to Marketing on Pinterest of 2013

Webbiquity SMM

Which social network was fastest to reach 10 million users, and now has 70 million members worldwide? Which social network saw its membership outside the U.S. grow 125% in 2013? Which social network hosts 69 of the Interbrand Top 100 Brands, and grabs more ecommerce traffic than Facebook?

More Trending

Mobile apps are a waste of time for associations.


[Editor''s note - this post originally appeared on November 11, 2010. I thought it would be fun to repost it today, January 22, 2014 - and see if things have changed. Rather than edit any of this post, I''ll hand it over to you. What do you think? Was Lindy right, 4 years ago? The floor is yours.].

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Friday Funny: Why Don’t They Like Our Facebook Page?

Waxing UnLyrical

… Shock and awe, eh? Happy Friday! Image: seanrnicholson via Flickr, CC 2.0. Friday Funny: Why Don’t They Like Our Facebook Page? is a post from: Waxing UnLyrical. Author information Shonali Burke President & Grand Poobah at Shonali Burke Consulting, Inc.

01/31/2014: Social Media Snapshot

Harp Interactive

Tumblr’s Revenue Per Visit Jumps 340% Year-Over-Year

The Realtime Report

Revenue per visit Q4 2013 [Adobe report] Visits from Facebook still provide the highest return, but Tumblr just rose to the #2 slot in terms of revenue per visit, with a 340% increase from last year.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Engaging Through YouTube – Charity Inspiration


This post is by SocialFish contributor Jenny Beswick. ———— Social media is amongst the most important technological innovations of the 21st century.

Monday Roundup: Breaking the Cycle of Mistakes

Waxing UnLyrical

Anyone remember what’s happening at the end of this week? Sunday will be Groundhog Day here in the U.S.

50+ Filters to Keep Your Gmail Inbox Squeaky Clean


Have you always wanted to maintain Inbox Zero, but found yourself falling short as email upon email piled up in your inbox? Are you not a fan of Gmail’s new tab system? If so, then filters may be the solution to your problem.

Social Media News Ticker: Facebook Tests Mobile-Ad Network, Twitter Launches Card Analytics

The Realtime Report

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, Google, Pinterest and Snapchat: Pinterest now supports GIFs. Facebook, Twitter, Google.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

[Cool Infographic Friday] 7 Ways to Screw Up Your Mobile Email Campaign


Related Posts [Cool Infographic Friday] Big Data Big Profits How to Lead Your Way to a Social Organization Mobile apps are a waste of time for associations.

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When Analog Beats Digital Marketing

Convince & Convert

You would have thought that with the advent of the compact disc and the clarity and consistency digital music provides, turntables and needles would by now have disappeared, making all those record albums stored in your garage worthless.

Increase Twitter Engagement with Hashtags and HASHCORE


Did you know that tweets that include one to two hashtags have a 21% boost in engagement according to Buffer ? This could be due to the topic of the tweets, people who follow specific hashtags, trending topics, or the apps that pull tweets based on topic such as

Social Networking Stats: Over 50% of Facebook’s Q4 Revenue Comes From Mobile Ads, #RLTM Scoreboard

The Realtime Report

The #RLTM Scoreboard: Social Networking Stats for the Week. Facebook: 1.19 billion monthly active users. via Facebook. YouTube. over 1 billion monthly unique users. via YouTube. Twitter: over 218 million monthly active users. via Twitter. Qzone: 599 million monthly active users. via TechCrunch.

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Social Media Marketing Primer


Great slide deck by my bud Todd van Hoosear with a ton of explanations of the basics. Social Media and the Business Imperative from Todd Van Hoosear. ———– This post contains a slide deck. Click through if you can’t see it – it’s worth it.

DocAS App Benefits Professionals and Students

The Social Media Incubator

You might be looking for an app that allows you to view PDFs, write on them, convert to PDFs and annotate them, and take notes. This week’s SMI App of the Week allows you to do all those things right from your iPad!

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GoDaddy App Glitch: Domains Purchased With App Could Go to Someone Else’s Account

Bill Hartzer

There’s a glitch in the GoDaddy app that causes domain names purchased with the app to suddenly appear in someone else’s account.

Why Char-Broil’s Blogger Outreach Program Gives Me the Warm and Fuzzies

Convince & Convert

A few months ago I was struck by the number of posts floating around that discuss digital marketing “fails,” and blogger outreach gone bad—so many posts that just focused on what not to do.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Best thing you’ll see all weekend.


Explore more infographics like this one on the web’s largest information design community – Visually.

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How We Got a Link from The Huffington Post


By David Shankbone (Own work) [CC-BY-3.0 ([link] via Wikimedia Commons There are plenty of blogs that get links from HuffPo on a daily basis, but this was a first for us. This is how we got it. A couple weeks ago, I was browsing Reddit on my lunch break and saw a post that caught my attention.

6 Speakers You Shouldn’t Miss at Pubcon Austin 2014

Bill Hartzer

Tomorrow, Tuesday, January 28, the annual regional Pubcon Austin conference is being held at the AT&T Conference Center on the University of Texas campus.

The Next Great Social Marketing Opportunity: The Internet of Things

Convince & Convert

In late 2012, we shared an article on the TopCoder Blog entitled 2013: the Year of the Sensor – Your Year to Innovate in the Physical Realm. Thanks in part to a timely re-tweet by Tim O’Reilly , that article went on to be our 3rd most seen blog post in our 2.5 years of content.

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Revealed: 10 killer productivity tools to keep you in love with your work

Absolute PA

As entrepreneurs, we are programmed to be constantly attracted to the latest shiny new thing that will make our lives and businesses run more smoothly. I swear it’s in our DNA.

The TOP 25 Must-Read Internet Marketing Blogs

Writtent Blog

If you’re anything like me – always looking for ways to save time, make the most of the resources you have, and stay on track with news and events in your industry – you need a quality reading list.

Get Internet Voicemail from Website Visitors with SpeakPipe

Ari Herzog

In the spirit of Vine, SnapChat, and other applications that enable you to record your voice (or any sound) in combination with video to your friends, meet SpeakPipe.

Why Content Marketers Need Better Statistics

Convince & Convert

Image via One recent morning, a client got in touch and asked me to find a widely cited statistic that supports the use of behavioral job interview techniques.