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10 Things Marketers Need to Know About Voice in 2020

Social Media Strategies Summit

The 2000s was the rise of mobile that placed the power of the internet and desktop computers in the palm of your hand. The 2010s was the decade of social media that for the first time allowed human beings to connect with every other human being on the planet. What is Voice? Voice is also cross-generational.

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How to Measure Your Social Media Performance

Rebekah Radice

It can be a scary proposition to analyze your social media performance, but without an audit, there’s zero room for improvement. I’ve broken down 8 steps to help you measure each aspect of your social media performance. How to Measure Social Media Performance. So how do you get started?

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The 8 best URL shorteners for engagement and tracking in 2022

Sprout Social

As social media grew in popularity, lengthy URLs began to present a problem. Integrations: Let you integrate the link shortener with other tools in your marketing stack. For example, Bitly integrates with Sprout so you can embed shortened links directly into your content during the social media workflow.

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Your 2011 Digital Marketing Reboot

Twist Image

Any other year, I may have used the words "online channels" instead of "digital channels," but 2010 tilted the marketing world a whole lot more. Small businesses can now effectively leverage the digital marketing channels in a cost-effective way. Don't forget about the social media spaces: Twitter, Facebook, LinkedIn , etc.

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Fetching Friday – Resources Mashup & The Future of Google Author Rank

Kikolani

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. How to Generate More Leads With Your Blog: 5 Tips – Learn how businesses with top marketing blogs generate leads with social media and content marketing.

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NamesCon 2014 Keynote: Jennifer Wolfe

Bill Hartzer

Jennifer wrote a book called Domain Names Rewired, and is a keynote speaker here at NamesCon 2014 in Las Vegas, Nevada. The IT folks, marketing, CEOs need to think differently. But pretty soon, we are going to have a lot of brands marketing these new TLDs. Thomas Watson of IBM said there was a word market for 5 computers.

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Report: Social Media Responsible For Only 3 Percent of Web Site Visits

Bill Hartzer

There is a new report from ForeSee Results that details research that they performed showing that social media is responsible for only three percent of web site visits to retail web sites. Apparently, according to a report that I wrote about recently, social media spending is going up. But is this really a good decision?

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